2. Point to be discussed
• PBGC Benefits
• New Dashboard
• How To track conversion
3. About Payback Green Card
• About Pantaloons Payback Greencard
The card has 4 tiers depending on the last 12 months of
shopping. The four tiers are 1 Star, 3 Star, 5 Star and 7 Star.
Shop and your card upgrades while privileges and discounts
increase simultaneously.
• The benefits covered under Greencard include discounts,
Payback points, complimentary parking, complimentary
home drop of altered garments, relaxed exchange policy,
complimentary shipping across India, exclusive sale
preview, exclusive billing counters and assisted shopping
among others.
• That's not all –points can be earned at Big Bazaar, HPCL,
Make My trip, Book My Show, Ezone and all other Payback
partners. The program is truly rewarding.
4.
5. Some Important Point To Remember
• Points accrued to a customers PAYBACK account will
only be credited after 72 hrs.
• The Registration process will take minimum of 4 weeks
to be completed
• Do remember to present the Green Card to the cashier
for swiping at the time of purchasing, to avail of Green
Card benefits and offers.
• If you do not present your Green Card at the time of
purchase, discounts will not be valid on the
transaction. However if the Green Card and bill are
produced at a later date, the transaction may be
recorded for the purpose of Upgrade/ Retention
6. •Free shipping is available anywhere in India, within specified cities only (Pin Codes available at the
store) and outside the city of purchase.
•Members can avail of a home drop facility for altered garments. Garments given for alterations will be
delivered to the address given by the member. Delivery will be within 72 hours within the designated
city limits.
•In case of any complaints, Green Card members can exchange their purchased garments within 90
days of billing. Members need to carry the original bill for the garments and ensure that the garments
are not used or damaged.
•To avail of free parking, members need to make purchases at Pantaloons. The minimum parking fee
slab will be reimbursed in the member’s bill.
•3, 5 and 7 star members can avail of free home delivery. The purchased merchandise will be
delivered within 72 hours at the address given by the member. Home delivery will be available only for
apparel.
•3, 5 and 7 star members can enjoy exclusive billing counters.
•7 star members can avail of assisted shopping. Members need to make a prior appointment for the
same.
•Your Green Card discounts are exclusive and cannot be clubbed with Special/Corporate/Employee
privileges.
•On sale preview days, discounts will be available to Green Card members only.
•Shop for Rs.8,000, Rs.20,000 or Rs. 40,000 within a span of 12 months and upgrade to a 3, 5 or 7
star membership respectively.
•Shop for Rs.8,000, Rs.20,000 or Rs. 40,000 within a span of 12 months and retain your 3, 5 or 7 star
membership respectively. If these shopping limits are not maintained the member will be assigned one
tier below the existing tier.
•Shop for Rs.8,000, within a span of 24 months and retain your 1 star membership. If shopping limit is
not maintained the member will be terminated
•Membership to this program is restricted to individuals with a permanent address and mobile no in
India
Some Important Point To Remember
7. PBGC Parameter
Parameters Description Points
PBGC Enrolment Points for enrollments against target achievement. 9
PBGC conversion Points for conversion rate. 9
EnS % Measures what percentage of enrollments were with the bill. If less than 100% negative
marks.
2
Rejection % Points issued for rejection rate of Kyc. Lower the rejection Higher the points. 4
Mobile database
increment No of mobile nos added to db as a percentage of last 3 months base.
4
Email id database
increment No of email ids added to db as a percentage of last 3 months base.
4
Migrations Measures what percentage of old GC customers were migrated. At 100% full marks
awarded.
2
New Enrollment
Retention
1) Stores opened for more than 18 months : No. of members shopped in the past 9
months out of the total enrolments done in the past 18 months. (Note - if enrolment
happened in the last 6 months, the member must shop atleast twice to be counted)
2) Stores opened for less than 18 months : Percentage of Customers shopping Vs total
base of the customer.
4
Repeat Loyalty
Business
% achievemnt Of repeat business(Amount shopped by PBGC members exlcuding 1st bill)
targets.
(targets wil be provided week wise.)
7
10. % PBGC EnS
100% 2 Point 100% 2 Point
99%-100% -1 Point 99%-100%
-1
Point
98%-99% -2 Points 98%-99%
-2
Points
94%-98% -3 Points 94%-98%
-3
Points
Below 94% -5 Points Below 94%
-5
Points
11. PBGC Rejection
PBGC Rejection
1%-0.75% 1 Point 1%-0.75% 1 Point
0.75%- 0.5 2 Points 0.75%- 0.5 2 Points
0.5%-0.25% 3 Points 0.5%-0.25% 3 Points
Less than 0.25% 4 Points Less than 0.25% 4 Points
12. % Increase in Mobile nos Base
% Increase in Mobile nos Base
6% increase 1 Point 4%-6% increase 1 Point
Changed
7%-9% increase 2 Points 6%-8% increase 2 Point
Over 9% increase 3 Points 8%-9% increase
3
Points
Over 9% increase
4
Points
13. % Increase in Email Base
% Increase in Email Base
6% increase 1 Point 4%-6% increase 1 Point
Changed
7%-9% increase 2 Points 6%-8% increase 2 Point
Over 9% increase 3 Points 8%-9% increase 3 Points
Over 9% increase 4 Points
14. GC To PBGC Migration
GC To PBGC Migration
Less Than 100% -1 Point Less Than 100% -1 Point
No GC Member
Shopped 0 Point
No GC Member
Shopped 0 Point
100%2 Points 100%
2
Points
15. Activity level - Only For Stores Less
Than 18 Months (Old Parameter)
Activity level - Only For Stores Less Than 18 Months (Old Parameter)
2%-4% 1 Points 2%-4% 1 Points
4%-6% 2 Points 4%-6% 2 Points
6%-8% 3 Points 6%-8% 3 Points
Above 8% 4 Points Above 8% 4 Points
16. Repeat Loyalty Business (New Stores)
Repeat Loyalty Business (New Stores)
50%-56% 1 Point 50%-55% 1 Point
Changed
56%-62% 2 Points 55%-60% 2 Points
62%-68% 3 Points 60%-65% 3 Points
68%-74% 4 Points 65%-70% 4 Points
74%-80% 5 Points 70%-75% 5 Points
80% and above 6 Points 75%-80% 6 Points
80% and above 7 Points