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April 2018
Companies
1010
Plaxonic TechnologiesPlaxonic Technologies
Redefining Excellence by Delivering Ingenious Services
Shaan Rizvi
Founder & CEO
Most PROMISINS
IT Services
The
www.insightssuccess.in
On-Demand Home Services
is Now a thing in India
and it’s Bright Future Ahead
Tips to Choose the Best
Web Hosting Provider
Quick Efcient Way
Web Hosting
nformation Technology has transformed the way we do business in
Ithe current digital world. Previously, all the business dealing was
done manually, where business required more labor pool to handle
those data. Today a simple piece of data for an individual defines its
unique identity throughout the globe. All process has been done through
storage media, whether it may be cloud or an external hard drives.
IT industry is heavily influenced by factors like the global market and
sustenance of its rate of growth. The recession in the United States also
impacted the IT community in India negatively. These segments are
altering and enhancing with vast potential, but there are concerns
regarding the demand-supply gap, which is widening. Some challenges
which the industry is facing are inadequate infrastructure, tax issues and
limited preferential access for local firms
One of the biggest benefits that the computer and IT industry provides in
India is the employment it can generate. Other benefits are export and
Foreign Direct Investments (FDI). New markets have opened up in the
Middle East, Africa, Eastern Europe, and South and South East Asia. India
is now a major destination for IT outsourcing. There is no dearth of IT job
opportunities in India. In fact, India is expected to overtake the US to have
the most number of software developers in 2018 (52 lakh developers in
India against America’s 42 lakhs).
The increasing enthusiasm amongst business leaders across the globe, due
to the positive impact being created by digital technologies and disruptive
innovation by individuals as well as corporations, will lead to a more
collaborative approach amongst the countries, to accelerate and ensure
success of this next wave of innovation.
While Indian IT companies have shown strong character and readiness to
face present day challenges by upgrading their capabilities and offerings in
line with emerging technologies and exploring collaborative opportunities
with global manufacturers, challenges of the future must also be foreseen,
to prosper in this increasingly competitive global environment and to
transform our country into a positive India.
Editorial
A Comprehensive
Outlook on
IT Industries
Poulami Das
Editor-in-Chief Pooja M. Bansal
Database Management Prashant
Technology Consultant Swapnil Patil
Circulation Manager Vivek
Research Analyst David
Business Development Executives
Rutuja, Shraddha, Ashwini, Meera
Co-Editors
Vanshika mittalArt Editor
Business Development Manager Akansha Garewal
Visualiser Shweta Ambilwade
Marketing Manager Dhruv Apte
Picture Editor Alex Noel
Art & Design Director Amol Kamble
Co-designer Karan Gaikwad
Managing Editor Poulami Das
Senior Editor Shraddha Deshpande
Sachin Bhandare
Copyright © 2018 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or
transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success.
Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd.
Corporate Ofces:
Insights Success Media Tech LLC
555 Metro Place North, Suite 100,
Dublin, OH 43017, United States
Phone - (614)-602-1754
Email: info@insightssuccess.com
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Insights Success Media and Technology Pvt. Ltd.
th
Off. No. 513 & 510, 5 Flr., Rainbow Plaza, Shivar Chowk,
Pimple Saudagar, Pune, Maharashtra 411017
Phone - India: +91 7410079881/ 82/ 83/ 84/ 85
Email: info@insightssuccess.in
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April, 2018
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Cover Price : RS. 150/-
Shweta Priyadarshani
™
Plaxonic
Technologies:
Redefining Excellence by
Delivering Ingenious Services
Cover StoryCover StoryCover Story
ErgodE IT:
Introducing a World-class
Buying Experience for
Customers Around the World
Interview with
Insights Success
CONTENTS
08
ErgodE IT:
Introducing a World-class
Buying Experience for
Customers Around the World
Article
Cloud Resolution
22
16
Revolutionizing
Communication through
Technology
Cxo Standpoint
20
On-Demand Home Services
is Now a thing in India
and it’s Bright Future Ahead
34
Tips to Choose the
Best Web
Hosting Provider
40
Web Hosting
Quick Efcient Way38
JVS Technologies
Private Limited:
Introducing free to use web
based EHR to bring all
physicians online
42
NetEdge Computing
Solutions:
Revolutionizing
the IT Services Industry
32
Codewave:
Delivering Wide-Range
of Services in IT Industry
26
Avekshaa
Technologies:
Making IT Systems
Faster and Efficient
How to select a good
Sales and Marketing
CRM for your organization?
CRM Overlook
28
ver the years, the Indian information technology (IT) sector has backed hugely in positioning the country as
Oa preferred investment destination amongst global investors and generating huge job opportunities in India,
as well as in the US, Europe and other parts of the world. Evidently, the IT sector has played a crucial role
in weaving the nation’s socio-economic fabric and forging strong bilateral ties with the developed countries. Indian
companies, in fact, have surfaced their place in this industry and differentiated themselves from the global
competition on the back of consistent service and guaranteed results.
In the issue of “The 10 Most Promising IT Services Companies” we have signified an innovative Information
Technology, which have accomplished trademark by providing advanced solutions and are well equipped for
continuing the IT-industries future. Out appreciated all organizations will provide you best solution that will help to
accomplish all future needs.
The journey of our magazine begins with Cover story Plaxonic Technologies, as a leading organization, strives for
excellence, flexibility and tailor-made solutions towards their customers in the arena of IT & BPO industries.
We have enlisted, Avekshaa Technologies, as a next-generation specialized information technology products and
solutions company. Azure Knowledge Corporation is a globally trusted company for simplifying and streamlining
the process of capturing, managing, organizing, sharing and experiencing market, competitor, and organizational
data. Code Wave is a prominent IT service company which designs and manufactures effective solutions with the
latest digital technologies to scale and style the businesses. iGovSolutions as a company specializing in Regulatory
Licensing Software and services. They want to be the One-Stop Shop for State Regulatory Licensing Boards
throughout the country. InfrasoftTech provides Fintech digital solutions provider serving 450+ financial institutions
across the globe. JVS Technologies Pvt. Ltd. for offering clinical software solutions for leading national and
international Hospitals, Clinics and Nursing Homes. NetEdge Computing Solutions is an innovative IT Consulting,
Software and Product Development Company. NIIT Technologies a leading global IT Solutions Organization,
enabling enterprises manage information in a better way. Synergy Technology Services is built on customer-centric
and quality-centric services. Their cognitive approach to challenges and services delivery has helped solve business
critical issues for our clients.
In this issue we also have interviewed, Mr.Rupesh Sanghavi, Founder & CEO of ErgodE IT who have discussed
the current initiatives and the future endeavors of IT services.
We have also encompassed some insightful CXO “How to select a good Sales and Marketing CRM for your
organization?” by Nazish Ahsan, Founder & CTO of ZNSoftech. “What makes conversational UIs more
efficient as compared to the traditional ‘tapping’?” by Shishir Modi,Co-founder, Niki.ai. “Tips to Choose the
Best Web Hosting Provider” by Brijesh Joshi,Digital Marketing Executive, ESDS Software Solutions and “On
demand home Services is now a thing in India and it’s bright future ahead” by Debadutta
Upadhyaya,Cofounder & CEO, Timesaverz.
So, do flip the pages of our magazine which give you the accomplish knowledge about IT Services.
IT Sector Playing an Essential Role in
Weaving the Nation’s Socio-economic Fabric
CoverStory
Shaan Rizvi
Founder & CEO
he outsourcing market continues to grow more
Thealthily in India with smaller deals and a greater
emphasis on BPO. The merging of the offshore and
onshore delivery models continues and service providers
are also continuing the search for more competitive
solutions in order to win customers.
By understanding such context, a distinguished IT & BPO
company, Plaxonic Technologies was established in 2013,
as a fully powered workforce that transforms all the
challenges into accomplishment. Since then, their sole aim
is to bring about innovation in everything they touch and
excel it with pure dedication, making an everlasting impact
on the global platform.
The Passionate Leader of Plaxonic Technologies
The fervent and young leader, Shaan Rizvi is the man
behind the establishment of Plaxonic Technologies. His
passion for entrepreneurship has always made him stand out
from others. His zest to follow the dreams was so high that
he dropped out of college and with an unfavorable
beginning; he failed in making the first 4 startups
successful. But as they say, ‘fall seven times, stand up
eight,’ he challenged these failures and jumped high with
Plaxonic.
Shaan says that he is fascinated by branding and marketing.
Being the CEO, he determinedly makes strenuous efforts to
strengthen the product line and operations with pragmatic
approach and marketing dynamism. To ensure
organizational competency, he works with the employees in
the best way possible.
Shaan streamlines operations, strengthens the product line,
and drives growth for Plaxonic. His major focus is on
inventing and innovating new ideas. He capitalizes on
driving innovation within the organization on a consistent
basis. He lets his people get opportunities to show their
potential and enhance processes, business models, and
products. His key strength lies in understanding the client
requirements and delivering state-of-the-art products and
services. He guides and directs the managers to set filters
down through the organization to ensure its achievement.
Evaluating the success of the company, he upholds
awareness of the external and internal competitive
landscape for expansion, customers, markets, and so forth.
Shaan sets the bar for the level of performance to be
extended and channelizes every employee in the right
direction. He is an expert when it comes to balancing work
and social responsibilities without letting either of them
suffer.
The idea of revolutionizing the ever-growing field of IT
services stuck Shaan Rizvi in the early stages of Plaxonic
Technologies. This led him to drive of various customer-
oriented services, to dwell with the futuristic approach.
Revolutionary Spectrum of Services and Solutions
As a pioneer company, Plaxonic Technologies occupied
wide services of the IT & BPO Industries. The company
delivers quality services ranging from IT support to web
development to their clients. They keep themselves updated
with the emerging technologies to provide state-of-the-art
services:
IT Staffing
The company’s recruiters are known to be sharp-eyed while
selecting the potential candidate for a job. Their team has
been providing resourceful professionals without upsurging
the budget or time due to the proper model of conduct.
They ease down the process with their gifted sense and
voluminous database of resumes.
Customer Care Support
Plaxonic Technologies generates revenues for companies
that show confidence towards their talented team. The glory
of having a full-fledged team of customer care executives is
that they can be available 24x7 for their audience. The skills
of touring clients throughout their company program and
services are highly found in Plaxonic Technologies’
business executives. The organization believes, “Customer
We try not to
turn blind-eye
to the societal
problems. It’s
a cycle of
humanity that
we’re bound
to follow
Care” is not just two words for them but it means entirety
for them. The clear conscience of their expert gives them an
uniqueness in the BPO sector.
Inbound/Outbound
Plaxonic Technologies’ team of experts takes away all the
stress to provide an unmatched quality of
Inbound/Outbound Call services. Their highly specialized
areas are: Help Desk, Taking Orders, Telemarketing,
Surveys and more.
Chat/Email Support
Chat and Email Support are known to own maximum
shares in collecting customers’ data. This rooted in the
organization to provide cost-effective and reliable services
to their clients. They provide accurate solution to all
customer queries, on time support, excellent data handling
and creating opportunities to grow.
IT Support Services
Being the IT Company, Plaxonic Technologies couldn’t
miss out this aspect of the business from an all-around view
of customer dealing. Their employees feel immense
pleasure when they are able to smooth out the worry lines
on customers’ faces. Some of their specialized sectors are
corporate support, technical maintenance support, software
and hardware troubleshooting and most outstandingly they
also provide Warranty and Post-Warranty support.
360 Degree Branding
The creative minds of Plaxonic Technologies are the flag
bearers of their agenda to provide exclusive designs and
development of never-seen-before web & app designs, logo
designs, banners, pamphlets, infographics and all the other
graphic needs.
Application Development
The reason why Plaxonic Technologies have made their
name in App Development industry is that they make use of
best software like Visual Basic development, VB.NET
development, C# development, ASP, .NET development,
Adobe AIR and other technologies.
Website Development
At Plaxonic Technologies, they have confident
programmers who transcend every expectation in a good
way. They are experts in Web Application Development,
Portal Development, E-commerce, Web development &
Shopping cart solution and many more.
Digital Marketing
One revolution that changed the marketing world is, going
online. Digital marketing is a heaven if you get it right.
Most appreciated digital marketing services are Search
Engine Optimization, Social Media Optimization, Online
Reputation Management, Conversion Rate Optimization
and Pay Per Click also.
Content Marketing
The company has proved their mettle in all types of content
writing. The unison efforts put by the employees are
immeasurable and appreciated by all the clients.
Virtual Assistant
In this stream, the company keeps their prices as low as
$5/hour for a VA because of one aspiration and that is,
gaining customer’s trust. The trend of globalization which
enforces cheap labour rates, high-quality skilled work, and
drawing global attention is at the peak of its era. Their
dynamics and work ethos are unparalleled in the market.
Businesses are cutting their cost and the company is a
bridge to keep their revenues high.
We believe
in being
innovative in
every way
and this
attitude of
ours has
helped us reap
unbeatable
success
Ongoing Projects to Evolve the Market
Presently, Plaxonic Technologies is focused on launching
their flagship products. Being a pioneer company, they
understand the value of authenticity and originality not just
for the concerned business but for its patrons too.
Keeping the current concerns in mind, the company is
developing an app to remove duplicate and counterfeit
products from the Indian market. As far as other projects
are concerned, their emphasis lies in innovation. They took
the initiative to create jobs in rural areas. They are setting
up several offices in developing cities and creating
maximum jobs for people. Besides these projects, the
company runs a very meaningful program that is
exclusively designed to provide education to needy girls.
They have taken the initiative to make them capable of
crafting a prosperous future where they are not depending
on anybody.
Remarkable Aspects that Drives the Company Success
Every company needs to figure out a purpose that drives an
organization ahead. Businesses with strong values are able
to attract and retain the customers. To make a positive
impact, every employee needs to live and breathe these
values on a daily basis.
Moreover, Plaxonic Technologies’ Retention rate is
admirable as per IT industries. They believe each employee
is a family member who at every step is known for his/her
efforts & achievements. The organization highlights some
significant points, which helps them to maintain differences
from their competitors.
Strengthening Core Values
Capitalizing on the core company strength makes Plaxonic
Plaxonic Technologies’ team comes up with innovative ideas,
which could make a difference in the world around them‘‘‘‘
Technologies an unmatched option for clients as well as for
employees. Their numerous rewards & recognition from the
Indian government for providing ingenious solutions in
government IT sector to enhance people’s lives, speak
about their working standard.
Investing in the Employees
The company offers a good salary and biannually
increments to value the budding talents of the team. They
set enough funds for employee development and implement
a strong employee-training program. In addition, relaxing
cafeteria, recreational activity room, a gym equipped with
best equipment, cabs and nutritional meals is made
available for their employees.
A Focus on Innovation
Plaxonic aims to invest time in improving their teams in
every direction. In this way, they get to scale up and stand
out from the competitors. Their never-dying spirit, remain
ahead of their competition and flourish in every way.
Driving the Right Culture
As Plaxonic is termed as an employee’s company, the major
focus is laid upon thriving culture of the company.
Spreading Happiness & PIF (Plaxonic Idea Factory) are
some of the programs to motivate people. While the former
one is all about a surprise visit to consistently performing
employee’s home with gifts; the latter one is about
providing a platform where everyone is free to come
forward, share their views & thoughts on any topic and
boost up their confidence.
Team Building and Motivation
The team building activities play a major role in holding the
employees together. These activities guide their business in
a direction that aligns with the organization’s mission,
vision, values, and goals.
Rewards and Recognition
The organization believes that employee recognition is
important for every organization and its people. The feeling
of recognition and admiration are no less than a sense of
great achievement.
Evolving With Time
Experimenting away from the core business helps Plaxonic
Technologies combat any failures. Whatsoever must be the
situation, Plaxonic Technologies works on the growth of the
company keeping their values intact.
Challenges that Keep People Motivated
Every company in this IT & BPO industry faces challenges
and some of these challenges have slowly changed over
time, but many of them are perennial offenders. Plaxonic
Technologies has mapped their strategies to adapt to most
of the challenges and are looking forward to implement
them soon.
Social Obligation can Make a Better Future
Plaxonic Technologies’team comes up with innovative
ideas, which could make a difference in the world around
them. The following projects have been under consideration
for years now but this year onwards, they will expand the
horizon through mentioned points.
Daughter of the Moon
The aim of this initiative is to educate and make girls
independent. The company believes, “An opportunity to a
girl can change the world.”
Advanced Technical Training for Underprivileged
Plaxonic Technologies is devoted to train the
underprivileged with advanced technical training to refine
their skills and grab good opportunity in their respective
fields.
Gift of Joy
Everyone deserves to wear a smile and have a hunger-free
night when they sleep. Keeping this in mind, they spread
their wings even farther to share happiness and gift the joy
to one and all during the festive season.
Future Outlook
“We’re a world of our own where invention and innovation
are part of our daily lives. The place is for imaginative
minds to come together, get to emblazon their talent and
lead a life of their choice. With power pack performances
back-to-back, we’re only looking into the future for
unexceptional outcomes and pure customer satisfaction.
Plaxonic Technologies is here to stay and rise like never
before.” - Shaan concludes.
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Management BriefCompany Name
Avekshaa Technologies
avekshaa.com
Rajinder Gandotra
Founder & CEO
Avekshaa Technologies is a next-generation specialized
information technology products and solutions company.
Azure Knowledge
azureknowledge.com
Dushyant Joshi
Founder & MD
Azure is a globally trusted company for simplifying and
streamlining the process of capturing, managing, organizing,
sharing and experiencing market, competitor, and organizational
data.
Code Wave
codewave.com
Abhijith HK
CEO
IGovSolutions
igovsolution.com
Prasad Valay
President
iGovSolutions is a company specializing in Regulatory
Licensing Software and services. We want to be the One-Stop
Shop for State Regulatory Licensing Boards throughout the
country.
JVS Technologies
Pvt. Ltd.
jvsgroup.com
SAKET JAYANTILAL
SINGHI
Director
The JVS Group offers clinical software solutions for leading
national and international Hospitals, Clinics and Nursing
Homes.
NetEdge Computing
Solutions “Vomaara Digital”
netedgecomputing.com
Dr. Manoj Saxena
MD & CEO
NetEdge Computing Solutions is an innovative IT Consulting,
Software and Product Development Company.
NIIT Technologies
niit-tech.com
Arvind Thakur
CEO & Joint MD
NIIT Technologies a leading global IT Solutions Organization,
enabling enterprises manage information in a better way.
Plaxonic Technologies
plaxonic.com
SHAAN RIZVI
Founder & CEO
Synergy Technology
Services
synergytechservices.com
Pramod Singh
MD
STS is built on customer-centric and quality-centric services.
Their cognitive approach to challenges and services delivery has
helped solve business critical issues for our clients.
Codewave is a prominent IT service company which designs
and manufactures effective solutions with the latest digital
technologies to scale and style the businesses.
As a leading organization, Plaxonic Technologies strives for
excellence, flexibility and tailor-made solutions towards their
customers in the arena of IT & BPO industries.
InfrasoftTech
infrasofttech.com
Rajesh Mirjankar
CEO
InfrasoftTech is a Fintech digital solutions provider serving
450+ financial institutions across 36 countries. InfrasoftTech
offers wide range of Banking Products, Framework based
Solutions and Specialized Software Services.
ow a day, Mobile applications and web
Ndevelopment are becoming the important aspects in
the business. The Emerging technology is always
the significant focus area for the organization ErgodE IT.
The core value of the company is to enable every retailer
around the world. In an interview with Insights Success,
Rupesh Sanghavi, CEO and Founder of ErgodE IT gave
some insightful views highlighting the influence of
eCommerce which create direct selling opportunities to
manufacturer and brand owner.
1. What kind of products/services ErgodE IT offers?
We are business to customer, end to end, an integrated
eCommerce company that provides direct selling
opportunities to manufacturer and brand owner. We have an
in-house, AI enabled ERP platform that brings a very high
efficiency into retailing which makes prices more
competitive for customers and selling opportunities for
retailers.
2. Tell us something about the Founder/CEO
Rupesh Sanghavi is CEO and Founder of the company. He
did Masters in Chemical Engineering from Texas A&M
University and founded current business after 8 years of
corporate experience in industrial automation.
He currently drives the strategical growth of all company
verticals. He oversees and executes a long-term vision
drives by AI and Automation through software.
3. Kindly describe vision and mission of the
organization
The vision of the company is to enable every retailer around
the world an ability to offer their products directly to
consumers through highly efficient ERP system powered by
AI.
A mission of the company is to provide an integrated
Rupesh Sanghavi
CEO & Founder
Interview with Insights Success
April 2018|16
™
platform for sourcing, selling, accounting and customer
service across all compatible marketplaces around the
world.
A mission of the company is to create a world-class buying
experience for customers around the world with a choice of
merchandise that is true of Global scale.
4. Kindly highlight the IT consultancy & enterprise
application development trends
Technologies in the near future will be a mainstream in the
real world. We are developing an in-house intelligent ERP
system that is at the heart of our company's digital strategy.
We are rapidly moving to modernity to automate the
maximum number of tasks.
We take the advantage of the enterprise application
development. We have also been building case specific
applications which will help us in the future. We also
encourage the idea to build hybrid applications. These
hybrid applications will enable a decrease in overhead costs
and will also encourage quicker development for multiple
mobile platforms.
5. Please throw some light on business intelligence
Business intelligence is a broader term that used to describe
tools that are used to transform raw data into meaningful
business insights. There are five stages of business
development i.e data source, data analysis, decision making
support, situation awareness and risk management. In this
world of hyper-efficiency and smart software, we develop
software that drives our business.
It will help us to improve our decision-making, helps in
optimizing an internal business process, driving new
revenues and will also increase operational efficiency. We
have a sales order processing automation software that
process, track and archive any order through one
centralized platform.
ErgodE IT:ErgodE IT:ErgodE IT:
Introducing a World-class
Buying Experience for Customers
Around the World
April 2018| 17
™
6. What is your view on mobility enterprise market of the global world?
A shift is happening in the user computing market and the important part that businesses are concerned
is how mobility will transform their processes, helping an organization to connect with its customers,
generating new revenues and streamlining business operations.
The key product that mobility enterprise stresses on is how to combine application, data and device
management and policy enforcement. As a result of this, we empower employees to work anywhere
and it also simplifies our IT management. We offer a portfolio of tools and services to develop
enterprise mobility solutions across a range of mobile platforms and devices. This helps us to increase
employee productivity and also helps us to improve the customer satisfaction with highly secure
mobility experience. If you desire to have a stable job and wanted to grow as per nation, then mobility
enterprise market is the best option you can consider.
7. What is your opinion on Importance of Document management solutions and customized
software solutions?
The benefits that document management solutions offer is often impressive than anyone can think. It
probably helps us for the future transition to be better. It usually helps us to reduce the physical storage,
robust indexing, lower costs, better consumer service, it also helps us to increase our productivity. Also,
about the customized software solutions, it is an integral part of the firm. A customized software
solution can help us to bring the thoughts into reality. Before saying yes to any project, one should
always consider the objectives, desires and the requirements with regards to the software. Keeping in
mind all these can really help one to design the customized software as per the business requirements.
8. Kindly highlight the future of IT Services
I believe that there are lots of opportunities waiting in the IT industry in the next 5-10 years. But the
biggest challenge that the IT industry is going to face is the security. Undoubtedly, it has become an
integral part of us and to a great extent, we all are dependant on digital machines as they made our lives
easy and comfortable in all walks of life. It has touched and influenced our lives in every sphere.
Anyone can try their hands in IT sector even if they are from a non-IT background. It made a strong
mark in the lives of youth today. It helps in improving the standard of living of the people. It is no more
a stand-alone sector but has become an integral part of finance, healthcare, retail, automation industry.
Ample opportunities will be there for people who want to try their hands in IT and will get a good hike
as this is becoming an important part of our lives.
April 2018|18
™
We are emotional beings looking for context,
relevance and connection in a technology
ridden world. And nothing better than the very
technology enhancing human interactions and easing out
our tasks, right? That’s the reason why by deep diving into
the status quo of the AI driven market in particular, we find
a vested interest in the development of conversational UIs.
It comes as a no-wonder for such is the penetration of chat
as a medium of conversation today- The average daily time
spend on Whatsapp is 50 minutes!
Conversational UIs come with a host of personalization's
and ease of exploration – only augmented by the chat-to-
order ratio of 28% compared with a mere 1.4% on a
conventional UI platform.
Why really the bet on Conversational UIs over tap based
products?
1. Free of endless navigations
While tap based apps claim that the time taken to click on a
button is lesser than to type in for availing a service, it only
sounds farcical on their part to not have included the time
taken to navigate the multiple pages that pop up on clicking
multiple buttons, multiple times.
Also, for a user who gets stuck, typing out his/her query on
the same page, in the flow of conversation is much easier
than to click on a help button and wait for directions to
click on some other button!
2 Unbounded experience for the users
On a conversational space, the users enjoy the freedom to
input their thoughts seamlessly.
Meaning, be it an enquiry related to a service being
provided or a query of help, the users receive an instant
reply which provides them a sense of direction inside the
app.
Whereas on a tap based app, the users have a covert
restriction to click and explore only those stuff meant to be
explored.
Also, for a user having availed one service on a
conversational UI, it becomes really easy apart from time
saving to avail the other services owing to the single
interface system in place. The user essentially doesn’t have
to learn thro’each context of service.
3. On Track, right from the start
While a tap based app understands the intention of the user
only after the final click, perhaps when transaction comes
into picture, chatbots strive to direct the user throughout the
context of conversation by processing each input along the
way to understand their intention thereby providing them
with a rich and seamless experience.
4. Listen and Learn
According to Nir Eyal, the author of Hooked: How to
Build Habit Forming Products , a conversational interface
can do something no ordinary dashboard can do - it listens
and learns. “By noting the user’s response to the discrete
piece of information presented, it remembers whether the
insight was valuable”, he says.
Further, he asserts that communicating with conversational
UIs is as simple as talking to a good friend. It is to be noted
that like we form routines around turning to important
people in our lives, we build habits with our technologies
and conversational UIs are a habit forming technology – the
very reason millennials prefer texting over calling.
Habit forming
technologies
Non-habit forming
technologies
Stored Value of Products
StoredValue
Usage
A perfect graph of value and usage by Nir Eyal
Cxo Standpoint
What makes conversational
UIs more efficient as compared to
the traditional 'TAPPING'
April 2018|20
™
The 2000s were an era of internet. Then came
the age of mobile technology in the early
second decade of 2000s, which sweeping us
off with smartphones. And with experts
predicting bots to replace apps within the next
3-5 years, it seems to be almost time for
conversational UIs to revolutionize the market.
A recent study indicating that people spend 75
percent of their time on smartphones on text
based conversational apps is a good argument
for the segment.
With high-tech companies like Google,
Facebook and Microsoft striding steadily
towards this sector by ramping up their
investments, research and innovation, the
market landscape looks promising and
appealing. Of course, when Satya Nadella says
that chatbots are the next evolution of
interfaces after the GUI and that they will
fundamentally revolutionize computing, it is
hard not to delve into the potential significance
of the same!
5. Are the stats in our favour?
YES! (Source of data: ubisend blog)
Shishir Modi is the Co-founder of Niki.ai. He
completed his education from IIT Kharagpur.
Before founding Niki.ai along with three of his
friends from college, Shishir headed Strategic
Initiatives at Indiareads. At Niki.ai, Shishir
oversees the Business Developments efforts at the
company. Under his guidance, the team has
cracked successful partnerships with leading
banks and OEMs like ICICI Bank, Karbonn
Smartphones, Intex, HDFC Bank and Federal
Bank to name a few, with many other top brands
in the pipeline.
About the Author
April 2018| 21
™
The Information Technology has become a
prominent force in fueling the economic growth of
the business world by spreading across the various
sectors around the globe. Cloud Computing is one of the
innovative platforms in IT which is gaining the prominence
in the market of storage and hosting.
Economics and convenience are the prime reasons why
majority of companies are following the path of Cloud
Computing. As the IT market is very dynamic and
competitive, innovative ideas in cloud domain are paving
way for new prospects and expansions in the market. Apart
from basic services like storage and hosting, cloud
computing has made tremendous progress towards
processing power through technologies like ‘Natural
Language Processing’ and ‘Artificial Intelligence’. As per
the research’s conducted by independent organizations,
global expenditure on cloud services might reach up to
$260 billion this year and around one-third of IT enterprises
spending will be directed towards cloud services. These
market trends are an indication of growing confidence and
reliance on external sources of infrastructure application
and security services. There is a radical shift in the
companies as they concentrate more on computing as a
service rather than investing on the entire setup. This results
in decreasing the capital expenditure (CAPEX) and
increases the operating expenditure (OPEX) of a business.
Although researchers believe that the cost will be a
dominant factor for future investments, but there is also a
huge demand for new cloud-based innovative solutions.
Transforming the Business World
As per the analysis of researchers, approximately 80% of
businesses will be using cloud services by 2020. Cloud has
become a decisive tool to drive business growth and
transforms the traditional ways of managing the business.
Some of the key ways that Cloud Computing is capable of
transforming in today’s business:
Enhances Data Recovery
Innovative cloud solutions are proving to be the most
optimal answers for companies looking for viable disaster
recovery plans. This
recovery process reduces
risk, maximizes productivity and
resilience when compared to existing
recovery methods. ‘Disaster Recovery as
a Service’ (DRaaS) is a new solution that
ensures the continuity of critical applications for the
business. It offers close real-time redundancy in case of any
disaster which can bring the business to a halt.
Fuels Business Mobility
The cloud based management space is evolving at a fast
pace. This platform provides the perfect solution to mobile
businesses by keeping everyone connected from any device,
irrespective of any geographical restraints. Rapid
deployment and integrating diverse devices gives cloud
based companies to perform much better.
Supports Remote Worker
Working with remote workers is another new area where
cloud based solutions is in great demand. Remote workers
can create virtual desktops which can be accessed from any
devices. Also, cloud-based video chat platform allows
remote workers to be connected and ensure greater
productivity.
Evolving Internet of Things (IoT)
The core of cloud technology is IoT. Apart from enabling
devices to be connected globally, fusion of IoT with
technologies like ‘Artificial Intelligence’ is allowing
innovations and analysis to redevelop IoT into ‘Internet of
Everything’ (IoE).
TheComputin Financial and Operating Benefits of
Cloud Computing
Reduced capital investment is one of the key advantages of
implementing cloud in today's business houses. Cloud helps
to eliminate the expenses incurred on setting up the
computing environment. Furthermore, the revenue-and-
service premise for cloud providers is built on a ‘pay as you
go’ model in which the charges are only for the services
Cloud Computing-Cloud Computing-
Cloud Resolution
April 2018|22
™
which has been actually utilized by
the company.
From the operational point, cloud computing proves to be
beneficial to the organizations. Operational activities like
upgrades, change control, release management and
data center mirroring are been eliminated to a huge
extent. As it helps to simplify the complex technical
structure, business find it easy to concentrate on the
core operational activities.
Quick facts
● Top-line growth, employee collaboration and supply
chain are the three areas which are expected to surge
over the next three years.
● Launch of new products and services, new lines of
business and entering new markets are three ways
through which cloud is transforming organizations.
● Independent surveys reveal that around 58% of enterprises think
that using cloud services will increase their revenues in the
coming years.
Moving to cloud services is the beginning of a new journey. In the
longer perspective, cloud computing is increasingly appearing to be a
transformative change in the business landscape. This technology may
not be suitable for every organization but implanting this technology
presents immense benefits for enterprises to enhance their productivity. Cloud
services are helping enterprises in achieving a high level of transparency and
adaptability of IT infrastructure. Being able to access the latest technology without
any investments is also – one of the reasons why companies are so inclined to
adapt cloud services. At present, cloud solutions have emerged as the best methods
to revamp and enhance the IT infrastructure within an organization.
Revamping
BUSINESS
Revamping
the
April 2018| 23
™
In today’s connected world, Internet & Information
Technology has opened enormous opportunities for
businesses to expand beyond international boundaries.
However, this has also brought along issues of higher levels
of complexity in the IT Systems and higher demands from
Customers and Employees using the system resulting in
issues related to Application Performance, Information
Security, Protection of Identities, Scalability and
Availability of the IT systems.
Performance, Availability, Security, and Scalability (P-A-S-
S™) today have become an underlying requirement for any
enterprise in any domain using IT as a major channel to
deliver value to their end-customers. This is even more
pronounced when using SMAC technologies where
customer expectations of P-A-S-S™ are rising steadily.
When P-A-S-S™ requirements are not met, both customer
experience and employee productivity drop and this results
in loss of opportunity, financial loss and reputation damage.
Apprehending this, Avekshaa Technologies, a next-
generation information technology products and solutions
company, has become the trusted partner to clients globally,
helping them address these burning issues of Performance,
Availability, Scalability, and Security (P-A-S-S™). Clients
are also looking to extract maximum value out of the
investments made by them in their existing and new IT
infrastructure, Applications, and Processes. Moreover, it
ensures better Customer service, Profitability and
Operational efficiency for its customers by enhancing
performance, availability and scalability of business critical
applications and IT system through its P-A-S Assurance
offerings across the life cycle and various integration
points.
An Exceptional Leader
Rajinder Gandotra, Founder and CEO of Avekshaa
Technologies, is a thought leader in the space of
Performance Engineering. Along with his team, he is
building a world class technology company with a vision to
be a global market leader in the P-A-S-S™ Assurance
space.
Rajinder inspires and works with his team relentlessly
focusing on the vision for Avekshaa since the company’s
inception has resulted in several global recognitions - from
both customers and the IT industry. Under his leadership,
the company has been consistently recognized for its
excellence, innovation and value delivered. His expertise in
this field has enabled him to mentor many technology
enthusiasts. He is a thought leader at the Industry level,
driving the concept of “performance driven development”.
Under Rajinder’s guidance, Avekshaa has successfully built
a brand for itself in the Performance engineering space. It
has an installed base of over 40 Enterprise customers, has
won 14+ awards and recognitions, and has multiple CXO
level references.
Game Changing Services
Avekshaa has four key offerings;
Advanced Performance Testing and Benchmarking: It
provides a truly independent performance testing and
benchmarking, and takes testing to the next level of
maturity, where they NOT only report Performance,
Availability, and Scalability issues in IT System / Apps, but
they conduct root cause analysis (RCA) to identify the
precise issues and help FIX them too.
Production: Avekshaa’s Break Fix solutions address the
most critical Performance, Availability, Security and
Scalability P-A-S-S™ issues to quickly get your production
IT systems back on track and further improve the
performance across the system.
Migration: Zero-defect and zero-downtime migration.
Avekshaa helps its customers in a hassle-free migration. It
works with its customers to proactively prevent and resolve
P-A-S failures in IT systems / Apps Migration, thus
preventing business disruption risk post migration due to
MakingITSystemsFasterandEfficient
AvekshaaTechnologies:
April 2018|26
™
enterprises. They suggest corrective actions needed be
taken to improve the app performance and scalability.
Further it uses predictive analytics to forecast and prevent a
potential failure. This helps in proactive issue resolution
and Customer Experience improvement across channels.
appNeura is designed, not only to solve the problems of
today but also to innovate and match steps with the
changing needs of modern businesses to make them future
ready.
Future Endeavors
Avekshaa has built a brand for itself in India and is one of
the leading Performance Engineering companies in the
country. It has been involved in projects of national
importance and has successfully delivered some of the most
complex projects in the world. Avekshaa works with more
than 35 enterprises in India and of these, 25 are among the
Et100.
The future advancement plans of the company is to
leverage its rock solid foundation and spread wings in the
unexplored national  international geographies of US,UK
 Australia, to penetrate into various verticals and domains
like e-Commerce, Captives, Energy, Utility  others, and to
add more offerings to its suite like Managed Application
performance monitoring and QoS improvement.
technology failures.Development: Avekshaa works with its
customers to proactively engineer an application with high
performance, efficiency  reliability to prevent late
discovery of P-A-S failures.
Furthermore, Avekshaa also helps its customers to
continuously improve QoS of production and development
applications. It also works with its customers to proactively
improve performance, availability, and scalability and
prevent surprise P-A-S™ failures for business critical
applications, thus delivering sustained, superior customer
experience. Avekshaa’s relentless focus on delivering value
in all its engagements has resulted in customer’s
endorsements at senior most levels.
Avekshaa’s deep understanding of the performance
engineering landscape, customer pain points, gaps in the
existing products and future requirements of the application
performance has led to the creation of appNeura AI
Software Pvt. Ltd. It offers ML/AI products in the space of
Digital Experience Monitoring (DEM) and APM-AIOps.
DEM is a term coined by Gartner and encompasses Real
User Monitoring as well as Synthetic Monitoring.
Avekshaa understands that in today’s digital world
Application Performance has a direct link to an
organization's success and survival. appNeura products
address these challenges precisely. They leverage the deep
understanding of the performance engineering landscape
gathered over the years by Avekshaa, to solve complex IT
performance issues of the enterprises. appNeura products
provide actionable insights about the QoS of apps to
“Ourresultsoriented,
vendorneutraland
technologyagnostic
approachmakes
usthetrustedadvisorto
ourenterpriseclients
worldwide”
RajinderGandotra
FounderCEO
April 2018| 27
™
Implementation of a CRM solution is a harbinger of the
new work environment, where we try to make the
automation of all processes and activities. One thing is
clear that whatever software solution you select will not be
100% exactly fit in your today’s business process. But still,
the solution must fit and fulfil more than 80% of the current
and futuristic business processes.
Below are few important pointers which must be considered
and looked deeply while selecting a CRM solution for the
business development team.
You must understand your pain points
You must think and understand your pain points, that why
actually you need a CRM solution or software to manage
your business processes.
Is your organization so big enough that you have people at
different locations and managing them one-by-one for every
activity of business has become a cumbersome process? On
the other side, you have a small team, but your number of
prospects and clients are many and at various locations for
various types of product and services. So you need a system
to have a proper, timely management of various task and
appointments.
Sometimes you have multiple types of documents for every
party that finding them in your hard drive is a problem, etc.
Blend of both Marketing  Sales process
A good business development CRM must cover both
marketing and sales process. In almost all organizations we
have separate and dedicated marketing and sales team, with
the set of defined activities and responsibilities. Many
times, we have outsourced some of the marketing activities
to any third party who works for us in a region or country,
in a particular language. But at the end, this hits our
quarterly and annual marketing and brand promotion
budget. A CRM should give a complete clarity of all
Marketing campaigns along with their sub-campaigns and
related ROI, in terms of a number of leads generated and
deals closed. This must give you granular level drill down
How goodto select a
Sales 
Marketing
CRM yourfor
Organization?
CRM Overlook
April 2018|28
™
Nazish Ahsan, Founder  CEO at ZNSoftech. He
is also the CoFounder  Director at
GrowthFactor, SportsBuzz. He completed his
Bachelor of Technology from the University of
British Columbia, Canada. Nazish is passionate,
accomplished, result oriented and innovative
thought leader, entrepreneur and technologist
with an extensive 16+ years of experience in IT,
Product development, performing design and
development of client-server  web-based multi-
tier applications with start-ups as well as large
multinationals.
About the author
April 2018| 29
™
and data visibility at all possible levels
on a high-end dashboard.
At the same time, it must cover all
your sales process, starting from lead
engagement, opportunity funneling,
documentation, task, appointments on
your inbuilt calendar, communication,
etc. it must have a very clear and
strong role-based authorization
mechanism.
Such type of software is one of the best
CRM for small business.
User Work Habits and Capabilities
You must also understand your
workforce and the actual users. Are
they tech savvy enough to use a
software solution? Can they be trained
enough to understand and use the
software in the correct manner? Are
they having devices suitable and
compatible with the software
accessibility?
Go for cloud-based / SAAS based
CRM Solution
There are a lot of advantages for
selecting a cloud-based sales CRM
solution and that too on SAAS model
or monthly and quarterly subscription
model.
The best advantage is that there will be
no or very small upfront cost of
ownership. Monthly billing gives you
the comfort of paying in equal
installments. Depending on your
number of user licenses you can
increase and decrease the subscription
cost to the company.
You don’t invest on hardware
infrastructure at all, and that is a big
cost.
Customization
CRM must be customizable as per the
business dynamics. Now the
customization is either form the
implementation console or it can also
be from the code level. So you must
evaluate the strength of OEM as well
as channel partner before actually
finalizing the deal.
Scalability, Mobility  Lightweight
solution architecture
A CRM must be highly scalable and
cater to the expanding need for your
business. Since this is a mobile world
where all solution must be very quick
and responsive to any device anytime.
For this, the solution must be
lightweight for fast accessibility.
Notification and Alerts
Notification and alert is very important
and integral part of the CRM solution.
If the system is giving you auto alerts
and notifications at all levels of the
business process, then it is worthy to
be explored deeper. This helps users to
get up to date on every activity of the
sales team across the hierarchy. You
can't miss any important task and
appointment if the system has inbuilt
notification mechanism.
Customer Support
Very important factor for the success of
the CRM is the support system to
customers and licensed users. This
support must be round the clock or at
least should be available during the
working hours.
All this available in world-leading
upcoming CRM called GrowthFactor
CRM (A Business Growth Engine)
There are many other superb
advantages of going for a cloud-based
SAAS model CRM solution. A cloud-
based solution is superb CRM for
small business.
Have a deep techno-functional
discussion with vendors
You must have a deep techno-
functional discussion with the vendor
to understand the technical as well as
the features and functions of the
proposed solution.
Technology platform must be robust
enough to support multiple people and
data, and at the same time, the features
should be capable of handling business
dynamics and various scenarios.
Can you manage multiple businesses
from same CRM Login?
A progressive company always thinks
of creating multiple entities and group
of company. While you grow big with
multiple names and brands, is your
single business development CRM
giving you that visibility or you have
to buy other CRM for multiple
businesses. A good CRM must be
capable of handling multiple business
entities by a single login.
Check the data intelligence
We all know that data is the key
decision driver for any business house.
Now a day we have the huge amount
of data in the system and data
visualization is a challenge. So a good
CRM must have a very strong in-built
Business Intelligence  Data
Analytics, to give live analytics of
every activity and movement of the
business.
April 2018|30
™
The days of low-cost commodity services are
waning, as IT organizations seek stronger strategies
with IT outsourcing providers in the era of digital
transformation. Digital transformation, automation, and
data analytics are not only shaking up the IT operations but
also impacting the quality of services. The modern-day
organizations look for ‘buy’, ‘build’ or ‘augment’ model
where they expect their technology service providers to
swiftly enter into short-term engagements and transform the
business outcomes.
Today is the world of ‘pay-as-you-go’ model which turns
out to be flexible for the businesses. The organizations look
for a certain combination of talent which can be engaged
for a definite period of time, can find the solutions with a
‘go-getter’ attitude, and augmented team instead of a
service provider. The major key point to survive in the
technology services industry in today’s time is to ‘share a
vision together as a team’.
Codewave, overcomes the various impacts in information
technology industry and has proved to be one of the
prominent IT services company which delivers a versatile
set of technical services in the IT industry. It possesses a
compelling ‘product led tech’ strategy which makes its
services unique and provides peer comfort to the customers.
Codewave have the ability to build their services with the
help of open source technologies and this approach makes it
a unique designing company among the rest organizations.
The Rock-Solid Pillars of Codewave
Abhijith HK and Vidhya Abhijith are the two
Co-founders of the company who both belongs to a sound
technical background and possess two decades of
magnificent experience in the IT industry. Being the key
leaders, they both serve their best in fulfilling the
responsibilities to place organizations on the verge of
success. Abhijith heads the Digital Transformations
Technology and Vidhya looks after the Digital Interactions
and Experiences area. With their combined efforts,
Codewave develops a sturdy ‘product led tech’ engagement
for its customers to deliver the best services.
Codewave’s Formula to Elevate its Success Ratio
The company culture firmly believes in ‘five’ parameters
which are Dependability, Competence, Ownership, Team
play, and Impact. The company holds an incessant growth
framework which believes in high- performers having great
leadership potential and holding high score in all the
parameters when their peers and leads review them. In
accordance with the company’s perspective, a highly
dependable person help the team to respond to the
challenging situations, a highly competent person has the
required knowledge, intelligence and ability to solve the
problems, a person having high ownership quality takes
responsibility for learning. The company culture believes
that high team play is responsible for quality listening,
expressive thinking and connecting the vital dots. It also
Codewave:
DeliveringWide-RangeofServicesinITIndustry
April 2018|32
™
enough skills to prosper in the initial stage of AI (Artificial
Intelligence). The company is thriving hard to create a
micro-economy plan by implementing practices such as
monthly monetary bonuses based on project profitability,
bi-annual increments and promotions based on 360 peer
feedbacks. The systematic approach of Codewave has been
successful in filling the gaps between Finance and HR
organizations.
From the time of its inception, Codewave has been
thoroughly focusing on building a self-sustaining business.
According to its learning experiences, the company has
paid complete attention to strengthening the roots and
foundational values in the IT industry and continuously
developing its business practices. The current challenge for
them is to serve large scale investments on ‘Digital’ arena
to nurture the company, by obtaining unique talent and
better accessibility to the market. The increasing success
graph of Codewave reflects the tremendous opportunities it
will have in the information technology industry.
emphasizes that employee having high impact feature can
give concrete business results which will strengthen the
roots of the organization in the IT services field.
Relentless Efforts for the Betterment of the Company
Codewave is making solid improvisations in expanding the
‘design-led engineering’ team. It aims to build a capable
team to take a convincing plan which will make cost-
effective digitization projects and innovations on a large
scale. Despite having a lot of adversities, the company has
adapted the vivacity to apply new learning techniques in the
business area. It is making unremitting improvisations to
increase the flexibility which fits in its core foundational
values. Codewave is now looking forward to evaluate
potential investments which will act as a catalyst for the
company.
Designing a Significant Way towards Glorious Success
Codewave has set aggressive business targets for Q1 2019
and it is planning to organize workshops and events which
will assist the organization in expanding its roots in the IT
industry. The management plan of the company aims to
take up disruptive digitization projects on the global level
and to develop exciting opportunities for the young and
passionate workforce. This effective plan will generate
“Webuildwinning
apps,guidedby
ourvalues-passion,
commitment,
competence,honesty
humility”
VidhyaAbhijith
Co-Founder
AbhijithHK
Co-Founder
April 2018| 33
™
ndia’s move towards a digital economy impacted every
Ibusiness category in some way or the other. The
demonetization drive launched by the Indian
government and the days following that massive change
brought to the fore advantages of e-services. It was just the
launchpad, this rapidly evolving business category required.
In the following days, Uberification, shared economy, the
democratization of employment, selective employment, and
digital economy were the buzzwords everywhere! Ride
hauling services, and e-payment services among others
were grabbing the headlines. Powered by the fast Internet,
for once the Indian populace understood: they could exist in
a cashless economy! And it was the e-services that made
this rapid transition happen!
Evolution of e-Services
After the tumultuous times, now that the things have settled
down, it is a good time to ponder over what the e-services
have attained in India and what they could further aim at.
This is one business category that can be proud of it. For
e-services has leapfrogged in terms of their evolution,
adoption and consolidation rates. It took about a decade for
e-commerce to translate into a habit for the Indian
populace. e-Services have attained this feat in twice less
time! The sector is of course fueled by factors such as
mobility of things, skill development initiatives and a
nuclear family focused urban ecosystem. The declining
mobile Internet rates across India have also played their
part in reaching this new business model to the end users.
Services that the People Need
This business category has ushered in a life of convenience
and comfort for the end users. As mentioned before, one of
the key influencers’ behind the meteoric rise of e-services is
the nuclear family based urban ecosystem existing today.
While the modern-day nuclear families like to make their
purchases from e-commerce stores, they have other
requirements too. They want instant help (in the forms of
services) to support their fast going lifestyle. Further, the
services are needed at prices and timings of their choice.
On-DEMAND
Home Services
is Now a thing in
INDIA and it’s Bright
FUTURE Ahead
Quick efficient way
April 2018|34
™
Debadutta Upadhyaya, Cofounder  CEO, Timesaverz, she is an eternal
daydreamer and challenge seeker who loves embracing tough jobs to be done
and have always succeeded in rallying together smart and winning teams to get
the job done.
A student of journalism, I took up a media-sales profile by chance and
graduated to serving in leadership positions across some of the best media
companies ranging from start-ups to Fortune 500 entities. Currently, she is
engaged in building Timesaverz - India’s 1st on-demand home services
company.
She has expressed her excitement about the prospect of building another
winning team and a successful business. Debadutta’s specialized areas are
building winning teams and businesses, Market Analysis and Expansion, Sales
and Marketing, PL management.
About the Author
April 2018| 35
™
Unlike their predecessors, the families of the modern times
look upon physical searches (for essential services) as a
wastage of time and energy. They are looking for solutions
on the Internet, to be precise through utility mobile apps. If
they find affordable and convenient services, which reaches
their doorsteps on time they are happy! And the on-demand
and timely e-services are supporting them ideally.
Bringing New Employment Scopes
While talking about the massive growth of the e-services
sector, it should also be pointed out that this business
category is ever under the magnifying lenses of the business
analysts. As the category facilitates more intensive
customer touch points than any other of its peers, it is
always under the scrutiny. The scope of operations for the
e-services has also expanded in the last few years. The
operations scope that was restricted outside homes (through
cabs) has now come inside homes (through doorstep
deliveries and services). This proliferation of the scope
opens room for new support ecosystems such as
background verification, skill up gradation and digital
coaching, which in turn can open up new employment
scopes for Indians.
Path Ahead
Having harped on the highlights of this sector, it should also
be remembered that just like any other developing business
category, e-services still needs some time to mature. The
services under this category are still grappling with the
fundamentals of standardization in the scope of service and
experience. As the last mile delivery remains and will
remain, for the better part, un-automated having a huge
dependency on human efforts. So, the major players need to
make judicious choices in terms of their execution plans.
Consumers have already got a taste of the convenience that
the e-services (doorstep delivery and services) model can
offer. And now that they have choices, the differentiating
factor for the major players in the niche would be the
customer experience or satisfaction quotient. Brands in this
business category should rightfully aim at creating brand
evangelists, and not just end consumers. Rightfully, many
service providers are moving away from judging their
success in terms of the vanity metrics and adopting the
hardcore ones such as NPS, return usage, cohorts on
multiple service adoption etc.
Models that Work
Business models within this business category are changing
at a fast pace, from lead-based to multiple marketplace
models. As we move into the future, it would be interesting
to watch how these models evolve: whether the unit
economies or full stack model works best for the business
category. Till date, the major players are doing their own
permutations and combinations to find a winning model.
Like any other business category, the e-services business
sector too would go through the evolution-churn and finally
settle down into a tried and tested business model. We at
Timesaverz, have had the privilege to witness these
interesting changes ongoing in the business category. It has
been a fulfilling experience to see e-services grow so fast in
India!
April 2018|36
™
O
ver the years, with a vision to provide cost
effective IT software products to healthcare
industry, JVS Technologies started its operation in
establishing foots in healthcare domain in the year 2002. In
last 16 years, the company has grown exponentially and has
expanded its business in 35 countries.
The company with its vast experience, comprehensive
solutions, innovative thinking and world-class customer
support system, is well positioned to reap the benefits from
the high growth rate of healthcare industry. Further, with
the recent launch of personal health record apps connected
to electronic health records system, it will allow the patients
to carry the medical records in their smartphone while
visiting the physicians.
By introducing big data analytics and artificial intelligence
(AI), they make their software smart enough to reduce the
users workload and increase accuracy. It has launched an
integrated and scalable EMR  HMS software solution for
physicians, clinics and hospitals and covers most of the
areas of Healthcare IT.
Recently, it has ventured into mobile e-commerce segment
for future growth and to introduce diversification. They
offer a robust mobile ecommerce platform under the brand
“Quick eSelling”.
JVS Multi-Lingual Product and Services
JVS Group headquarter is based in Ahmedabad with office
in New York and having clients across the globe, including
developed nations like USA  UK to war prone  under
developed zones like Palestine, Somalia and Afghanistan. It
has more than 100 business partners and is on the path of
expanding its business in rest of the world.
Being a 100% product based company; JVS provides multi-
lingual solutions for healthcare domain, which includes all
the basic functionalities of clinic management system and
hospital management system with various device
integration for seamless flow of clinical data from device to
software and to the physicians’. They also provide software
solutions for various medical specialties like SoftCath 
JVS-DiComPlus software for interventional cardiology,
OncoSoft for Oncology specialty, Laboratory Information
System and software for Pharmacy Stores.
With a unique approach of providing all-in-one integrated
IT solutions, it also offers an integrated ecommerce mobile
app platform for B2C  B2B in ecommerce segment. By
realizing the struggle faced by majority of physical
businesses to survive today because of changing buying
habits of consumers, it has come to rescue of brick and
mortar businesses.
It is beyond the reach for most of the retail and wholesale
business to develop and maintain ecommerce mobile app
due to high cost of development and maintenance. JVS
brings the advance technology in hands of these people
with Quick eSelling free to use mobile app platform to
launch their ecommerce mobile app with-in hours and with
“Zero” capital expenditure. It will be a direct threat and
challenge to large ecommerce portals like Amazon 
Flipkart to sustain their growth.
IntroducingfreetousewebbasedEHR
tobringallphysiciansonline
JVSTechnologies
PrivateLimited:
April 2018|38
™
with new products and ideas. By walking on a lonely path
for the past 16 years in order to grow, the company worked
towards developing the market by providing innovative
products, offering scalable solutions, best quality support
system and worldwide marketing. Today, JVS team with
dedicated efforts has created a niche place for itself in
healthcare industry with more than 2.5 million patients
registered in on its SoftClinic EHR software.
Future Roadmaps
“E-commerce and mobile commerce have dramatically
changed the way brands reach customers, making it faster
and easier for consumers to make purchases on the fly
while avoiding the hassles of going to the store.” J. Hilburn
Davis
In today’s competitive world of eCommerce, all physical
businesses are struggling to survive or grow. JVS has
ventured into eCommerce space with vision to help brick
and mortar businesses compete with leading marketplaces
like Amazon  Alibaba.
Saket Singhi states, “Our current focus area is to bring all
brick and mortar shops online with free to use “Quick
eSelling” mobile eCommerce platform and offer them the
same technology which is used by large marketplaces, to
create a level playing field.”
An Ingenious Mind of the Organization
With a broad base of experience in IT product development
and marketing functions, Saket Singhi, Founder 
Managing Director has repeatedly demonstrated a strong
ability to incubate and develop new business solutions with
big results and minimal investment. His primary areas of
expertise are in building new teams and functions, resolving
business issues quickly with innovative processes,
technologies, and leverage existing investments. In addition
to his extensive experience running a product based IT
company, his love for technology coupled with his
understanding and empathy for the business gave him a
unique ability to develop futuristic technical solutions.
Rewards Gained by the Company
JVS feels proud to be one of the first to develop a market
for clinical software’s in India and being among top product
based Healthcare IT companies, having well established
products being used by clients in more than 35 countries.
Since 2007, JVS is official partner to Cardiological Society
of India in successfully running National Interventional
Council (NIC) - Clinical Data Registry.
Since last five years, more than 1000 customers have been
added to the company. It has also launched world’s first
plug and play software with storage device for
interventional cardiology.
Challenges in Delivering Adequate Solutions
For a bootstrapped IT product company, it is always
difficult to develop or penetrate into the market quickly
“Whenrisktakesplace,
BePassionate,
BePatience,
Bringnewforth
ideasandEnactchanges
toovercome
thosebricks”
SaketSinghi
FounderManagingDirector
April 2018| 39
™
WEB HOSTING PROVIDER
Enterprises make use of their website to reach
existing clients and new potential customers. Every
piece of information is available on the website in
the form of web content, blogs and product and services to
educate an individual about the offerings of a company.
Organizations make sure that they are reaching the right
audience but most of the times there is one common
mistake that organizations make -- they do not consider a
good web hosting service for their website. Pricing of a
hosting service alone does not conclude that the service is
suitable for your business; there are multiple functions
which a business should consider before availing a hosting
service. Some organizations don’t consider this as an
important step for their website which ultimately spoils
their online presence and leads to loss of acquiring
customers. In this blog, we will discuss the necessary points
which should be considered while choosing the most
appropriate web hosting provider for your website.
Let’s find out how to choose the right web host for your
website
1. Understand what type of Web Hosting you need
First understand the need of your business and then select
the web hosting options accordingly. If your website
experiences high traffic, then Dedicated Hosting is the best
option for you instead of Shared Hosting which is designed
for small websites with limited demands.
2. Choose the right package
Opting for shared hosting will provide limited amount of
server space and there is also the fear of website slowing
down due to multiple websites being hosted on the same
server. Dedicated server will provide maximum resources
and high performance even when high traffic is
experienced. An option like Virtual Private Server (VPS)
offers a flexible platform for fast-growing websites but is a
bit expensive compared to shared and dedicated hosting.
3. Ensure the right amount of bandwidth
Some hosting providers set a threshold limit to the amount
of bandwidth you are allowed to use each month. Newly-
launched websites don’t need a lot of bandwidth but
eventually they grow and it is a good practice to make sure
that the hosting service you have selected doesn’t have a
bandwidth lock.
Web Hosting
April 2018|40
™
Brijesh Joshi is a digital marketing executive
at Host. He is also a passionate blogger
who loves to pen down his thoughts
on cloud computing solutions and
various technology related stuff.
He prefers to spend his time
learning about AI, IOT and
watching Sci-Fi Movies.
Brijesh Joshi
Digital Marketing Executive
4. Don’t compromise on price
Various web-hosting providers offer services at a very low
cost which seems tempting but they actually provide very
few features because you only get what you have paid for,
and hence, you do not receive service which are essential
for your website. There are several packages to choose from
based on your website’s requirement. The cheapest plan
will offer slow servers, poor customer service and constant
downtime whereas a little expensive hosting package will
cover almost everything your website needs.
5. Be thorough with TC
Know exactly what the hosting provider is offering you,
understand the complete Terms and Conditions of the
service. Read through the document which includes one of
the most important aspects which is -- refund policy that
you might need later in case you are not happy with the
service.
6. Understand the features you need
It is very important to understand the needs of your website
by which you can figure out the services you might need. If
you have a growing website then don’t select a cheap
hosting service which would not have the RAM, storage
space and the processing power which would cater to your
needs. A new entrepreneur has limited budget and will
choose a hosting service which suits his current needs and
accordingly, there might be
another player who is established in
the market and will have another
package which offers high-end services.
7. Compare Hosting providers
Based on your requirements, look for a hosting provider
who will provide you with all the services you need for a
good website. Shortlist the service providers which you
think are suitable for your needs. Compare packages of
other providers and the features which will give you an idea
on spending the amount allocated for hosting service.
8. Ask about security
There are a lot of breaches on websites which do not have
security layers to protect the content and data which is
hacked and eventually compromises important information
of users and visitors. Security should be a main concern for
any entrepreneur while choosing a hosting provider.
A virtual store is what a web host provides you and you
should take care of it to display your presence in the
market. You need to carry out your research in order to
select the best hosting service. There are technical
considerations when it comes to selecting a server which
would suit the size of your business, but you need to make
those choices carefully. You now know the points to take
into account while selecting the best web hosting service
for your website.
ABOUT THE AUTHOR
April 2018| 41
™
The current trends in IT services are driven by
Artificial Intelligence, Machine Learning, Internet
of things (IoT), Analytics, Big Data, Block Chain,
and Cloud Computing. Fintech has become the talk of the
town with the implementation of Blockchain technology
and the rise of cryptocurrency. The financial sector is
witnessing disruption due to technology which is making
organization like banks, credit unions etc. to adopt the latest
technologies to remain significant player in ever changing
industry.
Understanding this, NetEdge Computing Solutions, an
innovative IT Consulting, Software and Product
Development Company, is working extensively to connect
such organizations with technology to help them scale up
their businesses.
NetEdge’s philosophy is to establish a partnership
relationship with its clients in which attaining the goals of
the client results in mutual success. They work with the
clients to architect and implement solutions to meet their
business objectives and shorten the time to market. As the
name suggest, they work at the edge of the ever evolving
and ever growing Net of Technologies. They have a proven
track record of developing IT solutions and services using
latest technologies and deploying professional staff that will
complete the project on-time and within budget.
The Pillars of NetEdge
The Management Team at NetEdge consists of well
qualified and experienced industry leaders. The team is led
by Dr. Manoj Saxena, who is Managing Director and
CEO of NetEdge. He has over 30 years of experience in
Information Technology and a Ph.D. in Distributed
Artificial Intelligence from IIT, Delhi. His focus is on
Artificial Intelligence, Knowledge Management,
Distributed Systems, Internet of Things and Cloud
Computing. He personally mentors and encourages the
research and development at NetEdge, providing new ideas
and initiatives that add value to the services and exceed
customer expectations Vomaara Digital is led by Ayushi
Srivastava, CEO who is an expert at Digital Marketing.
She has two main focuses: her clients and her team. She
inspires people to believe in their dreams and motivate
them to work together with full sincerity. With her clients
she likes to be proactive and puts their interests first. “Our
team is our biggest asset. We spend lot of time and efforts in
keeping the team current with the latest technologies,” says
Ayushi.
On Demand Employee is led by Kanika Pateriya, COO
who specializes in Digital Technologies. She encourages a
culture of openness, responsibility and learning. She
believes that if we can reduce stress from people’s life they
are more focused on learning and perform better at work.
Exceptional Services
After working for over two decades with global customers,
NetEdge realized that all a customer need is a partner that
either has or can find solutions to their problems or help
them fill the gaps in their strategy and execution. Therefore,
they focus on solving business problems for their clients.
In the current age of Digital Technology, where it is
disturbing every aspect of business, organizations need to
be agile in adopting these technologies. To enable
organizations in their digital journey, NetEdge is incubating
agile business units which are focused on Digital Marketing
and providing resources and solution using the latest
technologies.
NetEdgeComputing
Solutions:
RevolutionizingtheITServicesIndustry
April 2018|42
™
which are both essential for the development of Talent and
Innovative products and services using the latest
technologies.
NetEdge has successfully tested this model for last 2 years
at NOIDA and the results are very encouraging. So far they
have incubated around 10 companies and these are at
various stages of their growth journeys.
Future Roadmap
NetEdge is very excited with the Innovation happening in
the technologies currently. They are working very hard to
develop the expertise on latest technologies and build
innovative and meaningful solutions using these
technologies to improve the quality of life.
As per Kanika Pateriya, COO of On Demand Employee,
“To prepare ourselves for the future, we have adopted two
prong strategy. First is to establish NetEdge Incublator to
support young entrepreneurs live their dream and second to
expand the horizons both globally and within India.”
NetEdge is already in the process of establishing offices in
different geographies and expand their Innovation and
Delivery centers to Tier 2 and Tier 3 cities within India.
Vomaara Digital is their Digital Marketing unit with its
focus on helping clients generate more business using
digital tools and techniques. It acts as a consultant, coach,
strategist, executor, and campaigner for its clients. Vomaara
enables its client to connect with right businesses and
people as well as build their brand through content and
social media marketing. They feel proud to call themselves
as The Digital Growth Hackers.
NetEdge's On Demand Employee (ODE) is a unit focusing
on latest digital technologies and solutions. It has a team of
experts on latest technologies to build business solutions for
its clients. ODE provides variety of services right from
developing an application to developing a long term
strategy for the clients to adopt Digital Technology. They
establish a partnership with clients in which attaining the
goals of the client is the only driving motive.
Highly Acclaimed Initiative
NetEdge is currently focusing on developing talent in latest
Digital Technologies and innovation to provide meaningful
and cost effective services and products to their clients
using these technologies.
“To foster Entrepreneurship and Developing Innovative
solutions, NetEdge has established the World First
Incublator at NOIDA in year 2016. Incublator is a
combination of traditional Business Incubator and
Accelerator. It is a Unique and Highly Flexible Approach to
Support and Nurture Startups in Emerging Startup
Ecosystems,” says Dr. Manoj. NetEdge Incublator provides
Flexibility of an Incubator and Agility of an Accelerator,
“Weofferservicesthat
areuniqueanda
customerexperience
thatisdelightfulinan
efforttomakecustomers
feelconfidentand
comfortablewith
NetEdge”
KanikaPateriya
COO,OnDemand
Employee
AyushiSrivastava
CEO,Vomaara
Digital
Dr.ManojSaxena
ManagingDirector
CEO
April 2018| 43
™
The 10 most promising it services companies
The 10 most promising it services companies
The 10 most promising it services companies

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The 10 most promising it services companies

  • 1. April 2018 Companies 1010 Plaxonic TechnologiesPlaxonic Technologies Redefining Excellence by Delivering Ingenious Services Shaan Rizvi Founder & CEO Most PROMISINS IT Services The www.insightssuccess.in On-Demand Home Services is Now a thing in India and it’s Bright Future Ahead Tips to Choose the Best Web Hosting Provider Quick Efcient Way Web Hosting
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  • 4. nformation Technology has transformed the way we do business in Ithe current digital world. Previously, all the business dealing was done manually, where business required more labor pool to handle those data. Today a simple piece of data for an individual defines its unique identity throughout the globe. All process has been done through storage media, whether it may be cloud or an external hard drives. IT industry is heavily influenced by factors like the global market and sustenance of its rate of growth. The recession in the United States also impacted the IT community in India negatively. These segments are altering and enhancing with vast potential, but there are concerns regarding the demand-supply gap, which is widening. Some challenges which the industry is facing are inadequate infrastructure, tax issues and limited preferential access for local firms One of the biggest benefits that the computer and IT industry provides in India is the employment it can generate. Other benefits are export and Foreign Direct Investments (FDI). New markets have opened up in the Middle East, Africa, Eastern Europe, and South and South East Asia. India is now a major destination for IT outsourcing. There is no dearth of IT job opportunities in India. In fact, India is expected to overtake the US to have the most number of software developers in 2018 (52 lakh developers in India against America’s 42 lakhs). The increasing enthusiasm amongst business leaders across the globe, due to the positive impact being created by digital technologies and disruptive innovation by individuals as well as corporations, will lead to a more collaborative approach amongst the countries, to accelerate and ensure success of this next wave of innovation. While Indian IT companies have shown strong character and readiness to face present day challenges by upgrading their capabilities and offerings in line with emerging technologies and exploring collaborative opportunities with global manufacturers, challenges of the future must also be foreseen, to prosper in this increasingly competitive global environment and to transform our country into a positive India. Editorial A Comprehensive Outlook on IT Industries Poulami Das
  • 5. Editor-in-Chief Pooja M. Bansal Database Management Prashant Technology Consultant Swapnil Patil Circulation Manager Vivek Research Analyst David Business Development Executives Rutuja, Shraddha, Ashwini, Meera Co-Editors Vanshika mittalArt Editor Business Development Manager Akansha Garewal Visualiser Shweta Ambilwade Marketing Manager Dhruv Apte Picture Editor Alex Noel Art & Design Director Amol Kamble Co-designer Karan Gaikwad Managing Editor Poulami Das Senior Editor Shraddha Deshpande Sachin Bhandare Copyright © 2018 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd. Corporate Ofces: Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com Insights Success Media and Technology Pvt. Ltd. th Off. No. 513 & 510, 5 Flr., Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in sales@insightssuccess.com April, 2018 Follow us on : www.facebook.com/insightssuccess/ https://twitter.com/insightssuccess We are also available on : Cover Price : RS. 150/- Shweta Priyadarshani ™
  • 6. Plaxonic Technologies: Redefining Excellence by Delivering Ingenious Services Cover StoryCover StoryCover Story ErgodE IT: Introducing a World-class Buying Experience for Customers Around the World Interview with Insights Success CONTENTS 08 ErgodE IT: Introducing a World-class Buying Experience for Customers Around the World Article Cloud Resolution 22 16
  • 7. Revolutionizing Communication through Technology Cxo Standpoint 20 On-Demand Home Services is Now a thing in India and it’s Bright Future Ahead 34 Tips to Choose the Best Web Hosting Provider 40 Web Hosting Quick Efcient Way38 JVS Technologies Private Limited: Introducing free to use web based EHR to bring all physicians online 42 NetEdge Computing Solutions: Revolutionizing the IT Services Industry 32 Codewave: Delivering Wide-Range of Services in IT Industry 26 Avekshaa Technologies: Making IT Systems Faster and Efficient How to select a good Sales and Marketing CRM for your organization? CRM Overlook 28
  • 8. ver the years, the Indian information technology (IT) sector has backed hugely in positioning the country as Oa preferred investment destination amongst global investors and generating huge job opportunities in India, as well as in the US, Europe and other parts of the world. Evidently, the IT sector has played a crucial role in weaving the nation’s socio-economic fabric and forging strong bilateral ties with the developed countries. Indian companies, in fact, have surfaced their place in this industry and differentiated themselves from the global competition on the back of consistent service and guaranteed results. In the issue of “The 10 Most Promising IT Services Companies” we have signified an innovative Information Technology, which have accomplished trademark by providing advanced solutions and are well equipped for continuing the IT-industries future. Out appreciated all organizations will provide you best solution that will help to accomplish all future needs. The journey of our magazine begins with Cover story Plaxonic Technologies, as a leading organization, strives for excellence, flexibility and tailor-made solutions towards their customers in the arena of IT & BPO industries. We have enlisted, Avekshaa Technologies, as a next-generation specialized information technology products and solutions company. Azure Knowledge Corporation is a globally trusted company for simplifying and streamlining the process of capturing, managing, organizing, sharing and experiencing market, competitor, and organizational data. Code Wave is a prominent IT service company which designs and manufactures effective solutions with the latest digital technologies to scale and style the businesses. iGovSolutions as a company specializing in Regulatory Licensing Software and services. They want to be the One-Stop Shop for State Regulatory Licensing Boards throughout the country. InfrasoftTech provides Fintech digital solutions provider serving 450+ financial institutions across the globe. JVS Technologies Pvt. Ltd. for offering clinical software solutions for leading national and international Hospitals, Clinics and Nursing Homes. NetEdge Computing Solutions is an innovative IT Consulting, Software and Product Development Company. NIIT Technologies a leading global IT Solutions Organization, enabling enterprises manage information in a better way. Synergy Technology Services is built on customer-centric and quality-centric services. Their cognitive approach to challenges and services delivery has helped solve business critical issues for our clients. In this issue we also have interviewed, Mr.Rupesh Sanghavi, Founder & CEO of ErgodE IT who have discussed the current initiatives and the future endeavors of IT services. We have also encompassed some insightful CXO “How to select a good Sales and Marketing CRM for your organization?” by Nazish Ahsan, Founder & CTO of ZNSoftech. “What makes conversational UIs more efficient as compared to the traditional ‘tapping’?” by Shishir Modi,Co-founder, Niki.ai. “Tips to Choose the Best Web Hosting Provider” by Brijesh Joshi,Digital Marketing Executive, ESDS Software Solutions and “On demand home Services is now a thing in India and it’s bright future ahead” by Debadutta Upadhyaya,Cofounder & CEO, Timesaverz. So, do flip the pages of our magazine which give you the accomplish knowledge about IT Services. IT Sector Playing an Essential Role in Weaving the Nation’s Socio-economic Fabric
  • 9.
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  • 12. he outsourcing market continues to grow more Thealthily in India with smaller deals and a greater emphasis on BPO. The merging of the offshore and onshore delivery models continues and service providers are also continuing the search for more competitive solutions in order to win customers. By understanding such context, a distinguished IT & BPO company, Plaxonic Technologies was established in 2013, as a fully powered workforce that transforms all the challenges into accomplishment. Since then, their sole aim is to bring about innovation in everything they touch and excel it with pure dedication, making an everlasting impact on the global platform. The Passionate Leader of Plaxonic Technologies The fervent and young leader, Shaan Rizvi is the man behind the establishment of Plaxonic Technologies. His passion for entrepreneurship has always made him stand out from others. His zest to follow the dreams was so high that he dropped out of college and with an unfavorable beginning; he failed in making the first 4 startups successful. But as they say, ‘fall seven times, stand up eight,’ he challenged these failures and jumped high with Plaxonic. Shaan says that he is fascinated by branding and marketing. Being the CEO, he determinedly makes strenuous efforts to strengthen the product line and operations with pragmatic approach and marketing dynamism. To ensure organizational competency, he works with the employees in the best way possible. Shaan streamlines operations, strengthens the product line, and drives growth for Plaxonic. His major focus is on inventing and innovating new ideas. He capitalizes on driving innovation within the organization on a consistent basis. He lets his people get opportunities to show their potential and enhance processes, business models, and products. His key strength lies in understanding the client requirements and delivering state-of-the-art products and services. He guides and directs the managers to set filters down through the organization to ensure its achievement. Evaluating the success of the company, he upholds awareness of the external and internal competitive landscape for expansion, customers, markets, and so forth. Shaan sets the bar for the level of performance to be extended and channelizes every employee in the right direction. He is an expert when it comes to balancing work and social responsibilities without letting either of them suffer. The idea of revolutionizing the ever-growing field of IT services stuck Shaan Rizvi in the early stages of Plaxonic Technologies. This led him to drive of various customer- oriented services, to dwell with the futuristic approach. Revolutionary Spectrum of Services and Solutions As a pioneer company, Plaxonic Technologies occupied wide services of the IT & BPO Industries. The company delivers quality services ranging from IT support to web development to their clients. They keep themselves updated with the emerging technologies to provide state-of-the-art services: IT Staffing The company’s recruiters are known to be sharp-eyed while selecting the potential candidate for a job. Their team has been providing resourceful professionals without upsurging the budget or time due to the proper model of conduct. They ease down the process with their gifted sense and voluminous database of resumes. Customer Care Support Plaxonic Technologies generates revenues for companies that show confidence towards their talented team. The glory of having a full-fledged team of customer care executives is that they can be available 24x7 for their audience. The skills of touring clients throughout their company program and services are highly found in Plaxonic Technologies’ business executives. The organization believes, “Customer We try not to turn blind-eye to the societal problems. It’s a cycle of humanity that we’re bound to follow
  • 13. Care” is not just two words for them but it means entirety for them. The clear conscience of their expert gives them an uniqueness in the BPO sector. Inbound/Outbound Plaxonic Technologies’ team of experts takes away all the stress to provide an unmatched quality of Inbound/Outbound Call services. Their highly specialized areas are: Help Desk, Taking Orders, Telemarketing, Surveys and more. Chat/Email Support Chat and Email Support are known to own maximum shares in collecting customers’ data. This rooted in the organization to provide cost-effective and reliable services to their clients. They provide accurate solution to all customer queries, on time support, excellent data handling and creating opportunities to grow. IT Support Services Being the IT Company, Plaxonic Technologies couldn’t miss out this aspect of the business from an all-around view of customer dealing. Their employees feel immense pleasure when they are able to smooth out the worry lines on customers’ faces. Some of their specialized sectors are corporate support, technical maintenance support, software and hardware troubleshooting and most outstandingly they also provide Warranty and Post-Warranty support. 360 Degree Branding The creative minds of Plaxonic Technologies are the flag bearers of their agenda to provide exclusive designs and development of never-seen-before web & app designs, logo designs, banners, pamphlets, infographics and all the other graphic needs. Application Development The reason why Plaxonic Technologies have made their name in App Development industry is that they make use of best software like Visual Basic development, VB.NET development, C# development, ASP, .NET development, Adobe AIR and other technologies. Website Development At Plaxonic Technologies, they have confident programmers who transcend every expectation in a good way. They are experts in Web Application Development, Portal Development, E-commerce, Web development & Shopping cart solution and many more. Digital Marketing One revolution that changed the marketing world is, going online. Digital marketing is a heaven if you get it right. Most appreciated digital marketing services are Search Engine Optimization, Social Media Optimization, Online Reputation Management, Conversion Rate Optimization and Pay Per Click also. Content Marketing The company has proved their mettle in all types of content writing. The unison efforts put by the employees are immeasurable and appreciated by all the clients. Virtual Assistant In this stream, the company keeps their prices as low as $5/hour for a VA because of one aspiration and that is, gaining customer’s trust. The trend of globalization which enforces cheap labour rates, high-quality skilled work, and drawing global attention is at the peak of its era. Their dynamics and work ethos are unparalleled in the market. Businesses are cutting their cost and the company is a bridge to keep their revenues high. We believe in being innovative in every way and this attitude of ours has helped us reap unbeatable success
  • 14. Ongoing Projects to Evolve the Market Presently, Plaxonic Technologies is focused on launching their flagship products. Being a pioneer company, they understand the value of authenticity and originality not just for the concerned business but for its patrons too. Keeping the current concerns in mind, the company is developing an app to remove duplicate and counterfeit products from the Indian market. As far as other projects are concerned, their emphasis lies in innovation. They took the initiative to create jobs in rural areas. They are setting up several offices in developing cities and creating maximum jobs for people. Besides these projects, the company runs a very meaningful program that is exclusively designed to provide education to needy girls. They have taken the initiative to make them capable of crafting a prosperous future where they are not depending on anybody. Remarkable Aspects that Drives the Company Success Every company needs to figure out a purpose that drives an organization ahead. Businesses with strong values are able to attract and retain the customers. To make a positive impact, every employee needs to live and breathe these values on a daily basis. Moreover, Plaxonic Technologies’ Retention rate is admirable as per IT industries. They believe each employee is a family member who at every step is known for his/her efforts & achievements. The organization highlights some significant points, which helps them to maintain differences from their competitors. Strengthening Core Values Capitalizing on the core company strength makes Plaxonic Plaxonic Technologies’ team comes up with innovative ideas, which could make a difference in the world around them‘‘‘‘
  • 15. Technologies an unmatched option for clients as well as for employees. Their numerous rewards & recognition from the Indian government for providing ingenious solutions in government IT sector to enhance people’s lives, speak about their working standard. Investing in the Employees The company offers a good salary and biannually increments to value the budding talents of the team. They set enough funds for employee development and implement a strong employee-training program. In addition, relaxing cafeteria, recreational activity room, a gym equipped with best equipment, cabs and nutritional meals is made available for their employees. A Focus on Innovation Plaxonic aims to invest time in improving their teams in every direction. In this way, they get to scale up and stand out from the competitors. Their never-dying spirit, remain ahead of their competition and flourish in every way. Driving the Right Culture As Plaxonic is termed as an employee’s company, the major focus is laid upon thriving culture of the company. Spreading Happiness & PIF (Plaxonic Idea Factory) are some of the programs to motivate people. While the former one is all about a surprise visit to consistently performing employee’s home with gifts; the latter one is about providing a platform where everyone is free to come forward, share their views & thoughts on any topic and boost up their confidence. Team Building and Motivation The team building activities play a major role in holding the employees together. These activities guide their business in a direction that aligns with the organization’s mission, vision, values, and goals. Rewards and Recognition The organization believes that employee recognition is important for every organization and its people. The feeling of recognition and admiration are no less than a sense of great achievement. Evolving With Time Experimenting away from the core business helps Plaxonic Technologies combat any failures. Whatsoever must be the situation, Plaxonic Technologies works on the growth of the company keeping their values intact. Challenges that Keep People Motivated Every company in this IT & BPO industry faces challenges and some of these challenges have slowly changed over time, but many of them are perennial offenders. Plaxonic Technologies has mapped their strategies to adapt to most of the challenges and are looking forward to implement them soon. Social Obligation can Make a Better Future Plaxonic Technologies’team comes up with innovative ideas, which could make a difference in the world around them. The following projects have been under consideration for years now but this year onwards, they will expand the horizon through mentioned points. Daughter of the Moon The aim of this initiative is to educate and make girls independent. The company believes, “An opportunity to a girl can change the world.” Advanced Technical Training for Underprivileged Plaxonic Technologies is devoted to train the underprivileged with advanced technical training to refine their skills and grab good opportunity in their respective fields. Gift of Joy Everyone deserves to wear a smile and have a hunger-free night when they sleep. Keeping this in mind, they spread their wings even farther to share happiness and gift the joy to one and all during the festive season. Future Outlook “We’re a world of our own where invention and innovation are part of our daily lives. The place is for imaginative minds to come together, get to emblazon their talent and lead a life of their choice. With power pack performances back-to-back, we’re only looking into the future for unexceptional outcomes and pure customer satisfaction. Plaxonic Technologies is here to stay and rise like never before.” - Shaan concludes.
  • 16. Read it FirstRead it First Subscribe today Global Subscription Address : Country :City : State : Zip : Date : CORPORATE OFFICE Name : Telephone : Email : Insights Success Media and Technology Pvt. Ltd. Off No. 513 & 510, 5th Flr, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017. Phone - India: 020- 7410079881/ 82/ 83/ 84/ 85 USA: 302-319-9947 Email: info@insightssuccess.in 1 Year.......... Rs. 2500(12 Issues) .... 6 Months ..... (06 Issues) .... Rs. 1300 3 Months .... (03 Issues) .... Rs. 700 1 Month ...... (01 Issue) ..... Rs. 250 Yes I would like to subscribe to Insights Success Magazine. Cheque should be drawn in favour of : INSIGHTS SUCCESS MEDIA AND TECH PVT. LTD. ™
  • 17. Management BriefCompany Name Avekshaa Technologies avekshaa.com Rajinder Gandotra Founder & CEO Avekshaa Technologies is a next-generation specialized information technology products and solutions company. Azure Knowledge azureknowledge.com Dushyant Joshi Founder & MD Azure is a globally trusted company for simplifying and streamlining the process of capturing, managing, organizing, sharing and experiencing market, competitor, and organizational data. Code Wave codewave.com Abhijith HK CEO IGovSolutions igovsolution.com Prasad Valay President iGovSolutions is a company specializing in Regulatory Licensing Software and services. We want to be the One-Stop Shop for State Regulatory Licensing Boards throughout the country. JVS Technologies Pvt. Ltd. jvsgroup.com SAKET JAYANTILAL SINGHI Director The JVS Group offers clinical software solutions for leading national and international Hospitals, Clinics and Nursing Homes. NetEdge Computing Solutions “Vomaara Digital” netedgecomputing.com Dr. Manoj Saxena MD & CEO NetEdge Computing Solutions is an innovative IT Consulting, Software and Product Development Company. NIIT Technologies niit-tech.com Arvind Thakur CEO & Joint MD NIIT Technologies a leading global IT Solutions Organization, enabling enterprises manage information in a better way. Plaxonic Technologies plaxonic.com SHAAN RIZVI Founder & CEO Synergy Technology Services synergytechservices.com Pramod Singh MD STS is built on customer-centric and quality-centric services. Their cognitive approach to challenges and services delivery has helped solve business critical issues for our clients. Codewave is a prominent IT service company which designs and manufactures effective solutions with the latest digital technologies to scale and style the businesses. As a leading organization, Plaxonic Technologies strives for excellence, flexibility and tailor-made solutions towards their customers in the arena of IT & BPO industries. InfrasoftTech infrasofttech.com Rajesh Mirjankar CEO InfrasoftTech is a Fintech digital solutions provider serving 450+ financial institutions across 36 countries. InfrasoftTech offers wide range of Banking Products, Framework based Solutions and Specialized Software Services.
  • 18. ow a day, Mobile applications and web Ndevelopment are becoming the important aspects in the business. The Emerging technology is always the significant focus area for the organization ErgodE IT. The core value of the company is to enable every retailer around the world. In an interview with Insights Success, Rupesh Sanghavi, CEO and Founder of ErgodE IT gave some insightful views highlighting the influence of eCommerce which create direct selling opportunities to manufacturer and brand owner. 1. What kind of products/services ErgodE IT offers? We are business to customer, end to end, an integrated eCommerce company that provides direct selling opportunities to manufacturer and brand owner. We have an in-house, AI enabled ERP platform that brings a very high efficiency into retailing which makes prices more competitive for customers and selling opportunities for retailers. 2. Tell us something about the Founder/CEO Rupesh Sanghavi is CEO and Founder of the company. He did Masters in Chemical Engineering from Texas A&M University and founded current business after 8 years of corporate experience in industrial automation. He currently drives the strategical growth of all company verticals. He oversees and executes a long-term vision drives by AI and Automation through software. 3. Kindly describe vision and mission of the organization The vision of the company is to enable every retailer around the world an ability to offer their products directly to consumers through highly efficient ERP system powered by AI. A mission of the company is to provide an integrated Rupesh Sanghavi CEO & Founder Interview with Insights Success April 2018|16 ™
  • 19. platform for sourcing, selling, accounting and customer service across all compatible marketplaces around the world. A mission of the company is to create a world-class buying experience for customers around the world with a choice of merchandise that is true of Global scale. 4. Kindly highlight the IT consultancy & enterprise application development trends Technologies in the near future will be a mainstream in the real world. We are developing an in-house intelligent ERP system that is at the heart of our company's digital strategy. We are rapidly moving to modernity to automate the maximum number of tasks. We take the advantage of the enterprise application development. We have also been building case specific applications which will help us in the future. We also encourage the idea to build hybrid applications. These hybrid applications will enable a decrease in overhead costs and will also encourage quicker development for multiple mobile platforms. 5. Please throw some light on business intelligence Business intelligence is a broader term that used to describe tools that are used to transform raw data into meaningful business insights. There are five stages of business development i.e data source, data analysis, decision making support, situation awareness and risk management. In this world of hyper-efficiency and smart software, we develop software that drives our business. It will help us to improve our decision-making, helps in optimizing an internal business process, driving new revenues and will also increase operational efficiency. We have a sales order processing automation software that process, track and archive any order through one centralized platform. ErgodE IT:ErgodE IT:ErgodE IT: Introducing a World-class Buying Experience for Customers Around the World April 2018| 17 ™
  • 20. 6. What is your view on mobility enterprise market of the global world? A shift is happening in the user computing market and the important part that businesses are concerned is how mobility will transform their processes, helping an organization to connect with its customers, generating new revenues and streamlining business operations. The key product that mobility enterprise stresses on is how to combine application, data and device management and policy enforcement. As a result of this, we empower employees to work anywhere and it also simplifies our IT management. We offer a portfolio of tools and services to develop enterprise mobility solutions across a range of mobile platforms and devices. This helps us to increase employee productivity and also helps us to improve the customer satisfaction with highly secure mobility experience. If you desire to have a stable job and wanted to grow as per nation, then mobility enterprise market is the best option you can consider. 7. What is your opinion on Importance of Document management solutions and customized software solutions? The benefits that document management solutions offer is often impressive than anyone can think. It probably helps us for the future transition to be better. It usually helps us to reduce the physical storage, robust indexing, lower costs, better consumer service, it also helps us to increase our productivity. Also, about the customized software solutions, it is an integral part of the firm. A customized software solution can help us to bring the thoughts into reality. Before saying yes to any project, one should always consider the objectives, desires and the requirements with regards to the software. Keeping in mind all these can really help one to design the customized software as per the business requirements. 8. Kindly highlight the future of IT Services I believe that there are lots of opportunities waiting in the IT industry in the next 5-10 years. But the biggest challenge that the IT industry is going to face is the security. Undoubtedly, it has become an integral part of us and to a great extent, we all are dependant on digital machines as they made our lives easy and comfortable in all walks of life. It has touched and influenced our lives in every sphere. Anyone can try their hands in IT sector even if they are from a non-IT background. It made a strong mark in the lives of youth today. It helps in improving the standard of living of the people. It is no more a stand-alone sector but has become an integral part of finance, healthcare, retail, automation industry. Ample opportunities will be there for people who want to try their hands in IT and will get a good hike as this is becoming an important part of our lives. April 2018|18 ™
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  • 22. We are emotional beings looking for context, relevance and connection in a technology ridden world. And nothing better than the very technology enhancing human interactions and easing out our tasks, right? That’s the reason why by deep diving into the status quo of the AI driven market in particular, we find a vested interest in the development of conversational UIs. It comes as a no-wonder for such is the penetration of chat as a medium of conversation today- The average daily time spend on Whatsapp is 50 minutes! Conversational UIs come with a host of personalization's and ease of exploration – only augmented by the chat-to- order ratio of 28% compared with a mere 1.4% on a conventional UI platform. Why really the bet on Conversational UIs over tap based products? 1. Free of endless navigations While tap based apps claim that the time taken to click on a button is lesser than to type in for availing a service, it only sounds farcical on their part to not have included the time taken to navigate the multiple pages that pop up on clicking multiple buttons, multiple times. Also, for a user who gets stuck, typing out his/her query on the same page, in the flow of conversation is much easier than to click on a help button and wait for directions to click on some other button! 2 Unbounded experience for the users On a conversational space, the users enjoy the freedom to input their thoughts seamlessly. Meaning, be it an enquiry related to a service being provided or a query of help, the users receive an instant reply which provides them a sense of direction inside the app. Whereas on a tap based app, the users have a covert restriction to click and explore only those stuff meant to be explored. Also, for a user having availed one service on a conversational UI, it becomes really easy apart from time saving to avail the other services owing to the single interface system in place. The user essentially doesn’t have to learn thro’each context of service. 3. On Track, right from the start While a tap based app understands the intention of the user only after the final click, perhaps when transaction comes into picture, chatbots strive to direct the user throughout the context of conversation by processing each input along the way to understand their intention thereby providing them with a rich and seamless experience. 4. Listen and Learn According to Nir Eyal, the author of Hooked: How to Build Habit Forming Products , a conversational interface can do something no ordinary dashboard can do - it listens and learns. “By noting the user’s response to the discrete piece of information presented, it remembers whether the insight was valuable”, he says. Further, he asserts that communicating with conversational UIs is as simple as talking to a good friend. It is to be noted that like we form routines around turning to important people in our lives, we build habits with our technologies and conversational UIs are a habit forming technology – the very reason millennials prefer texting over calling. Habit forming technologies Non-habit forming technologies Stored Value of Products StoredValue Usage A perfect graph of value and usage by Nir Eyal Cxo Standpoint What makes conversational UIs more efficient as compared to the traditional 'TAPPING' April 2018|20 ™
  • 23. The 2000s were an era of internet. Then came the age of mobile technology in the early second decade of 2000s, which sweeping us off with smartphones. And with experts predicting bots to replace apps within the next 3-5 years, it seems to be almost time for conversational UIs to revolutionize the market. A recent study indicating that people spend 75 percent of their time on smartphones on text based conversational apps is a good argument for the segment. With high-tech companies like Google, Facebook and Microsoft striding steadily towards this sector by ramping up their investments, research and innovation, the market landscape looks promising and appealing. Of course, when Satya Nadella says that chatbots are the next evolution of interfaces after the GUI and that they will fundamentally revolutionize computing, it is hard not to delve into the potential significance of the same! 5. Are the stats in our favour? YES! (Source of data: ubisend blog) Shishir Modi is the Co-founder of Niki.ai. He completed his education from IIT Kharagpur. Before founding Niki.ai along with three of his friends from college, Shishir headed Strategic Initiatives at Indiareads. At Niki.ai, Shishir oversees the Business Developments efforts at the company. Under his guidance, the team has cracked successful partnerships with leading banks and OEMs like ICICI Bank, Karbonn Smartphones, Intex, HDFC Bank and Federal Bank to name a few, with many other top brands in the pipeline. About the Author April 2018| 21 ™
  • 24. The Information Technology has become a prominent force in fueling the economic growth of the business world by spreading across the various sectors around the globe. Cloud Computing is one of the innovative platforms in IT which is gaining the prominence in the market of storage and hosting. Economics and convenience are the prime reasons why majority of companies are following the path of Cloud Computing. As the IT market is very dynamic and competitive, innovative ideas in cloud domain are paving way for new prospects and expansions in the market. Apart from basic services like storage and hosting, cloud computing has made tremendous progress towards processing power through technologies like ‘Natural Language Processing’ and ‘Artificial Intelligence’. As per the research’s conducted by independent organizations, global expenditure on cloud services might reach up to $260 billion this year and around one-third of IT enterprises spending will be directed towards cloud services. These market trends are an indication of growing confidence and reliance on external sources of infrastructure application and security services. There is a radical shift in the companies as they concentrate more on computing as a service rather than investing on the entire setup. This results in decreasing the capital expenditure (CAPEX) and increases the operating expenditure (OPEX) of a business. Although researchers believe that the cost will be a dominant factor for future investments, but there is also a huge demand for new cloud-based innovative solutions. Transforming the Business World As per the analysis of researchers, approximately 80% of businesses will be using cloud services by 2020. Cloud has become a decisive tool to drive business growth and transforms the traditional ways of managing the business. Some of the key ways that Cloud Computing is capable of transforming in today’s business: Enhances Data Recovery Innovative cloud solutions are proving to be the most optimal answers for companies looking for viable disaster recovery plans. This recovery process reduces risk, maximizes productivity and resilience when compared to existing recovery methods. ‘Disaster Recovery as a Service’ (DRaaS) is a new solution that ensures the continuity of critical applications for the business. It offers close real-time redundancy in case of any disaster which can bring the business to a halt. Fuels Business Mobility The cloud based management space is evolving at a fast pace. This platform provides the perfect solution to mobile businesses by keeping everyone connected from any device, irrespective of any geographical restraints. Rapid deployment and integrating diverse devices gives cloud based companies to perform much better. Supports Remote Worker Working with remote workers is another new area where cloud based solutions is in great demand. Remote workers can create virtual desktops which can be accessed from any devices. Also, cloud-based video chat platform allows remote workers to be connected and ensure greater productivity. Evolving Internet of Things (IoT) The core of cloud technology is IoT. Apart from enabling devices to be connected globally, fusion of IoT with technologies like ‘Artificial Intelligence’ is allowing innovations and analysis to redevelop IoT into ‘Internet of Everything’ (IoE). TheComputin Financial and Operating Benefits of Cloud Computing Reduced capital investment is one of the key advantages of implementing cloud in today's business houses. Cloud helps to eliminate the expenses incurred on setting up the computing environment. Furthermore, the revenue-and- service premise for cloud providers is built on a ‘pay as you go’ model in which the charges are only for the services Cloud Computing-Cloud Computing- Cloud Resolution April 2018|22 ™
  • 25. which has been actually utilized by the company. From the operational point, cloud computing proves to be beneficial to the organizations. Operational activities like upgrades, change control, release management and data center mirroring are been eliminated to a huge extent. As it helps to simplify the complex technical structure, business find it easy to concentrate on the core operational activities. Quick facts ● Top-line growth, employee collaboration and supply chain are the three areas which are expected to surge over the next three years. ● Launch of new products and services, new lines of business and entering new markets are three ways through which cloud is transforming organizations. ● Independent surveys reveal that around 58% of enterprises think that using cloud services will increase their revenues in the coming years. Moving to cloud services is the beginning of a new journey. In the longer perspective, cloud computing is increasingly appearing to be a transformative change in the business landscape. This technology may not be suitable for every organization but implanting this technology presents immense benefits for enterprises to enhance their productivity. Cloud services are helping enterprises in achieving a high level of transparency and adaptability of IT infrastructure. Being able to access the latest technology without any investments is also – one of the reasons why companies are so inclined to adapt cloud services. At present, cloud solutions have emerged as the best methods to revamp and enhance the IT infrastructure within an organization. Revamping BUSINESS Revamping the April 2018| 23 ™
  • 26.
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  • 28. In today’s connected world, Internet & Information Technology has opened enormous opportunities for businesses to expand beyond international boundaries. However, this has also brought along issues of higher levels of complexity in the IT Systems and higher demands from Customers and Employees using the system resulting in issues related to Application Performance, Information Security, Protection of Identities, Scalability and Availability of the IT systems. Performance, Availability, Security, and Scalability (P-A-S- S™) today have become an underlying requirement for any enterprise in any domain using IT as a major channel to deliver value to their end-customers. This is even more pronounced when using SMAC technologies where customer expectations of P-A-S-S™ are rising steadily. When P-A-S-S™ requirements are not met, both customer experience and employee productivity drop and this results in loss of opportunity, financial loss and reputation damage. Apprehending this, Avekshaa Technologies, a next- generation information technology products and solutions company, has become the trusted partner to clients globally, helping them address these burning issues of Performance, Availability, Scalability, and Security (P-A-S-S™). Clients are also looking to extract maximum value out of the investments made by them in their existing and new IT infrastructure, Applications, and Processes. Moreover, it ensures better Customer service, Profitability and Operational efficiency for its customers by enhancing performance, availability and scalability of business critical applications and IT system through its P-A-S Assurance offerings across the life cycle and various integration points. An Exceptional Leader Rajinder Gandotra, Founder and CEO of Avekshaa Technologies, is a thought leader in the space of Performance Engineering. Along with his team, he is building a world class technology company with a vision to be a global market leader in the P-A-S-S™ Assurance space. Rajinder inspires and works with his team relentlessly focusing on the vision for Avekshaa since the company’s inception has resulted in several global recognitions - from both customers and the IT industry. Under his leadership, the company has been consistently recognized for its excellence, innovation and value delivered. His expertise in this field has enabled him to mentor many technology enthusiasts. He is a thought leader at the Industry level, driving the concept of “performance driven development”. Under Rajinder’s guidance, Avekshaa has successfully built a brand for itself in the Performance engineering space. It has an installed base of over 40 Enterprise customers, has won 14+ awards and recognitions, and has multiple CXO level references. Game Changing Services Avekshaa has four key offerings; Advanced Performance Testing and Benchmarking: It provides a truly independent performance testing and benchmarking, and takes testing to the next level of maturity, where they NOT only report Performance, Availability, and Scalability issues in IT System / Apps, but they conduct root cause analysis (RCA) to identify the precise issues and help FIX them too. Production: Avekshaa’s Break Fix solutions address the most critical Performance, Availability, Security and Scalability P-A-S-S™ issues to quickly get your production IT systems back on track and further improve the performance across the system. Migration: Zero-defect and zero-downtime migration. Avekshaa helps its customers in a hassle-free migration. It works with its customers to proactively prevent and resolve P-A-S failures in IT systems / Apps Migration, thus preventing business disruption risk post migration due to MakingITSystemsFasterandEfficient AvekshaaTechnologies: April 2018|26 ™
  • 29. enterprises. They suggest corrective actions needed be taken to improve the app performance and scalability. Further it uses predictive analytics to forecast and prevent a potential failure. This helps in proactive issue resolution and Customer Experience improvement across channels. appNeura is designed, not only to solve the problems of today but also to innovate and match steps with the changing needs of modern businesses to make them future ready. Future Endeavors Avekshaa has built a brand for itself in India and is one of the leading Performance Engineering companies in the country. It has been involved in projects of national importance and has successfully delivered some of the most complex projects in the world. Avekshaa works with more than 35 enterprises in India and of these, 25 are among the Et100. The future advancement plans of the company is to leverage its rock solid foundation and spread wings in the unexplored national international geographies of US,UK Australia, to penetrate into various verticals and domains like e-Commerce, Captives, Energy, Utility others, and to add more offerings to its suite like Managed Application performance monitoring and QoS improvement. technology failures.Development: Avekshaa works with its customers to proactively engineer an application with high performance, efficiency reliability to prevent late discovery of P-A-S failures. Furthermore, Avekshaa also helps its customers to continuously improve QoS of production and development applications. It also works with its customers to proactively improve performance, availability, and scalability and prevent surprise P-A-S™ failures for business critical applications, thus delivering sustained, superior customer experience. Avekshaa’s relentless focus on delivering value in all its engagements has resulted in customer’s endorsements at senior most levels. Avekshaa’s deep understanding of the performance engineering landscape, customer pain points, gaps in the existing products and future requirements of the application performance has led to the creation of appNeura AI Software Pvt. Ltd. It offers ML/AI products in the space of Digital Experience Monitoring (DEM) and APM-AIOps. DEM is a term coined by Gartner and encompasses Real User Monitoring as well as Synthetic Monitoring. Avekshaa understands that in today’s digital world Application Performance has a direct link to an organization's success and survival. appNeura products address these challenges precisely. They leverage the deep understanding of the performance engineering landscape gathered over the years by Avekshaa, to solve complex IT performance issues of the enterprises. appNeura products provide actionable insights about the QoS of apps to “Ourresultsoriented, vendorneutraland technologyagnostic approachmakes usthetrustedadvisorto ourenterpriseclients worldwide” RajinderGandotra FounderCEO April 2018| 27 ™
  • 30. Implementation of a CRM solution is a harbinger of the new work environment, where we try to make the automation of all processes and activities. One thing is clear that whatever software solution you select will not be 100% exactly fit in your today’s business process. But still, the solution must fit and fulfil more than 80% of the current and futuristic business processes. Below are few important pointers which must be considered and looked deeply while selecting a CRM solution for the business development team. You must understand your pain points You must think and understand your pain points, that why actually you need a CRM solution or software to manage your business processes. Is your organization so big enough that you have people at different locations and managing them one-by-one for every activity of business has become a cumbersome process? On the other side, you have a small team, but your number of prospects and clients are many and at various locations for various types of product and services. So you need a system to have a proper, timely management of various task and appointments. Sometimes you have multiple types of documents for every party that finding them in your hard drive is a problem, etc. Blend of both Marketing Sales process A good business development CRM must cover both marketing and sales process. In almost all organizations we have separate and dedicated marketing and sales team, with the set of defined activities and responsibilities. Many times, we have outsourced some of the marketing activities to any third party who works for us in a region or country, in a particular language. But at the end, this hits our quarterly and annual marketing and brand promotion budget. A CRM should give a complete clarity of all Marketing campaigns along with their sub-campaigns and related ROI, in terms of a number of leads generated and deals closed. This must give you granular level drill down How goodto select a Sales Marketing CRM yourfor Organization? CRM Overlook April 2018|28 ™
  • 31. Nazish Ahsan, Founder CEO at ZNSoftech. He is also the CoFounder Director at GrowthFactor, SportsBuzz. He completed his Bachelor of Technology from the University of British Columbia, Canada. Nazish is passionate, accomplished, result oriented and innovative thought leader, entrepreneur and technologist with an extensive 16+ years of experience in IT, Product development, performing design and development of client-server web-based multi- tier applications with start-ups as well as large multinationals. About the author April 2018| 29 ™
  • 32. and data visibility at all possible levels on a high-end dashboard. At the same time, it must cover all your sales process, starting from lead engagement, opportunity funneling, documentation, task, appointments on your inbuilt calendar, communication, etc. it must have a very clear and strong role-based authorization mechanism. Such type of software is one of the best CRM for small business. User Work Habits and Capabilities You must also understand your workforce and the actual users. Are they tech savvy enough to use a software solution? Can they be trained enough to understand and use the software in the correct manner? Are they having devices suitable and compatible with the software accessibility? Go for cloud-based / SAAS based CRM Solution There are a lot of advantages for selecting a cloud-based sales CRM solution and that too on SAAS model or monthly and quarterly subscription model. The best advantage is that there will be no or very small upfront cost of ownership. Monthly billing gives you the comfort of paying in equal installments. Depending on your number of user licenses you can increase and decrease the subscription cost to the company. You don’t invest on hardware infrastructure at all, and that is a big cost. Customization CRM must be customizable as per the business dynamics. Now the customization is either form the implementation console or it can also be from the code level. So you must evaluate the strength of OEM as well as channel partner before actually finalizing the deal. Scalability, Mobility Lightweight solution architecture A CRM must be highly scalable and cater to the expanding need for your business. Since this is a mobile world where all solution must be very quick and responsive to any device anytime. For this, the solution must be lightweight for fast accessibility. Notification and Alerts Notification and alert is very important and integral part of the CRM solution. If the system is giving you auto alerts and notifications at all levels of the business process, then it is worthy to be explored deeper. This helps users to get up to date on every activity of the sales team across the hierarchy. You can't miss any important task and appointment if the system has inbuilt notification mechanism. Customer Support Very important factor for the success of the CRM is the support system to customers and licensed users. This support must be round the clock or at least should be available during the working hours. All this available in world-leading upcoming CRM called GrowthFactor CRM (A Business Growth Engine) There are many other superb advantages of going for a cloud-based SAAS model CRM solution. A cloud- based solution is superb CRM for small business. Have a deep techno-functional discussion with vendors You must have a deep techno- functional discussion with the vendor to understand the technical as well as the features and functions of the proposed solution. Technology platform must be robust enough to support multiple people and data, and at the same time, the features should be capable of handling business dynamics and various scenarios. Can you manage multiple businesses from same CRM Login? A progressive company always thinks of creating multiple entities and group of company. While you grow big with multiple names and brands, is your single business development CRM giving you that visibility or you have to buy other CRM for multiple businesses. A good CRM must be capable of handling multiple business entities by a single login. Check the data intelligence We all know that data is the key decision driver for any business house. Now a day we have the huge amount of data in the system and data visualization is a challenge. So a good CRM must have a very strong in-built Business Intelligence Data Analytics, to give live analytics of every activity and movement of the business. April 2018|30 ™
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  • 34. The days of low-cost commodity services are waning, as IT organizations seek stronger strategies with IT outsourcing providers in the era of digital transformation. Digital transformation, automation, and data analytics are not only shaking up the IT operations but also impacting the quality of services. The modern-day organizations look for ‘buy’, ‘build’ or ‘augment’ model where they expect their technology service providers to swiftly enter into short-term engagements and transform the business outcomes. Today is the world of ‘pay-as-you-go’ model which turns out to be flexible for the businesses. The organizations look for a certain combination of talent which can be engaged for a definite period of time, can find the solutions with a ‘go-getter’ attitude, and augmented team instead of a service provider. The major key point to survive in the technology services industry in today’s time is to ‘share a vision together as a team’. Codewave, overcomes the various impacts in information technology industry and has proved to be one of the prominent IT services company which delivers a versatile set of technical services in the IT industry. It possesses a compelling ‘product led tech’ strategy which makes its services unique and provides peer comfort to the customers. Codewave have the ability to build their services with the help of open source technologies and this approach makes it a unique designing company among the rest organizations. The Rock-Solid Pillars of Codewave Abhijith HK and Vidhya Abhijith are the two Co-founders of the company who both belongs to a sound technical background and possess two decades of magnificent experience in the IT industry. Being the key leaders, they both serve their best in fulfilling the responsibilities to place organizations on the verge of success. Abhijith heads the Digital Transformations Technology and Vidhya looks after the Digital Interactions and Experiences area. With their combined efforts, Codewave develops a sturdy ‘product led tech’ engagement for its customers to deliver the best services. Codewave’s Formula to Elevate its Success Ratio The company culture firmly believes in ‘five’ parameters which are Dependability, Competence, Ownership, Team play, and Impact. The company holds an incessant growth framework which believes in high- performers having great leadership potential and holding high score in all the parameters when their peers and leads review them. In accordance with the company’s perspective, a highly dependable person help the team to respond to the challenging situations, a highly competent person has the required knowledge, intelligence and ability to solve the problems, a person having high ownership quality takes responsibility for learning. The company culture believes that high team play is responsible for quality listening, expressive thinking and connecting the vital dots. It also Codewave: DeliveringWide-RangeofServicesinITIndustry April 2018|32 ™
  • 35. enough skills to prosper in the initial stage of AI (Artificial Intelligence). The company is thriving hard to create a micro-economy plan by implementing practices such as monthly monetary bonuses based on project profitability, bi-annual increments and promotions based on 360 peer feedbacks. The systematic approach of Codewave has been successful in filling the gaps between Finance and HR organizations. From the time of its inception, Codewave has been thoroughly focusing on building a self-sustaining business. According to its learning experiences, the company has paid complete attention to strengthening the roots and foundational values in the IT industry and continuously developing its business practices. The current challenge for them is to serve large scale investments on ‘Digital’ arena to nurture the company, by obtaining unique talent and better accessibility to the market. The increasing success graph of Codewave reflects the tremendous opportunities it will have in the information technology industry. emphasizes that employee having high impact feature can give concrete business results which will strengthen the roots of the organization in the IT services field. Relentless Efforts for the Betterment of the Company Codewave is making solid improvisations in expanding the ‘design-led engineering’ team. It aims to build a capable team to take a convincing plan which will make cost- effective digitization projects and innovations on a large scale. Despite having a lot of adversities, the company has adapted the vivacity to apply new learning techniques in the business area. It is making unremitting improvisations to increase the flexibility which fits in its core foundational values. Codewave is now looking forward to evaluate potential investments which will act as a catalyst for the company. Designing a Significant Way towards Glorious Success Codewave has set aggressive business targets for Q1 2019 and it is planning to organize workshops and events which will assist the organization in expanding its roots in the IT industry. The management plan of the company aims to take up disruptive digitization projects on the global level and to develop exciting opportunities for the young and passionate workforce. This effective plan will generate “Webuildwinning apps,guidedby ourvalues-passion, commitment, competence,honesty humility” VidhyaAbhijith Co-Founder AbhijithHK Co-Founder April 2018| 33 ™
  • 36. ndia’s move towards a digital economy impacted every Ibusiness category in some way or the other. The demonetization drive launched by the Indian government and the days following that massive change brought to the fore advantages of e-services. It was just the launchpad, this rapidly evolving business category required. In the following days, Uberification, shared economy, the democratization of employment, selective employment, and digital economy were the buzzwords everywhere! Ride hauling services, and e-payment services among others were grabbing the headlines. Powered by the fast Internet, for once the Indian populace understood: they could exist in a cashless economy! And it was the e-services that made this rapid transition happen! Evolution of e-Services After the tumultuous times, now that the things have settled down, it is a good time to ponder over what the e-services have attained in India and what they could further aim at. This is one business category that can be proud of it. For e-services has leapfrogged in terms of their evolution, adoption and consolidation rates. It took about a decade for e-commerce to translate into a habit for the Indian populace. e-Services have attained this feat in twice less time! The sector is of course fueled by factors such as mobility of things, skill development initiatives and a nuclear family focused urban ecosystem. The declining mobile Internet rates across India have also played their part in reaching this new business model to the end users. Services that the People Need This business category has ushered in a life of convenience and comfort for the end users. As mentioned before, one of the key influencers’ behind the meteoric rise of e-services is the nuclear family based urban ecosystem existing today. While the modern-day nuclear families like to make their purchases from e-commerce stores, they have other requirements too. They want instant help (in the forms of services) to support their fast going lifestyle. Further, the services are needed at prices and timings of their choice. On-DEMAND Home Services is Now a thing in INDIA and it’s Bright FUTURE Ahead Quick efficient way April 2018|34 ™
  • 37. Debadutta Upadhyaya, Cofounder CEO, Timesaverz, she is an eternal daydreamer and challenge seeker who loves embracing tough jobs to be done and have always succeeded in rallying together smart and winning teams to get the job done. A student of journalism, I took up a media-sales profile by chance and graduated to serving in leadership positions across some of the best media companies ranging from start-ups to Fortune 500 entities. Currently, she is engaged in building Timesaverz - India’s 1st on-demand home services company. She has expressed her excitement about the prospect of building another winning team and a successful business. Debadutta’s specialized areas are building winning teams and businesses, Market Analysis and Expansion, Sales and Marketing, PL management. About the Author April 2018| 35 ™
  • 38. Unlike their predecessors, the families of the modern times look upon physical searches (for essential services) as a wastage of time and energy. They are looking for solutions on the Internet, to be precise through utility mobile apps. If they find affordable and convenient services, which reaches their doorsteps on time they are happy! And the on-demand and timely e-services are supporting them ideally. Bringing New Employment Scopes While talking about the massive growth of the e-services sector, it should also be pointed out that this business category is ever under the magnifying lenses of the business analysts. As the category facilitates more intensive customer touch points than any other of its peers, it is always under the scrutiny. The scope of operations for the e-services has also expanded in the last few years. The operations scope that was restricted outside homes (through cabs) has now come inside homes (through doorstep deliveries and services). This proliferation of the scope opens room for new support ecosystems such as background verification, skill up gradation and digital coaching, which in turn can open up new employment scopes for Indians. Path Ahead Having harped on the highlights of this sector, it should also be remembered that just like any other developing business category, e-services still needs some time to mature. The services under this category are still grappling with the fundamentals of standardization in the scope of service and experience. As the last mile delivery remains and will remain, for the better part, un-automated having a huge dependency on human efforts. So, the major players need to make judicious choices in terms of their execution plans. Consumers have already got a taste of the convenience that the e-services (doorstep delivery and services) model can offer. And now that they have choices, the differentiating factor for the major players in the niche would be the customer experience or satisfaction quotient. Brands in this business category should rightfully aim at creating brand evangelists, and not just end consumers. Rightfully, many service providers are moving away from judging their success in terms of the vanity metrics and adopting the hardcore ones such as NPS, return usage, cohorts on multiple service adoption etc. Models that Work Business models within this business category are changing at a fast pace, from lead-based to multiple marketplace models. As we move into the future, it would be interesting to watch how these models evolve: whether the unit economies or full stack model works best for the business category. Till date, the major players are doing their own permutations and combinations to find a winning model. Like any other business category, the e-services business sector too would go through the evolution-churn and finally settle down into a tried and tested business model. We at Timesaverz, have had the privilege to witness these interesting changes ongoing in the business category. It has been a fulfilling experience to see e-services grow so fast in India! April 2018|36 ™
  • 39.
  • 40. O ver the years, with a vision to provide cost effective IT software products to healthcare industry, JVS Technologies started its operation in establishing foots in healthcare domain in the year 2002. In last 16 years, the company has grown exponentially and has expanded its business in 35 countries. The company with its vast experience, comprehensive solutions, innovative thinking and world-class customer support system, is well positioned to reap the benefits from the high growth rate of healthcare industry. Further, with the recent launch of personal health record apps connected to electronic health records system, it will allow the patients to carry the medical records in their smartphone while visiting the physicians. By introducing big data analytics and artificial intelligence (AI), they make their software smart enough to reduce the users workload and increase accuracy. It has launched an integrated and scalable EMR HMS software solution for physicians, clinics and hospitals and covers most of the areas of Healthcare IT. Recently, it has ventured into mobile e-commerce segment for future growth and to introduce diversification. They offer a robust mobile ecommerce platform under the brand “Quick eSelling”. JVS Multi-Lingual Product and Services JVS Group headquarter is based in Ahmedabad with office in New York and having clients across the globe, including developed nations like USA UK to war prone under developed zones like Palestine, Somalia and Afghanistan. It has more than 100 business partners and is on the path of expanding its business in rest of the world. Being a 100% product based company; JVS provides multi- lingual solutions for healthcare domain, which includes all the basic functionalities of clinic management system and hospital management system with various device integration for seamless flow of clinical data from device to software and to the physicians’. They also provide software solutions for various medical specialties like SoftCath JVS-DiComPlus software for interventional cardiology, OncoSoft for Oncology specialty, Laboratory Information System and software for Pharmacy Stores. With a unique approach of providing all-in-one integrated IT solutions, it also offers an integrated ecommerce mobile app platform for B2C B2B in ecommerce segment. By realizing the struggle faced by majority of physical businesses to survive today because of changing buying habits of consumers, it has come to rescue of brick and mortar businesses. It is beyond the reach for most of the retail and wholesale business to develop and maintain ecommerce mobile app due to high cost of development and maintenance. JVS brings the advance technology in hands of these people with Quick eSelling free to use mobile app platform to launch their ecommerce mobile app with-in hours and with “Zero” capital expenditure. It will be a direct threat and challenge to large ecommerce portals like Amazon Flipkart to sustain their growth. IntroducingfreetousewebbasedEHR tobringallphysiciansonline JVSTechnologies PrivateLimited: April 2018|38 ™
  • 41. with new products and ideas. By walking on a lonely path for the past 16 years in order to grow, the company worked towards developing the market by providing innovative products, offering scalable solutions, best quality support system and worldwide marketing. Today, JVS team with dedicated efforts has created a niche place for itself in healthcare industry with more than 2.5 million patients registered in on its SoftClinic EHR software. Future Roadmaps “E-commerce and mobile commerce have dramatically changed the way brands reach customers, making it faster and easier for consumers to make purchases on the fly while avoiding the hassles of going to the store.” J. Hilburn Davis In today’s competitive world of eCommerce, all physical businesses are struggling to survive or grow. JVS has ventured into eCommerce space with vision to help brick and mortar businesses compete with leading marketplaces like Amazon Alibaba. Saket Singhi states, “Our current focus area is to bring all brick and mortar shops online with free to use “Quick eSelling” mobile eCommerce platform and offer them the same technology which is used by large marketplaces, to create a level playing field.” An Ingenious Mind of the Organization With a broad base of experience in IT product development and marketing functions, Saket Singhi, Founder Managing Director has repeatedly demonstrated a strong ability to incubate and develop new business solutions with big results and minimal investment. His primary areas of expertise are in building new teams and functions, resolving business issues quickly with innovative processes, technologies, and leverage existing investments. In addition to his extensive experience running a product based IT company, his love for technology coupled with his understanding and empathy for the business gave him a unique ability to develop futuristic technical solutions. Rewards Gained by the Company JVS feels proud to be one of the first to develop a market for clinical software’s in India and being among top product based Healthcare IT companies, having well established products being used by clients in more than 35 countries. Since 2007, JVS is official partner to Cardiological Society of India in successfully running National Interventional Council (NIC) - Clinical Data Registry. Since last five years, more than 1000 customers have been added to the company. It has also launched world’s first plug and play software with storage device for interventional cardiology. Challenges in Delivering Adequate Solutions For a bootstrapped IT product company, it is always difficult to develop or penetrate into the market quickly “Whenrisktakesplace, BePassionate, BePatience, Bringnewforth ideasandEnactchanges toovercome thosebricks” SaketSinghi FounderManagingDirector April 2018| 39 ™
  • 42. WEB HOSTING PROVIDER Enterprises make use of their website to reach existing clients and new potential customers. Every piece of information is available on the website in the form of web content, blogs and product and services to educate an individual about the offerings of a company. Organizations make sure that they are reaching the right audience but most of the times there is one common mistake that organizations make -- they do not consider a good web hosting service for their website. Pricing of a hosting service alone does not conclude that the service is suitable for your business; there are multiple functions which a business should consider before availing a hosting service. Some organizations don’t consider this as an important step for their website which ultimately spoils their online presence and leads to loss of acquiring customers. In this blog, we will discuss the necessary points which should be considered while choosing the most appropriate web hosting provider for your website. Let’s find out how to choose the right web host for your website 1. Understand what type of Web Hosting you need First understand the need of your business and then select the web hosting options accordingly. If your website experiences high traffic, then Dedicated Hosting is the best option for you instead of Shared Hosting which is designed for small websites with limited demands. 2. Choose the right package Opting for shared hosting will provide limited amount of server space and there is also the fear of website slowing down due to multiple websites being hosted on the same server. Dedicated server will provide maximum resources and high performance even when high traffic is experienced. An option like Virtual Private Server (VPS) offers a flexible platform for fast-growing websites but is a bit expensive compared to shared and dedicated hosting. 3. Ensure the right amount of bandwidth Some hosting providers set a threshold limit to the amount of bandwidth you are allowed to use each month. Newly- launched websites don’t need a lot of bandwidth but eventually they grow and it is a good practice to make sure that the hosting service you have selected doesn’t have a bandwidth lock. Web Hosting April 2018|40 ™
  • 43. Brijesh Joshi is a digital marketing executive at Host. He is also a passionate blogger who loves to pen down his thoughts on cloud computing solutions and various technology related stuff. He prefers to spend his time learning about AI, IOT and watching Sci-Fi Movies. Brijesh Joshi Digital Marketing Executive 4. Don’t compromise on price Various web-hosting providers offer services at a very low cost which seems tempting but they actually provide very few features because you only get what you have paid for, and hence, you do not receive service which are essential for your website. There are several packages to choose from based on your website’s requirement. The cheapest plan will offer slow servers, poor customer service and constant downtime whereas a little expensive hosting package will cover almost everything your website needs. 5. Be thorough with TC Know exactly what the hosting provider is offering you, understand the complete Terms and Conditions of the service. Read through the document which includes one of the most important aspects which is -- refund policy that you might need later in case you are not happy with the service. 6. Understand the features you need It is very important to understand the needs of your website by which you can figure out the services you might need. If you have a growing website then don’t select a cheap hosting service which would not have the RAM, storage space and the processing power which would cater to your needs. A new entrepreneur has limited budget and will choose a hosting service which suits his current needs and accordingly, there might be another player who is established in the market and will have another package which offers high-end services. 7. Compare Hosting providers Based on your requirements, look for a hosting provider who will provide you with all the services you need for a good website. Shortlist the service providers which you think are suitable for your needs. Compare packages of other providers and the features which will give you an idea on spending the amount allocated for hosting service. 8. Ask about security There are a lot of breaches on websites which do not have security layers to protect the content and data which is hacked and eventually compromises important information of users and visitors. Security should be a main concern for any entrepreneur while choosing a hosting provider. A virtual store is what a web host provides you and you should take care of it to display your presence in the market. You need to carry out your research in order to select the best hosting service. There are technical considerations when it comes to selecting a server which would suit the size of your business, but you need to make those choices carefully. You now know the points to take into account while selecting the best web hosting service for your website. ABOUT THE AUTHOR April 2018| 41 ™
  • 44. The current trends in IT services are driven by Artificial Intelligence, Machine Learning, Internet of things (IoT), Analytics, Big Data, Block Chain, and Cloud Computing. Fintech has become the talk of the town with the implementation of Blockchain technology and the rise of cryptocurrency. The financial sector is witnessing disruption due to technology which is making organization like banks, credit unions etc. to adopt the latest technologies to remain significant player in ever changing industry. Understanding this, NetEdge Computing Solutions, an innovative IT Consulting, Software and Product Development Company, is working extensively to connect such organizations with technology to help them scale up their businesses. NetEdge’s philosophy is to establish a partnership relationship with its clients in which attaining the goals of the client results in mutual success. They work with the clients to architect and implement solutions to meet their business objectives and shorten the time to market. As the name suggest, they work at the edge of the ever evolving and ever growing Net of Technologies. They have a proven track record of developing IT solutions and services using latest technologies and deploying professional staff that will complete the project on-time and within budget. The Pillars of NetEdge The Management Team at NetEdge consists of well qualified and experienced industry leaders. The team is led by Dr. Manoj Saxena, who is Managing Director and CEO of NetEdge. He has over 30 years of experience in Information Technology and a Ph.D. in Distributed Artificial Intelligence from IIT, Delhi. His focus is on Artificial Intelligence, Knowledge Management, Distributed Systems, Internet of Things and Cloud Computing. He personally mentors and encourages the research and development at NetEdge, providing new ideas and initiatives that add value to the services and exceed customer expectations Vomaara Digital is led by Ayushi Srivastava, CEO who is an expert at Digital Marketing. She has two main focuses: her clients and her team. She inspires people to believe in their dreams and motivate them to work together with full sincerity. With her clients she likes to be proactive and puts their interests first. “Our team is our biggest asset. We spend lot of time and efforts in keeping the team current with the latest technologies,” says Ayushi. On Demand Employee is led by Kanika Pateriya, COO who specializes in Digital Technologies. She encourages a culture of openness, responsibility and learning. She believes that if we can reduce stress from people’s life they are more focused on learning and perform better at work. Exceptional Services After working for over two decades with global customers, NetEdge realized that all a customer need is a partner that either has or can find solutions to their problems or help them fill the gaps in their strategy and execution. Therefore, they focus on solving business problems for their clients. In the current age of Digital Technology, where it is disturbing every aspect of business, organizations need to be agile in adopting these technologies. To enable organizations in their digital journey, NetEdge is incubating agile business units which are focused on Digital Marketing and providing resources and solution using the latest technologies. NetEdgeComputing Solutions: RevolutionizingtheITServicesIndustry April 2018|42 ™
  • 45. which are both essential for the development of Talent and Innovative products and services using the latest technologies. NetEdge has successfully tested this model for last 2 years at NOIDA and the results are very encouraging. So far they have incubated around 10 companies and these are at various stages of their growth journeys. Future Roadmap NetEdge is very excited with the Innovation happening in the technologies currently. They are working very hard to develop the expertise on latest technologies and build innovative and meaningful solutions using these technologies to improve the quality of life. As per Kanika Pateriya, COO of On Demand Employee, “To prepare ourselves for the future, we have adopted two prong strategy. First is to establish NetEdge Incublator to support young entrepreneurs live their dream and second to expand the horizons both globally and within India.” NetEdge is already in the process of establishing offices in different geographies and expand their Innovation and Delivery centers to Tier 2 and Tier 3 cities within India. Vomaara Digital is their Digital Marketing unit with its focus on helping clients generate more business using digital tools and techniques. It acts as a consultant, coach, strategist, executor, and campaigner for its clients. Vomaara enables its client to connect with right businesses and people as well as build their brand through content and social media marketing. They feel proud to call themselves as The Digital Growth Hackers. NetEdge's On Demand Employee (ODE) is a unit focusing on latest digital technologies and solutions. It has a team of experts on latest technologies to build business solutions for its clients. ODE provides variety of services right from developing an application to developing a long term strategy for the clients to adopt Digital Technology. They establish a partnership with clients in which attaining the goals of the client is the only driving motive. Highly Acclaimed Initiative NetEdge is currently focusing on developing talent in latest Digital Technologies and innovation to provide meaningful and cost effective services and products to their clients using these technologies. “To foster Entrepreneurship and Developing Innovative solutions, NetEdge has established the World First Incublator at NOIDA in year 2016. Incublator is a combination of traditional Business Incubator and Accelerator. It is a Unique and Highly Flexible Approach to Support and Nurture Startups in Emerging Startup Ecosystems,” says Dr. Manoj. NetEdge Incublator provides Flexibility of an Incubator and Agility of an Accelerator, “Weofferservicesthat areuniqueanda customerexperience thatisdelightfulinan efforttomakecustomers feelconfidentand comfortablewith NetEdge” KanikaPateriya COO,OnDemand Employee AyushiSrivastava CEO,Vomaara Digital Dr.ManojSaxena ManagingDirector CEO April 2018| 43 ™