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INTRODUCTION
OF AMAZON
Jan 12, 1964
US$ 94.8 Billion
(Real Time)
3rd Richest man
(2017)
JEFF
BEZOS
FOUNDER,CHAIRMAN & CEO
Jeffrey Bezos is an American technology and retail
entrepreneur, investor, computer scientist, and
philanthropist,best known as the founder, chairman,
and chief executive officer of Amazon.com
an American Electronic Commerce and Cloud
Computing company was founded by Jeff Bezos on
July 5, 1994
Cloud computing
???
Work hard, Have fun, Make history
Since June 19, 2000, Amazon's logotype has featured a curved arrow leading from A to Z, representing
that the company carries every product from A to Z, with the arrow shaped like a smile
THEIR OWN ELECTORNIC PRODUCTS
1994–1998
Amazon starts off
as an online
bookstore selling
books, primarily
competing with
local booksellers
and Barnes &
Noble.
1998–2004
Expands its
services.
Start offering Free
Super Savers
Shipping.
2005–2011
Moves into the
cloud computing
area with Amazon
AWS
Amazon Kindle to
purchase ebooks
2011–2015
Starts offering
streaming services
like Amazon Music
and Amazon Video
TIMELINE OF KEY DEVELOPMENT OF AMAZON
BUSINESS
STRATEG
Y
01
Start with the customers and work backwards
02
Providing product at very low price
03
Flying wheel effect
VISIONS
&
MISSIONS
 To be earth’s most customer centric
company;
 To build a place where people can come to
find and discover anything they might want
to buy online
 To leverage technology and the expertise
of invaluable employees
 To provide customer with best shopping
experience on the internet
Vision
Mission
COMPETITORS IN
MEDIA
SEGMENT
COMPETITORS IN
ELECTRONICS
&
GENERAL
MERCHANDISE
COMPETITORS IN
OTHER
OPERATING
SEGMENT
SUPPY CHAIN
OF AMAZON
Customer places order
Red lights show worker
which products are ordered
Crates ride
conveyors
through DC
Items sorted
by bar codes
Crates arrive at
central point and bar
codes of products
matched with orders
Bar code identifies
customer order
Boxes are
packed,
taped and
weighed
Boxes are
shipped
Order arrives
within 1 to 7 days
TRANSPORTATION
Drone Delivery
KEY OF
SUCCESS
THE NEW BUSINESS PLATFROM
They enable entrepreneurship, reputation development, and personal and
professional growth, and they do it at extraordinary scale.
THE AMAZON ECOSYSTEM
the Amazon ecosystem, made up of merchants, writers, reviewers, publishers,
apps developers, and the information market of commentators, analysts,
journalists and feature writers who get the word out about opportunity on the
Amazon platform
AMAZON’S LEADERSHIP VALUES
the ability to attract and retain very talented, imaginative resources
THE CLOUD
UNIVERSAL CONNECTORS
Amazon, like Apple, creates vast ecosystems of partners through terms and
conditions

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Amazon

  • 1.
  • 3. Jan 12, 1964 US$ 94.8 Billion (Real Time) 3rd Richest man (2017) JEFF BEZOS FOUNDER,CHAIRMAN & CEO Jeffrey Bezos is an American technology and retail entrepreneur, investor, computer scientist, and philanthropist,best known as the founder, chairman, and chief executive officer of Amazon.com
  • 4. an American Electronic Commerce and Cloud Computing company was founded by Jeff Bezos on July 5, 1994
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Work hard, Have fun, Make history
  • 11. Since June 19, 2000, Amazon's logotype has featured a curved arrow leading from A to Z, representing that the company carries every product from A to Z, with the arrow shaped like a smile
  • 13. 1994–1998 Amazon starts off as an online bookstore selling books, primarily competing with local booksellers and Barnes & Noble. 1998–2004 Expands its services. Start offering Free Super Savers Shipping. 2005–2011 Moves into the cloud computing area with Amazon AWS Amazon Kindle to purchase ebooks 2011–2015 Starts offering streaming services like Amazon Music and Amazon Video TIMELINE OF KEY DEVELOPMENT OF AMAZON
  • 14. BUSINESS STRATEG Y 01 Start with the customers and work backwards 02 Providing product at very low price 03 Flying wheel effect
  • 15.
  • 16. VISIONS & MISSIONS  To be earth’s most customer centric company;  To build a place where people can come to find and discover anything they might want to buy online  To leverage technology and the expertise of invaluable employees  To provide customer with best shopping experience on the internet Vision Mission
  • 21.
  • 22. Customer places order Red lights show worker which products are ordered Crates ride conveyors through DC Items sorted by bar codes Crates arrive at central point and bar codes of products matched with orders Bar code identifies customer order Boxes are packed, taped and weighed Boxes are shipped Order arrives within 1 to 7 days
  • 25. KEY OF SUCCESS THE NEW BUSINESS PLATFROM They enable entrepreneurship, reputation development, and personal and professional growth, and they do it at extraordinary scale. THE AMAZON ECOSYSTEM the Amazon ecosystem, made up of merchants, writers, reviewers, publishers, apps developers, and the information market of commentators, analysts, journalists and feature writers who get the word out about opportunity on the Amazon platform AMAZON’S LEADERSHIP VALUES the ability to attract and retain very talented, imaginative resources THE CLOUD UNIVERSAL CONNECTORS Amazon, like Apple, creates vast ecosystems of partners through terms and conditions