Ruth White-Cabbell

San Francisco Bay Area United States

Marketing Leader | Propelling Business Growth through Inventive Content, Digital & Social Media Marketing

Technology / Software / Internet

MARKETING INNOVATION THAT MOVES THE NEEDLE As a forward-thinking Marketing Leader, I am known for implementing innovative marketing strategies which propel growth and profitability. My senior leadership roles focused on developing, leading, and executing multi-channel marketing strategies leveraging the latest digital, social and traditional methods. As the Senior Manager, Global Communications at NetApp, I developed overall social media goals and strategies for partner-related social media and blogging initiatives. By socially enabling NetApp’s online alliance and service provider solutions showcase, NetApp Solution Connection, I grew visitor traffic by 250% YOY. I also doubled the me...