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Join at slido.com
#LifetoData
Join at
slido.com/LifetoData
Land Acknowledgement
Safe Software would like to acknowledge that today we
are gathered and presenting on the traditional, ancestral
and unceded territory of the Coast Salish peoples
Sḵwx
̱ wú7mesh (Squamish), Stó:lō and
Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) and
xʷməθkʷəy
̓ əm (Musqueam) Nations.
Safe Software also respectfully acknowledges that we live,
learn and work on the traditional and unceded territories
of the Kwantlen, q
̓ ícə
̓ y
̓ (Katzie), and SEMYOME
(Semiahmoo) First Nations.
Join at slido.com/
LifetoData
Agenda
● The Journey So Far
● Setting the Stage - The Sweet Spot
● Our New Identity
● Customer Success - City of
Burnaby
● FME:23 Product Innovations
● Live Q&A
Join at slido.com/
LifetoData
The Journey So Far!
Join at slido.com
#LifetoData
We love what we do!
It all started with
SAIF
(Pronounced
“Safe”)
Data sharing
and customer
focus always.
Restaurant Model
Why we do what we do.
● Data should be free to use wherever, whenever
and however it’s needed.
● Information shouldn’t be chained up inside
systems, applications, or formats.
● Time is better spent making decisions than
fighting with data.
1993
Founded in 1993
We did it all!!!
Amazing Creations
The Last Translator you will ever need!!
Some Splash Screens over the Years
Focus was on Innovators!!
Technical talk with Practitioners
● Opened with a Demo(point, line,
polygon)
● Discussion: how we did it
● CAD & GIS files, free trials
● Focus: what we did & how excited
we were!
● Talk lots very enthusiastically
FME as a very cool technology.
Cool, yet also Critical
Annual Revenue
and
Growing Data Support
CAD
GIS
TABULAR
DATABASE
RASTER
POINT
CLOUD
BIM
3D
WEB
XML
CLOUD
BIG
DATA
IOT
BI
AR / VR
Generative
AI
INDOOR
MAPPING
GAMING
The stage is set:
The sweet spot of Data Integration
Focus now is on “Value”
● Understand customer needs to
deliver even more value.
● Communicate our differentiators
that make us different
● Deliver increased confidence to
buyers thru success stories
● Conduct relevant demos, and
proofs of concept
Doubling down on the Restaurant Model!
The Less you Speak
The More you Hear!
2023 Gartner Data & Analytics Summit Keynote
Geospatial Data is key to address new
challenges, and gain new insights.
● Pollution
● Supply Chain
● Ports
● Climate
● Geography
● Behaviour
● Raw Materials
Safe Software Named a
Customersʼ Choice in the 2023
Gartner Peer Insights ʻVoice of the
Customerʼ: Data Integration Tools.
We are also the only vendor recognized as North
America Customersʼ Choice.
GARTNER is a registered trademark and service mark, and PEER INSIGHTS is a registered trademark, of Gartner, Inc. and/or its affiliates in
the U.S. and internationally and are used herein with permission. All rights reserved. Gartner Peer Insights content consists of the opinions
of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views
of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties,
expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or
fitness for a particular purpose.
Read Full Report
Safe Software is sitting
in a Sweet Spot
Our value and differentiators are key
compared to the competition.
Industry Players
● Informatica
● Talend
● Dell Boomi
● Alteryx
● Matillion
● TIBCO
● SnapLogic
What separates us is the
difference maker!
Our Differentiators
$250 Million
in 5 years thru
expansion into new
markets
Geospatial Enterprise Integration
• CAD/GIS, Imagery, Real-Time, Digital Twins, AR, AI, ...
No-Code environment
• Do more faster by creating all with no-code.
Deploy Anywhere
• Data is everywhere. Processing must be too.
From Any cloud to containers to on-premises.
Restaurant Model
• Great product backed by great caring and talented
team.
You Get It All
• We give you everything. Every connection, every
component. All future components.
Taking Safe to the Next Level
What we had
● A message that targeted innovators.
● Content that focused on features of FME.
● Product names that reflected where they
run.
What we needed
● Simple, clear, fresh, modern look and
message.
● Relevant content for all prospects
● Product names that reflect the platform.
What we wanted to keep
● The logos. We liked the logos.
Suzanne
Serwatuk
Director of Marketing
Jeff
Harrison
Founder, 123w
“A rebrand is an
opportunity to honor a
company’s roots while
positioning it for the future”
Dalton Dorne
New Era, New Look
Allow us to reintroduce ourselves.
Purpose: To unlock the true
value of the world’s data.
Pillars:
Collaboration
Innovation
Expertise
Agility
Geospatial Expertise
Innovators in spatial data since
1993. Nearly 30 years ahead
of the competition.
No-Code Integration
A platform that scales to your
needs, big or small.
Our Pricing Ethos
Pricing that puts long-term
relationships ahead of
short-term profits.
Our Differentiators
2
Our New
Identity
Our Identity
Our Brand
in Action
Next Steps
Visit our new
Corporate
website
safe.com
Visit our new
Product website
fme.safe.com
Get Started
with the
FME Accelerator
fme.safe.com
/accelerator/
1 2 3
3
City of Burnaby
Thank you
City of
Burnaby
FME:23
Built for the Enterprise
In 1-3 words, what technologies are
most likely to be implemented in your
organization in the near term?
ⓘ Start presenting to display the poll results on this slide.
What are the top business priorities in
your organization for 2023/2024?
ⓘ Start presenting to display the poll results on this slide.
FME Product Vision
A world where data of all kinds flows effortlessly, automatically,
without coding, to infuse intelligence throughout the enterprise.
4
Product
Update
FME Form
(was FME Desktop)
FME Flow
(was FME Server)
FME Flow Hosted
(was FME Cloud)
FME Enterprise Integration Platform
Operational
Efficiency
in IT
Infrastructure
Modernization
Hybrid & Multi-cloud
Deployments
Operations
Performance
Automate business processes
Scalability & Flexibility
Security
Management
Applications & Services
Regulatory Changes
Standardized
Configuration
Simplify workspace reuse
across multiple server
environments with
Deployment Parameters.
Maintain and standardize FME
Platform configuration in one
place, ready to be applied to
different environments (i.e.,
development, test, production).
Agile Data Self-Service
Conditional Parameters - conditional
configuration options for published parameters
across the Platform to empower
self-serve data apps.
Robust API Services
Automate with increased control,
flexibility, and security with the improved
webhook triggers.
Orchestrate more complex and powerful
Automations with built-in authentication
support and visibility into API
request information.
Faster Deployment
Automate the deployment of FME
workflows with the Command Line
Interface (CLI) to deliver fast and
reliable data integration pipelines.
FME Remote
Engine Service
FME Remote Engine Service.
● Deploy secure, hybrid, and
multi-cloud workflows.
● Process data where it resides to
run workflows more efficiently,
securely, and cost-effectively.
Data is distributed so processing must be too
FME Remote Engine Service
Hybrid and Multi-Cloud Deployments
Deploy processing where it is needed as a single FME Flow deployment
● Any cloud (AWS, Azure, Google, ...)
● On-Premises
● Consumption Based Pricing Available (CPU Time)
Hybrid FME Flow Installation
● FME Flow installed across clouds and on-premises.
● Leverage FME Data Integration from any application.
One server, Processing anywhere! Run tasks from any application
FME Remote Engine Service
Easy Cloud and Container Deployment
Team
Collaboration
& Productivity
Teamwork Made Simple
● Streamlined workflows
● Centralized documentation
● Customizable & sharable tools
Workspace
Collaboration
Deploy robust and reliable
workspaces collaboratively with
the ability to visually compare
workspaces and reconcile changes.
Transformer Designer
(Beta)
Build and share custom connectors to
support specific use cases, meet your
clients’ needs, and show your expertise.
Transformer Designer works in combination
with the Python Package SDK.
Sign up for the Beta
Revit Writer
Keep your project team informed with
update-to-date As-Builts.
Integrate GIS data into Revit and
create a Slim BIM model to share
with your team.
Trimble Connect
Connector
Easily manage data and documents
in Trimble Connect to streamline
construction project collaboration.
Speed to
Insights
Disparateness
Business
Finance
Permitting
Asset Management
…
Volume
Terabytes
Tables
Files
…
Variety
Structured
Semistructured
Unstructured
…
Transformer
Performance
Huge across-the-platform improvements in
high data volume speed of processing with
bulk mode support.
Improved Data
Visualization
Supercharge your data wrangling with
faster data inspection and preview.
Process feature-rich data efficiently with
optimized performance for 2D rendering.
Databricks Reader
& Writer
Empower data science initiatives and derive
new insights by bringing spatial data into the
lakehouse. Access, retrieve, and write data
from and to Databricks natively within FME.
What Else
Is New?
Expanded Data Connectivity
A small paragraph describing
something of note within
imagery, or providing a source.
ArcGIS Server Feature
Service Writer
Microsoft Azure Synapse
SQL Reader & Writer
ND JSON & GeoJSON
Reader & Writer
Airtable Reader & Writer Precisely
MRR Writer
Datatype Assignment in
AttributeManager &
AttributeCreator
Sets up streamlined
“Automatic” workflows
Improved Database
Support
UPSERT support for OGC GeoPackage Writer
SQLCreator/Executor support for
Geodatabase
Apache Parquet
Reader/Writer List and
Structured Attributes
OpenAI Connectors
FME:23
Coming Soon
Stay Tuned!
What features are you
most excited about?
Pick your top 3
ⓘ Start presenting to display the poll results on this slide.
5
Resources
● Newly released: Azure Open AI tools &
OpenAIChatGPTConnector
The Latest Advances in
Generative AI: Exploring New
Technology for Data Integration
May 3rd | Registration
coming soon!
Register Now
● September 5-7
co-hosted by Safe Software & con terra
Free 90-min Workshop
on FME
safe.com/accelerator
Get our Ebook
Spatial Data for the
Enterprise
fme.ly/gzc
Webinars
Upcoming & on-demand
webinars
engage.safe.com
/webinars
FME Accelerator
6
Q&A
Audience Q&A Session
ThankYou
Recap of Next Steps
1 FME Accelerator
2 Get our Ebook
3 Check out upcoming webinars
Stay tuned for FME:23!
Fill out our event
survey in sli.do:
Survey

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FME:23 Bringing Life to Data

  • 1.
  • 2. Join at slido.com #LifetoData Join at slido.com/LifetoData
  • 3. Land Acknowledgement Safe Software would like to acknowledge that today we are gathered and presenting on the traditional, ancestral and unceded territory of the Coast Salish peoples Sḵwx ̱ wú7mesh (Squamish), Stó:lō and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) and xʷməθkʷəy ̓ əm (Musqueam) Nations. Safe Software also respectfully acknowledges that we live, learn and work on the traditional and unceded territories of the Kwantlen, q ̓ ícə ̓ y ̓ (Katzie), and SEMYOME (Semiahmoo) First Nations. Join at slido.com/ LifetoData
  • 4. Agenda ● The Journey So Far ● Setting the Stage - The Sweet Spot ● Our New Identity ● Customer Success - City of Burnaby ● FME:23 Product Innovations ● Live Q&A Join at slido.com/ LifetoData
  • 5. The Journey So Far! Join at slido.com #LifetoData
  • 6.
  • 7. We love what we do! It all started with SAIF (Pronounced “Safe”) Data sharing and customer focus always.
  • 9.
  • 10.
  • 11. Why we do what we do. ● Data should be free to use wherever, whenever and however it’s needed. ● Information shouldn’t be chained up inside systems, applications, or formats. ● Time is better spent making decisions than fighting with data.
  • 13. We did it all!!!
  • 14. Amazing Creations The Last Translator you will ever need!!
  • 15. Some Splash Screens over the Years
  • 16. Focus was on Innovators!! Technical talk with Practitioners ● Opened with a Demo(point, line, polygon) ● Discussion: how we did it ● CAD & GIS files, free trials ● Focus: what we did & how excited we were! ● Talk lots very enthusiastically FME as a very cool technology. Cool, yet also Critical
  • 17. Annual Revenue and Growing Data Support CAD GIS TABULAR DATABASE RASTER POINT CLOUD BIM 3D WEB XML CLOUD BIG DATA IOT BI AR / VR Generative AI INDOOR MAPPING GAMING
  • 18. The stage is set: The sweet spot of Data Integration
  • 19. Focus now is on “Value” ● Understand customer needs to deliver even more value. ● Communicate our differentiators that make us different ● Deliver increased confidence to buyers thru success stories ● Conduct relevant demos, and proofs of concept Doubling down on the Restaurant Model! The Less you Speak The More you Hear!
  • 20. 2023 Gartner Data & Analytics Summit Keynote Geospatial Data is key to address new challenges, and gain new insights. ● Pollution ● Supply Chain ● Ports ● Climate ● Geography ● Behaviour ● Raw Materials
  • 21. Safe Software Named a Customersʼ Choice in the 2023 Gartner Peer Insights ʻVoice of the Customerʼ: Data Integration Tools. We are also the only vendor recognized as North America Customersʼ Choice. GARTNER is a registered trademark and service mark, and PEER INSIGHTS is a registered trademark, of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose. Read Full Report
  • 22. Safe Software is sitting in a Sweet Spot Our value and differentiators are key compared to the competition.
  • 23. Industry Players ● Informatica ● Talend ● Dell Boomi ● Alteryx ● Matillion ● TIBCO ● SnapLogic What separates us is the difference maker!
  • 24. Our Differentiators $250 Million in 5 years thru expansion into new markets Geospatial Enterprise Integration • CAD/GIS, Imagery, Real-Time, Digital Twins, AR, AI, ... No-Code environment • Do more faster by creating all with no-code. Deploy Anywhere • Data is everywhere. Processing must be too. From Any cloud to containers to on-premises. Restaurant Model • Great product backed by great caring and talented team. You Get It All • We give you everything. Every connection, every component. All future components.
  • 25. Taking Safe to the Next Level What we had ● A message that targeted innovators. ● Content that focused on features of FME. ● Product names that reflected where they run. What we needed ● Simple, clear, fresh, modern look and message. ● Relevant content for all prospects ● Product names that reflect the platform. What we wanted to keep ● The logos. We liked the logos.
  • 27.
  • 28. “A rebrand is an opportunity to honor a company’s roots while positioning it for the future” Dalton Dorne
  • 29. New Era, New Look Allow us to reintroduce ourselves.
  • 30. Purpose: To unlock the true value of the world’s data. Pillars: Collaboration Innovation Expertise Agility
  • 31. Geospatial Expertise Innovators in spatial data since 1993. Nearly 30 years ahead of the competition. No-Code Integration A platform that scales to your needs, big or small. Our Pricing Ethos Pricing that puts long-term relationships ahead of short-term profits. Our Differentiators
  • 33.
  • 35.
  • 36.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45.
  • 47. Visit our new Corporate website safe.com Visit our new Product website fme.safe.com Get Started with the FME Accelerator fme.safe.com /accelerator/ 1 2 3
  • 49.
  • 51. FME:23 Built for the Enterprise
  • 52. In 1-3 words, what technologies are most likely to be implemented in your organization in the near term? ⓘ Start presenting to display the poll results on this slide.
  • 53. What are the top business priorities in your organization for 2023/2024? ⓘ Start presenting to display the poll results on this slide.
  • 54. FME Product Vision A world where data of all kinds flows effortlessly, automatically, without coding, to infuse intelligence throughout the enterprise.
  • 56. FME Form (was FME Desktop) FME Flow (was FME Server) FME Flow Hosted (was FME Cloud) FME Enterprise Integration Platform
  • 58. Infrastructure Modernization Hybrid & Multi-cloud Deployments Operations Performance Automate business processes Scalability & Flexibility Security Management Applications & Services Regulatory Changes
  • 59. Standardized Configuration Simplify workspace reuse across multiple server environments with Deployment Parameters. Maintain and standardize FME Platform configuration in one place, ready to be applied to different environments (i.e., development, test, production).
  • 60. Agile Data Self-Service Conditional Parameters - conditional configuration options for published parameters across the Platform to empower self-serve data apps.
  • 61. Robust API Services Automate with increased control, flexibility, and security with the improved webhook triggers. Orchestrate more complex and powerful Automations with built-in authentication support and visibility into API request information.
  • 62. Faster Deployment Automate the deployment of FME workflows with the Command Line Interface (CLI) to deliver fast and reliable data integration pipelines.
  • 63. FME Remote Engine Service FME Remote Engine Service. ● Deploy secure, hybrid, and multi-cloud workflows. ● Process data where it resides to run workflows more efficiently, securely, and cost-effectively. Data is distributed so processing must be too
  • 64. FME Remote Engine Service Hybrid and Multi-Cloud Deployments Deploy processing where it is needed as a single FME Flow deployment ● Any cloud (AWS, Azure, Google, ...) ● On-Premises ● Consumption Based Pricing Available (CPU Time)
  • 65. Hybrid FME Flow Installation ● FME Flow installed across clouds and on-premises. ● Leverage FME Data Integration from any application. One server, Processing anywhere! Run tasks from any application FME Remote Engine Service
  • 66. Easy Cloud and Container Deployment
  • 68. Teamwork Made Simple ● Streamlined workflows ● Centralized documentation ● Customizable & sharable tools
  • 69. Workspace Collaboration Deploy robust and reliable workspaces collaboratively with the ability to visually compare workspaces and reconcile changes.
  • 70. Transformer Designer (Beta) Build and share custom connectors to support specific use cases, meet your clients’ needs, and show your expertise. Transformer Designer works in combination with the Python Package SDK. Sign up for the Beta
  • 71. Revit Writer Keep your project team informed with update-to-date As-Builts. Integrate GIS data into Revit and create a Slim BIM model to share with your team.
  • 72. Trimble Connect Connector Easily manage data and documents in Trimble Connect to streamline construction project collaboration.
  • 75. Transformer Performance Huge across-the-platform improvements in high data volume speed of processing with bulk mode support.
  • 76. Improved Data Visualization Supercharge your data wrangling with faster data inspection and preview. Process feature-rich data efficiently with optimized performance for 2D rendering.
  • 77. Databricks Reader & Writer Empower data science initiatives and derive new insights by bringing spatial data into the lakehouse. Access, retrieve, and write data from and to Databricks natively within FME.
  • 79. Expanded Data Connectivity A small paragraph describing something of note within imagery, or providing a source. ArcGIS Server Feature Service Writer Microsoft Azure Synapse SQL Reader & Writer ND JSON & GeoJSON Reader & Writer Airtable Reader & Writer Precisely MRR Writer
  • 80. Datatype Assignment in AttributeManager & AttributeCreator Sets up streamlined “Automatic” workflows
  • 81. Improved Database Support UPSERT support for OGC GeoPackage Writer SQLCreator/Executor support for Geodatabase
  • 82. Apache Parquet Reader/Writer List and Structured Attributes
  • 85. What features are you most excited about? Pick your top 3 ⓘ Start presenting to display the poll results on this slide.
  • 87. ● Newly released: Azure Open AI tools & OpenAIChatGPTConnector The Latest Advances in Generative AI: Exploring New Technology for Data Integration May 3rd | Registration coming soon!
  • 88. Register Now ● September 5-7 co-hosted by Safe Software & con terra
  • 89. Free 90-min Workshop on FME safe.com/accelerator Get our Ebook Spatial Data for the Enterprise fme.ly/gzc Webinars Upcoming & on-demand webinars engage.safe.com /webinars FME Accelerator
  • 90. 6 Q&A
  • 92. ThankYou Recap of Next Steps 1 FME Accelerator 2 Get our Ebook 3 Check out upcoming webinars Stay tuned for FME:23! Fill out our event survey in sli.do: