Richard Childress Racing

Advertising / Marketing / PR

Established in 1969, Richard Childress Racing is a premier NASCAR team with 15 championships and more than 200 victories. RCR became synonymous with success with the legendary Dale Earnhardt and the famed black No. 3 Chevrolet and continues that tradition today with teams in the NASCAR Sprint Cup Series & XFINITY Series. RCR is proud to represent a family of best-in-class partners including Chevrolet, Caterpillar, Menards, The Dow Chemical Company, Cheerios, Grainger, Yuengling, Bass Pro Shops, Realtree Outdoors, WESCO, American Ethanol, Okuma, Freightliner and Sherwin Williams. RCR has maintained a rich heritage of winning through a commitment to its partners both on & off the track.