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Rbk Asr

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The financial and economic impact of service quality
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Physical evidence and the servicescape
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Culture studies intro
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Managing demand and cpacity
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Introduction to services
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Integrated services mar.comm.
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Employees' roles in service delivery
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Delivering service through intermediaries and electronic channels
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Media, advertising & consumer
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5 insights & foresights
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Media consumption 2
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4 what is account planning
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Media concepts
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3 brief and briefing
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Indian media industry
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