Disruptive Innovation: Crack the code for growth and Innovation!

1. ! !HOW TO CRACK THE CODE"
"
! !FOR GROWTH + INNOVATION"

2. TO DISRUPT OR NOT TO DISRUPT!
YOUR CUSTOMERS ARE HAVING A GOOD TIME.
THAT IS NOT THE QUESTION!!
THERE’S BEEN A TON OF INNOVATION HAPPENING OVER THE LAST SERVERAL YEARS.
Source: MIT Education
SO, WHAT’S YOUR INNOVATION?

3. YOUR CUSTOMERS ARE HAVING A GOOD TIME.!
THEREʼS BEEN A TON OF INNOVATION HAPPENING OVER THE LAST SERVERAL YEARS.
SO, WHATʼS YOUR INNOVATION? !
Breakthroughs are often born with someone asking ”What If?!” !
WHAT IF SOMEONE
DISRUPTED YOUR
BUSINESS MODEL? [READ: WHEN]!
Disrupt your business model before someone else does! !

4. LET THE GAME BEGIN!!
Source: Harvard Business Review !

5. 2020
Trust is everything.
By
, digital natives will
become the main consumers,
which will have a huge impact
on business models. How will
you ensure that your business
model will thrive in the future?!
In the digital age, customers
wonʼt trust you unless youʼre
transparent. !
55% of the business leaders donʼt
seek innovation opportunities, while an
even higher percentage (66%) doesnʼt
have concrete innovation strategies in
place. [Accenture]!

6. 
SO HOW CAN
WE MANAGE
INNOVATION TO
SUCCEED?!

7. You may not be a Thomas Edison, Jerome Lemelson, or
Nikola Tesla, but you can always work to increase your
own innovative capacity. !
Innovation is not just “nice to have” any longer – itʼs a
“must have” to be able to develop your business and not
only survive but thrive. !

8. ! ! ! !COST OF INNOVATION
! ! ! !FAILURE? !
!
!
!
!
!
!
!Blackberry cutting 4.500 jobs and !!
!$1.000.000.000 loss! !

9. Businesses have to be innovative in leading
with values the same way they have to
be innovative in their products and services.!

10. How are you trying to transform your
business and customer
to improve results? !
experiences
How good are you at keeping an eye on the
big picture?!
Are you making tomorrowʼs
possible today?!
results
Imagine your future of business: Whatʼs
your “game”? !

11. 1. Socialize your great ideas!!
2. Innovate faster!
3. Regonize that failure is part of success!
4. Embrace collaboration!

12. Mobile apps continue to be a major driver of the
mobile ecosystem. Mobile app stores will reach
102 billion by the end of 2013, according to Gartner. !

13. Consumers want innovation to offer convenience and make
their life easier. Less than 5% of consumers believe FMCG
companies are delivering on innovation.!
Source: GfK!

14. Rethink you business model to incorporate
the power of connectivity!

15. IF YOU CANʼT
MEASURE IT, YOU
CANʼT MANAGE IT!


16. The right use of Big Data allows analysts to spot
trends and gives insights that help create value, trust
and innovation much faster than conventional methods. !

17. Do you agree disruptive
innovation goes beyond
game-changing products
to include business model
innovation? !
Does your company invest in
R&D for new customer
experience strategies and
business models?!
What If …!

18. QUESTIONS
OR COMMENTS?
ANJA HOFFMANN!
E-mail me: !ah@sentiolab.com!
Tweet me: !@AnjaHoffmann!
LinkedIn: !http://dk.linkedin.com/in/hoffmannanja !