SAVO’s sales enablement solutions address the gaps that limit sales performance: The difference in how buyers buy, and sellers sell. The disconnects between marketers’ efforts and the sales force’s needs. The misalignments that can impact CRM investment, adoption, and returns. The rift between revenue forecasts, and actual results.
SAVO enables sales and marketing organizations to perform at optimal levels to help the business achieve higher revenues, sales velocity, and greater market share.
2. Closing the Sales Execution Gap
70%
of Corporate Initiatives
FAIL
Profitable growth. It’s the ultimate goal of any business. But seventy
percent of key growth initiatives fail because there is a huge sales
execution gap that stands in the way of delivering results.
SAVO’s sales enablement solutions address the gaps that limit sales
performance: The difference in how buyers buy, and sellers sell. The
disconnects between marketers’ efforts and the sales force’s needs.
The misalignments that can impact CRM investment, adoption, and
returns. The rift between revenue forecasts, and actual results.
SAVO enables sales and marketing organizations to perform at optimal
levels to help the business achieve higher revenues, sales velocity, and
greater market share.
Source: Harvard Business School, Corporate Survey
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3. Smarter Selling™ Creates Sales Pros
Marketing automation systems help to optimize your lead generation processes;
CRM solutions track opportunities and reporting forecasts. But SAVO enables
Smarter Selling. In fact, companies that focus on delivering best-in-class
sales enablement can achieve nearly double the average growth rates of the
Fortune 500.
Our powerful family of solutions brings together technology, expertise, and
strategy to ensure that sales, marketing, and sales operations are aligned in
the flawless delivery of the right messaging, assets, coaching, tools, and
experts at the right time in the buying cycle.
SAVO gives you the tools to effectively turn average sales reps into top
performing pros in no time. The kind of sales pros that hit their numbers
quarter after quarter, year after year.
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Nearly Double
Fortune 500 Companies 7.8%
High-Maturity SAVO Customers
15.3%
Cumulative Average Growth Rate
Source: SAVO Maturity Benchmark Study
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4. The SAVO Portfolio
Smarter Selling requires more than just a point solution. SAVO’s integrated
suite of applications is flexible in addressing specific challenges like
streamlining proposal creation or addressing all of your sales enablement
gaps, and optimizing your investments in sales methodologies, training,
and technology.
Delivered through the web, on your mobile device or even through your
CRM solution, SAVO connects with your sellers anytime, anywhere. You
can better leverage your CRM system to accelerate sales opportunities.
Reinforce your sales process. Drive compelling first meetings. Streamline
the creation, delivery and customization of presentations and proposals.
Drive valuable social collaboration, and team selling.
It all adds up to the Smarter Selling only SAVO can help you achieve.
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5. Bridge the Gap Between Sales
and Marketing
Did you know? 90% of marketing assets are never used by sales
- IDC
Marketers spend $20 billion a year creating messaging and assets for sales.
When your reps search 7 different systems and can’t find them, they revert to
their hard drives or worse yet, create their own stuff. Brand and message
accuracy suffer, best practices are lost, and marketing budgets are flushed away.
SAVO’s Sales Content Pro bridges the gap between marketing and sales by
providing an effective single source where the most relevant and recent
marketing content is pushed to your sales team automatically at the right time,
and in the right context. No more fruitless searches or content roulette.
With Sales Content Pro, sales reps get what they need when they need it
and marketing gains valuable insights into exactly what messaging or assets
are working, (and not working) to drive sales performance.
Sales Enablement Engine:
Central recommendation engine for content,
process, subject matter experts, coaching
and collaboration.
savogroup.com/products/sales-content-pro
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6. Convert More Leads &
Accelerate Opportunities
Did you know? 80% of Marketing Nurtured Leads DO NOT
Advance - Forrester
With CRM Opportunity Pro, your sales reps can avoid the black hole that
swallows sales leads by better managing them right at the CRM record.
Tightly integrated with salesforce.com and other leading CRM systems, CRM
Opportunity Pro provides dynamic recommendations on the messaging,
content, and experts your sellers need based on information in the CRM
opportunity record. Proactive coaching and just-in-time content delivery help
your sellers push through the obstacles that kill deals before they get off
the ground.
Opportunity Coaching:
Based on which stage the lead is in, SAVO
pushes call scripts, marketing influence,
next steps, and subject matter experts.
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With CRM Opportunity Pro, your sales team will advance leads to early-stage
conversations, and drive up adoption of your CRM system. You’ll see a decided
uptick in conversion rates as a result.
savogroup.com/products/crm-opportunity-pro
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7. Become A Trusted Advisor on
the First Call
Did you know? Only 17% of sales reps are getting a second
meeting - Forrester
By the end of 2013 there will be more mobile devices than there are people
on the planet. Your sales team is relying more and more on their tablet or
smart phone to prepare for and control their sales engagements. With Mobile
Sales Pro, SAVO pushes all the information needed to prepare for meetings,
including competitive updates, product information, the latest messaging
and marketing assets right up until the meeting starts.
When the meeting starts, your reps can be seen as a trusted advisor due
to their knowledge. They can also provide compelling and personalized
presentations with built-in white board annotations that can be immediately
saved and sent to all meeting participants to ensure a memorable first
meeting, and earn a second one.
Mobile Homepage:
An intuitive dashboard that contains your
kits, kits recommended by administrators
and quickstart options.
savogroup.com/products/mobile-sales-pro
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8. Optimize Your Investments in Sales
Methodology and Training
Did you know? Only 50% of your reps make quota when your
sales process is not reinforced by technology - IDC
It takes constant reinforcement for your people to remember and apply the
methodology, process, and training that drive successful sales execution.
SAVO’s Sales Process Pro makes it happen.
This solution gives you an edge in improving sales outcomes, by systematically
reinforcing your sales methodology, providing guided best practices coaching,
and improving seller efficiency at every sales stage.
Sales Process Pro integrates with leading sales methodologies like Richardson,
and CRM solutions like salesforce.com, and will help you optimize your
investments in both while driving higher deal quality, and improved forecast
accuracy for your sales leaders and senior executives.
Accelerate Opportunities:
Align process, coaching and verifiable
outcomes to reinforce successful
selling patterns.
savogroup.com/products/sales-process-pro
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9. Enable Effective Team Selling
Did you know? Only 20% of companies enable effective sales
collaboration - SAVO Maturity Benchmark
Effective communication is critical at any time, but especially when
complicated deals demand successful collaboration with a cross functional
team of subject matter experts. With Team Selling Pro, SAVO ensures
you connect the right mix of people, partners and resources to put your
best foot forward.
Team Selling Pro helps you build teams to create account strategies, tactics,
and pursuit plans. By linking with subject matter experts and coaches via
your CRM system and most social media channels, your sales reps become
more effective, armed with your organization’s best thinking and collective
knowledge to win the sale.
Recommendations:
Sellers receive invite recommendations during
a specific stage that will be advantageous
toward moving the deal along.
savogroup.com/products/team-selling-pro
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10. Efficiently Create Compelling
Proposals
Did you know? 78% of Companies Prepare Proposals Manually
- SAVO Maturity Benchmark
Preparing proposals and RFP responses is time consuming and challenging
due to complex content collection, creation, customization, accuracy, design,
and brand compliance.
With SAVO’s RFP & Proposal Pro, those challenges are smartly addressed
with a solution that automates the process, facilitating customized RFP
responses or proposals that are tailored directly from information in the CRM
opportunity record.
Proposal Wizard:
Go through the Proposal Wizard with
steps and customizable content selection
so that your proposals are compliant.
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The end result? Grateful proposal managers that can efficiently create
compelling proposals on time. Content sales people that can get back to faceto-face selling, and satisfied marketers that know that proposal messaging
and branding is consistent and correct.
savogroup.com/products/rfp-proposal-pro
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11. Gain Valuable Insight into Your
Sales Enablement.
Did you know? Only 8% of Organizations Analyze Pipeline for
Root/Cause of Opportunity Attrition - SAVO Maturity Benchmark
Best in class sales enablement can drive significant results for your company.
Yet most companies lack the reporting and analytics tools to identify the
holes in their sales process and execution.
SAVO Sales Insight Pro helps marketers get clear visibility into what messaging
and materials sellers are using, what they are not, and what is most effective.
Sales management can pinpoint where deals get stuck and why, measure deal
quality and ensure forecast accuracy. Your sellers can benchmark themselves
against top performers and learn the secrets to their success.
No matter what SAVO solutions you use, Sales Insight Pro will help improve
your team’s consistency in closing more deals.
Customized metrics:
Understand what materials and sales
behavior are used to improve sales results
savogroup.com/products/sales-insights-pro
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