This document provides guidance for planning club events including required events like Seminole Service Day, additional event ideas, and steps for getting started, marketing, budgeting, risk management, and following up after the event. The purpose is to accomplish goals like networking, engagement, and fundraising while following best practices around organizing, promoting, hosting safely, and collecting feedback to improve future events.

2. Required Club Events
• Athletic
• Academic
• Seminole Service Day

3. Additional Event Ideas
• ACC & Rivalry Events
• Group Trips
• Sport Tournaments
• Regional Events

4. Purpose
• The purpose should answer the
question: WHY? Why are we doing this
event?
• What do you want to accomplish?
• At the end of the event guests will
have…will be able to…will have
learned…
Network
Engage
Fundraise
Others…

5. Getting Started
• Get Organized
• Set Date
• Develop programing
• Submit a marketing request to the Alumni Association

6. Resources
• FSUAA staff representative
• Alumni database
• eBlasts
• Alumni lists
• FSU campus partners/Student Activities
• FSUAA corporate sponsors

7. Marketing

8. Budgeting
• How much money will the event cost?
• How much money is available, and from where
will it come?
• Are there sponsors that you can approach right
away?
• What is the working budget?
• Develop your event budget with estimates to
begin

9. Event Basics
• Always promote membership
• Try to collect constituent data
• Promote your next event
• Thank volunteers
• Use social media to promote the event before,
during and after

10. Insurance and Risk Management
• Manage the risk
• Focus on hosting safe events
• Let professionals serve alcohol
• Review contracts BEFORE you sign
• Plan ahead
• Safe transportation
• If you have questions please email Wendy Roth
• and Copy your clubs staff member and David Overstreet.
• See page 39 in the handbook for additional information.

11. Post Event
•Write thank-you notes
•Hold a post event meeting as soon as possible
•Solicit feedback from attendees
•Send membership forms to Alumni Association or
Boosters
•Publicize event on social media
•Share event pictures and summary with Alumni
Association staff