Zoe Mitchell

Portsmouth, United Kingdom United Kingdom

Content Manager | Verbal Identity | Writing Copy for the Modern Buyer | Marketing | Public Relations | Communications

Advertising / Marketing / PR

Good copy isn’t about stand-alone items of text; it’s about key messaging that directly matches the buyer’s decision-making process and answers their questions before they ask them. In today’s information-abundant economy, less really is more. Prospects expect immediate answers to questions and quickly switch to competitor sites if information isn’t presented how they want it. As a freelance copywriter, I develop and design content creation plans fit for the modern-day buyer so prospects come to your business pre-sold. With 15 years of experience in marketing and PR, I am a specialist in creating verbal brand identities and developing content appropriate for each medium. By t