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Successful integration of Procurement in innovation projects


8 March 2010
Procurement competences in reducing Life Cycle Cost are most effective
when involved in innovation projects from early stages


         Typical involvement by innovation teams                                               Ideal involvement by innovation teams
    Cost reduction                                                                        Cost reduction
    opportunities                                                                         opportunities




                                                    Procurement
                                                                                                          Procurement involvement
                                                    involvement



                                      Supplier involvement                                                               Supplier involvement



      Life Cycle cost                                                                       Life Cycle cost
      avoidance                                                                             avoidance
      determined                                                                            determined
  Concept stage   Project stage   Prototype stage    Revision stage   Product stage   Concept stage   Project stage   Prototype stage     Revision stage      Product stage




   Challenge: collaboration is compromised by conflicting goals between procurement and
                                     innovation teams

                                                                                                                                                               Presentation Title
                                                                                                                             Copyright © 2009 Capgemini. All rights reserved.   2
Early Procurement Invovlement is beneficial for both R&D/Marketing and
Procurement

           Benefits for R&D / Marketing                        Benefits for Procurement


   • Leverage capabilities and market know-how
     of procurement                                   • Closer to the core of the requirements of
                                                        the business (R&D/Marketing)
   • Easy entry and filtering of ideas from
     (potential) suppliers                            • Influence policy and decision making where it
                                                        impacts the bottom line the most
   • No need to develop Procurement
     competences such as supplier management          • More a business partner, less a police
                                                        officer or mere negotiator
   • More efficient innovation projects, fewer
     setbacks due to conflicting procurement          • Get in control of all spend and suppliers
     perspectives in later stages
                                                      • Full scope supplier involvement strategy
   • Full scope supplier involvement strategy




  The benefits will not come from mere involvement, it requires a change in the collaboration
                                            model

                                                                                                                 Presentation Title
                                                                               Copyright © 2009 Capgemini. All rights reserved.   3
An optimal collaboration model between innovation partners is needed from
strategy down to the innovation process

                          Setting up an optimal collaboration model                                        Strategy

   Translate the strategy into the overall innovation business model,
    including:
    - Overall partner framework                                                                            Business
                                                                                                            model
    - Degree of centralization & reach of innovation
    - Internal collaboration framework;
       •   Aligned target setting
       •   Project management                                                                             Innovation
       •   Information flows                                                                               Process
       •   Formalization of internal and external partnerships
   Design the innovation process, including:
    - Assignment of leads and partners in each stage of the innovation process                          Innovation
                                                                                                       Performance
    - Mapping of required competences in each stage against the available
      competences in the partner network



  Aligned and structured involvement of the right internal and external partners enables full
           leverage of competences which leads to higher innovation performance

                                                                                                                   Presentation Title
                                                                                 Copyright © 2009 Capgemini. All rights reserved.   4
The right collaboration model will ensure full use of the competences present
with R&D/Marketing and Procurement

   Strategy                                          Our four step approach

                      1. Assess:
                           The fit between strategy and collaboration model
   Business                The Procurement maturity
    model
                           The presence of Procurement Innovation competences in the organization
                      2. Develop:
                           The full collaboration model
   Innovation              The organizational structure and governance in Innovation teams
    Process
                           The innovation process requirements for Procurement competences
                      3. Start small: pilot the collaboration model for one project
   Innovation         4. Scale fast: roll-out the collaboration model for the entire organization
  Performance




  Optimal innovation performance can only be achieved when all parties involved are aligned


                                                                                                                    Presentation Title
                                                                                  Copyright © 2009 Capgemini. All rights reserved.   5

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Procurement Involvement in Innovation Projects

  • 1. Successful integration of Procurement in innovation projects 8 March 2010
  • 2. Procurement competences in reducing Life Cycle Cost are most effective when involved in innovation projects from early stages Typical involvement by innovation teams Ideal involvement by innovation teams Cost reduction Cost reduction opportunities opportunities Procurement Procurement involvement involvement Supplier involvement Supplier involvement Life Cycle cost Life Cycle cost avoidance avoidance determined determined Concept stage Project stage Prototype stage Revision stage Product stage Concept stage Project stage Prototype stage Revision stage Product stage Challenge: collaboration is compromised by conflicting goals between procurement and innovation teams Presentation Title Copyright © 2009 Capgemini. All rights reserved. 2
  • 3. Early Procurement Invovlement is beneficial for both R&D/Marketing and Procurement Benefits for R&D / Marketing Benefits for Procurement • Leverage capabilities and market know-how of procurement • Closer to the core of the requirements of the business (R&D/Marketing) • Easy entry and filtering of ideas from (potential) suppliers • Influence policy and decision making where it impacts the bottom line the most • No need to develop Procurement competences such as supplier management • More a business partner, less a police officer or mere negotiator • More efficient innovation projects, fewer setbacks due to conflicting procurement • Get in control of all spend and suppliers perspectives in later stages • Full scope supplier involvement strategy • Full scope supplier involvement strategy The benefits will not come from mere involvement, it requires a change in the collaboration model Presentation Title Copyright © 2009 Capgemini. All rights reserved. 3
  • 4. An optimal collaboration model between innovation partners is needed from strategy down to the innovation process Setting up an optimal collaboration model Strategy  Translate the strategy into the overall innovation business model, including: - Overall partner framework Business model - Degree of centralization & reach of innovation - Internal collaboration framework; • Aligned target setting • Project management Innovation • Information flows Process • Formalization of internal and external partnerships  Design the innovation process, including: - Assignment of leads and partners in each stage of the innovation process Innovation Performance - Mapping of required competences in each stage against the available competences in the partner network Aligned and structured involvement of the right internal and external partners enables full leverage of competences which leads to higher innovation performance Presentation Title Copyright © 2009 Capgemini. All rights reserved. 4
  • 5. The right collaboration model will ensure full use of the competences present with R&D/Marketing and Procurement Strategy Our four step approach 1. Assess:  The fit between strategy and collaboration model Business  The Procurement maturity model  The presence of Procurement Innovation competences in the organization 2. Develop:  The full collaboration model Innovation  The organizational structure and governance in Innovation teams Process  The innovation process requirements for Procurement competences 3. Start small: pilot the collaboration model for one project Innovation 4. Scale fast: roll-out the collaboration model for the entire organization Performance Optimal innovation performance can only be achieved when all parties involved are aligned Presentation Title Copyright © 2009 Capgemini. All rights reserved. 5