Reggie Wideman

Portland, Oregon Area United States

Digital Experience Strategist

Advertising / Marketing / PR

Simplify everything. You can call it a motto or a mantra, but I consider it a business principle. As a strategist, marketer and customer advocate, I’m obsessed with tearing down the walls of complexity that agencies and technology companies have built between themselves and the brands they serve. At the core of every great digital experience I’ve worked on is the desire to connect people. That has to begin in the drawing room, the coffee shop, the elevator; where ever the conversation is happening. We don't need jargon, we need ideas. We don't need negotiation, we need collaboration. We don't need anymore complexity than the world has already given us. We need to create simplicity. For