OTP Bank is the largest independent financial group in Central and Eastern Europe with over 60 years of banking experience. It operates in 9 countries serving over 13 million customers. In Romania, OTP Bank has been present since 2004 and registered a profit of EUR 200 million in 2015. It provides universal banking services through its network of 100 branches and 144 ATMs. Following the acquisition of Millennium Bank Romania in 2015, OTP Bank Romania expanded its customer base to over 505,000 individuals and 25,000 corporate clients, moving its market share to 2% and ranking among the top 10 banks in the country.
2. who we are
• OTP Group is the biggest independent financial group in
Central and Eastern Europe, with a tradition of over 60
years on the banking market.
• OTP Bank provides universal banking services in 9
countries – Hungary, Romania, Montenegro, Croatia,
Bulgaria, Russia, Ukraine, Slovakia and Serbia, for more
than 13 million customers, through a territorial network of
1500 units, ATMs and electronic channels.
• OTP Bank Romania registered a profit of EUR 200
million (HUF 63.2 billion) in 2015.
3. our evolution
Strengthening
our leader
position on
the Hungarian
market
Fostering
the long-term
development
on Central and
Eastern
European
markets
OTP Group
acts as a strong
financial group
in Central and
Eastern Europe
Positive
evolution in
a period
marked by
the global
economic crisis
Consolidation
of operations
1995
2006
2001
2010
2011
2013
Maintaining
stability and laying
the foundation for
further
development
Innovative
financial
solutions,
adapted to
the new
market needs
2012
2014
Expansion of
operations on
our markets
2015
OTP Bank
Romania
moves in top
10 banks in
Romania
4. OTP Group in
2015
OTP Group maintained its high stability on all markets in 2015, while consolidating the
foundations for further development.
5. OTP Group
It is present in Romania since 2004:
•OTP Bank Romania
•OTP Consulting
•OTP Leasing IFN
•OTP Asset Management Romania SAI SA
•OTP Advisors
•OTP Factoring
•Right to Education Foundation
6. OTP Bank Romania
• Present on the Romanian banking market for over 12 years, OTP Bank is an universal bank, providing complete
financial solutions to both private individuals and companies.
• OTP Bank Romania has grown organically ever since its entry on the domestic market, while strengthening its
evolution in 2015, following the completion of the integration process of Millennium Bank Romania, in
November 2015.
• Following the integration, the market share of OTP Bank Romania rose to approximately 2% and the newly merged
bank moved up on the 10th
place in the top of most important players in the universal financial services segment in
Romania.
• Following the integration, OTP Bank Romania has extended its team of specialists to over 1100 employees,
registering an increase of 24% compared to the number of employees from the period prior to the acquisition. The
team serves an extended portfolio of customers of more than 505,000 clients, with a 12.5% increase compared to
the portfolio served before the acquisition. Also, the legal entities portfolio has been expanded with 31%,
reaching a total number of more than 25,000 clients.
• OTP Bank's new territorial network includes 100 branches, with 19% more than the bank’s initial territorial network,
while the number of ATMs reaches 144 ATMs, registering a 18% increase.
7. pioneering the market
As member of an innovative group, OTP Bank launched for the first time in Romania the following
products and services:
• The first credit card with a unique transparent design, Visa Clasic Transparent;
• The first credit card co-branded with a gas stations chain: OTP – MOL;
• The first credit card with six interest-free instalments for any product or service purchased
from any merchant, in the country or anywhere abroad – launched in 2013;
• OTP Sincron, an innovative savings and investments package, launched by OTP Bank Romania
and OTP Asset Management Romania, offering multiple possibilities to link term deposits with
investments in one of the investment funds managed by OTP Asset Management Romania.
8. 2015 marked a series of
achievements
OTP Bank Romania, member of OTP Group, completes the integration process of Millennium
Bank Romania, former member of Banco Comercial Português, following a deal worth EUR 39
million. Thus, OTP Bank reaches about 2% market share and ranks in top 10 banks present in
Romania.
OTP Asset Management Romania launched two new investment funds: OTP Global Mix and OTP
Euro Premium Return. The new investment solutions address the investors’ need for diversification
though investment funds with multi-asset class and attractive potential yields, offsetting the risk of
investment within a single-asset class.
700 pupils from 20 schools participated, during the school year 2014-2015, at the financial education
courses supported by OTP Bank, through the „Right to Education” Foundation. The Foundation supports
and promotes a responsible financial attitude among high school students and is supported by both OTP
Group and its local subsidiary, OTP Bank Romania, as well as by the Fáy András Foundation from
Hungary.
10. comprehensive financial
services
The Retail Division offers comprehensive financial solutions for private individuals, authorized self-
employed persons and SMEs – Small and Medium Enterprises.
Our team’s efforts focus on providing simple and efficient solutions, adapted to the real needs of our
customers and integrated in strategic projects in order to meet the customers’ more and more
diverse needs.
It is our priority to offer you the most efficient financial solutions available, according to your real
needs. Our aim is to convert simple relationships into strong fruitful partnerships, based on trust.
With an approach defined by responsibility, sustainable performance and commitment to a better
understanding of our clients needs, OTP Bank Romania is a reliable partner in providing best quality
financial services for its clients.
11. mentorship
In 2011, we have launched “OTP Mentor” financial advisory program for private individual customers.
The program has two components: an online platform for a better evaluation of the financial needs
and a team of consultants always prepared to offer personalized financial plans for the needs of
each and every customer.
In order to build and consolidate long term partnerships with SMEs, we extended OTP Mentor
program to this segment as well. Thus, we offer financial consultancy based on a real understanding
of the needs of every business.
Through OTP Mentor, the medium and small companies are provided with financial consultancy
meant to raise their return on investment by using financial instruments that best suit the investor’s
profile and the type of business.
12. excellence…at a glance
• Private Banking was launched in 1995, in Hungary.
• In the region, OTP Private Banking manages approximately 54,000 customers, with net assets
worth over EUR 4 billion (November 2014).
• For the second consecutive time, OTP Private Banking was named the best bank in the private
banking segment in Hungary, within the 2014 Global Private Banking Awards, an event
organized by the prestigious publications The Banker and Professional Wealth Management,
members of the Financial Times Group.
• With this public recognition, OTP Private Banking has earned 8 awards in Central and Eastern
Europe over the past 6 years.
Private banking service in Romania
14. complete asset management
products
• OTP Asset Management Romania S.A.I. S.A., a leading asset management company, has launched
the first products on the Romanian market in April 2008.
• The company currently ranks sixth among the top fund management companies and manages
nine investment funds worth RON 500 million, with a portfolio of over 7,200 clients,
individuals and legal entities.
• OTP Asset Management is actively involved in multiple educational projects (Right to Education
Foundation, Bucharest Stock Exchange projects, etc.) on raising the level of financial
literacy among young students as well as active individuals.
• The company focuses on delivering a wide range of financial products, offering to investors the
possibility to access investments in public securities, bonds and shares, in flexible conditions.
16. recognition
• 2015 Diamond Partner of Bucharest Stock Exchange in developing the financial literacy within
the capital markets field (Bucharest Stock Exchange, December 2015)
• The most appreciated Absolute-Return Fund in Romania for OTP Premium Return and The
Euro Bond Fund Performer of the market for OTP Euro Bond, Investment Funds and Private
Pensions Gala (Finmedia, April 2015)
• The best development in the range of savings products, OTP Sincron - OTP Asset
Management and OTP Bank Romania were awarded during the Annual Gala of Piata Financiara
(December 2014);
• The best administrator of Euro fund units in 2013, during the Mutual Funds Gala organized by
Finmedia (April 2014). This award recognized the best market results of a fund in euros for two
consecutive years (2012 and 2013), OTP Euro Bond;
• The best evolution of a fund unit for OTP Green Energy, Brokers’ Association, Capital Market
Awards Gala (2012);
• OTP Asset Management Romania obtained the leading position in 3 categories, registering the
best results on the market, in 2012. Thus, the open-end investment funds ranked first in each
category: OTP Bonds 7.60%, TP ComodisRO – 6.98% and 5.86% – OTP Euro Bond (2013).
17. OTP Consulting Romania has been operating on the local
market since 2007. The company offers to its partners and
clients support in obtaining grant funds for investments and
project development.
Business areas: training & information, research & development, project
identification, funding and management.
OTP Leasing Romania IFN, present on Romanian market since
August 2007, offers financing solutions for motor vehicles and
equipment.
Key advantages: professional after-sale services, fast approval of leasing
applications, transparent and competitive fees
OTP Advisors came to life after a rebranding process in June
2012. It first started as OTP Broker de Pensii Private, in July
2007, than became OTP Broker de Intermedieri Financiare SRL,
in April 2008 and gained its present name three years ago.
Mantra: Whatever our name was, we proved that we are close to our
customers, focusing on our consultants’ mobility and high quality banking
services.
18. Right to Education Foundation
• The "Right to Education" Foundation was launched by OTP Bank in 2014 and it benefits from the
experience of more than 20 years of "OTP Fáy András" Foundation in Hungary
• The Foundation offers free trainings on financial education for young people aged between 10
and 18 all over the country. The pedagogical methods used by the Foundation’s trainers are based
on interaction and combined concepts from psychology, communication and marketing, while the
information presented within the training sessions refer to basic economic and financial concepts, in
a language appropriate for the students’ age
• Over 1,000 high school students have so far benefited from the courses provided by the "Right to
Education" Foundation, at national level.
• At the end of 2015, The "Right to Education" Foundation, in partnership with
“OTP Fáy András” Foundation, developed a nationwide research
among students, in the context of Erasmus+
program, within the “Career Programme – Going
beyond borders” project. The research revealed
that 75% of students think it would be helpful
to benefit from consultancy in choosing a
profession.