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The Business Intelligence & Analytics Market inIndiais part of Netscribes’ IT & ITeS Series reports. Advent of smartphones and tablets along with rising adoption in key sectors such as BFSI, Healthcare, Retail etc. will have a favorable impact on the Indian Business Intelligence & Analytics Market.
The report begins with an overview of the major macro economic indicators which highlights the present economic scenario prevalent inIndia.
Market Research Report :Business intelligence & analytics market india 2013
1. FOR IMMEDIATE RELEASE
Increased adoption in BFSI, Healthcare drives BI & Analytics market in India
Netscribes, Inc. launches a report on the Business Intelligence & Analytics Market in India 2013 covering
a market with strong growth potential. It is a part of Netscribes’ IT & ITeS Series
Mumbai, India – April 23, 2013 – Global market intelligence firm Netscribes has launched its latest report
on the Business Intelligence & Analytics Market in India 2013, wherein it finds that the adoption of
smartphones in the corporate space is proving beneficial for the Business Intelligence Market India. SMBs
operating in financial services, healthcare and retail sectors show significant interest in BI tools, fueling
the growth of the Business Intelligence Market India. Furthermore, the increased application of BI in cloud
computing is making it more affordable and easily available.
The report begins with an overview of the major macro economic indicators which highlights the present
economic scenario prevalent in India. It is followed by an introduction section which provides a typical
architectural model of Business Intelligence (BI). Value proposition by BI and Analytics is also presented
in this section. The report further describes types of Business Intelligence available in the Business
Intelligence Market India.
The market overview section provides a brief snapshot of the BI and Analytics market in India, depicting
the market size and growth. It further shows segmentation of the market by SMBs and non-SMBs in 2012
and also provides BI usage according to industry verticals in the country. This section further highlights
the market leads in BI and Analytics market in India.
The next section provides a brief snapshot of adoption of BI amongst SMBs in India and highlights the
broad categories of SMBs using BI in India. This section further provides the market share of SMBs and
non SMBs. Further, it provides SMB’s share in cloud BI and on-premises BI and their corresponding
expected growth in this year.
The Features and Benefits section discusses some of the key BI features incorporated in the country and
lists the benefits that can be obtained from the usage of BI and Analytics.
The Costs and Best Practices section discusses about the costs and returns from BI implementation and
also finds out the recurring costs involved in the process. This section even provides some important
guidelines to be followed post implementation of BI tools.
The Selection and Implementation section discusses how BI software needs to be selected and then
provides a brief description of the selection procedures by model, purpose and components.
The BI Adoption in Key Sectors section provides the list of major users in key industry sectors in India
and even lists the top 10 BI projects in the country. This section then describes the BI adoption in six key
sectors, providing a case study for each sector.
The report then elaborates the drivers and challenges that the Business Intelligence Market India is facing
under current market scenario and provides a comprehensive set of factors which boosts and hinders the
growth of the market. Some of the key drivers include advent of smartphones, rise in usage amongst
SMBs, increase in adoption by BFSI sector and emergence of new technologies from the Information
2. Technology sector. The factors hindering the market growth can be summarized to be deficiency of trained
analysts and lack of operational and cultural readiness.
The trends section in the report emphasizes the recent trends that are prevalent in the Indian BI and
Analytics market which includes adoption of mobile BI, focus on in-memory analytics and emerging
social media analytics.
The competitive landscape section begins with the Porter’s Five Forces Analysis, illustrating the
competitive rivalry, bargaining power of suppliers and buyers and threat of new entrants and substitutes.
The section includes competitive benchmarking of the top players operating in the Indian BI and Analytics
market. The report also features brief profiles of major domestic and foreign players in the market and a
snapshot of their corporation, financial performance along with the key financial ratios, business
highlights, their product portfolio and SWOT analysis, thus providing an insight into the existing
competitive scenario.
The next section of the report provides three case studies highlighting the requirements, solution and
benefits of BI implementation in various organizations.
The report concludes with a section on strategic recommendations with suggestions to focus on upcoming
government projects and mobile based BI.
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