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ECDU12 - Leonora Valvo – The Original Social: Facilitating the Right Connections – US

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Leonora Valvo – The Original Social: Facilitating the Right Connections – US

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The Original Social: Facilitating the Right Connections Leonora Valvo, CEO
What Makes an Event “Worth It” ?
Making It Worth It ,[object Object],[object Object],[object Object],[object Object]
Why Isn’t Everyone Designing for “Worth”? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why Are People Designing for “Worth”? ,[object Object],[object Object],[object Object]
Event Experience Mindset ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Logistics v. Experience Mindset
Facilitate the Right Experience ,[object Object],[object Object],[object Object]
Make Use of Technology ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Use Event Marketing to: ,[object Object],[object Object],[object Object],[object Object]
Goal: Create a Positive Feedback Loop ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Summary ,[object Object],[object Object],[object Object],[object Object]

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ECDU12 - Leonora Valvo – The Original Social: Facilitating the Right Connections – US

Notes de l'éditeur

  1. A positive experience creates an “afterglow” effect increasing the probability of remembering the event Positive experience increases likelihood of attendee taking further (positive) action Recommending, Repeat Registration, Taking on a Sponsorship, Visiting a Community, etc