MEGA is a course for first time digital entrepreneurs and established companies seeking to validate their ideas before talking investors, angels, or incubators. It will run form April 18th - July 28th in Sydney.

1. 2011 NSW ProgramInformation NightMarch 28th, 2011 Roger Kermode, Ph.D., GAICD NSW State Manager

3. What is MEGA?

4. Why MEGA

5. Course Overview

6. Ecosystem Fit

7. Selection Criteria

8. Sponsors and Prizes

10. Distribution is Easierthan Ever Before 92% of all phones sold will be smart phones Source: Various IDC News Releases Primary: http://www.idc.com/getdoc.jsp?containerId=prAU22758911

11. Mobile Will be Biggerthan the PC Graphic Removed for copyright reasons. Please go directly to source, slide 7: Source: KPCB Top Mobile Trends, Matt Murphy / Mary Meeker: http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011

12. But You Ain’t Seen Nuthin’ Yet!

13. Australia has becomethe Perfect Test Market Source: Australian Treasury Note, October 2010 http://www.treasurer.gov.au/DisplayDocs.aspx?doc=economicnotes/2010/032.htm&pageID=000&min=wms&Year=&DocType=

14. NBN is a Game Changer

15. Capital is Freeing Up AdVenture Capital $20k To $25k $50k to $500k ~$2m To ~$12m $300k To $4m $10m+

17. Before you talk to Angels / Incubators

18. Before you embark on a new project in their business

19. Generate Deal Flow

20. Angels

22. Mentor Driven Lectures & Practical

23. Prepare Investment Memorandum

24. 19 Sessions

25. April 18th to July 28th

26. Wednesday Nights / Some Weekend Afternoons

27. 60+ hours of Content and ExercisesPitch Day July 28th

29. Practical, Customer Focused

30. Lots of Pitching

31. Prepare Investment Memorandum

33. Course Outline Welcome and Introductions April 18th Course Overview, Business Basics, Pitching 101 April 27th Team Formation for Idea Generation April 30th (Sat) Lessons from the market: Global Opportuinites May 4th Entrepreneruship, Intro to Idea Evaluation May 11th Business Model Creation May 18th Testing Value Proposition May 21st (Sat) Testing Customers / Users and Demand Creation May 5th Testing Market Channel + Legals and Deals June 1st Testing Revenue Model June 4th (Sat) Testing Partners, Resources, Cost Structre and Funding Resources June 8th Business Feasibility Round Table June 15th Tech Testing Round Table June 22nd Business Proposal 1 – Offer / Opportunity / Value Prop/ Organisation June 29th Business Proposal 2 – Marketing / Reosurces/ Dev / Finances Risks July 6th Business Proposal 3 – Feedback from Mentors on Business Plan July 13th Pitch Skills 1 – Presentation Skills July 16th (Sat) Pitch Skills 2 – Pitch Practice Sessions with Mentors July 20th Fedback from Mentors – Final Practice July 27th Pitch Day July 28th

34. Advisory BoardExperience In Spades! Advisory Board Members Roger Kermode (chair) Manager MEGA NSW, Dir Biz Dev ANZA, ex Motorola, Ph.D. MIT Media Lab Jennifer Wilson Director, Project Factor, ex HWW, Long Time Mega Supporter Kate Carruthers Founder Social Innovation Sydney, ex AMP, Westfeild, NSW Govt Kim Heras Founder/ GM PushStart, ex TheNextWeb(Australia) and TechNation Michael Ungerboeck Founder/CEO Digital Lead Network ex Mobile Messenger, Optus, Hutch Rob Antulov Founder of 3eep, Angel Investor, Ex Fairfax Digital, Booze Hamilton Roger Lawrence CTO Cloud Services (South Pacific) HP, MEGA 2009 Alumni Sara Lucas Founder EnrichMe, Founder Heads over Heels, ex Macquarie Bank Shane Williamson Founder Mobile Mondays Sydney, Long Time MEGA Supporter Terms Select Companies for Admission Mentor Pool Review and Additions Post Course Program Review

35. NSW Program is Designed to Enable Slingshot / Follow Up Opportunities Tech23 CeBIT CeBIT SydStart SydStart SydStart AMPlify NSW 2011 Program Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Mar 2012 2011 All Rights Reserved, (c) Alimua Pty Ltd 2010

36. MEGA’s Sponsors Fortunate to Have a Number of Sponsors Could not Run Program Without Their Support Each sponsor brings own unique connections Prizes to enable follow on mentoring

37. MEGA’s Sponsors

38. MEGA’s Sponsors

39. MEGA’s Sponsors $2,000 Prize for Most Promising Startup

40. MEGA’s Sponsors $1,500 for Most Promising Cloud Based Service

41. MEGA’s Sponsors

42. MEGA’s Sponsors $500 for Best User Experience Concept

43. MEGA’s Sponsors

44. Selection Criteria Preference Given To Teams of 2 or 3 (at lease one developer) Opportunity with potential to scale Entries with strong story in one or more of Mobile Enterprise Cloud Why? Help focus teams into high potential areas

46. Full $850

47. Concession $550

48. Individuals

49. Full $950