Danika Atkins SMBTV presentation on client agency management, social media management and finding balance with your vendor or client through open communication.
2. Who’s That Girl?
• Social Media Marketer
• Account Executive at Zone 5
• 4.5 Years Agency/Consultancy
Experience
• Enterprise-Level to Small Business
Accounts
• Ex-Coffee Addict
11. Clients Are From Mars…
• Know your role (you have one!)
• Communicate culture
• Get the whole organization on board
• Integrate into the whole
12. Agencies Are From Venus
• Know what social media can and
cannot do
• Do not underestimate required
resources
• Pivot, don't flail
• Connect the dots