A common shortcoming with e-learning is that learners fail to connect with the content. There are many contributing factors to this problem, but chief among them is that many lessons fail to adequately create meaningful and relevant context. This context can create powerful instructional interactivity. It is created by attending to the elements of design that help the learner relate new information to familiar and important things. Of course this seems obvious, but it is not always so simple to build appropriate context. In this webinar, Ethan Edwards will bestow straightforward design strategies that focus on designing activities, which result in appropriate contexts for your desired outcomes. Key takeaways include: Explore five specific steps to guide e-learning design towards more meaningful context. Discover how context builds relevance and connection with the learner. Apply the multiple aspects of design that combine to create context.

1. Ethan Edwards
chief instructional strategist
Tuesday, June 9
Context Counts:
5 Steps To Guide e-Learning Design

2.  Understand the challenge of designing
for e-learning
 Explore Instructional Interactivity
 Investigate 5 ways to enhance Context
 Look at some examples
During Our Time Together

3. Unique e-Learning Design Challenges
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4. Unique e-Learning Design Challenges
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• Presentation isn’t teaching

5. Unique e-Learning Design Challenges
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• Presentation isn’t teaching
• Learners must excavate meaning

6. Unique e-Learning Design Challenges
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• Presentation isn’t teaching
• Learners must excavate meaning

7. Unique e-Learning Design Challenges
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• Presentation isn’t teaching
• Learners must excavate meaning
• Motivation is essential

8.  Gather content from
SMEs
 Rewrite content into
screen-oriented structure
 Write comprehension
questions
 Format, add media, add
narration
 Connect to LMS
 Done!
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Typical e-Learning Design Plan

9. A Standard e-Learning Example
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10.  Gather content from
SMEs
 Rewrite content into
screen-oriented structure
 Write comprehension
questions
 Format, add media, add
narration
 Connect to LMS
 Done!
#aiwebinar
Typical e-Learning Design Plan

11. #aiwebinar
Typical e-Learning Design Plan
 Gather content from
SMEs
 Rewrite content into
screen-oriented structure
 Write comprehension
questions
 Format, add media, add
narration
 Connect to LMS
 Done!

12. Context Provides
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• Meaning
• Purpose
• Relevance
• Background
• Narrative

13. Context is NOT
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• Decoration
• Camouflage
• Distraction
• Generic
• Extra

14. Instructional Interactivity
Context—framework to provide meaning
Challenge—stimulus to act
Action—physical gestures
Feedback—response back to the learner

16. 1
Create a Specific,
Meaningful
Environment

17. Wheelchair Securement
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18. 2
Tell a Story

19. Supervisor Effectiveness
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20. 3
Insert the
Learner into
the Action

21. Policing Gangs
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22. 4
Embrace
Purpose

23. Travel Planning
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24. 5
Foster a
Sense of
Adventure

25. Driving Safety
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26. Building Context
 Create a Specific, Meaningful Environment
 Tell a Story
 Insert the Learner into the Action
 Embrace Purpose
 Foster a Sense of Adventure
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27. Questions?
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28. ATD E-Learning Design Workshops
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- E-Learning Design Certificate
- Advanced E-Learning Design Certificate
Available Online & Face-to-Face Across the US

29. Upcoming 30-Minute Webinar
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3 Steps to Get More Out of SME Interviews
Wednesday, June 24 | 1:00 PM Central
alleninteractions.com/events-talks

31. Ethan Edwards
chief instructional strategist
Allen Interactions | @customelearning
#aiwebinarDemos available at alleninteractions.com