Slides from the Kick-Off Meeting of the Slope Project

1. Project SLOPE
1
WP 8 – Openness with other activities,
dissemination and exploitation of results

2. Kick-off Meeting
8-9/jan/2014
WP8 – Objectives
• Disseminate the SLOPE results broadly
among stakeholders of the whole
production process.
• Ensure the visibility of SLOPE activities
and results, and maximize its utilisation by
the European forestry and
agricultural industry (including machinery
and software solutions).
• Ensure follow up on results by the
industry to create new economic activity.
The first aim of this work package is to
achieve the widest dissemination of the
technical results of the project within:
• The membership of the consortium,
• The scientific community
• and, more important, within the
European forestry and agricultural
sector.
MAIN OBJECTIVES

3. Kick-off Meeting
8-9/jan/2014
WP8 – Objectives
No actual commercial exploitation and any
concrete preparation thereof, as well as
related activities (e.g. marketing)
will be reported in this work package and
under the project SLOPE in general as
these activities are not eligible
for EU funding.
A second big aim has been established in
this work package:
Develop a committed exploitation plan in
order to ensure a proper and fair
exploitation of the project results.
MAIN OBJECTIVES

4. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
a) Overall guidelines to awareness, networking and dissemination activities.
The internal procedure for communication and dissemination activities will be as follows:
• The DisseminationWP Leader ITENE will design the materials (brochure, newsletters,
and poster), which will be approved by partners and finally by the project leader.
• ITENE shall ask all partners involved in dissemination and communication activities
for the materials and documents required every time this will be needed.
• Each partner shall complete the tasks described in the dissemination plan for each
activity before the given deadline as the results depend on all partners involvement.

5. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
a) Overall guidelines to awareness, networking and dissemination activities.
WEBSITE The project partners’ home pages will be linked to the website to draw attention to this project and its
aims.
Send interesting pictures related to the project to be used with dissemination purposes
Upload documents on Intranet.
SOCIAL MEDIA Participate on groups or pages.
Cooperate, give feedback, promote the project within each one’s contacts.
Send messages, tweets mentioning project’s profiles, etc.
PRESS RELEASES Translate press release in local language.
Send to local general and specialized media.
DISSEMINATION ARTICLE Translate article in local language (optional)
Send to local specialized media.
PROJECT BROCHURE Use them at events, trade fairs related to the project.
Show them in a visible place in your headquarter.
NEWSLETTER Send to main professional interesting contacts.
Participate with articles, pictures.
REPORTING Follow instructions given to complete the spreadsheet.

6. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
b) Dissemination plan
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DISSEMINATION STRATEGY (3 rep.)
BROCHURE
PROJECT WEBSITE
WEB 2.0
NEWSLETTERS (6)
POSTER
TRADE FAIRS, DEMOS
TECHNICAL WORKSHOPS (4)
FINAL CONFERENCE (1)
RELATED PROJECTS FORUMS (5)
SCIENTIFIC PUBLICATIONS (4)
PRESS RELEASES (4)
A general document with all the planned dissemination activities and the material to
achieve a large diffusion of project results will be prepared.
Deliverables: Month 6, 18, 30.
In advance, a timetable has initially being planned:

7. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
Task 8.1 - Dissemination planning and publications of results
Task leader: ITENE; Participants: GRAPHITECH, CNR, BOKU, ITENE
DISSEMINATION STRATEGY
Document with all the
planned dissemination activities and
the material to achieve a large
diffusion of project results.
It will include, for example:
- Detailed target audience.
- Concrete Objectives.
- Press releases and Publications /
Interviews in business and general
media.
BROCHURE
Date: Month 1.
Available in electronic format
NEWSLETTERS
Date: Every 6 months
Available to download in the website
POSTER
Date: Month 6.
Use:Workshops, conferences, trade
fairs, and other events.

8. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
Task 8.1 - Dissemination planning and publications of results
TRADE FAIRS AND DEMOS
In order to have the widest
dissemination and largest
involvement of industrial
stakeholders, SLOPE project and
results will be presented at the most
relevant fairs and demos, mainly
organized in the participating
countries.To be defined.
SCIENTIFIC ARTICLES
In selected journals and targeted
publications at highly visible and
relevant industrial and research
conferences . At least 4 in 2015 & 2016
TECHNICALWORKSHOPS (4. Beginning in
2015)
BOKU will organize four technical workshops
targeted on industry, including SME, from the
forestry and agricultural sector.
These one-day seminars will take place during
the execution of the project, once we have
consolidated relevant results to disseminate.
FINAL CONFERENCE (end of the project)
A large-scale conference will be organized by
CNR as final event of the project

9. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
Task 8.1 - Dissemination planning and publications of results
WEBSITE
GRAPHITECH will be in charge for the
deployment and maintenance of the
project web-site and web 2.0
communication channels
Date: Month 2.
PUBLIC SITE
Download section.
News section and an e-newsletter.
Easy-friendly interactive area.
INTRANET SITE
Only accessible for the projet’s members
WEB 2.0
The project will also promote the use of web
2.0 social networks as LinkedIn, Twitter,
Facebook, YouTube, in order to reach a huge
number of target group members that are
followers of topics addressed by the SLOPE
project.
The dissemination manager, who will update
the information on a regular basis, will ensure
permanent information in the online media.

10. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
Task 8.1 - Dissemination planning and publications of results
RELATED PROJECTS
all partners will collaborate in
identifying projects related to SLOPE,
regional, European and
extra-European (e.g.Canadian).
ITENE will be in charge of establishing
relationships with most of these
projects to ensure synergy and
exchange of results.
(All detailed in point d of this
presentation).
COST ACTION
COST Action platform will be also
used to facilitate information
exchange with the experts
community. In particular, activity of
the following COST Actions will be
monitored and exchanges promoted:
•FP1206 - European mixed forests. Integrating Scientific
Knowledge in Sustainable Forest Management.
(EuMIXFOR);
• FP1201 - Forest LAnd Ownership Changes in Europe:
Significance for Management And Policy (FACESMAP);
• FP1106 - STReESS - Studying Tree Responses to extreme
Events: a SynthesiS;
• FP1001 - Improving Data and Information on the Potential
Supply of Wood Resources: A European Approach
from Multisource National Forest Inventories (USEWOOD).

11. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
Template to collect feedback from partners – Follow instructions given to report activities

12. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
c) Social networking (illustrating how to contribute to them)
We can create accounts, pages and groups
related to the project in Linkedin, Twitter,
Facebook, andYoutube.
All partners can contribute sending us
material to be published in the different
social networks, for example:
• Pictures of events, trade fairs,
conferences.
• Relevant videos related to the project.
• News related to the project, about your
company or other relevant initiatives.
• Pictures of meetings, etc.
• All materials (pdf, presentations, etc)
which can have interest to our audience.
Then each partner can contribute personally to each
social network, for example:
Participate in debates, open new discussions.
Recommend debates, updates, news, etc.
Invite your contacts to join SLOPE Group
Retweet messages with your company’s profile or
your own profile.
Make tweets with news related to the project.
Mention @slopeproject in your messages
Click “I like” with your profile to all project’s updates.
Share updates and page of the project.
Reccommend the Slope Page to your contacts
Click “I like” to the project’s videos.
Follow the channels.
Share with your contacts and invite to follow the
SLOPEs channel.

13. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
d) How to implement and monitor linkage activities with other EU projects
1) Contact with other projects. Some examples:
Finished projects
• Trees4Future. Forestry genetics. Involved partners: BOKU,CNR
• BISYPLAN. Bioenergy. Involved partners: BOKU, CNR
• SATMODO. ”live” monitoring of harvest processes. Involved partners:TREEMETRICS
• FLEXWOOD logistic system. Involved partner: BOKU,TREEMETRICS.
On-going projects:
• ARANGE. Strategies for the multifunctional management of mountain ranges. Involved partners: BOKU
(Coordinator)
• INFRESAccelerate the technological development and open new paths to EU’s renewable targets.
Involved partners: CNR, BOKU,KESLA.
• LogistEC. Sustainable biomass supply chains Involved partner: MHG
• Developing and Piloting a Platform and Database for Biomass and Bioenergy ResourceAssessment.
A distributed monitoring and planning platform for biomass feedstock and land use. Involved partners:
MHG

14. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
d) How to implement and monitor linkage activities with other EU projects
2) Establish a meeting to discuss common issues and identify once per year:
• 1st one before/after the Project meeting in Finland (june 2014).
• Tentative calendar
• STRUCTURE:
• Individual Project presentations
• Discuss in groups with other project representatives regarding selected
topics
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RELATED PROJECTS FORUMS (5)

15. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
e) OTHER ACTIVITIES INTHE WP
Task 8.2 – Exploitation, business planning and IPR & licensing policies
Task leader: MHG; Participants: KESLA, COAST, BOKU, FLY, GRE, TRE
• Identification of the business scenarios
• Creation of the appropriate SLOPE business model
• Production of a business plan
• Development of a detailed exploitation strategy by each partner
• Continuous technology and market watch
• Development of an intellectual property rights (IPR) strategy.

16. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
e) OTHER ACTIVITIES IN THE WP
Task 8.3 - Contribution to standardization
Task leader: CNR; Participants: ITENE
The main objective of this task is to contribute to both update existing standards and to
develop new ones in the field of sustainable forest production:
• Communication with standardization committees via the interactive section of the
SLOPE website and social networks.
• Physical meetings between SLOPE members and the StandardizationTechnical
Committee.
• The SLOPE consortium will show interest in participating in the working groups of
standard committees.
• Consensus with CEN and other standardization

17. Kick-off Meeting
8-9/jan/2014
WP8 -TASKS
e) OTHER ACTIVITIES IN THE WP
Task 8.4 - Industrial Advisory Board
Task leader: MHG; Participants: KESLA,COAST, BOKU, FLY,TRE
The main objective of this task will be to involve industrial members from the forestry,
agricultural and related logistics and machinery industry. The main activities of the
advisory board will be interchange opinions and knowledge by means of meetings and
discussions.
This information will be used as inputs for the execution of the tasks defined in SLOPE
project, and redefine them when needed. The Advisory board will be set up at an early
stage (first project meeting) of the project in order to follow all the activities starting from
the requirements analysis.

18. WP 8 PRESENTATION
Kick-off Meeting
8-9/jan/2014
Thanks for your attention!
egonzalez@itene.com
Emilio González, ITENE