SlideShare une entreprise Scribd logo
1  sur  15
CONTENT MARKETING
Creating, marketing and distributing any kind of content, is
now easier than ever before
CONTENT IN OUR DAYS IS NOT A “CONTENT”,
IF IT IS NOT SHARED!
This has been developed by the advent of the
social networking boom and blogging software
that facilitates fast efficient multi-media
publishing.
• Facebook has approximately 90 billion images; 6 billion
images are published every month, and this number is
growing!
• As of June 2012, Flickr has seven Billion Photos
• Eleven million videos are uploading worldwide every
minute
• Approximately 350 million blog posts are published every
year
Some facts about “Content”
• Information
• Education
• Suggestions
• Solutions to problems
• Entertainment
Why is Content in demand? Because people are looking
for
IN THE DEVELOPING WORLD, THE DEMAND FOR
KNOWLEDGE, CONTENT IS NEVER ENDING
LET’S LIST ALL TYPES OF CONTENT WE KNOW SO
FAR
• 1.Videos
• 2. Presentations
• 3. Images
• 4. Text Content
• 5. Audio
VIDEOS
Types of videos:
• Interviews
• Meeting records (try not to break confidential policy)
• Presentations
• Video about products
• “How To” videos that instruct and teach
• People feedbacks, comments about your product, service or store.
Presentation is easier to create compared with
Video. You can create different types of
presentations. Your presentations may instruct
your customers how to use products and may
be applied to your product on online stores.
PRESENTATION
IMAGES
Photos at events demonstrate active participation in your industry and
can provide high credibility through association.
A variety of photos of your product is better than text description.
Take photo of your staff at work. It can provide a personal insight to a
company that humanizes companies , a vital element to any social
web.
Make photos of your business, café, restaurant, spa salon or golf
club, to provide your customers with clear expectations give an idea
for your customer what to expect.
By providing nice, bright attractive images, you increase your brand
recognition and lift your rating above your competitors.
TEXT CONTENT
The most highly engaging text:
White papers – General reports, which describes some aspects for
prospective buyers. They are generally 8-12 pages in length
eBooks – They are usually 20-100 pages in length. Such resources
can be free (in the short form) and may be sold in the longer format.
eBook usually present more complex information than white papers.
Case Studies –They are typically 1-2 pages long and with the
narrative structure of the a story and are based upon real life events.
Usually they describe strategies and tactics of particular business
cases.
Audio and podcasts are widely used. Podcasts can also be
very effective when packaged together with a presentation
or video
Audio is a powerful marketing tool. People listen to audio
while doing other things. Therefore audio content suggests
more variety and simplicity in recording and implementation.
You can boost your sales simply by recording audio
instruction to each of your product. You can always
describe the advantages of your product, using different
examples.
AudioAudio
HOW AND WHERE TO USE?
• You can use all kinds of content forms for marketing
purposes on glabex.com.
• Glabex is made for a wide range of businesses to quickly
upload business information, product catalog, enrich your
profile with multi text, images, audio and video content.
«Sometimes using a range of formats for the same
information will allow you to reach a broader audience»
Create the online presence for your
Business
List and sell your products for free
Create Image Galleries
Get the full business profile in seconds for free!
CREATE PRODUCT LISTING
SET UP COUPONED MARKETING CAMPAIGN
GET YOUR BUSINESS PROFIEL PAGE READY
CREATE JOB POSTING
What do you want to do?
Click to get started
Master of content

Contenu connexe

Similaire à Master of content

The Mister of “Content”
The Mister of “Content”The Mister of “Content”
The Mister of “Content”MrSeller Zograf
 
Social media marketing for business
Social media marketing for businessSocial media marketing for business
Social media marketing for businessRavi Patel
 
YouTube Marketing Secrets That Can Get You to Page One of Google
YouTube Marketing Secrets That Can Get You to Page One of GoogleYouTube Marketing Secrets That Can Get You to Page One of Google
YouTube Marketing Secrets That Can Get You to Page One of GoogleWhite Sheep Social Marketing
 
Branding and Best Communication Practices for Small Business
Branding and Best Communication Practices for Small BusinessBranding and Best Communication Practices for Small Business
Branding and Best Communication Practices for Small BusinessGordon O'Neill
 
Content, Social Media & Making Money
Content, Social Media & Making MoneyContent, Social Media & Making Money
Content, Social Media & Making MoneyThe Creators Network
 
Record legends studios video production
Record legends studios video productionRecord legends studios video production
Record legends studios video productionRecord Legends Studios
 
Content marketing
Content marketingContent marketing
Content marketingP&CO
 
Content Tips eBook from Pedowitz Group. Hundreds of tips!
Content Tips eBook from Pedowitz Group. Hundreds of tips!Content Tips eBook from Pedowitz Group. Hundreds of tips!
Content Tips eBook from Pedowitz Group. Hundreds of tips!Cathy Veri
 
The Basics of Small Business Marketing
The Basics of Small Business MarketingThe Basics of Small Business Marketing
The Basics of Small Business MarketingAbbey Finch
 
Video marketing strategies
Video marketing strategiesVideo marketing strategies
Video marketing strategiesselinasimpson689
 
Presentation social media and its business uses
Presentation   social media and its business usesPresentation   social media and its business uses
Presentation social media and its business usesGanesh Naik
 
Video content marketing ideas
Video content marketing ideasVideo content marketing ideas
Video content marketing ideasLeavingtogether
 
Video marketing strategy
Video marketing strategyVideo marketing strategy
Video marketing strategyLadyGaGa345
 
Chapter 1_visualcontent-160906050415.pptx
Chapter 1_visualcontent-160906050415.pptxChapter 1_visualcontent-160906050415.pptx
Chapter 1_visualcontent-160906050415.pptxWahyuRafdinal1
 
2019 SITEC E-Commerce Class 201: Content Management by Chia Chia
2019 SITEC E-Commerce Class 201: Content Management by Chia Chia2019 SITEC E-Commerce Class 201: Content Management by Chia Chia
2019 SITEC E-Commerce Class 201: Content Management by Chia Chiasitecmy
 
Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...
Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...
Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...Doyle Buehler
 

Similaire à Master of content (20)

The Mister of “Content”
The Mister of “Content”The Mister of “Content”
The Mister of “Content”
 
Marketing tips-e book
Marketing tips-e bookMarketing tips-e book
Marketing tips-e book
 
Social media marketing for business
Social media marketing for businessSocial media marketing for business
Social media marketing for business
 
EPIC CONTENT MARKETING
EPIC CONTENT MARKETINGEPIC CONTENT MARKETING
EPIC CONTENT MARKETING
 
YouTube Marketing Secrets That Can Get You to Page One of Google
YouTube Marketing Secrets That Can Get You to Page One of GoogleYouTube Marketing Secrets That Can Get You to Page One of Google
YouTube Marketing Secrets That Can Get You to Page One of Google
 
Editorial Calendar
Editorial CalendarEditorial Calendar
Editorial Calendar
 
Branding and Best Communication Practices for Small Business
Branding and Best Communication Practices for Small BusinessBranding and Best Communication Practices for Small Business
Branding and Best Communication Practices for Small Business
 
Content, Social Media & Making Money
Content, Social Media & Making MoneyContent, Social Media & Making Money
Content, Social Media & Making Money
 
Record legends studios video production
Record legends studios video productionRecord legends studios video production
Record legends studios video production
 
Content marketing
Content marketingContent marketing
Content marketing
 
Content Tips eBook from Pedowitz Group. Hundreds of tips!
Content Tips eBook from Pedowitz Group. Hundreds of tips!Content Tips eBook from Pedowitz Group. Hundreds of tips!
Content Tips eBook from Pedowitz Group. Hundreds of tips!
 
The Basics of Small Business Marketing
The Basics of Small Business MarketingThe Basics of Small Business Marketing
The Basics of Small Business Marketing
 
Video marketing strategies
Video marketing strategiesVideo marketing strategies
Video marketing strategies
 
Presentation social media and its business uses
Presentation   social media and its business usesPresentation   social media and its business uses
Presentation social media and its business uses
 
Video marketing
Video marketingVideo marketing
Video marketing
 
Video content marketing ideas
Video content marketing ideasVideo content marketing ideas
Video content marketing ideas
 
Video marketing strategy
Video marketing strategyVideo marketing strategy
Video marketing strategy
 
Chapter 1_visualcontent-160906050415.pptx
Chapter 1_visualcontent-160906050415.pptxChapter 1_visualcontent-160906050415.pptx
Chapter 1_visualcontent-160906050415.pptx
 
2019 SITEC E-Commerce Class 201: Content Management by Chia Chia
2019 SITEC E-Commerce Class 201: Content Management by Chia Chia2019 SITEC E-Commerce Class 201: Content Management by Chia Chia
2019 SITEC E-Commerce Class 201: Content Management by Chia Chia
 
Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...
Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...
Digital Strategy and Online Marketing - How To Become The Ultimate Brand Auth...
 

Plus de MrSeller Zograf

Tehnology drives costs down
Tehnology drives costs downTehnology drives costs down
Tehnology drives costs downMrSeller Zograf
 
Online selling technology WWW
Online selling  technology WWWOnline selling  technology WWW
Online selling technology WWWMrSeller Zograf
 
E commerce market research
E commerce market researchE commerce market research
E commerce market researchMrSeller Zograf
 
E commerce market research
E commerce market researchE commerce market research
E commerce market researchMrSeller Zograf
 
Glabex Overview Funny Introduction
Glabex Overview Funny Introduction Glabex Overview Funny Introduction
Glabex Overview Funny Introduction MrSeller Zograf
 
How Color Affects Purchases
How Color Affects PurchasesHow Color Affects Purchases
How Color Affects PurchasesMrSeller Zograf
 
Video is the best advertising tool for your business
Video is the best advertising tool for your businessVideo is the best advertising tool for your business
Video is the best advertising tool for your businessMrSeller Zograf
 
Social behavior algorithm
Social behavior algorithmSocial behavior algorithm
Social behavior algorithmMrSeller Zograf
 
Reality and future of advertising
Reality and future of advertisingReality and future of advertising
Reality and future of advertisingMrSeller Zograf
 
Optimize lead. Management to Align. Sales and Marketing
Optimize lead. Management to Align. Sales and MarketingOptimize lead. Management to Align. Sales and Marketing
Optimize lead. Management to Align. Sales and MarketingMrSeller Zograf
 
Marketing strategies: Push & Pull Strategies
Marketing strategies: Push & Pull StrategiesMarketing strategies: Push & Pull Strategies
Marketing strategies: Push & Pull StrategiesMrSeller Zograf
 
Pay per-click expenses. Small Businesses are looking for Alternative Advertis...
Pay per-click expenses. Small Businesses are looking for Alternative Advertis...Pay per-click expenses. Small Businesses are looking for Alternative Advertis...
Pay per-click expenses. Small Businesses are looking for Alternative Advertis...MrSeller Zograf
 
Do not feed ELEFANTS. Technology drives costs down
Do not feed ELEFANTS. Technology drives costs downDo not feed ELEFANTS. Technology drives costs down
Do not feed ELEFANTS. Technology drives costs downMrSeller Zograf
 

Plus de MrSeller Zograf (20)

Tehnology drives costs down
Tehnology drives costs downTehnology drives costs down
Tehnology drives costs down
 
Online selling technology WWW
Online selling  technology WWWOnline selling  technology WWW
Online selling technology WWW
 
E commerce market research
E commerce market researchE commerce market research
E commerce market research
 
E commerce market research
E commerce market researchE commerce market research
E commerce market research
 
5 networks
5 networks5 networks
5 networks
 
Glabex Overview Funny Introduction
Glabex Overview Funny Introduction Glabex Overview Funny Introduction
Glabex Overview Funny Introduction
 
GLOBAL OVERVIEW
GLOBAL OVERVIEWGLOBAL OVERVIEW
GLOBAL OVERVIEW
 
Get Introduced
Get IntroducedGet Introduced
Get Introduced
 
Master of content
Master of contentMaster of content
Master of content
 
How Color Affects Purchases
How Color Affects PurchasesHow Color Affects Purchases
How Color Affects Purchases
 
Video is the best advertising tool for your business
Video is the best advertising tool for your businessVideo is the best advertising tool for your business
Video is the best advertising tool for your business
 
Social behavior algorithm
Social behavior algorithmSocial behavior algorithm
Social behavior algorithm
 
Reality and future of advertising
Reality and future of advertisingReality and future of advertising
Reality and future of advertising
 
Optimize lead. Management to Align. Sales and Marketing
Optimize lead. Management to Align. Sales and MarketingOptimize lead. Management to Align. Sales and Marketing
Optimize lead. Management to Align. Sales and Marketing
 
E business
E businessE business
E business
 
Internet marketing tips
Internet marketing tipsInternet marketing tips
Internet marketing tips
 
Set up product listing
Set up product listingSet up product listing
Set up product listing
 
Marketing strategies: Push & Pull Strategies
Marketing strategies: Push & Pull StrategiesMarketing strategies: Push & Pull Strategies
Marketing strategies: Push & Pull Strategies
 
Pay per-click expenses. Small Businesses are looking for Alternative Advertis...
Pay per-click expenses. Small Businesses are looking for Alternative Advertis...Pay per-click expenses. Small Businesses are looking for Alternative Advertis...
Pay per-click expenses. Small Businesses are looking for Alternative Advertis...
 
Do not feed ELEFANTS. Technology drives costs down
Do not feed ELEFANTS. Technology drives costs downDo not feed ELEFANTS. Technology drives costs down
Do not feed ELEFANTS. Technology drives costs down
 

Dernier

Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfElevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfevithatojoparel
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music businessbrjohnson6
 
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency EscortsAligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escortsmeghakumariji156
 
The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniSurya Prasath
 
The 9th May Incident in Pakistan A Turning Point in History.pptx
The 9th May Incident in Pakistan A Turning Point in History.pptxThe 9th May Incident in Pakistan A Turning Point in History.pptx
The 9th May Incident in Pakistan A Turning Point in History.pptxelizabethella096
 
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsOptimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsVbout.com
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesMathuraa
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx23397013
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptxUnveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptxelizabethella096
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.comnmislamchannal
 
The Impact Of Social Media Advertising.pdf
The Impact Of Social Media Advertising.pdfThe Impact Of Social Media Advertising.pdf
The Impact Of Social Media Advertising.pdfishikajaiswal116
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfPiyush Kumar
 
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITYHITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITYNiteshKumar82226
 
Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx.   Marketing how to present your project very well , discussed a...Cartona.pptx.   Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...BeshoyFawaz1
 
Best 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In ChandigarhBest 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In Chandigarhhamitthakurdma01
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROIShamsudeen Adeshokan
 
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...William (Bill) H. Bender, FCSI
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfSocial Samosa
 

Dernier (20)

Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfElevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdf
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency EscortsAligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
 
The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert Cialdini
 
The 9th May Incident in Pakistan A Turning Point in History.pptx
The 9th May Incident in Pakistan A Turning Point in History.pptxThe 9th May Incident in Pakistan A Turning Point in History.pptx
The 9th May Incident in Pakistan A Turning Point in History.pptx
 
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsOptimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered Prompts
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their lives
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptxUnveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com
 
The Impact Of Social Media Advertising.pdf
The Impact Of Social Media Advertising.pdfThe Impact Of Social Media Advertising.pdf
The Impact Of Social Media Advertising.pdf
 
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdfMicro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
Micro-Choices, Max Impact Personalizing Your Journey, One Moment at a Time.pdf
 
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITYHITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
 
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
 
Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx.   Marketing how to present your project very well , discussed a...Cartona.pptx.   Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...
 
Best 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In ChandigarhBest 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In Chandigarh
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
 
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
 

Master of content

  • 1. CONTENT MARKETING Creating, marketing and distributing any kind of content, is now easier than ever before
  • 2. CONTENT IN OUR DAYS IS NOT A “CONTENT”, IF IT IS NOT SHARED! This has been developed by the advent of the social networking boom and blogging software that facilitates fast efficient multi-media publishing.
  • 3. • Facebook has approximately 90 billion images; 6 billion images are published every month, and this number is growing! • As of June 2012, Flickr has seven Billion Photos • Eleven million videos are uploading worldwide every minute • Approximately 350 million blog posts are published every year Some facts about “Content”
  • 4. • Information • Education • Suggestions • Solutions to problems • Entertainment Why is Content in demand? Because people are looking for
  • 5. IN THE DEVELOPING WORLD, THE DEMAND FOR KNOWLEDGE, CONTENT IS NEVER ENDING
  • 6. LET’S LIST ALL TYPES OF CONTENT WE KNOW SO FAR • 1.Videos • 2. Presentations • 3. Images • 4. Text Content • 5. Audio
  • 7. VIDEOS Types of videos: • Interviews • Meeting records (try not to break confidential policy) • Presentations • Video about products • “How To” videos that instruct and teach • People feedbacks, comments about your product, service or store.
  • 8. Presentation is easier to create compared with Video. You can create different types of presentations. Your presentations may instruct your customers how to use products and may be applied to your product on online stores. PRESENTATION
  • 9. IMAGES Photos at events demonstrate active participation in your industry and can provide high credibility through association. A variety of photos of your product is better than text description. Take photo of your staff at work. It can provide a personal insight to a company that humanizes companies , a vital element to any social web. Make photos of your business, café, restaurant, spa salon or golf club, to provide your customers with clear expectations give an idea for your customer what to expect. By providing nice, bright attractive images, you increase your brand recognition and lift your rating above your competitors.
  • 10. TEXT CONTENT The most highly engaging text: White papers – General reports, which describes some aspects for prospective buyers. They are generally 8-12 pages in length eBooks – They are usually 20-100 pages in length. Such resources can be free (in the short form) and may be sold in the longer format. eBook usually present more complex information than white papers. Case Studies –They are typically 1-2 pages long and with the narrative structure of the a story and are based upon real life events. Usually they describe strategies and tactics of particular business cases.
  • 11. Audio and podcasts are widely used. Podcasts can also be very effective when packaged together with a presentation or video Audio is a powerful marketing tool. People listen to audio while doing other things. Therefore audio content suggests more variety and simplicity in recording and implementation. You can boost your sales simply by recording audio instruction to each of your product. You can always describe the advantages of your product, using different examples. AudioAudio
  • 12. HOW AND WHERE TO USE? • You can use all kinds of content forms for marketing purposes on glabex.com. • Glabex is made for a wide range of businesses to quickly upload business information, product catalog, enrich your profile with multi text, images, audio and video content. «Sometimes using a range of formats for the same information will allow you to reach a broader audience»
  • 13. Create the online presence for your Business List and sell your products for free Create Image Galleries Get the full business profile in seconds for free!
  • 14. CREATE PRODUCT LISTING SET UP COUPONED MARKETING CAMPAIGN GET YOUR BUSINESS PROFIEL PAGE READY CREATE JOB POSTING What do you want to do? Click to get started