Great Content Comes From Great Delivery
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This is a Saba virtual meeting in the Coffee Break series. To join us live, please visit www.saba.com/us/about/events. Great content that is delivered effectively translates into thriving training programs. In the new world of work, it is critical that we not only provide learners with compelling content, but offer it in various channels that are practical to the way people learn best. Learning professionals can elevate the learning outcomes of their onboarding, leadership development, sales training, certification, and compliance programs by leveraging a wide range of content options available today. Join us as we discuss where and when it makes sense to utilize these content options: Prepackage Recorded sessions Social content User generated E-Learning, both traditional and scenario based
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Great Content Comes From Great Delivery
- 1. Content is King! Content Strategies for today’s L&D budgets Charles DeNault cdenault@saba.com @mathchuck Sr. Director of Product Marketing March 19, 2014
- 2. Learning budgets and delivery Content Strategy Mix: 1. Virtual Classroom and Recorded Lessons 2. Prepackaged Content 3. Social / User Contributed 4. User generated 5. Custom Web Based Training Adjusting your content strategy Questions and answers throughout. Slides will be sent to all attendees. Agenda
- 3. For the last three years, the high performing learning cultures and the average performers spend the same per employee The Business of Learning Source: ASTD State of the Industry Report 2013 $1,000 $1,100 $1,200 $1,300 $1,400 $1,500 $1,600 2006 2007 2008 2009 2010 2011 2012 Hi Perf Average
- 4. What is your learning spend per employee? • More than $1,200 • About $1,200 • Less than $1,200 • I don’t know Poll
- 5. But the High Performing learning organization employees are taking nearly twice as many learning hours. The Business of Learning Source: ASTD State of the Industry Report 2013 0 10 20 30 40 50 60 2006 2007 2008 2009 2010 2011 2012 Hi Perf Average
- 6. How many training hours did your employees take last year? • More than 30 • About 30 • Less than 30 • I don’t know Poll
- 7. 7% 14% 17% 28% 17% 86% 45% 28% 14% 34% 7% 14% 21% 28% 31% 41% 45% 55% 62% 62% Other Experiential Seminars/conferences Lunch and learns Mentoring programs In-person workshops Learn from leaders Webinars Social / collaborative learning Self-directed online learning 2012 2009 Learning Technology Changes at High Performers Bersin by Deloitte, High Impact Learning Organizations, 2012
- 8. The Shift to Anytime, Anywhere Learning Classroom ILT Virtual Learning Learning Lab Recordings eLearning Communities Location Same Different Time SameDifferent
- 9. 1. Free up some budget with VC/Recorded Lessons 2. Free up some time with Prepackaged Content 3. Free content: Social / User Contributed 4. More Free content: User Generated 5. Invest in value add Web Based Training Content Mix – Allocating your budget optimally
- 10. 1. Virtual Classroom, Webinars and Recordings Cut costs, increase reach and completions - Give learners greater flexibility - Enable self-directed learning (Recordings) - Index for quick access - Create bit sized learning nuggets - Save big on travel
- 11. 2. Prepackaged Content Focus on Your Business’s Unique Needs • Content Providers provide top quality e-learning programs • Quickly build programs for - Harassment and Diversity - Customer Service - Managing People - Human Resources - Health and Safety - Software Training - Business skills - Leadership • Enhance with office hours, social groups, workshops, etc. See more at www.Kantola.com
- 12. 3. User Contributed Content Keep Courses Fresh - Enable Peer to Peer and Just-In-Time Learning - Elevate learner engagement and knowledge retention - Enhance with real-time discussions
- 13. 4. User Generated Content SMEs are everywhere, Empower them! • Simple recording tool (phone or screen recorder) • Saves the subject matter expert time Examples • Finance Apps – POs, Expense Reports, Time Off • Performance Reviews • Goal Setting • Sales people talking about a recent win.
- 14. What makes for effective learning? • Context • Challenge • Activity • Feedback • Fun • All of the above • Other (please share in chat) POLL
- 15. 5. Custom Content Invest in tools and expertise - High Value Learning is the focus of limited resources - Prerequisite or the main course - Interactive, immersive - Blend with groups for team work and team building See more at www.alleninteractions.com
- 16. Use your hard earned learning budget better • What’s your content strategy? (What’s your learning strategy?) • Know your metrics for success • A Learning Culture doesn’t happen overnight Getting Going in the New World of Content
- 17. Keynotes include Josh Bersin and Chris Salles, Director of eLearning, Guitar Center Cisco, Yum Brands, Home Depot, Credit Suisse, IBM, and many other learning leaders will present how they’ve overcome challenges with content to improve their learning programs. http://www.sabasummit.com/ Learn more about Content Strategies
- 18. Thank You
- 19. VC & Recordings Prepackaged User Contributed / Generated Custom Content Onboarding Leadership Dev Compliance Extended Enterprise Sales Training Application of content