Shalini Rawla

Mumbai Area, India India

People gazer and behavior addict

Advertising / Marketing / PR

A results oriented market research analyst with 19 years of experience in communication and consumer research. Highly skilled in conducting, analysing and interpreting customer, competitor and market intelligence across the marketing spectrum on customer segmentations and product categories. Passionate about providing high quality, cutting edge research and have an understanding of the complex profile of consumers and how business can tap directly into their habits, aspirations and attitudes. Specialties: Exploratory Studies, Insight Mining, New Product Development, U&A, Concept Testing, Design Research, Post Ad Tests, Business Consultancy, Retail Experience, Environment and Ambient Desi...