1. Media Trust Summit 2015:
Shaping engagement for
charities and communities
SPONSORSHIP OPPORTUNITIES

2. The Media Trust Summit will bring together the great and
good of the charity sector, media and creative industries for
a day of creativity, collaboration and debate. A combination
of inspiring talks, thought-provoking panels and interactive
workshops from leaders in their field will challenge the way
charities think and approach their communications.
The summit, which focuses on engagement, storytelling
and digital media is a key event for non-profits and senior
marketing and media people to meet and share experience
and ideas at the cutting-edge of media communications.
An impressive line-up of speakers from leading media
companies (previous speakers include Twitter, Buzzfeed,
Sky, the BBC, The Huffington Post) and innovative non-
profits (Coppafeel, Comic Relief, Water Aid) share insights
and advice on making the most of multiple platforms and
engaging audiences.
We anticipate attendance of over 200, including some of
the most influential and dynamic people in the
communications, media and charity sectors.
ENGAGE 2015

3. AUDIENCE
Media Trust’s Autumn 2014 conference, The Art of Engagement, was attended by 209 delegates.
56% were from charities with more than £2.5 million turnover and 36% with over £10 million
turnover.
Charities attending one or more conference in the last two years include:

4. DELEGATES
By sponsoring the Media Trust Summit 2015, you will have access to senior communications
professionals from the largest charities, funders and media companies in the UK. Previous
delegates include:
Director
of
Marke-ng
and
Communica-ons
–
Macmillan
Cancer
Support
Director
of
Communica-ons,
Policy
and
Campaigns
–
Shelter
UK
Communica-ons
Director
–
Change.org
Head
of
PR
and
Communica-ons
–
Movember
UK
Founder
and
CEO
–
Coppafeel
Director
of
Communica-ons
–
The
Future
Leaders
Trust
Assistant
Director,
Marke-ng
and
Communica-ons
–
The
Scout
Associa-on
Head
of
Publishing
and
Customer
Informa-on
–
Heritage
LoKery
Fund
External
Engagement
Manager
–
RSPB
Global
Content
Producer
–
Amnesty
Interna-onal
Head
of
Communica-ons
–
WaterAid
Head
of
Marke-ng
–
Henshaws
Society
for
Blind
People
Head
of
Digital
–
vInspired
Head
of
Communica-ons
–
Bri-sh
High
Commission,
Islamabad

5. SPEAKERS
Media Trust conferences attract high profile speakers from across the media and creative industries, as well as
charities leading the way with strategic and innovative communications.
Jon Snow – C4 News
Carla Buzasi, Editor-in-Chief – The Huffington Post
Nic Seton - Digital strategist, Greenpeace
Pete Picton, Editorial Director – Trinity Mirror
Liba Rubenstein, Director of Strategic Outreach, Causes and Politics – Tumblr
Luke Lewis, UK Editor – Buzzfeed
Paul Isaacs - Senior Digital Editor, UNICEF
Jemima Kiss, Head of Technology – The Guardian
Colin Byrne, CEO of UK and EMEA – Weber Shandwick
Lewis Wiltshire, Director of Media Partnerships – Twitter UK
Philly Byrne, Creative Director – Buzzfeed
Maggie Hitchins, Editor – Stylist.co.uk
Emma Sheppard - Head of Brand and Communications, St Johns Ambulance

6. SPONSORSHIP OPPORTUNITIES
MEDIA
TRUST
SUMMIT
Sponsorship
Opportuni-es
June
-­‐
November
2015
Pla-num
Gold
Silver
£10,000
£5,000
£3,000
PRE
EVENT
MARKETING
Promo&on
in
two
pre
event
newsle0ers
to
11,000
mailing
list
50
words
25
words
Brand
and
URL
in
pre-­‐event
email
marke&ng
5
3
1
Brand
and
URL
included
in
&cket
confirma&on
email
to
every
delegate
x
Brand
and
URL
on
Media
Trust
Summit
webpage
X
x
x
Company
descrip&on
on
Media
Trust
Summit
webpage
150
words
100
words
75
words
Men&ons
on
social
media
channels
(total
of
50,000
followers
across
Twi0er,
Facebook
and
LinkedIn)
10
5
3
Branding
on
event
flyer
x
x
x
Men&on
in
Media
Trust
Summit
press
release
Quote
Men&on
Link
ACCESS
Delegate
list
-­‐
2
weeks
in
advance
(job
&tles
and
organisa&on
only)
x
x
Media
Trust
Summit
passes
6
3
1
Discount
on
addi&onal
Media
Trust
Summit
passes
50%
25%
10%
ON
THE
DAY
MARKETING
Main
stage
branding
–
banner
and
on
screen
holding
slide
x
Foreword
in
Media
Trust
Summit
programme
200
words
100
words
Brand
logo
on
Media
Trust
Summit
programme
x
x
x
Men&ons
on
social
media
channels
(total
of
50,000
followers
across
Twi0er,
Facebook
and
LinkedIn)
3
2
1
Lunch&me
branding
opportunity
x
x
Workshop
30
second
sponsorship
video
(1
workshop)
X
x
Drinks
recep&on
branding
x
x
x
Exhibitor
stall
x
x
Insert
in
delegate
packs
–
A4/A5
flyer,
USB,
branded
item
x
x
x
POST
CONFERENCE
MARKETING
Post
event
email
message
50
words
Brand
and
URL
included
in
post
event
e-­‐newsle0er
to
delegates
2
1
1
Brand
and
URL
on
Media
Trust
Summit
resources
webpage
x
Brand
on
Media
Trust
Summit
keynote
films
endplate
x
Blog
Post
on
Media
Trust
Summit
resource
webpage
3
2
1

7. BURSARY TICKETS
There are 164,000 charities in the UK. Eight out of ten raise less than £100,000 per year.
• Many don’t have the skills, resources, money or connections to invest in the
communications they need to spread the word about the work they do and the needs
they meet.
• Over 27% of conference delegates are small charities like these. With your help, we can
offer this invaluable learning and networking opportunity to more charity staff working to
increase visibility and reach of their work.
Small charities ticket bursary - £3,000
• Sponsor 20 places for small charities
• Your logo on all Summit marketing promoting the bursary spaces to small charities
• Branding on Summit programme and insert in Summit delegate packs
• Your logo and link to webpage on Summit website
• Promotion as a sponsor through Media Trust social networking sites, including
Facebook, LinkedIn and Twitter activity. This will reach over 50,000 followers across
both the non-profit and media sectors
• Acknowledgement of your support on two pre conference instructions to delegates
(over 250 attendees)
• One delegate place for a member of your organisation including lunch and drinks
reception

8. 8
PROFILE WITHIN THE MEDIA INDUSTRY
Media Trust Board of Trustees
• Richard Eyre CBE, Chairman, Chairman of the IAB, and Next 15
plc
• Andy Duncan - CEO, Camelot UK Lotteries: Former Chief
Executive, Channel 4
• Matt Brittin - Google, Vice President, Northern & Central Europe
• Sarah Davis – Group Commercial Legal Director, Guardian Media
Group plc
• Rupert Howell - Trinity Mirror, Group Transformation Director
• Ian Pearman - CEO, AMV BBDO
• Jerry Buhlmann - CEO, Dentsu Aegis Network
• Shirley Watson, Retired – formerly Chief Financial Officer,
adam&eveDDB
• John Ryley, Head of Sky News
Our Corporate Members are:By sponsoring Media Trust’s Summit 2015, you will be in great
company. We are supported by some of the most prestigious
brands in the world. You will be acknowledged in our Annual report
circulated to all members and Trustees, reaching the biggest
names in the media industry.

9. CONTACT US
Jon Snow – C4 News
Carla Buzasi, Editor-in-Chief – The Huffington Post
Pete Picton, Editorial Director – Trinity Mirror
Liba Rubenstein, Director of Strategic Outreach, Causes and Politics – Tumblr
Luke Lewis, UK Editor – Buzzfeed
Jemima Kiss, Head of Technology – The Guardian
Colin Byrne, CEO of UK and EMEA – Weber Shandwick
Lewis Wiltshire, Director of Media Partnerships – Twitter UK
Philly Byrne, Creative Director – Buzzfeed
Andrew Hawken, Head of Digital – Sky News
Maggie Hitchins, Editor – Stylist.co.uk
David Higgerson, Digital Publishing Director – Trinity Mirror Regionals
John Shields, Assistant Editor – BBC Radio 4 Today programme
Jenny Walton – Head of Communications Services
Jennyw@mediatrust.org 0207 871 5645
www.mediatrust.org @Media_Trust

10. “Communication skills
are vital for all
organisations, and if the
voluntary sector is to
play a full part in society,
its work must be seen
and heard. This is what
Media Trust provides.”
Jon Snow