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11
SAFE HARBOR STATEMENT: THIS PRESENTATION CONTAINS FORWARD LOOKING STATEMENTS AND ASSUMPTIONS THAT
WILL VARY FROM ACTUALITY. A COMPLETE SAFE HARBOR DISCLAIMER IS INCLUDED LATER IN THIS PRESENTATION.
QTCQB: RWRDP
Ownership is the Ultimate Loyalty Program
The Money Show Orlando 2019
#GetYourShare
2
Overview – The Shark Tank Method
®
Raising $5,000,000 in
two phases. Phase I
($500,000) funds new
member acquisition at
a ~$17,000,000 pre
money valuation.
3
A Huge Market – Rewards and Loyalty
®
4
Massive Exits - Sample
®
$960,000,000 Sale To Rakuten -
$450 / member
$16,000,000,000 IPO Valuation
47X P/E Ratio at High Point
5
Entering this market required a radically differentiated,
capital efficient, yet very familiar, proposition
®
 Over 50% of Americans hold rewards credit
cards. 31% don’t redeem rewards.
 Tens of millions of Americans belong to
rewards sites.
 The 99% are afraid to invest. We’ve made
investing free.
 Entrenched and substantial competitors.
6
We replaced miles, points, and cash back with our
publicly traded security – RWRDP – as the reward:
®
Same business model, same behavior, different reward.
We attract and retain customers by sharing our success
with the customer.
7
Ownership is the ultimate loyalty program
®
8
Ordinary people earn a piece of the dream -- just by
shopping
®
9
10
1
Members shop
at 1,900+
retailers via our
platforms (site,
apps, browser
extensions)
Retailers handle
fulfillment
2
Retailers pay a
COMMISSION
to us
~1-20% of
purchase
We reward
MEMBER with
traded stock
(OTCQB:
RWRDP)
Cost of stock
awards is a non-
cash tax expense
3
Current Revenue Stream - Shopping
11
• 1,900+ participating retailers
• Traded – OTCQB: RWRDP
June 2018 - Model proven / feature complete
®
• Tens of thousands of member / shopper / shareholders
• $350,000 External Funding
• Member Acquisition Sweet Spot Attained
CAC < $10 | Payback < 60 days | CLV >$75
12
• 2,000+ Retailer relationships
• Privately held / provides infrastructure services to iConsumer
• 21 years experience in rewards & loyalty business at iGive.com
The team that brought you iGive
®
• 35,000 Checks to charities this year
• 350,000 Members
13
Executive team
Sanford Schleicher
CTO / Co-founder
CTO (2008) iGive
Director j2 Global
Co-founder Onebox
sold to J2 Global
Communications
– 2000
Kimberly Logan
Ops / Co-founder
Manager, Retail
Relationships (2007)
iGive
®
Robert Grosshandler
CEO / Co-founder
Founder (1997), iGive
Founder, eComXpo
Sold to WBR – 2008
Founder, Intercast
Sold to Intel - 1995
Co-founder, SOFTA
Sold to Aegon - 1993
14
• Scaling Up – profitably adding shoppers
Phasing - Scale Up & Scale Out
®
• Scaling Out – adding revenue streams
15
Scale Up – 2018 Shopper Growth
®
0
50
100
150
200
250
300
350 New Shoppers
Q2 2018
Q3 2018
Q4 2018
Members Who
Joined This
Quarter
$0
$2,000
$4,000
$6,000
$8,000
$10,000
$12,000 60 Day Revenue
Q2 2018
Q3 2018
Q4 2018
Members Who
Joined This
Quarter
Unaudited numbers
16
New Shoppers Are Cash Flow Positive Immediately
®
$3,700
$3,800
$3,900
$4,000
$4,100
$4,200
$4,300
$4,400 Net Cash Generated
in 1st 60 Days
Q2 2018
Q3 2018
Q4 2018
Members who
joined this quarter
Unaudited Numbers
17
Profitable Member Growth
®
 CAC (Customer Acquisition Cost ): <$10 in cash
 CLV (Customer Lifetime Value): ? (Since June 2018)
 Payback: < 60 days from shopper acquisition.
Initial cash investment recouped in < 60 days.
 Year 1 Cash Generated: >$50
18
Profitable Member Growth – Use of Funds
®
Q1 2019 Q2 2019 Q3 2019 Q4 2019
Investment $125,000 $125,000 $125,000 $125,000
Reinvested Cash
Flow
0 0 0 0
Acquisition
Budget
125,000 125,000 171,875 204,102
New Shoppers 6,250 6,250 8,594 10,205
New Shopper
Cash Flow
46,875 93,750 158,203 234,741
Annualized Flow 187,500 281,250 439,453 674,194
19
Member Growth – Use of Funds
®
0
2000
4000
6000
8000
10000
12000
14000
16000
Shoppers Added Total Shoppers
Q2 2018 Q3 2018 Q4 2018 Q1 2019
Q2 2019 Q3 2019 Q4 2019
20
Scale Up Phase II – Raise Price & Uplist
®
 Begin after achieving positive cash flow - estimated late
2019
 OTC traded reduces upside potential
 Investor liquidity supports higher stock price
 Uplist:
 Institutional investor participation
 $4,500,000 raise on much higher valuation anticipated
21
Publicly Traded Preferred “Series A” Round
®
 Traditionally at this stage iConsumer would finance a Series A
raise with VCs.
 We’re already public. Not appropriate for traditional VC
funding.
 One year + investment horizon.
 Unlike traditional VC / Series A – you receive an already
trading security w/ traditional SEC / FINRA safeguards
 Audited Financials
 SEC / OTC / FINRA compliant reporting
 High degree of transparency
22
1
Members see
advertising,
answer surveys, in
our apps and on
our site. Mine
cryptocurrency.
2
Advertisers/others
pays us for that
exposure and
interaction.
We reward
MEMBER with
RWRDP.
3
Scale Out - future revenue streams
23
®
The Magic – Using RWRDP to Reward Customers
• Doesn’t use cash
• Makes each customer an owner
• Decreases real cost of acquiring customers
• Is a non-cash tax expense (we do not expect to pay income
tax for a long time)
• Using customers to finance growth is a great alternative to
the traditional capital markets
BUT!
Is it Accretive?
24
®
Using RWRDP to Reward Customers is Accretive
We Stop When It Is No Longer Accretive &
Market Cap Method
Shopper Earns $100 in RWRDP in 3 years
Shopper Worth $250 in Market Cap
Net Addition to Market Cap: $150
Cash Flow Method
Shopper Earns $100 in RWRDP in 3 years
Shopper Generated $100 in Revenue / Cash, $30 in
final year
At 10X Cash Flow - $200 Net Addition to Market Cap
become an Ordinary Cashback Rewards Platform
25
Massive Exits - Sample
®
$960,000,000 Sale To Rakuten -
$450 / member
$16,000,000,000 IPO Valuation
47X P/E Ratio at High Point
26
#GetYourShare
®
27
THIS PRESENTATION AND ACCOMPANYING TALK CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER
THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE
BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THIS
PRESENTATION THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO
IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS.
THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES
THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS.
INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON
WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO
REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.
AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS
THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED
UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. YOU MAY OBTAIN A COPY OF THE
OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT AT https://www.iconsumer.com/offeringcircular.
YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT.
OUR ANNUAL REPORT ON FORM 1-K DISCUSSES SOME OF THE IMPORTANT RISK FACTORS THAT MAY AFFECT OUR BUSINESS, RESULTS OF OPERATIONS,
AND FINANCIAL CONDITION.
SAFE HARBOR STATEMENTS
CONTACT
Robert Grosshandler
847.477.6968
rob@iConsumer.com

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Investor deck 19205

  • 1. 1 11 SAFE HARBOR STATEMENT: THIS PRESENTATION CONTAINS FORWARD LOOKING STATEMENTS AND ASSUMPTIONS THAT WILL VARY FROM ACTUALITY. A COMPLETE SAFE HARBOR DISCLAIMER IS INCLUDED LATER IN THIS PRESENTATION. QTCQB: RWRDP Ownership is the Ultimate Loyalty Program The Money Show Orlando 2019 #GetYourShare
  • 2. 2 Overview – The Shark Tank Method ® Raising $5,000,000 in two phases. Phase I ($500,000) funds new member acquisition at a ~$17,000,000 pre money valuation.
  • 3. 3 A Huge Market – Rewards and Loyalty ®
  • 4. 4 Massive Exits - Sample ® $960,000,000 Sale To Rakuten - $450 / member $16,000,000,000 IPO Valuation 47X P/E Ratio at High Point
  • 5. 5 Entering this market required a radically differentiated, capital efficient, yet very familiar, proposition ®  Over 50% of Americans hold rewards credit cards. 31% don’t redeem rewards.  Tens of millions of Americans belong to rewards sites.  The 99% are afraid to invest. We’ve made investing free.  Entrenched and substantial competitors.
  • 6. 6 We replaced miles, points, and cash back with our publicly traded security – RWRDP – as the reward: ® Same business model, same behavior, different reward. We attract and retain customers by sharing our success with the customer.
  • 7. 7 Ownership is the ultimate loyalty program ®
  • 8. 8 Ordinary people earn a piece of the dream -- just by shopping ®
  • 9. 9
  • 10. 10 1 Members shop at 1,900+ retailers via our platforms (site, apps, browser extensions) Retailers handle fulfillment 2 Retailers pay a COMMISSION to us ~1-20% of purchase We reward MEMBER with traded stock (OTCQB: RWRDP) Cost of stock awards is a non- cash tax expense 3 Current Revenue Stream - Shopping
  • 11. 11 • 1,900+ participating retailers • Traded – OTCQB: RWRDP June 2018 - Model proven / feature complete ® • Tens of thousands of member / shopper / shareholders • $350,000 External Funding • Member Acquisition Sweet Spot Attained CAC < $10 | Payback < 60 days | CLV >$75
  • 12. 12 • 2,000+ Retailer relationships • Privately held / provides infrastructure services to iConsumer • 21 years experience in rewards & loyalty business at iGive.com The team that brought you iGive ® • 35,000 Checks to charities this year • 350,000 Members
  • 13. 13 Executive team Sanford Schleicher CTO / Co-founder CTO (2008) iGive Director j2 Global Co-founder Onebox sold to J2 Global Communications – 2000 Kimberly Logan Ops / Co-founder Manager, Retail Relationships (2007) iGive ® Robert Grosshandler CEO / Co-founder Founder (1997), iGive Founder, eComXpo Sold to WBR – 2008 Founder, Intercast Sold to Intel - 1995 Co-founder, SOFTA Sold to Aegon - 1993
  • 14. 14 • Scaling Up – profitably adding shoppers Phasing - Scale Up & Scale Out ® • Scaling Out – adding revenue streams
  • 15. 15 Scale Up – 2018 Shopper Growth ® 0 50 100 150 200 250 300 350 New Shoppers Q2 2018 Q3 2018 Q4 2018 Members Who Joined This Quarter $0 $2,000 $4,000 $6,000 $8,000 $10,000 $12,000 60 Day Revenue Q2 2018 Q3 2018 Q4 2018 Members Who Joined This Quarter Unaudited numbers
  • 16. 16 New Shoppers Are Cash Flow Positive Immediately ® $3,700 $3,800 $3,900 $4,000 $4,100 $4,200 $4,300 $4,400 Net Cash Generated in 1st 60 Days Q2 2018 Q3 2018 Q4 2018 Members who joined this quarter Unaudited Numbers
  • 17. 17 Profitable Member Growth ®  CAC (Customer Acquisition Cost ): <$10 in cash  CLV (Customer Lifetime Value): ? (Since June 2018)  Payback: < 60 days from shopper acquisition. Initial cash investment recouped in < 60 days.  Year 1 Cash Generated: >$50
  • 18. 18 Profitable Member Growth – Use of Funds ® Q1 2019 Q2 2019 Q3 2019 Q4 2019 Investment $125,000 $125,000 $125,000 $125,000 Reinvested Cash Flow 0 0 0 0 Acquisition Budget 125,000 125,000 171,875 204,102 New Shoppers 6,250 6,250 8,594 10,205 New Shopper Cash Flow 46,875 93,750 158,203 234,741 Annualized Flow 187,500 281,250 439,453 674,194
  • 19. 19 Member Growth – Use of Funds ® 0 2000 4000 6000 8000 10000 12000 14000 16000 Shoppers Added Total Shoppers Q2 2018 Q3 2018 Q4 2018 Q1 2019 Q2 2019 Q3 2019 Q4 2019
  • 20. 20 Scale Up Phase II – Raise Price & Uplist ®  Begin after achieving positive cash flow - estimated late 2019  OTC traded reduces upside potential  Investor liquidity supports higher stock price  Uplist:  Institutional investor participation  $4,500,000 raise on much higher valuation anticipated
  • 21. 21 Publicly Traded Preferred “Series A” Round ®  Traditionally at this stage iConsumer would finance a Series A raise with VCs.  We’re already public. Not appropriate for traditional VC funding.  One year + investment horizon.  Unlike traditional VC / Series A – you receive an already trading security w/ traditional SEC / FINRA safeguards  Audited Financials  SEC / OTC / FINRA compliant reporting  High degree of transparency
  • 22. 22 1 Members see advertising, answer surveys, in our apps and on our site. Mine cryptocurrency. 2 Advertisers/others pays us for that exposure and interaction. We reward MEMBER with RWRDP. 3 Scale Out - future revenue streams
  • 23. 23 ® The Magic – Using RWRDP to Reward Customers • Doesn’t use cash • Makes each customer an owner • Decreases real cost of acquiring customers • Is a non-cash tax expense (we do not expect to pay income tax for a long time) • Using customers to finance growth is a great alternative to the traditional capital markets BUT! Is it Accretive?
  • 24. 24 ® Using RWRDP to Reward Customers is Accretive We Stop When It Is No Longer Accretive & Market Cap Method Shopper Earns $100 in RWRDP in 3 years Shopper Worth $250 in Market Cap Net Addition to Market Cap: $150 Cash Flow Method Shopper Earns $100 in RWRDP in 3 years Shopper Generated $100 in Revenue / Cash, $30 in final year At 10X Cash Flow - $200 Net Addition to Market Cap become an Ordinary Cashback Rewards Platform
  • 25. 25 Massive Exits - Sample ® $960,000,000 Sale To Rakuten - $450 / member $16,000,000,000 IPO Valuation 47X P/E Ratio at High Point
  • 27. 27 THIS PRESENTATION AND ACCOMPANYING TALK CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THIS PRESENTATION THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS. INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS. AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. YOU MAY OBTAIN A COPY OF THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT AT https://www.iconsumer.com/offeringcircular. YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. OUR ANNUAL REPORT ON FORM 1-K DISCUSSES SOME OF THE IMPORTANT RISK FACTORS THAT MAY AFFECT OUR BUSINESS, RESULTS OF OPERATIONS, AND FINANCIAL CONDITION. SAFE HARBOR STATEMENTS CONTACT Robert Grosshandler 847.477.6968 rob@iConsumer.com