Once seen as a banking commodity, e-payables continues leaning toward tech-minded companies for stronger results.
One provider in particular continues to out-pace all others by focusing on integrating with any software and enrolling 3x more vendors than the rest of the market.
Everything You Need to Know About Virtual Credit Cards
1. Everything You Need
to Know About Virtual
Credit Cards
A Premier
MasterCard
Issuing Partner
2. TABLE OF CONTENTS
INTRODUCTION
SECTION 1: THE INS AND OUTS
OF VIRTUAL CREDIT CARDS
SECTION 2: ARE VIRTUAL CREDIT
CARDS RIGHT FOR YOUR ORGANIZATION?
SECTION 3: WHAT TO LOOK FOR IN
A VIRTUAL CREDIT CARD PARTNER
SECTION 4: BEST PRACTICES
FOR IMPLEMENTING A VIRTUAL
CREDIT CARD PROGRAM
SECTION 5: GETTING THE MOST
OUT OF YOUR PROGRAM —
VENDOR ENROLLMENT STRATEGY
CONCLUSION
ABOUT COMDATA
3
4
7
9
18
23
28
29
3. 3
If you’re involved in purchasing or financial decision-making for your company, you have likely heard the excitement surrounding
virtual credit cards (also known as electronic payments or ePayables) throughout the last few years. The payment industry is
moving increasingly toward the electronification of payments and it is important to understand this growing trend.
JUST CONSIDER THIS EBOOK YOUR TRUSTY GUIDE TO VIRTUAL CREDIT CARDS. LET’S GET STARTED!
In this eBook you will discover –
• How virtual credit cards work and their benefits
• How to ascertain if they are a good fit for
your organization
• What to look for in a virtual credit card provider
• How to implement a best-in-class program
• Successful methods to continuously enroll your vendors
4. 44
Let’s begin with the basics - what is a single-use credit
card number, how they work and what are the benefits of
using them?
1The Ins and Outs of
Virtual Credit Cards
5. 5
A single-use virtual credit card number is a unique, 16-digit number
tied to a single vendor payment and issued for a specific dollar amount.
Virtual payments are designed to be an alternative to check or
ACH payments.
What makes virtual payments particularly useful for businesses is that
they allow you to set specific dollar amounts and expiration dates, thus
emphasizing the protection of your company’s assets. And because these
are credit card payments, you can earn rebates on every dollar spent -
similar to the way a consumer earns cash back on a personal credit card.
The chart below shows the five main steps involved in processing a
virtual credit card. Paying your vendors and suppliers through a virtual
WHAT IS A SINGLE-USE VIRTUAL CARD NUMBER AND HOW DO THEY WORK?
You approve invoices and
make a payment from your
accounting system just as
you do today.
1
Comdata assigns a virtual
MasterCard account number for
the specified dollar amount with
detailed remittance information,
including your system generated
payment number.
Supplier receives and
processes the MasterCard
payment from Comdata,
which settles in 24-48 hours.
Comdata provides a file of
all transactions for
automated reconciliation
just like a positive pay file
from the bank.
Your company gains peace
of mind with reduced fraud
risk, time savings and a
streamlined process.
2 3 4 5
CARD NUMBER
CREATED
COMDATA
TRANSACTION
FILES RETURNED
COMDATA
SUBMIT
PAYMENT
YOUR COMPANY
PAYMENT
RECONCILED
YOUR COMPANY
PAYMENT
PROCESSED
YOUR SUPPLIER
credit card program can eliminate the costs associated with printing and
distributing paper checks, speed up the turnaround time in which your
vendors receive payments, reduce the risk associated with lost and stolen
paper checks and make your payment process much more efficient.
Rob Elliot, Chief Operating and Financial Officer at Stansell Electric,
explains the benefits of a full virtual payment program.
“By combining all of our card purchases into one solution, we were able
to reduce the resources required to operate our payment process. As
a result, employee productivity has improved, and we have increased
visibility to provide employees with the decision-making data they need for
cost management.”
6. 6
WHY SHOULD I CARE ABOUT VIRTUAL CREDIT CARDS?
Virtual credit cards can provide multiple benefits for both your business and the vendors you work with.
REDUCE COSTS AND PAPER
Virtual credit cards eliminate the need for
paper checks. Loading, printing and disbursing
checks can add up to a significant expense,
particularly when the costs for labor and
tracking lost or stolen checks are built in.
IMPROVE CASH FLOW
Virtual credit cards give your business the
opportunity to earn rebates based on your
business spend, thus effectively turning your
accounts payable department into a revenue
generator.
MITIGATE RISK
A virtual credit card program allows you to
process all of your vendor payments via a
safe and secure platform. This reduces the
possibility of lost or stolen checks getting into
the hands of unauthorized users.
STREAMLINE PAYMENT
Virtual credit cards automate the payment
and reconciliation process by integrating into
your financial or ERP system. This integration
releases your business from the manual
work associated with vendor payments and
frees your employees to perform higher value
activities.
INCREASE WORKING CAPITAL AND FLOAT
Hold cash longer by utilizing your credit card
account to pay vendors instead of by check.
Depending on the credit limit and terms you
negotiate with your provider, you could extend
cash float by 30 days or more without changing
payment terms with your vendors.
7. 7
Step one is complete. You should now be able to explain to
your finance friends what virtual credit cards are and why
they are gaining so much traction. (You can thank us for
helping you sound so impressive later.) But what is next?
Sure, virtual credit cards seem great, but how do you
know if they are a good fit for your organization? We have
you covered.
This next section is a handy checklist that will help
you evaluate if your organization would benefit from
implementing a virtual card program.
7
2Are Virtual Cards
Right for Your
Organization?
8. 8
ARE VIRTUAL CREDIT CARDS RIGHT FOR YOUR ORGANIZATION?
Are more than 40% of your payments made by checks? Paper
check payments open your organization up to fraud as well
as unnecessary costs and inefficiencies. Especially if you are
making a lot of small, frequent payments.
Are you printing and mailing checks in-house? Like we
mentioned above, there is significant manual labor and costs
associated with processing checks. In fact, the traditional
invoice and paper check method costs $31 per payment, as
opposed to $9 when using a virtual credit card.
(Source: RPMG Research Corporation)
Does your organization experience lost or stolen checks?
And the cost and hassle that goes along with canceling and
reissuing them? Not fun.
Do you have significant spend in the travel, shipping, utilities
or office supplies industries?
Has your organization suffered from attempted or actual
fraud? You’d be in good company if you have, 73% of
companies reported they had suffered actual or attempted
payments fraud in 2015, according to AFP.
Is your organization looking for new revenue streams? We
realize this one is a like hitting a ball off a tee, easy. Of course,
your organization is looking for additional revenue streams,
and earning revenue through virtual card rebates is a great
way to do it.
Could your organization benefit from additional credit or
working capital?
Do you manually reconcile your payment transactions? Say it
ain’t so! It goes without saying that this is time-consuming for
your AP team.
Do you manually provide remittance information to your
suppliers? This, on top of manual reconciliation, is no doubt
taking up a significant amount of your AP team’s time. Think
of all the other, more important work they could be doing!
If you answered YES to any of these questions, then you
should consider adding virtual cards to your payments mix.
9. 99
3What To Look For
in a Virtual Credit
Card Partner
If you’ve made it this far, you must be ready to reduce fraud,
increase your bottom line and automate your AP process.
But the next step is one of the hardest, finding the right
provider to help you build a best-in-class virtual credit
card program.
And while we can’t pick your provider for you, we can offer a
few important points of consideration. In no particular order...
9
10. 10
QUESTION 1: DO THEY INTEGRATE FULLY WITH YOUR ERP/ACCOUNTING SOFTWARE?
You have an AP process in place and it’s no fun to disrupt that flow,
especially if it means you’ll have to operate one process from
multiple systems.
Some ePayables providers issue virtual credit cards through a portal.
Each time you’re ready to make a payment run, your staff would have
to log-in to a portal, enter or upload all the payment data and generate
virtual card numbers. This is obviously not ideal because it is burdensome
on your staff and doesn’t increase efficiency.
The better option is to find a provider whose solution integrates with
your existing ERP or accounting system, eliminating the need for your
team to learn a new system. Take note, most ePayables providers will
use the term “full” to describe the integration with your ERP software,
but full integration for one provider can mean something totally different
to another. It’s imperative you define what their integration capabilities
are and what work will fall on your team. For example, will you have to
manipulate your accounting system’s data to conform to their system’s
files (hint, hint…you shouldn’t have to)? Or will your partner take your
existing file specs and transform it for you? If they don’t, they should.
11. 11
QUESTION 2: WHAT ARE THEIR EXPLANATIONS OF REBATES AND LARGE
TICKET TRANSACTIONS?
One of the greatest benefits of virtual credit cards are their ability to earn your organization rebates on spending, effectively turning your AP department
into a revenue generator. Cha-ching! But before you start counting your rebates, there are a couple of things to consider. First off, when are your rebates
paid? Many organizations only offer annual rebates that are paid up to 90 days after your contract anniversary, creating a lost opportunity to use these funds
through the year. So, look for a provider that pays their rebates quarterly or even better, monthly.
Additionally, make sure you know what your vendor qualifies as a “large ticket purchase.” Providers typically pay a lower rebate on large transactions
because the interchange is lower. But there are lots of technical reasons that a transaction may or may not “qualify” at a lower interchange rate (i.e. the
amount of data provided by the supplier, the type of vendor you’re paying, etc.).
Some providers will automatically pay a lower rebate on large transactions, even if the payment didn’t qualify as a large-ticket purchase. We recommend
looking for a provider that only reduces your rebate for qualifying transactions to make sure you earn the most rebates possible. Your provider should be able
to provide transparent reporting on your transactions, the interchange rate they qualified for and the rebate paid.
WE RECOMMEND LOOKING FOR A PROVIDER
THAT ONLY REDUCES YOUR REBATE FOR
QUALIFYING TRANSACTIONS TO MAKE SURE
YOU EARN THE MOST REBATES POSSIBLE.
12. 12
QUESTION 3: DO THEY PROVIDE A DEDICATED IMPLEMENTATION TEAM?
A virtual credit card provider should also be your partner. That impeccable
communication you received while they were trying to win your business
needs to continue far after the sales contract is signed. After all,
implementation is the key to having a successful and profitable
ePayables program.
Other implementation factors to consider are developing strategies
for executive buy-in, tactics on how to communicate your new program
with your vendors and provide documentation on the program. If a
provider doesn’t offer help in these areas, you may want to consider a
different provider. There will be more on implementation in the
next section.
Your vendor should be up front about the workload involved in the
implementation process, how long it will take and the labor that will
be required from you and your team. For example, will the provider
perform any or all of the technical work to get your program up and
running, or will your IT group be required to take on the project?
They should prepare you for that work and educate you on best
practices for a successful program.
13. 13
QUESTION 4: DO THEY HAVE A DEDICATED IN-HOUSE VENDOR ENROLLMENT TEAM?
AN IN-HOUSE TEAM’S SOLE PURPOSE IS
TO CAMPAIGN YOUR SUPPLIERS, WITHOUT
THE DISTRACTION OF OTHER PRODUCTS OR
OPPORTUNITIES.
What’s a virtual credit card program without vendors who accept virtual credit cards
for payment? This isn’t a trick or rhetorical question, without enrolled vendors,
you are left with an ineffective program. That’s why it’s critically important you
understand who your provider will use to enroll vendors. Because believe it or
not, some providers rely on the sales rep who sold you the service to do the vendor
enrollment him-or herself (I know, I know). Or worse, they want you to do all the
enrolling. In theory, and practice, having a dedicated in-house vendor enrollment
team is usually the most profitable option.
An in-house team’s sole purpose is to campaign your suppliers, without the
distraction of other products or opportunities. They will also be more accessible and
easier to work with, rather than having to go through your provider to a third-party.
Additionally, in-house teams are more likely to work with you to customize the
campaigns and messaging to your suppliers to ensure the language reflects the
values of both you and
that specific vendor.
14. 14
QUESTION 5: WHAT IS THE PROCESS FOR VENDOR ENROLLMENT AFTER THE
INITIAL CAMPAIGN?
You’ve clarified that they have a dedicated, in-house vendor enrollment
team. Great! But how the heck are they going to actually enroll your
vendors? At the onset of your program, there is typically an initial push.
Your provider is excited and ready to enroll those vendors! But wait, they
are only going to target vendors that make up the top 20% of your spend
file? That obviously reduces the effectiveness of your program by reducing
the amount of potential spend, which in turn reduces your potential
rebates. Not a good start to one of the most important aspects of your
virtual credit card program. And then there is the even more important
question, what happens after your initial campaign? You are going to add
new vendors as your business evolves.
A good ePayables partner will have a plan in place to continually
campaign your vendors throughout the life of your program, including
advanced enrollment methods. And that, my friends, is the difference
between a successful and very successful virtual credit card program.
Our research indicates that the average
company has around 40% turnover of
their vendors over three years. Your
ePayables program will decline without
continuously enrolling new vendors.
40%
VENDOR
TURNOVER
WE WILL DIVE INTO A FULL VENDOR
ENROLLMENT STRATEGY IN SECTION 5.
15. 15
QUESTION 6: WHAT KIND OF REPORTING DO YOU RECEIVE FOR YOUR PROGRAM?
Your program is in place, you’re paying those vendors and now it’s time
to see how well your program is doing. Your vendor should be able to
provide you information about your enrolled vendors, the amount of
spend you’ve converted and the amount of rebates you have earned.
You should also look for real-time reporting capabilities and the ability
to look up individual transactions by date, vendor, amount, etc. When a
payment question comes up, you’ll want to be able to get answers
quickly and easily.
Good reports should be provided on a regular basis and you should have
access to them at any time. And good is always a relative term, so look for
a partner who can provide benchmarking information from your peers.
16. 16
Look for a partner who isn’t interested in just selling you a product – they should be focused on helping you build a sustainable ePayables program. Ask
about the team that will be put in place to support you over the long term. How is that team organized and how are they incentivized to help you? You want
consultative support to help you maximize your program. And you will also need support with day-to-day issues like reporting, credit line management, etc.
Phew, that is a lot to consider, but entering a new partnership is a serious decision. What’s most important is you look for a trusted, payment industry leader
who offers a dedicated support team to ensure that your business succeeds with its virtual credit card program.
QUESTION 7: HOW WILL THE PROVIDER DELIVER ONGOING SUPPORT AND
RELATIONSHIP MANAGEMENT?
LOOK FOR A PARTNER FOCUSED ON
HELPING YOU BUILD A SUSTAINABLE
EPAYABLES PROGRAM.
17. 17
REVIEW
QUESTIONS YOU
SHOULD ASK
IT’S IMPORTANT BECAUSE
Do they integrate fully with your
ERP/accounting software?
• It prevents you from having to disrupt the flow of your current AP process and from having to teach your team a
new system, all while saving time and money.
What are their explanations
of rebates and large
ticket transactions?
• Providers that only offer annual rebates are creating a lost opportunity for you to use these funds through the year.
• Providers typically pay a lower rebate on large transactions, so it’s imperative you understand what does and does
not qualify and how that will affect your overall rebate.
Do they provide a dedicated
implementation team?
• Implementation is the key to having a successful and profitable ePayables program, and your provider should help
develop strategies for executive buy-in, tactics on how to communicate your new program with your vendors and
provide documentation on the program.
Do they have a dedicated in-house
vendor enrollment team?
• An in-house team’s sole purpose is to campaign your suppliers, without the distraction of other products or
opportunities. They are also more likely to work with you to customize the campaigns and messaging to your
suppliers to ensure the language reflects the values of both you and that specific vendor.
What is the process for
vendor enrollment after
the initial campaign?
• Some providers only target vendors that make up the top 20% of your spend file, which reduces the amount of
potential spend, in turn reducing your potential rebates. A good ePayables partner will have a plan in place to
continually campaign your entire vendor list throughout the life of your program.
What kind of reporting do you
receive for your program?
• A good payments partner should be able to provide real-time reporting capabilities, benchmarking statistics and
the ability to look up individual transactions by date, vendor, amount, etc.
How will the provider
provide ongoing support and
relationship management?
• Your payments partner should offer consultative support to help you maximize your program as well as support
with day-to-day issues like reporting, credit line management, etc.
18. 18
The CEO’s signature is on the dotted line and you’ve
convinced your executive team to implement a virtual credit
card program. That is something to celebrate! After all, you
have taken the first step in automating your AP processes,
improving your profit margin and reducing paper checks.
But don’t celebrate for too long; it’s time to get started
on implementing your program so you can start reaping
the rewards.
Don’t let anyone tell you otherwise, it takes a village to
operate a successful virtual credit card program, and you
are going to need help from your entire organization to
be successful, far beyond implementation. From vendor
enrollment, rebate strategy and competitor benchmarking,
a virtual credit card program is something that needs to be
managed from year one to year fifteen. By implementing best
practices or a change management strategy, you’re much
more likely to attain your program goals (more on goals
later), therefore earning more rebates.
18
4
Best Practices for
Implementing a
Virtual Credit
Card Program
19. 19
DESIGNATE AN EXECUTIVE SPONSOR
Before kicking off your virtual credit card program to the entire
organization, you need to get all of your ducks in a row. The first step is
designating an executive sponsor. The executive sponsor should be a
senior leader who is committed to leading the organization toward
the defined goals and objectives of your program. He or she will be
the one to hold people accountable for a quick implementation and
ongoing results. Have your executive sponsor launch the program
through a company-wide communication to validate that the project is
a salient one.
The executive sponsor will also play a key role in your vendor enrollment
strategy. You can leverage their position to contact strategic, high-spend
vendors and sign vendor campaign letters. Having executive support
is important and will help ensure you get the long-term backing your
program needs.
20. 20
IDENTIFY A DEDICATED PROGRAM OWNER
• Serve as the internal project manager for implementation and initial
ramp-up.
• Be the designated point of contact for the provider-of-choice.
• Discover supplier relationships by researching and identifying potential
accounts who will accept virtual credit cards.
• Build rapport and educate vendors about program features
and benefits in order to increase enrollment and improve
overall satisfaction.
• Create goals and monitor plan effectiveness periodically while
continually presenting new and innovative ideas.
Next on this list, identify a dedicated virtual credit card program owner. Typically a leader in the AP department is a natural fit because they are familiar
with the day-to-day pains of the AP shop and knowledgeable of internal processes. Here are the goals of the program owner:
• Identify trends and develop metrics in supplier satisfaction, program
growth and attrition.
• Verify all virtual card payments are processed by vendors.
• Resolve issues with vendors when they are unable to process credit
card transactions.
• Work across the organization (business units, procurement and
accounts payable) to educate employees regarding the value of AP
card payments.
21. 21
SET PROGRAM GOALS
Setting program goals is a critical part of your virtual credit card
implementation. Not only will it give you motivation for vendor enrollment
and program buy-in, but it will also provide metrics to consistently
benchmark yourself against. You should set specific, time-bound goals
such as a percentage of spend enrolled or monthly rebate goal. A good
starting point is to aim for 3-5% of your organization’s annual revenue.
Incorporate these goals into your organization’s budget and ensure that
the goals are widely distributed to all participating departments and
functions. Keep these departments cognizant of your current program
progress and reward them for attaining goals as they are reached. This
will motivate procurement to build vendor relationships from the onset of
program or when forming a new vender relationship.
22. 22
PROMOTE AND LAUNCH THE PROGRAM WITHIN YOUR ORGANIZATION
Most likely, your AP department is not the only business unit that has
strong relationships with vendors which is why virtual credit cards should
be a company-wide effort. Hold a cross-functional virtual credit card
kickoff that includes the executive sponsor, your CFO, accounting
and procurement.
Branding your program with a logo is a good way to identify and explain
the program across the organization. You should also establish a
presence on your corporate intranet for your program as an easy way to
keep your organization informed. Ideas to include are:
• An explanation of the program and its benefits.
• Frequently Asked Questions and AP definitions.
• Annual goals of the program and progress toward meeting them.
• New vendor set-up form/contract/agreement that includes
electronic pay as a preferred method of payment.
• Key vendors already participating in the program.
• Check stuffer letter, new vendor form, negotiation checklist and
sample vendor letter.
Another idea to keep departments engaged is to pass the rebate back
to the particular business unit associated with the specific vendor
who generated the revenue. This allows them to see the tangible
reward of their enrollment efforts. However, this often depends on your
organization’s structure and philosophy. The bottom line is that actively
engaging all of the departments will align goals across all departments
and ensure cohesiveness as the program grows.
A successful implementation can be the make or break point of your
ePayables program. You need to ensure the executives and the entire
team are on board from the onset of the program. Designating an
executive sponsor and a program owner to create goals and promote the
program internally should be the first thing you do after signing on the
dotted line. It is their responsibility to keep the appropriate teams aware
of the progress of the programs; this means communicating how many
vendors are enrolled, how many rebates they have earned and where that
money is going.
23. 23
Although you could probably write this eBook on virtual
credit cards by now, let’s do a quick recap on the four major
players in a successful virtual credit card program.
For your virtual credit card program to be as successful
as possible, you (and really this work should fall on your
payments partner) must first enroll your vendors to accept
credit card payments. But are your vendors even willing to
accept virtual credit card payments?
23
5
Getting the Most
Out of Your
Program—Vendor
Enrollment Strategy
1 2
Assigns a
virtual credit
card number for
the specified
dollar amount
YOUR
PAYMENTS
PROVIDER
3 4
Receives and
processes the
payment
YOUR
VENDOR
Earn rebates
on spending
and save costs
associated with
paper checks
YOU
Approve
invoices to
make payments
YOU
24. 24
ARE VENDORS WILLING TO ACCEPT VIRTUAL CREDIT CARD PAYMENTS?
Before you pay an invoice with a virtual credit card, you need to ensure
that your vendor is equipped to handle that type of payment, i.e. they must
be enrolled (or agree) and are able to take credit cards from your partner
of choice. This leaves many organizations skeptical about virtual credit
card programs because they assume vendors won’t take card payments.
Well, you know what they say about assuming.
Let’s call a spade a spade; you will not be able to enroll all your vendors
into your ePayables program. There will always be vendors who insist
on continuing down the road most traveled, i.e. continue to only accept
checks or ACH. However, more vendors are willing to accept virtual credit
card payments than you might think. To help us make our point, check out
these stats:
LITTLE KNOWN SECRET: MANY OF YOUR
SUPPLIERS HAVE ALREADY BUILT CREDIT CARD
FEES INTO THEIR PRICING, SO ENROLLING IN
YOUR PROGRAM SHOULD NOT BE A BIG CHANGE
FOR THEM.
Some of the most common reasons vendors cited for receiving card
payments are:
• Improved financial controls, since checks can be lost or stolen.
• Prompt settlement to help minimize payment delays, collection
costs and disputes.
• Detailed remittance information, including a list of invoices paid.
Now that you’re more confident about virtual credit card acceptance, let’s
cover the best approaches to maximizing vendor enrollment.
According to Kaiser Associates, 82%
of vendors say that they are likely to
accept virtual payments.
82%
VENDORS
ACCEPT
RPMG Research Corporation says
virtual credit card spending is
growing 30%+ annually.
30%+ANNUAL
GROWTH
25. 25
WHY DO I WANT TO ENROLL AS MANY VENDORS AS POSSIBLE?
INCREASED OPERATIONAL
EFFICIENCIES, LESS PAPER
AND EASIER RECONCILIATION
MORE SPEND =
MORE REBATES
REDUCED COSTS AND MITIGATE
THE RISK OF FRAUD BY
MINIMIZING CHECK PAYMENTS
The reasons are simple –
26. 26
BEST PRACTICES FOR VENDOR ENROLLMENT
To capitalize on the benefits of virtual credit cards and your vendors’ willingness to accept card payments, the process and
strategy used to enroll your vendors is the most influential facet of your program. Here are some things to consider:
THOROUGHNESS
Make sure you attempt to enroll every vendor. Some providers
will only target the vendors with whom you have the most spend
volume. But attempting to enroll all your vendors maximizes your
rebate revenue and more importantly, eliminates more checks.
TIMING
The rollout of your vendor enrollment campaign should coincide
with when you are ready to start making payments with virtual
credit cards. Starting too early could cause confusion for your
vendors. Starting too late means you miss out on valuable rebate
revenue and cost reductions.
COMMUNICATION TYPES AND FREQUENCY
A successful vendor enrollment campaign should include direct
mail, email and phone communications. The specific cadence for
each communication type will differ from company to company,
but your payments partner should work with you to determine the
optimal plan for your business. Additionally, a reputable partner will
supply you with communications templates to use throughout your
campaign.
MESSAGING
The messaging to your vendors should be segmented to make
sure the tone, wording and communication type are appropriate
for the audience; a one-size-fits-all strategy probably won’t
work. For example, create separate messages for your strategic
vendors (typically a small percentage of vendors who represent a
large percentage of your spend) by industry or by type of vemdor.
Communicate how important this payment program is to you and
why they should agree to accept card payments. The next page
explains how accepting virtual credit card can benefit the vendor.
ADDITIONAL INCENTIVES AND PENALTIES
To truly maximize vendor enrollment, you should make card
acceptance as attractive as possible for vendors. Consider offering
accelerated payment terms to vendors who enroll, or mandate
longer terms to those who won’t (or both).
GET INVOLVED
Don’t hesitate to participate in the enrollment campaign yourself. A
call or email from your CFO or controller goes a long way in getting
vendors on board. Also, your AP staff should always be looking at
invoices – some vendors state on the invoice that they accept card
payments. That’s low-hanging fruit! You can even create rewards
and contests to get your staff engaged.
ESTABLISH REPORTING MECHANISMS
Set enrollment goals and expected ROI and develop tracking tools
to monitor your campaign. Your partner should also proactively
review your vendor enrollment program throughout the process and
continuously update you on your successes and areas of opportunity.
The most effective partner will give you the control and guidance you
need to achieve success.
27. 27
VALUE PROPOSITION FOR VENDORS
Suppliers may initially be resistant to accepting virtual cards. However, by clearly articulating their value propositions; you’re
more likely to melt even some of the coldest hearts.
WORKING CAPITAL MANAGEMENT
All suppliers operate through a cash conversion cycle (CCC),
which is the length of time in which it takes a company to
convert its inventory into cash flows. For example, Supplier
A makes golf balls. Their CCC, otherwise known as “working
capital cycle,” is considered how long it takes to produce a golf
ball, hold the golf ball in inventory, sell the golf ball and then
finally get paid.
Due to this cycle, cash flow management is typically a top
concern for suppliers, no matter the size. However, this is
particularly true for smaller suppliers who rely on every dollar
coming in the door.
Since suppliers receive payments faster with virtual cards, days
sales outstanding (DSO) and CCC would decrease, resulting in a
potentially significant impact on your supplier’s cash flow.
IMPROVED REMITTANCE DETAILS
ACH and wire payments notoriously lack rich remittance
information, handcuffed by character limits allowed for
transmittable information. With virtual cards, suppliers
can receive robust payment data such as invoices paid and
cost center information which can help simplify payment
reconciliation and reporting.
REDUCED COLLECTIONS AND DISPUTES
Virtual cards provide system controls, which can greatly reduce
fraud and lost payments. This is appealing to vendors because it
can reduce the frequency of disputes and chargebacks.
Suppliers ranked improved remittance details as the
second greatest benefit of virtual card payments.
Source: Market Perception of Card Use in B2B Transactions -
Comdata, Mastercard and Kaiser (italics)
28. 28
You’ve officially made it to the end of this eBook and should be fully versed on the world of virtual credit cards. Hopefully you find
it as exciting as we do! If you have any questions remaining, one of our solution consultants would be happy to discuss them with
you. Just email us at payments@comdata.com or call us at +1-800-833-8640.
Conclusion