1. R.RAMAPRASAD
E-Mail: rprasadbelavadi@yahoo.com Contact: 09980002994
Seeking senior level assignments in FMCG Sales & Business Development
with an organization of high repute.
Preferred Location: Bangalore
A professional with more than 28 years of sales & administrative experience
in Food & Edible Oil Industry. Presently working for Emami Agrotech Ltd as
Sr.ASM for South Karnataka from 2nd
March-2015. Handling 80 distributors, 6
Sales Executives & 30 SR’s
PROFILE
Dedicated professional known for setting high standards of performance and strive to meet set
targets through efficient and effective utilization of funds and manpower.
Spearheaded numerous business development and market expansion initiatives. An effective
communicator & team leader with flexible & detail oriented attitude with the ability to interact
effectively.
Highly successful in building relationships with upper-level decision makers and business
partners.
Establishing short/long term budgets in tune with corporate strategies for achieving business
targets.
Networking with financially strong & reliable dealers/distributors for deeper market penetration
& improved market share.
OBJECTIVE
Effectively plan and implement set strategies within designated territory in line with
organizational brand strategies and thereby achieve competitive edge, to gain volume and market
share.
LEADERSHIP
Supervising and training distributors and sales force to achieve sales targets.

2. Providing a strategic direction to the growth of the company’s products in the region. Constantly
seek better ways of handling distributors, Colleagues in the work situation and competition in the
marketplace.
Responsible for recruitment, induction, training, deployment and development of all employees
in the region to ensure optimal performance from the team.
Driving forecast accuracy and sales planning. Also plan for launch of new products and variants.
Responsible for driving the training and development plans for his team.
SALES OPERATIONS
Establish effective distribution infrastructure.
Responsible for Sales strategy with the group of products in the region.
Supervising planning and promotions of products.
Ensuring implementation of field activities like sales promotions, launches, trade promotions,
brand building activities and visibility.
Focusing MTF, HORECA and industrial business.
Route/Beat wise work plan for field force.
Special promotional plans for Super Markets like QPS and Consumer Offers.
MK Agrotech Pvt Ltd – 2nd
January 2014 till Feb 2015
Worked as Regional Sales Manager for MK Agrotech Pvt, Ltd,
manufacturers of “Sunpure” brand sunflower oil. Based at Bangalore HQ
taking care of Karnataka & Goa. – Month last worked February 2015
Basically a trading company supplying stocks directly to distributors & Traders from Factory.
Even though leader in sunflower segment, products were not available in East & North of
Bangalore city, North Karnataka & Coastal areas. After i joined the company in Jan-14 recruited
2 ASM’s, 4 SE’s, 8 SO’s & 38 ISR’s under company pay role. Appointed 193 distributors and 26
Traders,
Prepared all important reports like DSR&DAR, Tour Planner, Roles & Responsibilities of each
field force & sales reports to maintain the accountability of each employee.

3. Introduced basic systems in distribution like, Beat/Route plan, maintaining MOS, focusing on all
SKU’s and payments should be cleared within due date.
Appointed 5 CFA’s in North Karnataka & Goa and planned secondary freight & remunerations.
Continuously operated distributor incentive schemes for north Karnataka & Coastal areas to get
the market share. Planned quarterly Incentive schemes for all field force to achieve their monthly
targets.
Directly taking care of MTF and HORECA segment business by consulting with respective
category managers.
The average sales of 2013-14 was 5250 mts per month which has been
increased to 7000 mts in just a span of one year.
Kaleesuwari Refinery Pvt Ltd – June 2003 till Dec 2013 – 10 ½ years
Worked as Regional Sales Manager for Kaleesuwari Refinery Pvt, Ltd.
Manufacturers of “Goldwinner” brand edible oil.
Responsible person for Karnataka & Goa sales activities. Handling 13 CFA’s, 250 TA’s
(distributors) & 160 Traders.
Handled 2 ASM’s, 1 Sr.SE, 3 SE’s, 15 SO’s & 60 Representatives.
Starting from Scratch, aiming towards No.1 spot in Karnataka. Appointed 13 reputed CFA’s,
quality distributors, traders & recruited skillful & dedicated employees.
Completed Ten and half years in this organization starting with 400 mts of
business reached 4000 mts.
Bambino Agro Industries Ltd – Mfrs of Vermicelli & Instant Foods – 14 years
Joined as Sales Representative on June-1989 based at Bangalore covering Bangalore, Kolar,
Tumkur, Hassan & Chikmagalur Dist. Promoted as SO on April-1997 based at Hubli covering
North Karnataka & Goa. Again promoted as Sr.SO on June-2000. Worked up to Feb-2003.
Responsible for Hubli & Goa Depot. sales activities.
Handling 1 SO, 6 Sales Representatives and 6 Interim representatives.
Appointed quality distributors in all towns of north Karnataka.
Identifying and implementing promotional activities like Door to door campaign,

4. Participating in exhibitions and conducting cookery contest.
Regular feedback on competitor’s activities like price, promotions and schemes.
Secondary follow up with field force on daily basis.
Regularly achieving planned targets.
Emjak Industries Ltd – Mfrs of Ampro Biscuits
Worked as Sales Representative from Jan-1988 to May-1989. Based at Bangalore covering
Bangalore, Mandya, Mysore & Coorg Districts.
Appointed reputed distributors in all major towns
Primary and secondary follow up.
POP utilization.
Competitors activity information to company.
Achieving targets on regular basis.
Special activities conducted to promote Milk Base Biscuits in Schools.
Successfully done the Rural Coverage Plan.
Conducted Display contest.
Started my sales profession as a salesman in B.G.K & Sons, Hassan. One of the leading
distributor in Hassan servicing Hassan, Chikmagalur, Shimoga & Coorg Districts for reputed
companies like I.T.C, Amul, Tomco, Colgate, Lakme, Kissan, Nutrine & T.T.K products.
Worked for 2 years and 8 months.
PERSONAL PORTFOLIO
Date of Birth: 18th
May-1963
Address: R.Ramaprasad, No.102, ‘A’ Block, Ground Floor,
Parasmane Apts, R.V. Engineering College Post,
Kengeri Satellite Town, Bangalore-560059.
Education: B.Com from Bangalore University

5. Languages: Kannada, English & Hindi,
Nationality: Indian
Computer Skills: MS Word, Excel, Power Point Presentation
Sales Professional Creed
.
“I realize fully that the standards of my profession rise continually, and I
exult in my hard-won ability to live up to its ideals”
“I am proud to be a member of a profession in which my success depends on
my initiative-in which my greatest reward is my association with others”
“I am confident in my knowledge of the value of what I sell. My belief in
myself is the source of others belief in me”
“I sell because selling is my livelihood and my way of life as well. As a
professional, I will devote my knowledge and skill to the service of others, to
the satisfaction of their personal and material needs”
“I recognize my obligation to grow, to seek out new experiences, to welcome
new ideas, to experiment with new methods and techniques, and to deepen my
understanding of the human mind”
R.Ramaprasad

6. Languages: Kannada, English & Hindi,
Nationality: Indian
Computer Skills: MS Word, Excel, Power Point Presentation
Sales Professional Creed
.
“I realize fully that the standards of my profession rise continually, and I
exult in my hard-won ability to live up to its ideals”
“I am proud to be a member of a profession in which my success depends on
my initiative-in which my greatest reward is my association with others”
“I am confident in my knowledge of the value of what I sell. My belief in
myself is the source of others belief in me”
“I sell because selling is my livelihood and my way of life as well. As a
professional, I will devote my knowledge and skill to the service of others, to
the satisfaction of their personal and material needs”
“I recognize my obligation to grow, to seek out new experiences, to welcome
new ideas, to experiment with new methods and techniques, and to deepen my
understanding of the human mind”
R.Ramaprasad