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Streaming in a Pandemic
By Kyler S Hamilton
Abstract
This research report looks to lay out a basic timeline for the evolution of online teaching and streaming platforms.
Starting in the past, the report talks about the habits of society before the pandemic and how those habits have either been
challenged or reinforced since adapting to what is for many people their first-ever quarantine. The report includes a survey and
also speaks on the present-day circumstances concerning social distancing and the current mindstate of people. Going further, it
predicts the future outcome of society and technology in a world past COVID-19, particularly in the areas of entertainment and
education.
Background information
● Online teaching had its early developments during the mid-1990’s
● Has now expanded even further due to technological advancements
● Access has extended post-secondary education to secondary and some primary
educational institutions
Streaming and Online teaching in the Past
● Online learning and streaming especially have not been around for too long…
but longer than you might think
● Streaming: Netflix launched in 1997, Hulu in 2007, MasterClass in 2015
● Online Teaching: Strayer University 1996
past /present
● As technology improved so did online learning
● Schools like Strayer University were becoming more credible
● Streaming services like Netflix, Hulu, Youtube, and Amazon were starting to
push out cable television
Present
● Many people suddenly have a huge amount of time on their hands
● Streaming has grown a large amount over the years and with us being required to
stay home that has only helped streaming companies
The top answer responds to how often
participants have been on streaming
platforms
The bottom answer responds to how
often participants have you gone out
during social distancing
As you can see the largest bubbles are
those who don’t go out often or seldom
however they have spent the most time
on streaming platforms during social
distancing
Sometimes
Not often
Sometimes
Often
Very Often
Often
Sometimes
Sometimes
Present/Post COVID-19
This tableau highlights the what
new hobbies participants have
taken up.
Staying congruent with the
previous data, a large amount of
participants respond “No” or
something of the sort
However there are a plethora of
activities that people have taken
up… a lot of which correlate to
classes for MasterClass
Zoom, MasterClass, and The CHOSEN
● Since social distancing, video services like
Zoom, FaceTime, Skype, and YouTube and
more have also seen a large increase in
their users
● These services have been used to allow
schools to still teach their students, family
members to stay in touch, and even
churches to continue to have services and
small groups
● The church surprising has stayed well
connected during this time due to apps like
YouVersion Holy Bible App and new
entertainment like The CHOSEN
● Companies like MasterClass have taking
advantage of the time period and increase
in interest by allowing free subscriptions
for a short period of time in addition to
their special offer. (any purchaser of a
MasterClass subscription comes with two
passes. One for the purchaser and one to
give away free)
Post-COVID-19
This data reflects how
people have responded
to being forced to take
online classes and work
from home this spring
Most respondents said
they did not enjoy
working from home or
taking online classes
however if COVID-19
still proved to be an
issue in the fall then
most responded that
they will continue
taking online classes
Conclusion
● since technologies rapid growth humanity has shown a huge increase in
technological dependency
● I believe COVID-19 might bring a certain urgency and expedite the growth of
technology even more
● We have never had a pandemic while also being as connected as we are with
technology.
● Our main forms of entertainment have grown through streaming and online
technologies more and more… and even things that did not need technology
like sports, have matured towards being online
● With AI, AR, VR, and 5G, Social distancing could soon become the new social
norm in the future
Citations
Corbett, Kelly. “Masterclass Is Launching a New Live Series and It's Completely Free.” House Beautiful, House Beautiful, 15 Apr.
2020, www.housebeautiful.com/lifestyle/a32162234/masterclass-launches-free-weekly-live-stream-series-with-instructors/.
Haynes, Chris. “Most Valuable Professor? Steph Curry to Teach Online Basketball Courses.” ESPN, ESPN Internet Ventures, 16
Nov. 2017, www.espn.com/espnw/sports/story/_/id/21432831/golden-state-warriors-superstar-stephen-curry-begin-teaching-
basketball-classes.
Itzkoff, Dave. “Steve Martin on Teaching You (and Himself) How to Be a Comedian.” The New York Times, The New York Times,
18 Apr. 2017, www.nytimes.com/2017/04/18/arts/steve-martin-comedy-dave-chappelle.html.
Citations
“MasterClass Now Streaming on TVs Everywhere.” Yahoo! Finance, Yahoo!, 16 Apr. 2020, finance.yahoo.com/news/masterclass-
now-streaming-tvs-everywhere-130000377.html.
Miller, Julie. “Werner Herzog Reveals the One Crime He Won't Commit in the Name of Film.” Vanity Fair, Vanity Fair, 13 July
2016, www.vanityfair.com/hollywood/2016/07/werner-herzog-masterclass.
Pajer, Nicole. “Armin Van Buuren Teaches Fans to DJ With MasterClass: Exclusive.” Billboard, 5 Dec. 2017,
Citations
www.billboard.com/articles/news/dance/8055125/armin-van-buuren-masterclass-teach-fans-to-dj.
Plaugic, Lizzie. “Who Is MasterClass for? Talking to the People Who Take Online Classes with Big-Name Celebs.” The Verge, The
Verge, 15 May 2017, www.theverge.com/2017/5/15/15640354/masterclass-users-werner-herzog-gordon-ramsay.
TodayShow. “James Patterson Writes New Book with 'Masterclass' Winner.” TODAY.com, www.today.com/video/james-patterson-
writes-new-book-with-masterclass-winner-703648323650.
Brown, Lachlan. “My Epic MasterClass Review: Should You Pay for It?” Hack Spirit, 3 Apr. 2020, hackspirit.com/my-epic-
masterclass-review-should-you-pay-for-it/.

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Streaming in a pandemic 3

  • 1. Streaming in a Pandemic By Kyler S Hamilton
  • 2. Abstract This research report looks to lay out a basic timeline for the evolution of online teaching and streaming platforms. Starting in the past, the report talks about the habits of society before the pandemic and how those habits have either been challenged or reinforced since adapting to what is for many people their first-ever quarantine. The report includes a survey and also speaks on the present-day circumstances concerning social distancing and the current mindstate of people. Going further, it predicts the future outcome of society and technology in a world past COVID-19, particularly in the areas of entertainment and education.
  • 3. Background information ● Online teaching had its early developments during the mid-1990’s ● Has now expanded even further due to technological advancements ● Access has extended post-secondary education to secondary and some primary educational institutions
  • 4. Streaming and Online teaching in the Past ● Online learning and streaming especially have not been around for too long… but longer than you might think ● Streaming: Netflix launched in 1997, Hulu in 2007, MasterClass in 2015 ● Online Teaching: Strayer University 1996
  • 5. past /present ● As technology improved so did online learning ● Schools like Strayer University were becoming more credible ● Streaming services like Netflix, Hulu, Youtube, and Amazon were starting to push out cable television
  • 6. Present ● Many people suddenly have a huge amount of time on their hands ● Streaming has grown a large amount over the years and with us being required to stay home that has only helped streaming companies
  • 7. The top answer responds to how often participants have been on streaming platforms The bottom answer responds to how often participants have you gone out during social distancing As you can see the largest bubbles are those who don’t go out often or seldom however they have spent the most time on streaming platforms during social distancing Sometimes Not often Sometimes Often Very Often Often Sometimes Sometimes
  • 8. Present/Post COVID-19 This tableau highlights the what new hobbies participants have taken up. Staying congruent with the previous data, a large amount of participants respond “No” or something of the sort However there are a plethora of activities that people have taken up… a lot of which correlate to classes for MasterClass
  • 9. Zoom, MasterClass, and The CHOSEN ● Since social distancing, video services like Zoom, FaceTime, Skype, and YouTube and more have also seen a large increase in their users ● These services have been used to allow schools to still teach their students, family members to stay in touch, and even churches to continue to have services and small groups ● The church surprising has stayed well connected during this time due to apps like YouVersion Holy Bible App and new entertainment like The CHOSEN ● Companies like MasterClass have taking advantage of the time period and increase in interest by allowing free subscriptions for a short period of time in addition to their special offer. (any purchaser of a MasterClass subscription comes with two passes. One for the purchaser and one to give away free)
  • 11. This data reflects how people have responded to being forced to take online classes and work from home this spring Most respondents said they did not enjoy working from home or taking online classes however if COVID-19 still proved to be an issue in the fall then most responded that they will continue taking online classes
  • 12. Conclusion ● since technologies rapid growth humanity has shown a huge increase in technological dependency ● I believe COVID-19 might bring a certain urgency and expedite the growth of technology even more ● We have never had a pandemic while also being as connected as we are with technology. ● Our main forms of entertainment have grown through streaming and online technologies more and more… and even things that did not need technology like sports, have matured towards being online ● With AI, AR, VR, and 5G, Social distancing could soon become the new social norm in the future
  • 13. Citations Corbett, Kelly. “Masterclass Is Launching a New Live Series and It's Completely Free.” House Beautiful, House Beautiful, 15 Apr. 2020, www.housebeautiful.com/lifestyle/a32162234/masterclass-launches-free-weekly-live-stream-series-with-instructors/. Haynes, Chris. “Most Valuable Professor? Steph Curry to Teach Online Basketball Courses.” ESPN, ESPN Internet Ventures, 16 Nov. 2017, www.espn.com/espnw/sports/story/_/id/21432831/golden-state-warriors-superstar-stephen-curry-begin-teaching- basketball-classes. Itzkoff, Dave. “Steve Martin on Teaching You (and Himself) How to Be a Comedian.” The New York Times, The New York Times, 18 Apr. 2017, www.nytimes.com/2017/04/18/arts/steve-martin-comedy-dave-chappelle.html.
  • 14. Citations “MasterClass Now Streaming on TVs Everywhere.” Yahoo! Finance, Yahoo!, 16 Apr. 2020, finance.yahoo.com/news/masterclass- now-streaming-tvs-everywhere-130000377.html. Miller, Julie. “Werner Herzog Reveals the One Crime He Won't Commit in the Name of Film.” Vanity Fair, Vanity Fair, 13 July 2016, www.vanityfair.com/hollywood/2016/07/werner-herzog-masterclass. Pajer, Nicole. “Armin Van Buuren Teaches Fans to DJ With MasterClass: Exclusive.” Billboard, 5 Dec. 2017,
  • 15. Citations www.billboard.com/articles/news/dance/8055125/armin-van-buuren-masterclass-teach-fans-to-dj. Plaugic, Lizzie. “Who Is MasterClass for? Talking to the People Who Take Online Classes with Big-Name Celebs.” The Verge, The Verge, 15 May 2017, www.theverge.com/2017/5/15/15640354/masterclass-users-werner-herzog-gordon-ramsay. TodayShow. “James Patterson Writes New Book with 'Masterclass' Winner.” TODAY.com, www.today.com/video/james-patterson- writes-new-book-with-masterclass-winner-703648323650. Brown, Lachlan. “My Epic MasterClass Review: Should You Pay for It?” Hack Spirit, 3 Apr. 2020, hackspirit.com/my-epic- masterclass-review-should-you-pay-for-it/.

Notes de l'éditeur

  1. People are becoming more enticed by the idea of taking learning out of a brick and mortar school building, to coffee shops, on walks, and even to the couch in their own homes. Since the early 2000’s online learning has been steadily improving and evolving. It used to be only for post-secondary education; However, due to extenuating circumstances and exponential technological advancements, online learning has extended from graduate students all the way down the ladder to middle school students.
  2. Technology back then was not as advanced as it is not so not many people even had access to internet let alone were taking online classes
  3. Most everyday places, hole-in-the-walls, banks, churches, schools, restaurants, and huge business buildings were asked to close their doors, and if possible continue business with none face to face interaction. Even all professional sports: NBA and college basketball, NFL and college football, golf, tennis, etc., have put their seasons on hold until further notice. Now sports are replaced with ESPN+. Hulu and Disney+ offer package deals to gain access to an ESPN subscription. This has become especially popular because of the rise in fans of UFC Due to streaming, sections of entertaining that once never relied on technology are still alive and in some cases growing because of streaming. Like our sports.
  4. College students, with the exception of some primary and secondary educational institutions, are still in school and taking classes until the end of the school year. Also, some professionals like teachers, principals, and those working for big corporations like FedEx, have continued to work from home. Which these also have fed into growing streaming services and online video services. What many people have decided to do with their time is to learn or hone a new skill. for cooks, musicians, painters, and gardeners this time period is golden for digging into their craft. With a huge increase in couch potatoes as well, MasterClass is one of the major streaming services on the rise during this pandemic. This is an amazing innovation for education and social culture in our time. We are able to learn from those most successful in the comfort of our homes, on our TV screens, phones, and tablets. People are now sitting in their homes searching for new creative facets to satiate their attention. Musicians usually play for large crowds of people and have now been cut off from that. Athletes are looking to see how they can stay in shape and continue to improve their game while stuck at home. Many cooks aren’t allowed to go to work anymore and are now looking for ways to pass the time. For the one who loves to learn new things or even wants to master something they’ve already been doing, MasterClass is just for them. MasterClass is taking advantage of the times by offering a special deal. For $90 you can purchase a subscription to MasterClass and receive two passes, one for you and one to give away free. MasterClass is also continuing to add more and more instructors to its catalog the most recent ones being penn and teller who teach magic and even Ron finley who teaches “how to garden like a gansta”
  5. In times of crisis, many people look to a higher power for answers and protection. There has been an increase in faith and religion from society, a good example of this are Christians. Many churches like Transformation Church led by pastor Michael Todd have continued to spread the truth of the gospel and the good news streaming online through YouTube. The Christian community has maintained a strong presence on social media and has even continued to have small groups using services like Zoom, FaceTime, and GoogleDuo. If you do not know what small groups are it is a way for Christians to discuss the Bible in a more intimate and private setting focused around community and the individuals where they can ask questions and pray for each other. The CHOSEN is the first-ever multi-seasonal TV show about the life of Jesus Christ. It is completely funded by viewers through donations and is available free to be streamed from your phone, Apple-TV, or Amazon firestick.
  6. Predictions for streaming and online teaching in a Post COVID-19 life The first thing that sticks out is every participant in the survey answered “Yes” to the question, “Are you taking online classes or have to work from home?”. In contrast, only 26.8% of participants said they enjoyed working and taking online classes from home, while 73.2% said they did not enjoy it. When asked, “Have you been following social distancing strictly?” 58.5% responded “Yes” and in response to “How often have you been on streaming platforms?” 61% said, “Very often”. It should also be noted that over 50% of participants said they picked up, learned, or honed a new skill during social distancing. This includes, but not limited to, cooking, drawing, hair styling, videography, and foreign language like we so on the previous tableau. It should also be worth mentioning that most participants responded they would not like to take online classes even COVID-19 was not an issue in the fall
  7. I predict in the future after the pandemic has passed, people will still be glued to their streaming platforms and devices. We already lived in a considerably socially distant world before we were asked not to leave our homes in order to stop the spread of a highly contagious disease. I predict online education will have a huge boom of profits and creativity as many more people lean towards staying home after being in their very first quarantine.