1. PROJECT REPORT
ON
MANDATORY CORPORATE SOCIAL RESPONSIBILITY
A NEED FOR HEALTHY CHANGE OR A FLAWED APPROACH
SCHOLAR:
Diwakar Saini
Bikas Kumar
Vandna verma
2. INTRODUCTION
• What is corporate social
responsibility(CSR) ?
“CSR is a process with the aim to embrace
responsibility for companies action and
encourage a positive impact through its
activities on the environment, consumers,
employees, communities and stakeholder.
”
Social Impact
CSR
Return
Engagement and
Communications
Sustainable
Business Practices
3. RESEARCH OBJECTIVE
• CSR Approaches in India
• CSR spe nding in terms of percentage of PAT
• CSR activities practiced by Indian corporations
• Who are the targeted beneficiaries
• projected CSR spending in year 2014 with mandatory CSR
policies
4. REVIEW OF LITREATURE
S.No AUTHOR YEAR TOPIC RESULT REFERENCE
1. Sharma 2013 Making CSR mandatory in India : A
flawed approach
It is the duty of states and leaved to their hand only journal of social
science &
humanity
2. Singh and
Cherian
2013 CSR in India : Potential to contribute
towards inclusive social development
companies are need some model to implement CSR www.ey.com
3. Kloppers 2013 Driving CSR through the companies
act: an overview of the role of social &
ethics committee
There is need for well designed system for carrying
out CSR activity
http://dx.doi.org
4. Singh &
Aggarwal
2013 CSR for social impact: approach to
measure social impact using CSR
impact index
The company should try to develop scalable of CSR
that can be extended across nation
www.ssrn.com
5. Paterizia 2013 Social performance enhances financial
performance: benefit from CSR
CSR brings sustainable development & increase
consumer confidence
www.ssrn.com
6. Ioannou
&
Scrafeim
2012 The consequences of mandatory
corporate sustainability reporting
The law and regulations that we identify have
smaller impact compare to laws and regulation that
establish more specific requirements for all
companies
www.ssrn.com
7. Verghese 2013 CSR in india: Trends and implication
for internal communication
Rise of internal social activist.
Tracking the carbon footprint
Greater ownership for CSR functions
www.intraskope
.com
5. RESEACH DESIGN
1 Type of study Discriptive
2 Population Companies
3 Sampling unit Public listed companies in BSE
4 Sampling technique Judgmental sampling
5 Sampling size Around 35
6 Data collection Secondary
6. ANALYSIS
CSR Approaches in India
20
18
16
14
12
10
8
6
4
2
0
foundation NGO with govt. bodies direct company
involvement
health care/ tablet
donation
employee
involvement
7. ANALYSIS CONTD..
CSR spending in terms of percentage of PAT
12
10
8
6
4
2
0
0.5-1% 1-1.5% 1.5-2% >=2%
8. ANALYSIS CONTD..
CSR activities practiced by Indian corporations
30
25
20
15
10
5
0
9. ANALYSIS CONTD..
Who are the targeted beneficiaries
18.5
18
17.5
17
16.5
16
15.5
15
all people local
10. ANALYSIS CONTD..
planning and execution of mandatory CSR policies
Firm’s CSR Policy
Formulated, and CSR
committee approves
CSR activities
Local
Communities/targeted
beneficiaries approves
the CSR activities
Toward CSR activities
External/internal
Spend at least 2%
Partnerships formed for
executing CSR activities
Take the average
Of last three
years
Take out the PAT
For last 3
Years
Sustainable
Impact of
CSR activities
By using the same model we carried out the proposed CSR spending of
34 companies the total of which is RS 4157..47 crore and total CSR
spending for year 2012 is Rs 3141.96 crore.
11. SUGGESTION
• The companies should try to develop scalable models of CSR that can
be extended across the nation.
• Scalable models will be helpful in expanding the socio-economic impact
of CSR activities of the corporate.
• Using local NGO’s in each geographical area, a very helpful resource
yet at a low cost.
• The companies should try to rise the internal social activities.
• The business strategy with mandate CSR strategy will help firms to
leverage their CSR expenditures.
• A directional change in perspective Indian corporates take in planning
and strategizing their CSR operations in India.