1. Skills
WORK EXPERIENCE
Copy Writer & Social Media Manager
Shikha Patial
Email: Shikha.pt@gmail.com
Twitter: @hermeticapella
Facebook: https://www.facebook.com/shikhadaflame
Linked In: http://www.linkedin.com/profile/view?id=220318995&trk=nav_responsive_tab_profile
Contact No –+91-9810878020
Qualification Institution Board/
University
Masters In Mass
Communications &
Journalism
HPU Shimla H.P University
Bachelors of Arts Center for Evening
Studies, Shimla
H.P. University
Class 12 (Commerce) Kendriya Vidyalaya,
Shimla
CBSE
Class 10 Chapslee School ICSE
Total Work Experience: 8 Years in Web Media Writing, Copy Writing, Content Editing, and Social
Networking
Creative Writing, Working on client briefs, developing content for digital media campaigns,
Handling freelance writers, getting bloggers to write product reviews, developing content
theme, features & copyediting.
Employer Profile Duration
Hashdigital.in Copy Writer/ Content planner
for social media campaigns.
Working on client’s briefs,
visualizing and creating copies
for their digital promotions
Brands handled: Kenstar,
Sansui, DIACOLOR,
KhalsaWarriors, Mirari, Central
Park, Brahma Real Estate,
Radisson Blu Noida, Clear My
Dues, OMOCO.
Feb 2014 – Oct 2015
Peppercloset Content Manager: Prime Aug 2012- Present

2. Activities & Internships
(www.peppercloset.com responsibilities are to develop
PR articles and newsletters for
Finance & Fashion Magazines
online. Updating & Maintaining
Content On the Facebook Page,
Twitter, LinkedIn, Pinterest &
Google Plus
Shabd Media Pvt. Ltd. Content Editor & Developer –
Reviewing, sub-editing and
editing stories and lifestyle
articles.
June 2013- December 2013
Absas Academic content expert –
The job included writing
scholarly work, research reports
based on Harvard and APA style
of writing and referencing.
January 2011- 2012
Citizen Media Pvt. Ltd. Worked as Content
Writer/Program Manager.
InstaMedia – Developed content
for celebguru.com and
techfemina.com
March 2009-Dec 2010
Trust Square Info Media Pvt.
Ltd.
Sub Editor: Sub editing for
themedguru.com and
themoneytimes.com
November 2008- March 2009
Shoghi Communications Pvt Ltd. Web Marketing Executive 2006-2007
Some Published Work Links:
http://www.himvani.com/news/author/shikha/
http://fm.indsyntest.com/wordpress/10-typical-activities-of-indians-on-facebook/
http://www.instablogs.com/celeb/celebrities-who-romanticized-death.html
http://www.instablogs.com/celeb/michael-jacksons-ten-encounter-under-knife.html
http://blahandmore.com/pepper-closet-aspirational-clothing-at-affordable-prices/
http://www.watblog.com/2012/12/13/pepper-closet-is-just-another-e-commerce-site-
dedicated-to-womens-clothing/
http://www.prlog.org/12037029-introducing-pepper-closet-luxury-fashion-is-just-click-
away.html
http://beforeitsnews.com/science-and-technology/2013/04/pepper-closet-launches-loyalty-
program-to-woo-customers-2572070.html
 Research on Influence of Media on lepers
 Reporting and sub editing for Hill Beat blog.

3. IT SKILLS
PERSONAL DETAILS
CO-CURRICULAR ACTIVITIES
 News and program anchoring for Zee Himachal
 Worked at My Fm from December to February. Work comprised of radio programming, RJ-
ing and outdoor broadcasting
 Volunteering For www.himachalwatcher.com, www.himvani.com and Umang Foundation.
 Short Film Making
 Radio Programs for university’s journalism department (Script Writing, sound recording,
editing, selection of songs)
 Short Films for department (Handling camera, script writing and editing)
 Attended various seminars on contemporary issues in journalism and mass
communication. (Like Trivialization of Media, latest techniques in media, internet journalism
etc.)
 Attended 2 days meet at Shimla of SAFMA ( South Asia Free Media Association)
MS Office, Digimax Master, Irfan View, Audacity, Sound forge. Notepad++, WordPress, Blogger,
Teamviewer, PhotoShop.
Marital Status: Single
Languages Known: English, Hindi