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BodyBoss Customer Newsletters
- 1. UPDATES GUIDELINES BODYBOSS CUSTOMERS MONDAYS + FRIDAYS INDIEGOGO KICKSTARTER 2.0 RESEARCH, UNDERSTAND AND THINK TO ADD VALUE
- 2. 1. What's New 2. Demonstrate customer successes 3. Educational 3rd Party article or Blog Post 4. The Future 5. Call - to - action (workout cards, upsells) wikipedia.org Update Structure
- 3. GOAL BASED ON ENGAGEMENT Happy 25% Hype 25% Futuristic 25% Educational 25% Be bold Set expectations - can be crazy and meet those expectations get them to open the emails and want to open them because they love them so much add value and put yourself in their shoes no matter what stop thinking about our company and us who cares only talk to them like you are talking to a good friend wikipedia.org
- 4. REMEMBER & THINK RESEARCH IS MOST IMPORTANT WHY DID PEOPLE PEOPLE COME TO BODYBOSS? WHY DID THEY BUY OUR PRODUCT? WHY WILL THEY CONTINUE READING OUR UPDATES ?
- 5. IDEAS & HACKS CUSTOMERS ARE 75% MORE LIKELY TO BUY HOW TO _______ STATE A PROBLEM TIME - USE TIME MORE WISELY HEADLINE ASSURING RIGHT WHERE THEY NEED TO BE WRITE ABOUT YOUR READER ANSWER THEIR QUESTIONS OVERCOME OBJECTIONS ADDRESS FEARS FOCUS ON OUTCOME
- 6. BE #1 STICK TO YOUR VALUES! WELL DIRECTED THOUGHT UNSELFISH THOUGHTS BODYBOSS