This document provides an overview of the course IPT 655 Visual Instructional Design. It outlines various topics that will be covered in the course, including introductions, design principles, working with software like Microsoft Word, Adobe InDesign, Adobe Photoshop, and Microsoft PowerPoint. It also discusses quantitative and qualitative information, abstractions, and persuasion. The document provides general principles and possibilities for presenting qualitative data through description, analysis, and interpretation using various presentation modes and graphic designs. It includes sample qualitative data and assignments for students.

1. IPT 655 Visual Instructional Design
Introductions
Balance
C.R.A.P. Design
Type & Color
Information
Hierarchy
Microsoft Word
Adobe InDesign I
Adobe InDesign II
Adobe Photoshop
Microsoft
PowerPoint
Quantitative
Information
• Qualitative
Information
Abstractions
Persuasion

3. “Some researchers believe that [pure
description] most closely approximates
‘pure science’ lots of data heaped on
readers thereby empowered (1990s
word of choice) to reach independent
conclusions.” -Harry Wolcott
 What makes this graphic great?

5. …but, it’s usually the
easiest thing to do.

6. General Principles
 Same as Quantitative
 Design around a Thesis
 Focus on Showing Relationships
 Order Data Purposefully
 Prune Data Mercilessly

7. 3 Presentation Modes
 Description
 Analysis
 Interpretation

8. Possibilities in Description
 Chronological
 Narrative
 Holistic
 Day-in-the-life
 Meta-story (Roshaman)
 Progressive
 Journalistic
 Dramatic (Mystery)

9.  Apply CRAP Principles
 Show relationships
 Establish hierarchy
 Highlight critical elements
 Create a display Style Guide
Presenting Description

10. Possibilities in Analysis
 Highlight
 Themes (“Patterned Regularities”)
 Anomalies
 Compare
 Another case
 A theoretical framework (Context)
 A standard (Evaluate)
 Critique

11.  Cluster Graphics
 Frequency (mentioned many times)
 Primacy (mentioned first)
 Intensity (mentioned with energy)
 Wordle.net
Presenting Analysis

12. Possibilities in Interpretation
 Infer
 Trace/expand implications
 Apply
 Target population
 Personal

13. Presenting Interpretation

14. Presenting Interpretation

15.  Use Small Multiples
 Repetition (size, alignment, proximity)
 Hierarchy (show only essential details)
 Contrast (highlight dynamic elements)
Presenting Processes

17. Sample Data Set
 Interviews
 Weekly 20-minute sessions with 3 teachers
 One-time 10-minute sessions with each of
87 students
 Observation
 Weekly 60-minute sessions in each
classroom
 Document Analysis
 Pre and post tests, assignments

18.  Read Wilcox “House of Learning”
 Watch “The Girl Effect”
 Find and post another visual metaphor
 Develop an info-graphic to present a set of
qualitative data or a process.