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CreatorofFANTOO,anAppConnecting
K-CultureFansAroundtheWorld
Forward Looking Statements
Our public communications and SEC filings may contain statements related to future, not past, events. These
forward-looking statements often address our expected future business and financial performance and
financial condition, and often contain words such as "expect," "anticipate," "intend," "plan," "believe," "seek,"
"see," "will," "would," "estimate," "forecast," "target," "preliminary," or "range." Forward-looking statements
by their nature address matters that are, to different degrees, uncertain, such as statements about the impacts
of the COVID-19 pandemic on our business operations, financial results and financial position and on the global
supply chain and world economy; our expected financial performance, including cash flows, revenues, organic
growth, margins, earnings and earnings per share; macroeconomic and market conditions and volatility;
planned and potential transactions; our de-leveraging plans, including leverage ratios and targets, the timing
and nature of actions to reduce indebtedness and our credit ratings and outlooks; our funding and liquidity;
our businesses’ cost structures and plans to reduce costs; restructuring, goodwill impairment or other financial
charges; or tax rates.
2
Company Overview
3
• Hanryu Holdings was established in 2018 with the
vision to connect K-Culture fans around the globe
with one easy-to-use app called FANTOO
• FANTOO is a social networking site that makes
it easy for K-Culture fans to connect, create,
and share online
• FANTOO has over 2M users globally, a 16,567%
increase in less than 10 months
• Hanryu Holdings’ subsidiaries include:
FNS (Platform), HanryuTimes (Media),
K-Commerce (Commerce),
and FANTOOENM (Entertainment)
How K-Culture Rocked the World
4
184 Million Fans Worldwide
• The Korean Wave refers to the global popularity
of South Korean pop culture, entertainment,
music, TV dramas, and movies
• In the early 2000’s, Korean pop culture gained a
large following in Asia, and Korean dramas
became popular in Asia, the Middle East, and
Latin America.
• In 2012 Psy’s “Gangnam Style” became the first
video to break 1 billion views on YouTube
• By 2022 the U.S. & Latin America fully embraced
K-culture, attracting millions of fans
The Global Phenomenon of K-Culture
• Boy band BTS, first Kpop
act nominated for
Grammy and a worldwide
household name
• Korean TV series
“Squid Game,”
a global hit on Netflix
• Bong Joon Ho’s film
Parasite won four
Oscars
5
K-Culture is now an $124.3 billion industry with 184 million fans worldwide
FANTOO, the World’s Premier App where
K-Culture Fans Connect Globally
6
Click Here To Play The Video
The FANTOO Experience
7
SHOP
CONTENT
CREATION
SOCIAL
REWARD
SYSTEM EVENTS
FANTOO for Users and Brands
• For Users: FANTOO is an all-in-one platform
that combines the most-used functions of
popular social media apps
• For Brands: Without third-party engagement,
FANTOO provides highly curated advertising
products that promote a high level of
engagement and sales conversion
8
• Auto-translation of 17 languages
• Real-time communication worldwide
• Create and monetize original content
• Create clubs
• Earn rewards for everyday fan activities
• Attend concerts
• Shop and more
9
FANTOO’s Reward System Drives Excitement and Sales
Among Fans
10
Snapshot of FANTOO’s Events and Contests
11
Over 2 Million Users on the FANTOO Platform
12
Users on
FANTOO
Female
77%
10 – 29 years old
82%
A Strong and Growing Community
13
FANTOO Users by Region
(as of May 2022)
with over 2 million users
High Margin Revenue per User
Projected Average Revenue per User
14
Projected User Acquisition Cost
$6.50
$6
$5.50
$5
$4.50
$4
$3.50
$3
$2.50
$2.51
$5.94
$6.35
2023
M
15M
30M
45M
60M
2022 Q1 Q2 Q3 Q4 2023 Q1 Q2 Q3 Q4 2024 Q1 Q2 Q3 Q4
The Average FANTOO User Profile
Projected Monthly Active Users
The number of
Daily Active Users in May 2022
was 233,718
Average time spent on
FANTOO in May 2022 was
about 15 minutes per day
15
Large Market Opportunity with Multiple Revenue Streams
16
Purchasing Power of K-Culture
2020
2025
Multiple Drivers to Accelerate Revenue Growth
Stable portfolio building through User Generated Content
17
M
15M
30M
45M
60M
75M
90M
2022 Q1 Q2 Q3 Q4 2023 Q1 Q2 Q3 Q4
M
200M
400M
600M
800M
1000M
2022 2023 2024
Three-Year Revenue Projections
FANTOOKeyTakeaways
FANTOO capitalizes on the proven business model of monetizing user-generated
content through the sale of advertising to brands who want access to fans
19
FANTOO harnesses the economic power of fandom and the growing popularity
of K-Culture in countries around the world
FANTOO Goals: Expand beyond K-Culture to include sports and other fandoms and
enter the Metaverse through the development of 3D technology and infrastructure
Multiple revenue streams to increase profitability
FANTOO has a strong international subscriber base, which is poised to grow
exponentially
19
Summary of Investment Highlights
20
• FANTOO platform targeting $124B K-Culture purchasing power
• 2 million users, up over 16,000% in less than 10 months
• Unique platform attracting a global audience of content creators and
K-Culture fans
• Fastest growing social media app for K-Culture fans
• Multiple revenue opportunities
• Demonstrated profit and business model
Management Team
Mr. Gregg is a social enterprise strategist with
experience in developing enterprise projects. He
is also a seasoned marketing executive across all
business sectors, including mid-market and
enterprise entities. He previously co-founded
SocialWise and served as CEO.
Mr. Son is an established expert in the IT and
entertainment industry. Served as president of
an IT KOSDAQ-listed company. Oversaw business
and artist management at StarM Entertainment
and Wellmade Yedang.
Mr. Shin has over 25 years' experience working
as CFO for companies including public company
with sales of $33 million. He is an expert in
corporate finance, business strategic planning,
performance management, and risk
management.
Mr. Park served as CEO of a marketing agency
and has effectively led new businesses and
brands of established clients by building media
plans and marketing strategies for various
business areas.
Mr. Kim has more than two decades’ experience
in the IT and gaming industries, leading projects
for the biggest IT companies including Naver and
NHN. He served as COO and CEO for Webzen Inc.
before he founded his own company Rulemakr in
2014 and has been serving as CEO.
Mr. Kang earned a master’s degree in tax and law
from Korea University. Successfully led renowned
Korean companies. Currently directing the
company’s business strategy to create organic
synergy among its diverse business areas while
expanding value.
21
Board of Directors
22
Mr. Kang earned a master’s degree in tax and law
from Korea University. Successfully led renowned
Korean companies. Currently directing the
company’s business strategy to create organic
synergy among its diverse business areas while
expanding value.
Served as the president of Epic Pro, Inc. Also
served as the CEO of CTK U.S. from August 2017
to December 2021. Mr. Woo served as the
president of Crossen, Inc. from August 2009 to
March 2018. Mr. Woo earned a Bachelor of Arts
in Hotel Management from the University of
Nevada Las Vegas.
Served as the CEO of Leverstone Financial Co, Inc.
since Feb. 2016. Mr. Ahn earned a bachelor’s
degree in statistics from Korea University in
Seoul, South Korea, and a masters' degree in the
Department of Financial Law from Korea
University.
CFO for Wyth and a member of the Chicago
Board of Directors for Cents Ability. Earned a
bachelor’s degree in nuclear engineering from
The United States Military Academy at West
Point, MBA from Northwestern University's
Kellogg School, and a master's degree in science
from University of Southern California's Viterbi
School.
Thank you! Contact Us
• Hanryu Holdings Inc.
• 160 Yeouiseo-ro, Yeongdeungpo-
gu, Seoul
• CEO : Kang Chang-Hyeok
• contact@hanryuholdings.com
• Dave Gentry
• RedChip Companies Investor
Relations
• dave@redchip.com
• 407-491-4498
23

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Hanryu Presentation June 2022

  • 2. Forward Looking Statements Our public communications and SEC filings may contain statements related to future, not past, events. These forward-looking statements often address our expected future business and financial performance and financial condition, and often contain words such as "expect," "anticipate," "intend," "plan," "believe," "seek," "see," "will," "would," "estimate," "forecast," "target," "preliminary," or "range." Forward-looking statements by their nature address matters that are, to different degrees, uncertain, such as statements about the impacts of the COVID-19 pandemic on our business operations, financial results and financial position and on the global supply chain and world economy; our expected financial performance, including cash flows, revenues, organic growth, margins, earnings and earnings per share; macroeconomic and market conditions and volatility; planned and potential transactions; our de-leveraging plans, including leverage ratios and targets, the timing and nature of actions to reduce indebtedness and our credit ratings and outlooks; our funding and liquidity; our businesses’ cost structures and plans to reduce costs; restructuring, goodwill impairment or other financial charges; or tax rates. 2
  • 3. Company Overview 3 • Hanryu Holdings was established in 2018 with the vision to connect K-Culture fans around the globe with one easy-to-use app called FANTOO • FANTOO is a social networking site that makes it easy for K-Culture fans to connect, create, and share online • FANTOO has over 2M users globally, a 16,567% increase in less than 10 months • Hanryu Holdings’ subsidiaries include: FNS (Platform), HanryuTimes (Media), K-Commerce (Commerce), and FANTOOENM (Entertainment)
  • 4. How K-Culture Rocked the World 4 184 Million Fans Worldwide • The Korean Wave refers to the global popularity of South Korean pop culture, entertainment, music, TV dramas, and movies • In the early 2000’s, Korean pop culture gained a large following in Asia, and Korean dramas became popular in Asia, the Middle East, and Latin America. • In 2012 Psy’s “Gangnam Style” became the first video to break 1 billion views on YouTube • By 2022 the U.S. & Latin America fully embraced K-culture, attracting millions of fans
  • 5. The Global Phenomenon of K-Culture • Boy band BTS, first Kpop act nominated for Grammy and a worldwide household name • Korean TV series “Squid Game,” a global hit on Netflix • Bong Joon Ho’s film Parasite won four Oscars 5 K-Culture is now an $124.3 billion industry with 184 million fans worldwide
  • 6. FANTOO, the World’s Premier App where K-Culture Fans Connect Globally 6 Click Here To Play The Video
  • 8. FANTOO for Users and Brands • For Users: FANTOO is an all-in-one platform that combines the most-used functions of popular social media apps • For Brands: Without third-party engagement, FANTOO provides highly curated advertising products that promote a high level of engagement and sales conversion 8
  • 9. • Auto-translation of 17 languages • Real-time communication worldwide • Create and monetize original content • Create clubs • Earn rewards for everyday fan activities • Attend concerts • Shop and more 9
  • 10. FANTOO’s Reward System Drives Excitement and Sales Among Fans 10
  • 11. Snapshot of FANTOO’s Events and Contests 11
  • 12. Over 2 Million Users on the FANTOO Platform 12 Users on FANTOO Female 77% 10 – 29 years old 82%
  • 13. A Strong and Growing Community 13 FANTOO Users by Region (as of May 2022) with over 2 million users
  • 14. High Margin Revenue per User Projected Average Revenue per User 14 Projected User Acquisition Cost $6.50 $6 $5.50 $5 $4.50 $4 $3.50 $3 $2.50 $2.51 $5.94 $6.35 2023
  • 15. M 15M 30M 45M 60M 2022 Q1 Q2 Q3 Q4 2023 Q1 Q2 Q3 Q4 2024 Q1 Q2 Q3 Q4 The Average FANTOO User Profile Projected Monthly Active Users The number of Daily Active Users in May 2022 was 233,718 Average time spent on FANTOO in May 2022 was about 15 minutes per day 15
  • 16. Large Market Opportunity with Multiple Revenue Streams 16 Purchasing Power of K-Culture 2020 2025
  • 17. Multiple Drivers to Accelerate Revenue Growth Stable portfolio building through User Generated Content 17 M 15M 30M 45M 60M 75M 90M 2022 Q1 Q2 Q3 Q4 2023 Q1 Q2 Q3 Q4
  • 19. FANTOOKeyTakeaways FANTOO capitalizes on the proven business model of monetizing user-generated content through the sale of advertising to brands who want access to fans 19 FANTOO harnesses the economic power of fandom and the growing popularity of K-Culture in countries around the world FANTOO Goals: Expand beyond K-Culture to include sports and other fandoms and enter the Metaverse through the development of 3D technology and infrastructure Multiple revenue streams to increase profitability FANTOO has a strong international subscriber base, which is poised to grow exponentially 19
  • 20. Summary of Investment Highlights 20 • FANTOO platform targeting $124B K-Culture purchasing power • 2 million users, up over 16,000% in less than 10 months • Unique platform attracting a global audience of content creators and K-Culture fans • Fastest growing social media app for K-Culture fans • Multiple revenue opportunities • Demonstrated profit and business model
  • 21. Management Team Mr. Gregg is a social enterprise strategist with experience in developing enterprise projects. He is also a seasoned marketing executive across all business sectors, including mid-market and enterprise entities. He previously co-founded SocialWise and served as CEO. Mr. Son is an established expert in the IT and entertainment industry. Served as president of an IT KOSDAQ-listed company. Oversaw business and artist management at StarM Entertainment and Wellmade Yedang. Mr. Shin has over 25 years' experience working as CFO for companies including public company with sales of $33 million. He is an expert in corporate finance, business strategic planning, performance management, and risk management. Mr. Park served as CEO of a marketing agency and has effectively led new businesses and brands of established clients by building media plans and marketing strategies for various business areas. Mr. Kim has more than two decades’ experience in the IT and gaming industries, leading projects for the biggest IT companies including Naver and NHN. He served as COO and CEO for Webzen Inc. before he founded his own company Rulemakr in 2014 and has been serving as CEO. Mr. Kang earned a master’s degree in tax and law from Korea University. Successfully led renowned Korean companies. Currently directing the company’s business strategy to create organic synergy among its diverse business areas while expanding value. 21
  • 22. Board of Directors 22 Mr. Kang earned a master’s degree in tax and law from Korea University. Successfully led renowned Korean companies. Currently directing the company’s business strategy to create organic synergy among its diverse business areas while expanding value. Served as the president of Epic Pro, Inc. Also served as the CEO of CTK U.S. from August 2017 to December 2021. Mr. Woo served as the president of Crossen, Inc. from August 2009 to March 2018. Mr. Woo earned a Bachelor of Arts in Hotel Management from the University of Nevada Las Vegas. Served as the CEO of Leverstone Financial Co, Inc. since Feb. 2016. Mr. Ahn earned a bachelor’s degree in statistics from Korea University in Seoul, South Korea, and a masters' degree in the Department of Financial Law from Korea University. CFO for Wyth and a member of the Chicago Board of Directors for Cents Ability. Earned a bachelor’s degree in nuclear engineering from The United States Military Academy at West Point, MBA from Northwestern University's Kellogg School, and a master's degree in science from University of Southern California's Viterbi School.
  • 23. Thank you! Contact Us • Hanryu Holdings Inc. • 160 Yeouiseo-ro, Yeongdeungpo- gu, Seoul • CEO : Kang Chang-Hyeok • contact@hanryuholdings.com • Dave Gentry • RedChip Companies Investor Relations • dave@redchip.com • 407-491-4498 23