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VOL 10 ISSUE 07 2020| |
NEVER FAR FROM EVERYTHING YOU NEED
Services Platform
Solution Providers,
2020
Most Promising
The
Content
+A Boon to Employee
Achievement
Rewards & Recognition
A Ceaseless Legacy
Maegaret Hirch
A True Digital
Transformation
Digital transformation has been at the top of IT
programmes for a number of years now. But the amount
of companies gaining its full benefits remains small. 80%
of organizations believed digital transformation was
“important” or “very important” for their organization.
Most organizations feel they still have a ways to go in
terms of the maturity of their digital transformation
journey.
Today, content management in the world of Big Data has
increasingly become an obstacle to digital
transformation. As the amount and variety of information
fluid through organizations has increased, so has the
number of content management systems it uses.
According to 2018 AIIM’s survey the average number of
content systems has grown by 30% in the past five years
but the majority of data still remains outside these
content management systems, isolated in the form of
email systems, file shares and EFSS systems.
This situation is a result of the users who actually create
most of this information and not seeing direct value in
traditional ECM platform; while being asked to execute
extra tasks to ensure the platform’s effectiveness.
Consequently, they’ve taken it upon themselves to find
end solutions to their specific content needs. Apart from
the budget, risk and governance concerns of this
approach, it has resulted in a situation where it’s
impossible for companies to gain full value from their
content.
Content services platforms and applications are the real
solution. From a content services viewpoint, the digital
transformation of a company has two different but inter-
related components: The digital business and the digital
Editor’s Desk
Today, Digital
Transformation is the
Mantra of Success
workspace. The providers of content services
platforms have been focused on delivering content
in a way that meets the needs of both elements.
So, in this edition, “The Most Promising Content
Services Platform Solution Providers 2020” Insights
Success has shortlisted content services platform
solution providers which are bringing digital
transformation and connecting enterprises with
advancement.
The cover features Computhink, a compute software
company which is transforming business
environments with an array of integrated digital
business solutions. Its Enterprise Content
Management system, Contentverse, alleviates
overwhelming information input and related office
document processes in a secure environment.
Access and interaction from any PC, Laptop, Tablet,
or smart phone responds to the near-instant response
demand. Customers experience accelerated
proficiency with minimal impact to on-going
operations.
Also, while flipping the pages, don’t forget to go
through the articles and CXOs written by our in-
house editorial team and industry experts
respectively.
A Boon to Employee
Achievement
Rewards &
Recognition
Articles
How Content Marketing
is Driving Small Business
Towards Quick Success
COVER STORY
Never Far From Everything
You Need
20 32
08
COMPUTHINK
Business Insight
Making Documentation
Easy
Contents
Digitech Systems
Bringing Innovation in
Digital Document Distribution
Doccle
An Emblem of
Trust and Integrity
MereSecure
A Ceaseless Legacy
Maegaret HirchCXO
16
22
36
28
sales@insightssuccess.com
October, 2020
Editor-in-Chief
Senior Sales Manager Business Development Manager
Marketing Manager
Technical Head
Technical Specialist Digital Marketing Manager
Research Analyst
Database Management Technology Consultant
Sumita Sarkar
Managing Editor
Anish Miller
Executive Editor
Rohit Chaturvedi
Assistant Editors
Jenny Fernandes
Rohit Chaturvedi
Visualizer
David King
Art & Design Director
Amol Kamble
Associate Designer
Kartik Balapurkar
Kshitij S Andy Mitter
John Matthew
Sales Executives
David, Martin, Avinash
Business Development Executives
Steve, Joe, Aidan, AnupJacob Smile
Aditya Marry D'Souza
SME-SMO Executive
Amol Wadekar Frank Adams
Circulation Manager
Robert Brown Stella Andrew David Stokes
Kushagra Gupts
Co-designer
Copyright © 2020 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any
form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success.
Reprint rights remain solely with Insights Success.
Follow us on : www.facebook.com/insightssuccess/ www.twitter.com/insightssuccess
We are also available on :
COVER STORY
The 10 Most Promising Content Services Platform Solution Providers, 2020
Never Far from Everything You Need
During these uncertain times, companies require
alternatives to the traditional office environment. Teams
working from home face challenges as they attempt to
effectively communicate and share vital content.
Colleagues separated by states or even continents need a
way to securely access documents, comply with
National and International regulations, and manage
business processes. Already widely experienced with
transforming business environments, Computhink has
shown that its Enterprise Content Management solution
Contentverse is perfect for remote teams of any size and
composition.
“The latest version, Contentverse 2020, is the ideal
solution for WFH and social distancing. Computhink
provides highly secure implementation options with
multiple choices of secure client access, mission critical
application integration, and customizations for a wide
range of configurations. No organization in need of a
versatile, easy-to-use ECM has to settle for less,” says
Rajesh Ramachandran, the Computhink Vice President
of Product Engineering.
“Computhink provides highly secure implementation options
with multiple choices of secure client access, mission critical
application integration, and secure access for a wide range of
business environments. No organization in need of a versatile,
easy-to-use ECM has to settle for less.”
“
Rajesh Ramachandran
Vice President of Product Engineering
Despite its growing adoption, some regulatory requirements seriously
restrict and/or prohibit the use of cloud services. Sensitive
government and/or customer data often cannot be kept in multi-
tenancy servers. Security measures may require closed networks with
no internet access, which makes external hosted environments
untenable. On the flip side, there are several verticals that benefit
from cloud storage and file management. For some of these
industries, web access and/or hosted configurations are ideal, offering
flexibility and a different pricing model for their budget. Contentverse
can be deployed in hosted, on-premise, and hybrid environments. The
hybrid deployment option opens up a wide variety of deployed,
hosted and on-premise, server/services, storage, and database options.
This gives customers versatility, opening availability to virtually
every industry. With Contentverse 2020's new Enterprise Online
client, users experience full functionality via a streamlined,
responsive interface, no matter from which browser they access it.
With the option to leverage SSL encryption for web clients, accessing
Contentverse over the internet is more secure than ever.
Multiple Deployment Options
for Modern Needs
While companies make operational concessions, the one
thing no one wants to compromise on is document control
while endeavoring to resolve the use and processing of
physical documents. Computhink offers customers
implementations that can be tailored to users roles, with
named seats, concurrent seats, or a combination of both.
For institutions with document access for multiple users
at single workstations or for semi-public access of remote
workstations, this flexibility is invaluable. Some software
service providers will talk customers into seats they don't
need. A diverse license offering ensures that the system
deployed fits the customer's unique specifications.
Many are turning to cloud access and SaaS in order to
reach their documents from home. The SaaS model is not
always sustainable, and it does not give users ownership
of the product they are using. Computhink offers
purchasing options, plain and simple. Customers can buy
the software outright or choose extended payment terms,
owning Contentverse from the point of sale and
continuing ownership after they have completed
payments. Cloud options are available, so that no business
has to compromise when it comes to their use case and
best fit.
Straightforward Purchasing
Options
As organizations recover from turnover earlier in the
year, onboarding comes back with a vengeance.
Companies scramble to get their new hires caught up on
company procedures and the employee handbook, but
what about learning the software that they use? There is
no one-size-fits-all for this problem. In addition to
options for in-person training, Computhink offers
customers access to the Contentverse Knowledge Center
(CKC), an online learning platform / portal for end users
and administrators to learn how to manage Contentverse
and use its core features. The CKC provides various
pathways made up of video courses and interactive
assessments – customers get a hands-on, in-depth
education. Depending on the modules selected, user
level, and company needs, customers can tailor their
CKC experience to suit their setup.
E-Learning for Remote
Teams
So many organizations have suffered from the tighter
bandwidth resultant of downsizing and reduced budgets.
Without the personnel or guidance, dealing with data
breaches starts to seem almost impossible. A company
that wants to protect its information needs to invest in the
right content management. Contentverse's user
permissions govern who in the company sees what files,
and a single dedicated security manager can limit the
breadth of administrative oversight to restrict access. With
Contentverse 2020's Content Sentinel, users can give
controlled access of select documents to those outside of
the system, allowing for sharing while maintaining
absolute security. With so many companies sharing files
remotely, even to local partners and among digitally
connected teams, Content Sentinel is the answer for
safeguarding content.
Secure Access from
Afar
Computhink's ECM Contentverse is built to fit the
remote requirements of any organization. Offering a
wide range of Content Service Platform options, the
Computhink team will continue to adapt to customer
needs and offer certainty in these uncertain times.
With Contentverse 2020, you're never far from
everything you need.
Content Services and
Contentverse
DIGITECH
S Y S T E M S
Making
Documentation
Easy
Documents lost can
sometimes lead to war
because the devil is in the
detail and the detail is in a document.
The world’s most enduring mysteries
come about when important details
are either not documented or the
documents are lost. Not documenting
can have many reasons including a
sheer sense of urgency leading to the
inability to document facts in time.
Losing documents too can have as
many reasons, inadvertently or by
plain ignorance. Or worse, the lack
of foresight.
In the world we live in, all it takes to
bring down the biggest, brightest and
the best, is a lost document, digital or
otherwise, with the most known
examples coming from the world of
business and entrepreneurship.
Against this backdrop, and to give
industries all the information needed,
right at their fingertips, even on the
go, Digitech Systems of Greenwood
Village, CO came about in the year
1997. HK Bain, its CEO joined them
a while later in 2000.
Driven by Purpose
From the very beginning, if there was
one thing Bain ever wanted of
Digitech Systems solutions, it was to
make the process of locating
documents and information less
stressful and more cost-effective. It
then goes to their credit that they
have managed to address both these
conditions by keeping things easy,
simple and quite affordable. In fact,
they have gone so far ahead on this
path that digitization of paper-based
files and documents does not appear
to be the Holy Grail any longer. It is
the ability to get the right
information to the clients’ needs at
the right time.
“Digitech Systems provides software
and services that give companies the
ability to get any document,
anywhere, anytime,” says Bain.
Content Management, according to
Bain, remains incomplete where
important business information
cannot automatically be extracted;
and source documents linked to an
automated process, something that
remains Digitech Systems’ forte.
One of their most-admired of USPs
is that their products need only days
or, at best, hours to set up and
operate – a far cry from the weeks or
months that others take. They also
remain the only company that offers
a fully-integrated suite of
information management services
that can be deployed either on the
cloud or on premise, including
process automation, document
capture, and forms processing which
allow users to work with just one
vendor to meet all their document
management needs. All these have
resulted in triple-digit ROI figures
and full project payback in less than
a year for their clients!
Redefining Benchmarks
Bain, the CEO, attributes Digitech
Systems’ success to the way its
products are structured with a full
suite of information management
products that can be deployed either
in the cloud or on a company’s own
network.
In addition to industry standards like
collaboration, version control, and
security, their product suite also
offers fully integrated records
retention, process automation,
document capture, and AI-driven
forms processing. Their product suite
today includes the following
components:
Ÿ ImageSilo®: Secure storage and
access to data on the cloud
Ÿ PaperVision® Enterprise: Secure
storage and retrieval of
information on user premise
Ÿ PaperVision® Enterprise
16 | MM 2020 www.insightssuccess.com
The Most Promising Content Services Platform Solution Providers 2020
HK Bain
CEO
Digitech Systems
17|MM 2020www.insightssuccess.com
WorkFlow: Streamlining of business processes
Ÿ PaperVision® Capture: Automating the process of
information capturing
Ÿ PaperVision® Forms Magic technology: Classifying
and extracting information with their patented
artificial intelligence (AI) systems
Ÿ PaperVision.com: Easy and effective information
management on the cloud
Ÿ PaperVision® ScanPro: Fast and easy uploading of
documents to the cloud
Ÿ PaperFlowTM: Initiating instant document scanning
Ÿ PaperVision® Enterprise Report Management:
Converting print streams to electronic reports
Jamie Bsales, Director of Solutions Analysis, Keypoint
Intelligence-Buyers Lab says, “Just when we thought the
PaperVision platform couldn’t get any better, Digitech
Systems has raised the bar again!”
With the devil in the detail being taken care of, and
documents safely stored, businesses have every reason to
charge full steam ahead. Results then speak for
themselves!
Ÿ Cooperative Educational Services: In response to the
Covid 19 pandemic, Digitech Systems’ solutions
enabled them to work remotely overnight and helped
them keep $5-8 million per week worth of goods
moving between organizations.
Ÿ Real Property Management Vancouver: Digitech
Systems enabled their conversion to a fully electronic
property owner setup
Ÿ Seafood Producers Cooperative: Digitech Systems’
solutions have helped them save $891,000 annually
Ÿ Woodstock Hospital: Digitech Systems’ solutions
gave them a 258% ROI on a three-month project
payback timeline, helping them win a 2020 ROI
Award from analysts at Nucleus Research
Ÿ Amherst Label: Using Digitech Systems’ solutions,
they have saved up to $269,520 annually
Rebecca Wettemann, Principle Analyst at Valoir says,
“PaperVision.com beats low-end cloud content sharing
applications on functionality and competes well with
high-end ECM solutions at a higher price point.”
Voyaging towards Excellence
Digitech Systems as an organization is not simply about
information digitization, documentation and solutions.
They go beyond to include the much-valued ability to
understand the client and their latter’s needs and suggest
products likewise.
In doing so, the Company is today an acknowledged
values-first organization that remains a rewarding place
to work for its employees, and an organization that
values its customers and their needs. This is reflected in
the high standards of its products with the entire line-up
having received Platinum ratings from product testers at
Buyers Lab. Equally valued remain their exemplary
interpersonal relations, be it within the organization, with
clients or with the world at large.
Reinforcing their values, they proudly display and
discuss the same in their offices, on their website and
even in their promotional and marketing materials. It
remains quite prominent in their corporate vision too
which is: “We desire to create for all stakeholders a safe,
prosperous, wildly successful, value-based organization
by offering affordable electronic document management
solutions giving customers the ability to get any
®
document, anywhere, anytime. ”
In times to come, information may become so ubiquitous
that it mimics the air around us, something always felt
but seldom seen, and whose loss could be life-
threatening. It would then be left to the likes of Digitech
Systems to help capture, process, decode, store and
supply information and data in ways that would add
meaning while making things easy for businesses.
18 | MM 2020 www.insightssuccess.com
Rewards &
Recognition
A Boon to Employee Achievement
20 | MM 2020 www.insightssuccess.com
ewards and recognition at the workplace keep the
Remployees going. They need to know that they are
valued and appreciated for their work. The
employers will be the highly benefited party by doing so. It
is important for companies to keep pace with the current
trends in Human Resource to keep the employees satisfied.
Keeping the employees engaged is a task that every
company should consider.
It is crucial for business growth that the employees remain
engaged. According to a report by the Harvard Business
Review, recognition for high performers was the key driver
for employee engagement. Apart from the rewards to the
business, the individuals also feel respected when they are
recognized. They feel they are important to the company,
and to keep that impression they perform even better than
before. There are several benefits that a solid recognition
program can bring to a business.
Top Driver for Engagement
Companies that have a recognition program in place tend to
keep their employees engaged. Employee recognition
overwhelmingly shows positive effects on the overall
employee experience. This keeps the employees motivated
and the urge to do more is active. The old traditional ways
of recognition like giving out watches, coffee mugs, etc. is
still in picture but in a smaller quantity. The modern ways
of recognition are seen as appreciation mails or letters,
token of appreciation, bonus, etc.
Increase in Productivity
The employees feel valued when their work is recognized.
This leads to increase in productivity. When they are
unhappy about their workplace or working conditions, they
tend to waste time and not work whole-heartedly.
Workplace recognition also curbs the wastage of resources
and increases the productivity of the business. The feeling
of being noticed and supported is a driving factor for
everyone.
A Merry Workplace
Happy employees make a happy workplace, and a happy
workplace brings out happier results. Appreciating the small
things that employees do brings a smile on their face and
can make their day. The big things as well, bring them a
great sense of pride, not only for themselves but for
working with the company. A significant reward for a
particular employee can bring more happiness than one can
imagine.
Efforts Matter too
There are times when employees work hard day and night
to complete their tasks or targets. Their tasks might not be
big or might not lead to the end to a project, but their efforts
need to be appreciated. Without hard work and efforts from
each member of the team, a project cannot be completed. At
times, even after so many efforts by everyone, the project
can end up in drains. Success should not be the only
eligibility criteria for rewards and recognition. By
rewarding the efforts of employees it might even improve
the company culture.
Recognition from Peers
Every project or work needs more than one person to be
complete. The employees work in teams and get things
done. These people are the ones who work together on a
daily basis and are the best judges. The peers should be
given an opportunity to nominate each other for rewards.
This way there is always a healthy competition going on,
and this keeps them on their feet all the time. Peer
recognitions mean a lot more than direct employer
recognitions as there are emotions attached here.
From all of this we can only conclude that all companies,
small, medium and big, should have rewards and
recognition program. Such things not only motivate them to
perform well and give their best, it also gives them an
objective to reach. The culture and environment of the
workplace proves to be healthy with such schemes in place.
Business Achievers
21|MM 2020www.insightssuccess.com
22 | MM 2020 www.insightssuccess.com
C
Bringing Innovation in Digital Document Distribution
Content is key in our business development because every
administrative document has his specific processes,
legislations, archiving needs,” says Bram Lerouge. Bram is
the CEO at Doccle and responsible for result driven and customer
oriented in obtaining the objectives through collaboration and mutual
respect.
Doccle is the largest and most innovative digital administration
platform in Belgium and more than 2 million Belgians now receive,
process andstoredocumentsonit.
Below are the highlights of the interview conducted between Insights
Success andBramLerouge:
What ledto theinceptionof thecompany?
Doccle was created to solve a very generic problem for individuals
(consumers, independents, small company leaders) : provide a secure
content platform, easy to use, to handle the whole of your personal or
professional administrative interaction with your suppliers for the
exchange of important personal documents like payslips, invoices, tax
documents, contracts to sign, insurance documents, …. In a time where
we areused toconnectand interactwithfriendsthroughfacebook,with
professional relations through Linkedin, there was no easy solution to
interactwiththe40 to50supplierseveryonehas arelationwith.
Describe the company and its extensive content services which
address allthe needs of its customers.
Doccle is the only multisided platform in Europe for the exchange of
important information in the context of our users’ personal
The Most Promising Content Services Platform Solution Providers 2020
23|MM 2020www.insightssuccess.com
administration. For our supplier community we are a
technology platform they can connect to, to integrate all
types of administrative technology in their own portals and
distribution channels: payment technology for invoices,
electronic signatures for contracts, legal archiving, Sepa
Direct Debit activation, electronic registered mail. In short
every technology to support an active administrative
relationship with their clients. For our second community
of individual users, we provide mobile apps and online
solutions for the whole of their administration: paying
invoices, signing documents, a personal archive for all your
importantdocuments.
As a content service provider company, what
contribution the company has made in assisting its
clientsforachievingmeasurablegoals?
Doccle has become the largest multisided platform in
Belgium in less than 6 years. We have 2 million users,
which is about 41% of all households that have created a
digital connection with their suppliers. Our supplier
community has grown to more than 10.000 companies using
“All your personal
information in paper
archives will be
brought to live by
Doccle through the
digital relationships
you create with your
suppliers.”
24 | MM 2020 www.insightssuccess.com
our platform with marketshares of above 80%
in HR&payroll, Social security for
independents, utility companies like water
distribution companies, healthcare with
mutualities and hospitals, Telecom,
Government. For suppliers we reduce late
payments of invoices with 50%, increase
traffic to their portals by 17%, increase the
NPS with 10-15% and reduce churn of
customers.
How does the company’s content service
differfrom the othercompanies’services?
The main difference is not the individual
technologies like payments, signing, but the
fact that we provide one technology platform
with open API’s that combines all the
necessary technologies to support an
innovative administration with the exchange
of administrative data and documents. We are
unique in the creation of an ecosystem where
individual clients connect to their suppliers
once and from then on, all administrative
content is put directly in the personal
administration vault of the users. Our solution
is patented because it does not require any
addressing information to invite companies
clientstoconnect.
Give a detailed description of the featured
person’s influence over the company and
the industry.
I was working for a large HR & payroll
provider when Doccle was created as a spinoff
based on Corporate venture capital. As the
initial creator of the idea, together with a group
of innovative intrapreneurs of the first
organizations in our ecosystem, I focused that
roadmap and the developments onto the idea
of a connected platform that digitizes client
supplierrelationships.
Describe in detail about the work culture
and the values that drivethecompany.
Our company has a culture where hard work is
combined with an open and agile work culture
where there is room for informal events with
our team. Our values are about being
extremely privacy focused given the
confidentiality of the information, but also
being innovative and creative in realizing high
growth and network effects through mobile
solutionswithgreatUX andhighsimplicity.
What is your vision for the company? And what would be the best
roadmap forgettingthere?
It is our ambition to become one of the largest platforms in Europe. We
believe that simplicity and high growth should be possible without
jeopardizing privacy aspects by selling data or pollution of personal
administrationwithcommercialcampaigns.
Administration is to be organized as a connected network : we bring the
simplicityofsocialnetworkconceptstoyouradministration
The documents in your administration will disappear and become
information. Augmentation this information is key to create an
administrationthatisnotonlysimpler, butalsoproactiveandintelligent
We believe that simplicity will become a commodity, and trust and privacy by
design will become a differentiator. The Doccle platform will become a
“Trusted” platform where the one version of the truth about a user is archived,
butalsoshareablewithothersonlyafterexplicituser consent.
We have a unique business model with a community of organizations that
benefitfromgrowth andacommunityof users.
Technologies that will facilitate this evolution will be new interaction
paradigms like chat and video calls, AI technologies to enrich personal
information into an intelligent personal archive that assist our users in tasks
they need to perform before they even knew that needed to be done. Atrue Do
It For Me platform where consent based automation will drive your personal
onboardingandadministrativeinteractionswithsuppliers.
25|MM 2020www.insightssuccess.com
28 | MM 2020 www.insightssuccess.com
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30 | MM 2020 www.insightssuccess.com
How CONTENT
is DrivingMARKETING
Small BUSINESSES
Towards Quick SUCCESS
C
ontent marketing is a strategic marketing
approach focused on creating and distributing
valuable, relevant, and consistent matter, be it
written, photographed or video-graphed to attract and
retain a clearly differentiated audience which with
consistent efforts drives profitable customer relations.
To illustrate this point, take the example of a tooth-
paste maker. After telling the world all there is about
THEIR tooth-paste (and probably boring everyone to
death with their teeth falling out!), there may still not
be much sale. Why? Because everyone’s doing the
same thing, which is to try and sell stuff. What is it
that they need to do to stay relevant and promote their
sales? They need to market the right content i.e.,
information that may be relevant to user which is also
in line with the product being sold by the content
creator, and create a life-long connect.
Till now, Content Marketing was the forte of big
companies which had the wherewithal including
content itself, in addition to dedicated teams to put
forth their points succinctly. With the world going
digital and the net getting things firmly in its grasp,
the thing about getting the right information isn’t
really an issue any longer. Anyone with the right
broadband connection has accesses to a sea of content
we today call the internet.
So how does content marketing drive small
business towards quick success?
To understand this better, we need to be aware of
the pluses and minuses of small businesses.
Pluses include:
n Can be incorporated/ started easily
n Not a very large product line
n Limited specialization
n Extreme localization
Minuses include:
n Can close just as easily as they open
n Others with larger product lines can overwhelm
them
n Difficulty in scaling up due to ownership and
product issues
From the above, it becomes fairly obvious that for a
small business, there isn’t really much of a scope other
than content marketing to garner and retain a market
share. Pitched before a determined, deep-pocketed
adversary, the only way a small business can survive
besides grow is by showing valuable content to its
customer base. Among other things, content marketing
helps in the following ways:
- It helps show the creator as an authority with a
sense of responsibility and reliability in the field
Let’s take the example of a motor mechanic with his/
her/ their own garage. With competition galore,
where they can up the ante is by informing patrons
about the need for things like timely servicing, types
of servicing, types of engine oils and their
advantages. They can show pictures of what may go
wrong if maintenance isn’t on time and the likes.
Doing so consistently while also attaching customers’
32 | MM 2020 www.insightssuccess.com
Bussiness Insight
33|MM 2020www.insightssuccess.com
views and testimonials, shall show the marketer as
an authority with an immense sense of responsibility
and reliability. To increase the responsibility and
reliability, one may also include activity where one
does not charge (like consultation).
- Where the content is contemporary, it can help
drive traffic towards one’s business and website
The perfect example here could be of a drug store
which gives daily information about Covid-19,
places to be visited for testing, doctors to be visited
who may advise tests, precautions to be taken, latest
figures and the likes. Even if the Drugs Stores is
fairly small and indistinguishable physically, the
content they put online can help them get targeted
customers and visitors to their websites and shops.
Even if the customer does not buy anything initially,
the thing about the shop being reliable with
information stays at the back of one’s mind leading
to a visit when most needed.
- Contemporary content brings brand recall, and
brings more customers
Some of the leading small businesses remain in the
limelight because they have kept in touch with
clients with timely information, be it about products
or things surrounding them. Take for example food.
Food everywhere in the world has stories behind it
and a certain way of cooking it. Now imagine a
seller of such foods who sends his clients
recipes and tells them about all he new gadgets
and kitchen appliances which can help make
their lives easier, and also of ways to use
them correctly. It’s not without reasons
that everyone would want them to be
their client! Size then does not
matter. Timely service does!
Adding to one’s feeling of
remaining customer friendly
is the internet which helps
one do so with speed and
efficiency.
- Contemporary content gives
high rating on every forum
Small businesses in constricted business areas too need
high ratings these days to survive. And the best way is
to market their wares and services on social media.
Besides selling products, those that put across the right
content irrespective of forms, gets their intended
client’s eyeballs. And the ones getting maximum
eyeballs also get high rating on these mediums. Put
together what it means is that by placing the right
content at the right place at the right time, one gets
high rating on search engines which itself translates
into extra visibility, and business.
In the end, it’s about a businesses’ choice. Some like to
talk about things other than business. Others seem to
think that doing so is pointless as long as the products
sell and there are no complaints. What the latter don’t
seem to understand is that there are a million like them
who don’t care to differentiate. In time, it’s the one
who is most recognized due to the right content who
shall stand out- irrespective of size, and survive, if not
grow. As for the other, they get treated like generics
which get dispensed without batting an eye.
34 | MM 2020 www.insightssuccess.com
An Emblem of Trust and Integrity
36 | MM 2020 www.insightssuccess.com
rior to the pandemic, the need for secure
Pinformation transmissions and avoidance of data
leakage, ransomware attacks, and phishing, all
lead to the creation of better tools to replace insecure
methods of email and fax.
®
Pertaining to the same necessity, MereSecure was
established on three principles: trust, honesty, and
integrity. The team has built tools to solve challenges in
the document exchange cloud space. The company’s
flagship cloud-based product, XMS, is a secure
document exchange platform which is at the core of
anyone needing to handle content in the cloud safely. It
allows companies to safely collect and deliver files
outside of the organization.
Exhibiting Excellence
For the Founder, Markus Schmucki, the idea was to
create a platform that could apply to anyone and not
specific to an industry; to offer solutions that offered an
easier implementation, training and was simple to use.
He wanted to build applications that avoided how things
were done currently and instead provided something
unique on top of the general concept of familiar
applications.
Every participant company or person has some level of
®
risk to evaluate. MereSecure has a tool that can help keep
track of information via documents to and from clients,
customers, consultants, pre-sales contacts, vendors and
suppliers.
XMS helps users to manage any outside company more
efficiently by centralizing documents, uses safe practice
system notifications, metrics with dashboards, workflows,
and advanced search options. In addition, XMS can be
used to transfer documents, spread sheets, and third-party
forms to any external participant via a secure invitation.
The easy to use platform offers a contact record manager,
assignment tracking, unlimited custom fields on all files
and history of all critical user actions. It leverages secure
methods to send and receive files. There are no
comparisons with other tools offered given most are based
on classic file folder share techniques. XMS provides a
portal platform for anyone to manage their documents and
all from a simple secure web browser.
Specific and Comprehensive Solutions
®
MereSecure ’s XMS platform, technical professional
services, and IT consulting explains what and how the
solution will work in a simple to understand
comprehensive message. The company thrives on
simplicity. Its solutions require less training, users need
limited support, and individuals are not intimidated by
adding yet another service or product to their to-know list.
XMS was built with a mind-set of doing something better
for something that has not been designed yet. Following
are a few specific distinctions:
It is not another file sharing platform like DropBox or
Google Drive. The portal offers tailoring with a multi-user
permission based desktop login and built in search and
workflow.
Markus Schmucki
Founder, CEO & President
37|MM 2020www.insightssuccess.com
38 | MM 2020 www.insightssuccess.com
It offers custom Meta fields on any type of files that are uploaded to the
system and permissions control whether those fields are shown to outside
participants or not.
A simple invite list of participants allows for 1 to 1,000+ recipients with an
easy to use search on name, company, and email domain.
It offers options for a bundle of files to be uploaded as a template so users no
longer have to respond to the same form or document more than one time.
The ability to categorize documents and filter view via permissions to those
categories. Financial documents vs. Sales documents can be separated such
that invited participants can be elevated with access without any additional
settings on the assignments.
A tool that can provide a blind-
carbon-copy approach to sending
documents to a list of clients who are
competitors or a list of consultants
who remain private. An attorney, tax
preparer, security consultant, banker
etc. all able to be isolated from
collaboration.
A Visionary
Markus Schmucki, the Founder,
CEO & President has an extensive
experience working in the
Information Technology (IT)
®
industry. Prior to MereSecure ,
Markus served the last fifteen years
as the co-founder of a successful
FinTech company, working with
customers that were Fortune 100
financial companies.
His varied roles included VP
Engineering, VP Product
Development, VP Operations and
Professional Services along with
acting as the Chief Information
Security Officer. He also possesses
experience in software engineering
design, database design and in a
variety of information technology
and training roles.
®
At MereSecure , Markus applies this
experience in making decisions on
product design, technology, and
infrastructure. He has an overall
strategy for the company to build out
pragmatic (mere) simple-to-use
solutions while building on its
professional services offerings.
®
MereSecure ’s XMS product makes
it easier and more efficient for
questionnaires as forms to be
presented and documents to be
collected from third parties.
“
We offer an improved,
easy to use and secure
cloud-based application
solution for everyone at a
reasonable price.
39|MM 2020www.insightssuccess.com
Promising Trust, Leading with Integrity
Aside from the obvious work-life balance
®
mantra, MereSecure ’s motto on the logo
wall sign at the office states—from the
author C.S. Lewis— “Integrity is doing
the right thing, even when no one is
watching.”
®
MereSecure is focused on expanding the
reach with Information Technology
computer related services and, by
continuing to educate for the need of
encryption based solutions.
The company also wants to expand its
XMS document exchange platform to
different industries ranging from
Accounting, Insurance and Mortgage
Brokers, Contractors, Banking, Legal and
Construction Services and a few others.
The company believes that the XMS
platform is evidently applicable to a range
of types of companies and even
consumers.
®
With regards to MereSecure ’s cloud-
based document exchange platform, it
helps organizations and individuals not
rely on insecure email attachments or be
limited to think in shapes of folder
structures. “We have a simple and
affordable solution,” concludes the team
®
at MereSecure
for more information,
meresecure.com
The Most Promising Content Services Platform Solution Providers 2020 October 2020
The Most Promising Content Services Platform Solution Providers 2020 October 2020
The Most Promising Content Services Platform Solution Providers 2020 October 2020

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The Most Promising Content Services Platform Solution Providers 2020 October 2020

  • 1. VOL 10 ISSUE 07 2020| | NEVER FAR FROM EVERYTHING YOU NEED Services Platform Solution Providers, 2020 Most Promising The Content +A Boon to Employee Achievement Rewards & Recognition A Ceaseless Legacy Maegaret Hirch
  • 2.
  • 3.
  • 4. A True Digital Transformation Digital transformation has been at the top of IT programmes for a number of years now. But the amount of companies gaining its full benefits remains small. 80% of organizations believed digital transformation was “important” or “very important” for their organization. Most organizations feel they still have a ways to go in terms of the maturity of their digital transformation journey. Today, content management in the world of Big Data has increasingly become an obstacle to digital transformation. As the amount and variety of information fluid through organizations has increased, so has the number of content management systems it uses. According to 2018 AIIM’s survey the average number of content systems has grown by 30% in the past five years but the majority of data still remains outside these content management systems, isolated in the form of email systems, file shares and EFSS systems. This situation is a result of the users who actually create most of this information and not seeing direct value in traditional ECM platform; while being asked to execute extra tasks to ensure the platform’s effectiveness. Consequently, they’ve taken it upon themselves to find end solutions to their specific content needs. Apart from the budget, risk and governance concerns of this approach, it has resulted in a situation where it’s impossible for companies to gain full value from their content. Content services platforms and applications are the real solution. From a content services viewpoint, the digital transformation of a company has two different but inter- related components: The digital business and the digital Editor’s Desk Today, Digital Transformation is the Mantra of Success
  • 5. workspace. The providers of content services platforms have been focused on delivering content in a way that meets the needs of both elements. So, in this edition, “The Most Promising Content Services Platform Solution Providers 2020” Insights Success has shortlisted content services platform solution providers which are bringing digital transformation and connecting enterprises with advancement. The cover features Computhink, a compute software company which is transforming business environments with an array of integrated digital business solutions. Its Enterprise Content Management system, Contentverse, alleviates overwhelming information input and related office document processes in a secure environment. Access and interaction from any PC, Laptop, Tablet, or smart phone responds to the near-instant response demand. Customers experience accelerated proficiency with minimal impact to on-going operations. Also, while flipping the pages, don’t forget to go through the articles and CXOs written by our in- house editorial team and industry experts respectively.
  • 6. A Boon to Employee Achievement Rewards & Recognition Articles How Content Marketing is Driving Small Business Towards Quick Success COVER STORY Never Far From Everything You Need 20 32 08 COMPUTHINK Business Insight
  • 7. Making Documentation Easy Contents Digitech Systems Bringing Innovation in Digital Document Distribution Doccle An Emblem of Trust and Integrity MereSecure A Ceaseless Legacy Maegaret HirchCXO 16 22 36 28
  • 8.
  • 9. sales@insightssuccess.com October, 2020 Editor-in-Chief Senior Sales Manager Business Development Manager Marketing Manager Technical Head Technical Specialist Digital Marketing Manager Research Analyst Database Management Technology Consultant Sumita Sarkar Managing Editor Anish Miller Executive Editor Rohit Chaturvedi Assistant Editors Jenny Fernandes Rohit Chaturvedi Visualizer David King Art & Design Director Amol Kamble Associate Designer Kartik Balapurkar Kshitij S Andy Mitter John Matthew Sales Executives David, Martin, Avinash Business Development Executives Steve, Joe, Aidan, AnupJacob Smile Aditya Marry D'Souza SME-SMO Executive Amol Wadekar Frank Adams Circulation Manager Robert Brown Stella Andrew David Stokes Kushagra Gupts Co-designer Copyright © 2020 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success. Follow us on : www.facebook.com/insightssuccess/ www.twitter.com/insightssuccess We are also available on :
  • 11. The 10 Most Promising Content Services Platform Solution Providers, 2020
  • 12. Never Far from Everything You Need During these uncertain times, companies require alternatives to the traditional office environment. Teams working from home face challenges as they attempt to effectively communicate and share vital content. Colleagues separated by states or even continents need a way to securely access documents, comply with National and International regulations, and manage business processes. Already widely experienced with transforming business environments, Computhink has shown that its Enterprise Content Management solution Contentverse is perfect for remote teams of any size and composition. “The latest version, Contentverse 2020, is the ideal solution for WFH and social distancing. Computhink provides highly secure implementation options with multiple choices of secure client access, mission critical application integration, and customizations for a wide range of configurations. No organization in need of a versatile, easy-to-use ECM has to settle for less,” says Rajesh Ramachandran, the Computhink Vice President of Product Engineering. “Computhink provides highly secure implementation options with multiple choices of secure client access, mission critical application integration, and secure access for a wide range of business environments. No organization in need of a versatile, easy-to-use ECM has to settle for less.” “ Rajesh Ramachandran Vice President of Product Engineering
  • 13. Despite its growing adoption, some regulatory requirements seriously restrict and/or prohibit the use of cloud services. Sensitive government and/or customer data often cannot be kept in multi- tenancy servers. Security measures may require closed networks with no internet access, which makes external hosted environments untenable. On the flip side, there are several verticals that benefit from cloud storage and file management. For some of these industries, web access and/or hosted configurations are ideal, offering flexibility and a different pricing model for their budget. Contentverse can be deployed in hosted, on-premise, and hybrid environments. The hybrid deployment option opens up a wide variety of deployed, hosted and on-premise, server/services, storage, and database options. This gives customers versatility, opening availability to virtually every industry. With Contentverse 2020's new Enterprise Online client, users experience full functionality via a streamlined, responsive interface, no matter from which browser they access it. With the option to leverage SSL encryption for web clients, accessing Contentverse over the internet is more secure than ever. Multiple Deployment Options for Modern Needs
  • 14. While companies make operational concessions, the one thing no one wants to compromise on is document control while endeavoring to resolve the use and processing of physical documents. Computhink offers customers implementations that can be tailored to users roles, with named seats, concurrent seats, or a combination of both. For institutions with document access for multiple users at single workstations or for semi-public access of remote workstations, this flexibility is invaluable. Some software service providers will talk customers into seats they don't need. A diverse license offering ensures that the system deployed fits the customer's unique specifications. Many are turning to cloud access and SaaS in order to reach their documents from home. The SaaS model is not always sustainable, and it does not give users ownership of the product they are using. Computhink offers purchasing options, plain and simple. Customers can buy the software outright or choose extended payment terms, owning Contentverse from the point of sale and continuing ownership after they have completed payments. Cloud options are available, so that no business has to compromise when it comes to their use case and best fit. Straightforward Purchasing Options As organizations recover from turnover earlier in the year, onboarding comes back with a vengeance. Companies scramble to get their new hires caught up on company procedures and the employee handbook, but what about learning the software that they use? There is no one-size-fits-all for this problem. In addition to options for in-person training, Computhink offers customers access to the Contentverse Knowledge Center (CKC), an online learning platform / portal for end users and administrators to learn how to manage Contentverse and use its core features. The CKC provides various pathways made up of video courses and interactive assessments – customers get a hands-on, in-depth education. Depending on the modules selected, user level, and company needs, customers can tailor their CKC experience to suit their setup. E-Learning for Remote Teams
  • 15. So many organizations have suffered from the tighter bandwidth resultant of downsizing and reduced budgets. Without the personnel or guidance, dealing with data breaches starts to seem almost impossible. A company that wants to protect its information needs to invest in the right content management. Contentverse's user permissions govern who in the company sees what files, and a single dedicated security manager can limit the breadth of administrative oversight to restrict access. With Contentverse 2020's Content Sentinel, users can give controlled access of select documents to those outside of the system, allowing for sharing while maintaining absolute security. With so many companies sharing files remotely, even to local partners and among digitally connected teams, Content Sentinel is the answer for safeguarding content. Secure Access from Afar Computhink's ECM Contentverse is built to fit the remote requirements of any organization. Offering a wide range of Content Service Platform options, the Computhink team will continue to adapt to customer needs and offer certainty in these uncertain times. With Contentverse 2020, you're never far from everything you need. Content Services and Contentverse
  • 16.
  • 17.
  • 18. DIGITECH S Y S T E M S Making Documentation Easy Documents lost can sometimes lead to war because the devil is in the detail and the detail is in a document. The world’s most enduring mysteries come about when important details are either not documented or the documents are lost. Not documenting can have many reasons including a sheer sense of urgency leading to the inability to document facts in time. Losing documents too can have as many reasons, inadvertently or by plain ignorance. Or worse, the lack of foresight. In the world we live in, all it takes to bring down the biggest, brightest and the best, is a lost document, digital or otherwise, with the most known examples coming from the world of business and entrepreneurship. Against this backdrop, and to give industries all the information needed, right at their fingertips, even on the go, Digitech Systems of Greenwood Village, CO came about in the year 1997. HK Bain, its CEO joined them a while later in 2000. Driven by Purpose From the very beginning, if there was one thing Bain ever wanted of Digitech Systems solutions, it was to make the process of locating documents and information less stressful and more cost-effective. It then goes to their credit that they have managed to address both these conditions by keeping things easy, simple and quite affordable. In fact, they have gone so far ahead on this path that digitization of paper-based files and documents does not appear to be the Holy Grail any longer. It is the ability to get the right information to the clients’ needs at the right time. “Digitech Systems provides software and services that give companies the ability to get any document, anywhere, anytime,” says Bain. Content Management, according to Bain, remains incomplete where important business information cannot automatically be extracted; and source documents linked to an automated process, something that remains Digitech Systems’ forte. One of their most-admired of USPs is that their products need only days or, at best, hours to set up and operate – a far cry from the weeks or months that others take. They also remain the only company that offers a fully-integrated suite of information management services that can be deployed either on the cloud or on premise, including process automation, document capture, and forms processing which allow users to work with just one vendor to meet all their document management needs. All these have resulted in triple-digit ROI figures and full project payback in less than a year for their clients! Redefining Benchmarks Bain, the CEO, attributes Digitech Systems’ success to the way its products are structured with a full suite of information management products that can be deployed either in the cloud or on a company’s own network. In addition to industry standards like collaboration, version control, and security, their product suite also offers fully integrated records retention, process automation, document capture, and AI-driven forms processing. Their product suite today includes the following components: Ÿ ImageSilo®: Secure storage and access to data on the cloud Ÿ PaperVision® Enterprise: Secure storage and retrieval of information on user premise Ÿ PaperVision® Enterprise 16 | MM 2020 www.insightssuccess.com The Most Promising Content Services Platform Solution Providers 2020
  • 19. HK Bain CEO Digitech Systems 17|MM 2020www.insightssuccess.com
  • 20. WorkFlow: Streamlining of business processes Ÿ PaperVision® Capture: Automating the process of information capturing Ÿ PaperVision® Forms Magic technology: Classifying and extracting information with their patented artificial intelligence (AI) systems Ÿ PaperVision.com: Easy and effective information management on the cloud Ÿ PaperVision® ScanPro: Fast and easy uploading of documents to the cloud Ÿ PaperFlowTM: Initiating instant document scanning Ÿ PaperVision® Enterprise Report Management: Converting print streams to electronic reports Jamie Bsales, Director of Solutions Analysis, Keypoint Intelligence-Buyers Lab says, “Just when we thought the PaperVision platform couldn’t get any better, Digitech Systems has raised the bar again!” With the devil in the detail being taken care of, and documents safely stored, businesses have every reason to charge full steam ahead. Results then speak for themselves! Ÿ Cooperative Educational Services: In response to the Covid 19 pandemic, Digitech Systems’ solutions enabled them to work remotely overnight and helped them keep $5-8 million per week worth of goods moving between organizations. Ÿ Real Property Management Vancouver: Digitech Systems enabled their conversion to a fully electronic property owner setup Ÿ Seafood Producers Cooperative: Digitech Systems’ solutions have helped them save $891,000 annually Ÿ Woodstock Hospital: Digitech Systems’ solutions gave them a 258% ROI on a three-month project payback timeline, helping them win a 2020 ROI Award from analysts at Nucleus Research Ÿ Amherst Label: Using Digitech Systems’ solutions, they have saved up to $269,520 annually Rebecca Wettemann, Principle Analyst at Valoir says, “PaperVision.com beats low-end cloud content sharing applications on functionality and competes well with high-end ECM solutions at a higher price point.” Voyaging towards Excellence Digitech Systems as an organization is not simply about information digitization, documentation and solutions. They go beyond to include the much-valued ability to understand the client and their latter’s needs and suggest products likewise. In doing so, the Company is today an acknowledged values-first organization that remains a rewarding place to work for its employees, and an organization that values its customers and their needs. This is reflected in the high standards of its products with the entire line-up having received Platinum ratings from product testers at Buyers Lab. Equally valued remain their exemplary interpersonal relations, be it within the organization, with clients or with the world at large. Reinforcing their values, they proudly display and discuss the same in their offices, on their website and even in their promotional and marketing materials. It remains quite prominent in their corporate vision too which is: “We desire to create for all stakeholders a safe, prosperous, wildly successful, value-based organization by offering affordable electronic document management solutions giving customers the ability to get any ® document, anywhere, anytime. ” In times to come, information may become so ubiquitous that it mimics the air around us, something always felt but seldom seen, and whose loss could be life- threatening. It would then be left to the likes of Digitech Systems to help capture, process, decode, store and supply information and data in ways that would add meaning while making things easy for businesses. 18 | MM 2020 www.insightssuccess.com
  • 21.
  • 22. Rewards & Recognition A Boon to Employee Achievement 20 | MM 2020 www.insightssuccess.com
  • 23. ewards and recognition at the workplace keep the Remployees going. They need to know that they are valued and appreciated for their work. The employers will be the highly benefited party by doing so. It is important for companies to keep pace with the current trends in Human Resource to keep the employees satisfied. Keeping the employees engaged is a task that every company should consider. It is crucial for business growth that the employees remain engaged. According to a report by the Harvard Business Review, recognition for high performers was the key driver for employee engagement. Apart from the rewards to the business, the individuals also feel respected when they are recognized. They feel they are important to the company, and to keep that impression they perform even better than before. There are several benefits that a solid recognition program can bring to a business. Top Driver for Engagement Companies that have a recognition program in place tend to keep their employees engaged. Employee recognition overwhelmingly shows positive effects on the overall employee experience. This keeps the employees motivated and the urge to do more is active. The old traditional ways of recognition like giving out watches, coffee mugs, etc. is still in picture but in a smaller quantity. The modern ways of recognition are seen as appreciation mails or letters, token of appreciation, bonus, etc. Increase in Productivity The employees feel valued when their work is recognized. This leads to increase in productivity. When they are unhappy about their workplace or working conditions, they tend to waste time and not work whole-heartedly. Workplace recognition also curbs the wastage of resources and increases the productivity of the business. The feeling of being noticed and supported is a driving factor for everyone. A Merry Workplace Happy employees make a happy workplace, and a happy workplace brings out happier results. Appreciating the small things that employees do brings a smile on their face and can make their day. The big things as well, bring them a great sense of pride, not only for themselves but for working with the company. A significant reward for a particular employee can bring more happiness than one can imagine. Efforts Matter too There are times when employees work hard day and night to complete their tasks or targets. Their tasks might not be big or might not lead to the end to a project, but their efforts need to be appreciated. Without hard work and efforts from each member of the team, a project cannot be completed. At times, even after so many efforts by everyone, the project can end up in drains. Success should not be the only eligibility criteria for rewards and recognition. By rewarding the efforts of employees it might even improve the company culture. Recognition from Peers Every project or work needs more than one person to be complete. The employees work in teams and get things done. These people are the ones who work together on a daily basis and are the best judges. The peers should be given an opportunity to nominate each other for rewards. This way there is always a healthy competition going on, and this keeps them on their feet all the time. Peer recognitions mean a lot more than direct employer recognitions as there are emotions attached here. From all of this we can only conclude that all companies, small, medium and big, should have rewards and recognition program. Such things not only motivate them to perform well and give their best, it also gives them an objective to reach. The culture and environment of the workplace proves to be healthy with such schemes in place. Business Achievers 21|MM 2020www.insightssuccess.com
  • 24. 22 | MM 2020 www.insightssuccess.com
  • 25. C Bringing Innovation in Digital Document Distribution Content is key in our business development because every administrative document has his specific processes, legislations, archiving needs,” says Bram Lerouge. Bram is the CEO at Doccle and responsible for result driven and customer oriented in obtaining the objectives through collaboration and mutual respect. Doccle is the largest and most innovative digital administration platform in Belgium and more than 2 million Belgians now receive, process andstoredocumentsonit. Below are the highlights of the interview conducted between Insights Success andBramLerouge: What ledto theinceptionof thecompany? Doccle was created to solve a very generic problem for individuals (consumers, independents, small company leaders) : provide a secure content platform, easy to use, to handle the whole of your personal or professional administrative interaction with your suppliers for the exchange of important personal documents like payslips, invoices, tax documents, contracts to sign, insurance documents, …. In a time where we areused toconnectand interactwithfriendsthroughfacebook,with professional relations through Linkedin, there was no easy solution to interactwiththe40 to50supplierseveryonehas arelationwith. Describe the company and its extensive content services which address allthe needs of its customers. Doccle is the only multisided platform in Europe for the exchange of important information in the context of our users’ personal The Most Promising Content Services Platform Solution Providers 2020 23|MM 2020www.insightssuccess.com
  • 26. administration. For our supplier community we are a technology platform they can connect to, to integrate all types of administrative technology in their own portals and distribution channels: payment technology for invoices, electronic signatures for contracts, legal archiving, Sepa Direct Debit activation, electronic registered mail. In short every technology to support an active administrative relationship with their clients. For our second community of individual users, we provide mobile apps and online solutions for the whole of their administration: paying invoices, signing documents, a personal archive for all your importantdocuments. As a content service provider company, what contribution the company has made in assisting its clientsforachievingmeasurablegoals? Doccle has become the largest multisided platform in Belgium in less than 6 years. We have 2 million users, which is about 41% of all households that have created a digital connection with their suppliers. Our supplier community has grown to more than 10.000 companies using “All your personal information in paper archives will be brought to live by Doccle through the digital relationships you create with your suppliers.” 24 | MM 2020 www.insightssuccess.com
  • 27. our platform with marketshares of above 80% in HR&payroll, Social security for independents, utility companies like water distribution companies, healthcare with mutualities and hospitals, Telecom, Government. For suppliers we reduce late payments of invoices with 50%, increase traffic to their portals by 17%, increase the NPS with 10-15% and reduce churn of customers. How does the company’s content service differfrom the othercompanies’services? The main difference is not the individual technologies like payments, signing, but the fact that we provide one technology platform with open API’s that combines all the necessary technologies to support an innovative administration with the exchange of administrative data and documents. We are unique in the creation of an ecosystem where individual clients connect to their suppliers once and from then on, all administrative content is put directly in the personal administration vault of the users. Our solution is patented because it does not require any addressing information to invite companies clientstoconnect. Give a detailed description of the featured person’s influence over the company and the industry. I was working for a large HR & payroll provider when Doccle was created as a spinoff based on Corporate venture capital. As the initial creator of the idea, together with a group of innovative intrapreneurs of the first organizations in our ecosystem, I focused that roadmap and the developments onto the idea of a connected platform that digitizes client supplierrelationships. Describe in detail about the work culture and the values that drivethecompany. Our company has a culture where hard work is combined with an open and agile work culture where there is room for informal events with our team. Our values are about being extremely privacy focused given the confidentiality of the information, but also being innovative and creative in realizing high growth and network effects through mobile solutionswithgreatUX andhighsimplicity. What is your vision for the company? And what would be the best roadmap forgettingthere? It is our ambition to become one of the largest platforms in Europe. We believe that simplicity and high growth should be possible without jeopardizing privacy aspects by selling data or pollution of personal administrationwithcommercialcampaigns. Administration is to be organized as a connected network : we bring the simplicityofsocialnetworkconceptstoyouradministration The documents in your administration will disappear and become information. Augmentation this information is key to create an administrationthatisnotonlysimpler, butalsoproactiveandintelligent We believe that simplicity will become a commodity, and trust and privacy by design will become a differentiator. The Doccle platform will become a “Trusted” platform where the one version of the truth about a user is archived, butalsoshareablewithothersonlyafterexplicituser consent. We have a unique business model with a community of organizations that benefitfromgrowth andacommunityof users. Technologies that will facilitate this evolution will be new interaction paradigms like chat and video calls, AI technologies to enrich personal information into an intelligent personal archive that assist our users in tasks they need to perform before they even knew that needed to be done. Atrue Do It For Me platform where consent based automation will drive your personal onboardingandadministrativeinteractionswithsuppliers. 25|MM 2020www.insightssuccess.com
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  • 34. How CONTENT is DrivingMARKETING Small BUSINESSES Towards Quick SUCCESS C ontent marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent matter, be it written, photographed or video-graphed to attract and retain a clearly differentiated audience which with consistent efforts drives profitable customer relations. To illustrate this point, take the example of a tooth- paste maker. After telling the world all there is about THEIR tooth-paste (and probably boring everyone to death with their teeth falling out!), there may still not be much sale. Why? Because everyone’s doing the same thing, which is to try and sell stuff. What is it that they need to do to stay relevant and promote their sales? They need to market the right content i.e., information that may be relevant to user which is also in line with the product being sold by the content creator, and create a life-long connect. Till now, Content Marketing was the forte of big companies which had the wherewithal including content itself, in addition to dedicated teams to put forth their points succinctly. With the world going digital and the net getting things firmly in its grasp, the thing about getting the right information isn’t really an issue any longer. Anyone with the right broadband connection has accesses to a sea of content we today call the internet. So how does content marketing drive small business towards quick success? To understand this better, we need to be aware of the pluses and minuses of small businesses. Pluses include: n Can be incorporated/ started easily n Not a very large product line n Limited specialization n Extreme localization Minuses include: n Can close just as easily as they open n Others with larger product lines can overwhelm them n Difficulty in scaling up due to ownership and product issues From the above, it becomes fairly obvious that for a small business, there isn’t really much of a scope other than content marketing to garner and retain a market share. Pitched before a determined, deep-pocketed adversary, the only way a small business can survive besides grow is by showing valuable content to its customer base. Among other things, content marketing helps in the following ways: - It helps show the creator as an authority with a sense of responsibility and reliability in the field Let’s take the example of a motor mechanic with his/ her/ their own garage. With competition galore, where they can up the ante is by informing patrons about the need for things like timely servicing, types of servicing, types of engine oils and their advantages. They can show pictures of what may go wrong if maintenance isn’t on time and the likes. Doing so consistently while also attaching customers’ 32 | MM 2020 www.insightssuccess.com Bussiness Insight
  • 36. views and testimonials, shall show the marketer as an authority with an immense sense of responsibility and reliability. To increase the responsibility and reliability, one may also include activity where one does not charge (like consultation). - Where the content is contemporary, it can help drive traffic towards one’s business and website The perfect example here could be of a drug store which gives daily information about Covid-19, places to be visited for testing, doctors to be visited who may advise tests, precautions to be taken, latest figures and the likes. Even if the Drugs Stores is fairly small and indistinguishable physically, the content they put online can help them get targeted customers and visitors to their websites and shops. Even if the customer does not buy anything initially, the thing about the shop being reliable with information stays at the back of one’s mind leading to a visit when most needed. - Contemporary content brings brand recall, and brings more customers Some of the leading small businesses remain in the limelight because they have kept in touch with clients with timely information, be it about products or things surrounding them. Take for example food. Food everywhere in the world has stories behind it and a certain way of cooking it. Now imagine a seller of such foods who sends his clients recipes and tells them about all he new gadgets and kitchen appliances which can help make their lives easier, and also of ways to use them correctly. It’s not without reasons that everyone would want them to be their client! Size then does not matter. Timely service does! Adding to one’s feeling of remaining customer friendly is the internet which helps one do so with speed and efficiency. - Contemporary content gives high rating on every forum Small businesses in constricted business areas too need high ratings these days to survive. And the best way is to market their wares and services on social media. Besides selling products, those that put across the right content irrespective of forms, gets their intended client’s eyeballs. And the ones getting maximum eyeballs also get high rating on these mediums. Put together what it means is that by placing the right content at the right place at the right time, one gets high rating on search engines which itself translates into extra visibility, and business. In the end, it’s about a businesses’ choice. Some like to talk about things other than business. Others seem to think that doing so is pointless as long as the products sell and there are no complaints. What the latter don’t seem to understand is that there are a million like them who don’t care to differentiate. In time, it’s the one who is most recognized due to the right content who shall stand out- irrespective of size, and survive, if not grow. As for the other, they get treated like generics which get dispensed without batting an eye. 34 | MM 2020 www.insightssuccess.com
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  • 38. An Emblem of Trust and Integrity 36 | MM 2020 www.insightssuccess.com rior to the pandemic, the need for secure Pinformation transmissions and avoidance of data leakage, ransomware attacks, and phishing, all lead to the creation of better tools to replace insecure methods of email and fax. ® Pertaining to the same necessity, MereSecure was established on three principles: trust, honesty, and integrity. The team has built tools to solve challenges in the document exchange cloud space. The company’s flagship cloud-based product, XMS, is a secure document exchange platform which is at the core of anyone needing to handle content in the cloud safely. It allows companies to safely collect and deliver files outside of the organization. Exhibiting Excellence For the Founder, Markus Schmucki, the idea was to create a platform that could apply to anyone and not specific to an industry; to offer solutions that offered an easier implementation, training and was simple to use. He wanted to build applications that avoided how things were done currently and instead provided something unique on top of the general concept of familiar applications. Every participant company or person has some level of ® risk to evaluate. MereSecure has a tool that can help keep track of information via documents to and from clients, customers, consultants, pre-sales contacts, vendors and suppliers. XMS helps users to manage any outside company more efficiently by centralizing documents, uses safe practice system notifications, metrics with dashboards, workflows, and advanced search options. In addition, XMS can be used to transfer documents, spread sheets, and third-party forms to any external participant via a secure invitation. The easy to use platform offers a contact record manager, assignment tracking, unlimited custom fields on all files and history of all critical user actions. It leverages secure methods to send and receive files. There are no comparisons with other tools offered given most are based on classic file folder share techniques. XMS provides a portal platform for anyone to manage their documents and all from a simple secure web browser. Specific and Comprehensive Solutions ® MereSecure ’s XMS platform, technical professional services, and IT consulting explains what and how the solution will work in a simple to understand comprehensive message. The company thrives on simplicity. Its solutions require less training, users need limited support, and individuals are not intimidated by adding yet another service or product to their to-know list. XMS was built with a mind-set of doing something better for something that has not been designed yet. Following are a few specific distinctions: It is not another file sharing platform like DropBox or Google Drive. The portal offers tailoring with a multi-user permission based desktop login and built in search and workflow.
  • 39. Markus Schmucki Founder, CEO & President 37|MM 2020www.insightssuccess.com
  • 40. 38 | MM 2020 www.insightssuccess.com It offers custom Meta fields on any type of files that are uploaded to the system and permissions control whether those fields are shown to outside participants or not. A simple invite list of participants allows for 1 to 1,000+ recipients with an easy to use search on name, company, and email domain. It offers options for a bundle of files to be uploaded as a template so users no longer have to respond to the same form or document more than one time. The ability to categorize documents and filter view via permissions to those categories. Financial documents vs. Sales documents can be separated such that invited participants can be elevated with access without any additional settings on the assignments. A tool that can provide a blind- carbon-copy approach to sending documents to a list of clients who are competitors or a list of consultants who remain private. An attorney, tax preparer, security consultant, banker etc. all able to be isolated from collaboration. A Visionary Markus Schmucki, the Founder, CEO & President has an extensive experience working in the Information Technology (IT) ® industry. Prior to MereSecure , Markus served the last fifteen years as the co-founder of a successful FinTech company, working with customers that were Fortune 100 financial companies. His varied roles included VP Engineering, VP Product Development, VP Operations and Professional Services along with acting as the Chief Information Security Officer. He also possesses experience in software engineering design, database design and in a variety of information technology and training roles. ® At MereSecure , Markus applies this experience in making decisions on product design, technology, and infrastructure. He has an overall strategy for the company to build out pragmatic (mere) simple-to-use solutions while building on its professional services offerings. ® MereSecure ’s XMS product makes it easier and more efficient for questionnaires as forms to be presented and documents to be collected from third parties.
  • 41. “ We offer an improved, easy to use and secure cloud-based application solution for everyone at a reasonable price. 39|MM 2020www.insightssuccess.com Promising Trust, Leading with Integrity Aside from the obvious work-life balance ® mantra, MereSecure ’s motto on the logo wall sign at the office states—from the author C.S. Lewis— “Integrity is doing the right thing, even when no one is watching.” ® MereSecure is focused on expanding the reach with Information Technology computer related services and, by continuing to educate for the need of encryption based solutions. The company also wants to expand its XMS document exchange platform to different industries ranging from Accounting, Insurance and Mortgage Brokers, Contractors, Banking, Legal and Construction Services and a few others. The company believes that the XMS platform is evidently applicable to a range of types of companies and even consumers. ® With regards to MereSecure ’s cloud- based document exchange platform, it helps organizations and individuals not rely on insecure email attachments or be limited to think in shapes of folder structures. “We have a simple and affordable solution,” concludes the team ® at MereSecure for more information, meresecure.com