Your quick guide to news release writing by NewsRelease247.com

1. Your quick guide to news release writing Take one pill at a time..

2. Thank you for requesting our quick guide to news release 247 writing. Here are our golden rules for getting your press releases in the best possible shape. Always apply the 'so what' rule - is your story relevant and interesting to the audience you are targeting? If not, find ways to make it matter to the viewers, readers, listeners, try to make it exciting.. ...Do not let your news release become a 'snooze' release. Right.. here's what you need to know:

3. Layout - Try to keep your press release to one page, two pages max; editors look Favourably on newsworthy releases that are relevant and aren't packed with waffle! Type ‘News Release’ at the top of the page and date the release - indicating when the material can be published. At the end of the press release type ‘end'. Headline - this should be attention grabbing, intriguing and give the full gist of the story. Put your headline in upper case and centre it. First paragraph - the first sentence of your press release should be punchy - no more than 30 words long. This together with the rest of the first paragraph should sum up the whole story, i.e. the who, what, why when, where and how. This paragraph should be able to stand alone without further explanation Second paragraph - this builds on the first and carries significant facts. And so on...The concept of the press release is that editors can cut the release from the bottom upwards, depending on how much space they want to allot to the story. Quotes - these add personality, explaining the facts or reasoning behind the story . Use them, but remember to get them approved by the person you are quoting. .

4. In the final paragraph it may be appropriate to put the contact details of your business - for people who want to get in touch with your business. Double check that the contact details are correct - it's easy to make a slip with a number or website addresses. After ‘end’ put Editor's Notes. These are brief background details about your business. They may not be published but are a way of educating the media more about you business and, if the journalist thinks it's relevant, some of the information may be used. This advice is just a tiny, tiny example of the NR secrets, tips and tools contained within NewsRelease247.com We urge you to subscribe to our newsletter for a monthlyfree Marketing tips. ENJOY. NewsRelease247.com