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1. How to start
a startup

2.  What is entrepreneurship?
 What is a startup?
 Wrong reasons to start a startup.
 ‘I have an idea, now what?’

3. 1.
What is
entrepreneurship?

4. “The capacity and willingness to
develop, organize and manage a
business venture along with any of
its risks in order to make a profit.

5. 2.
The myths about
entrepreneurs.

6. 1. Entrepreneurs are born not made.
2. Individual start companies.
3. Entrepreneur are the smartest people.
4. All leaders are charismatic.
5. Entrepreneur love risks.
6. Entrepreneurs are undisciplined.

7. 3.
What is a startup?

8. “A startup is a company working to
solve a problem where the solution
is not obvious and success is not
guaranteed.

9. 4.
Wrong reasons to
start a startup.

10. 1. Money
2. “Khud ka Boss” – be my own boss
3. Fame
4. “Aur koi option nahi bacha.” – no option left

11. “To solve a problem. To make this
world a better place.
The correct reason:

12. 5.
Do I need a
cofounder?

13. “What would happen if a bus rams you
down one day?
The business dies.
- Kevin O’leary

14. “"My partners ... taught me that in order to
create wealth, I needed to pair up with
people whose strengths compensated for
my weaknesses."
- Kevin O’leary

15. 6.
‘I have an idea, now
what?’

16. A. Who is your
customer?
 Who experience a similar need
 To whom you could deliver your
solution at similar cost
 And who would buy it at similar
price

17. B. Avoid Competition
 All happy companies are different
 Compete if you have a product that is 10x better.

18. C. Go for monopoly.

19. D. Build. Test.
Improve your
MVP.
 Ideation – Human
centered design approach.
 Launch fast and Improve.

20. THE EQUITY SPLIT

21. Equity Split
 Start with equal equity split.
 Use vesting equity.
0
12%
25%
37%
50%
- 1st year 2nd year 3rd year 4th year
Company owenwership overtime
0
12%
25%
37%
50%
Start 1st year 2nd year 3rd year 4th year
Company owenwership overtime with cliff
12%

22. THANKS!
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