1. http://blogs.technet.com/avira
j

2.  Growth opportunity of the cloud
 Service Provider Hosting Opportunities
 Microsoft Partner Network & Call to Action
 Resources
 Q&A

3. The Hosting Service Provider Opportunity
SMB Market to Hit 161 Billion Dollars Web Hosting is growing at 8%
Migration to the cloud in SMB Estimated market size of Web
161 market is expected to reach
$161B in 2015
AMI –Partners 2012 48B hosting in 2012 is $48B with a
CAGR of 8% over the next 3
years
AMI –Partners 2011
B
Hosted Desktops by 2015
By 2015, the estimated
Cloud Leadership
Microsoft server revenue from
5.6B market size for Desktop
Virtualization is $5.6B and
an estimated 75% in
session-based computing
451 Research 2012
3X
Service Providers is growing at
3X faster than the revenue
growth of on-premises.
Microsoft Spring 2012

4. Worldwide SMB IT/Telecom Spending: The migration to cloud in SMB market is accelerating and expected to reach to $161B in 2015 (see chart)
AMI-Partners; www.ami-partners.com, 2012
Firms with 1 to 999 employees

5. Your customers are moving to the cloud.
Be sure you are in a position to grow with them!
Source: Edge strategies SMB Survey, Microsoft

6. Service
Stickiness

7. • Websites as a • Windows Server • SQL Database • Hosted Desktop • UC
Hosted
End User
Service Hosted and apps • Content
Offers
• Database-as-a-
• Business Apps Management and
Service
• High Availability/DR Collaboration
• Exchange
Customers
Target
Small and Medium Businesses
Customers
Target
Enterprises

8. Why Microsoft?:
• Increase your websites performance:
• A high density and highly scalable environment with Windows Server and IIS
• Ability to develop on any popular platform
• Extend business offers on the same infrastructure with SharePoint, Dynamics, and other apps
• Interactive with HTML, Flash, and Silverlight applications
• A FREE, simple and powerful web development tool for Service Providers and customers.
1
Source: AMI-Partners; www.ami-partners.com, 2H2011 Routes to Market Report

9. T

14. Scenarios

16. Why Microsoft?
• Fastest growing hypervisor and management platform (Share of Shipments YTD:
Hyper- V 27.6% vs. Vmware (ESX/vSphere) 53%)2
• Huge installed base running on Windows Server means potential revenue
opportunities
• No hidden costs and unlimited virtualization provides higher profit opportunities
• Huge customer install base as well as fast growing Software-as-a-Service market
drives the demand for hosted Windows servers and cost effective management tools
Microsoft Internal Analysis, Spring 2012 / 2IDC Q4 FY12 Virtualization Report

17. Let me Web APIs Add Multi-
use my to enable tenancy to
existing Hosted System
customer- IaaS Center
facing UI Portals
Manage
across Customize Remove Value-add
multiple and extend need for services
instances offerings to me to such as
of System differentiate manage monitoring
Center tenant or backup
networks

18. Tenant Admins Provider’s Other
Systems
Tenant’s
Apps, Scripts,
Tools
Service Provider Foundation
Self-service Users REST
OData Aggregation Automation
API
Tenant Admins
Tenant’s
Apps, Scripts,
Tools
Self-service Users

19. Virtual Machines
Virtual Machine Manager

20. Why Microsoft?
• SQL Server 2012 is a comprehensive cloud-ready information platform
• 99.9999% uptime and mission critical data protection
• Up to 10-100x improvements in performance
• The most up-to-date software without the need for expensive upgrades or lengthy
service pack updates
1
Microsoft Internal Analysis, 2012

21. Why Microsoft?
• Comprehensive end to-end solutions
• Access from any device
• Up-selling opportunity based on the large Hosted Exchange installed base
• High growth opportunity
• High revenue and margin
• Built-in customer loyalty (high switching costs)

23. Customer Challenges Today
Service Providers can address with Microsoft technology

24. • Websites as a • Windows Server • Hosted Database • Hosted Desktop • UC
End User
Service Hosted • Database-as-a- and apps • Content
Offers
Service • Business Apps Management and
• Business Collaboration
Continuity • Exchange
Customers
Target
Small and Medium Businesses
Customers
Target
Enterprises

32. Resources
Hosting Service Provider Campaign
32

33. • To get started visit the MPN home page:
https://mspartner.microsoft.com/en/us/Pages/index.aspx
• In the top tool bar, click Membership and select
the “Enroll in the network” drop down.
• Visit Microsoft Hosting Portal
http://www.microsoft.com/hosting

34. Start your journey Take offer to market

35. Windows Web App Gallery: Windows Server 2012 Launch: SQL Server 2012: •Hosted Desktop & Windows Server 2012
www.microsoft.com/web/gallery/ http://www.windows-server- http://www.microsoft.com/sqlser - Tech Ed presentations (Partner ready):
launch.com/Home ver/en/us/default.aspx •http://channel9.msdn.com/Events/Tec
WebMatrix2 (Web Development
hEd/NorthAmerica/2012/WCL303
Tool): Windows Server Hosting Platform: Business Intelligence SQL Server
www.microsoft.com/web/webmat www.microsoft.com/hosting/en/u 2012: •http://channel9.msdn.com/Events/Tec
rix/next/ s/solutions/webplatform.aspx http://www.microsoft.com/sqlser hEd/NorthAmerica/2012/VIR314
ver/en/us/solutions-
Web Hosting Gallery Microsoft’s IaaS Solution for technologies/SQL-Server-2012-
(Microsoft.com advertisement Service Provider’s cloud: business-intelligence.aspx
tool free when you support www.microsoft.com/hosting/en/u
WebMatrix): s/solutions/cloud-iaas.aspx
www.microsoft.com/web/hosting/
home
Web Platform Installer:
www.microsoft.com/web/downloa
ds/platform.aspx

37. aviraj@microsoft.com
http://blogs.technet.com/aviraj
@aviraj111