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Facebook #1 in Time Spent Facebook #1 in User Loyalty 46% NPS 5hr 46min Google Yahoo Source: CI Brand Study; US active users, Aug 09  Source: Nielsen, Aug 09  Facebook Scale #1 Daily Reach Rapid Growth Facebook 34.95% Google Yahoo Yahoo adapt grid effect for these graphs tall Google 350M Worldwide 100M US 50% return daily Source: Compete.com, US 30 day active, Oct 09
Searching on Facebook
Friends – Trusted source for information
Direct response: Standard Ads Standard Standard w/Social Event Fan
1,940 2MM+ 100K+ 2MM+ 85MM+
Searches for  “sleeping bag”  673,000 Facebook users with “camping” in their profile  1,680,700
Google’s clickstream
CONSUMER INSIGHTS SOCIAL BRANDING MEASUREMENT DIRECT RESPONSE CONNECTIONS CONVERSION Facebook marketing solutions Weave your brand into their lives ,[object Object]
Target authentic users
Measure quickly, accurately

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