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LIPPINCOTT, WILLIAMS & WILKINS
WOLTERS KLUWER MISSION ,[object Object],[object Object],[object Object]
IN MY WORDS ,[object Object],[object Object],[object Object]
LIFECYCLE OF A HEALTHCARE WORKER PRODUCT LINE IN CLASS  STUDY  PROF.  ON- BOARDING APPREN- TICESHIP MID-CAREER BRIDGING  TO  CLINICAL CERT.  EXAM RECERT.  EXAM
IN MY WORDS ,[object Object],[object Object],[object Object],[object Object]
FOR EXAMPLE
CONTINUING EDUCATION IT GETS COMPLICATED Pharmacists Nurses Surgeons Massage Therapists PHARMACY SCHOOL   SPECIALTY  STUDY CERTIFICATION EXAM ON JOB TRAINING PRACTICE RECERT. EXAM MED SCHOOL Internists & Primary Care Physicians USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY MED BOARDS PRACTICE RECERT. EXAM MED SCHOOL USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT. EXAM NURSING SCHOOL SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCED DEGREES BASIC SCIENCE TECHNIQUE HANDS ON TRAINING CERTIFICATION PRACTICE CONTINUING EDUCATION
CONTINUING EDUCATION IT GETS COMPLICATED Pharmacists Nurses Surgeons Massage Therapists PHARMACY SCHOOL   SPECIALTY  STUDY CERTIFICATION EXAM ON JOB TRAINING PRACTICE RECERT. EXAM MED SCHOOL Internists & Primary Care Physicians USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY MED BOARDS PRACTICE RECERT. EXAM MED SCHOOL USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT. EXAM NURSING SCHOOL SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCED DEGREES BASIC SCIENCE TECHNIQUE HANDS ON TRAINING CERTIFICATION PRACTICE CONTINUING EDUCATION ,[object Object],[object Object],[object Object],Different clinical settings
CONTINUING EDUCATION IT GETS COMPLICATED Pharmacists Nurses Surgeons Massage Therapists PHARMACY SCHOOL   SPECIALTY  STUDY CERTIFICATION EXAM ON JOB TRAINING PRACTICE RECERT. EXAM MED SCHOOL Internists & Primary Care Physicians USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY MED BOARDS PRACTICE RECERT. EXAM MED SCHOOL USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT. EXAM NURSING SCHOOL SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCED DEGREES BASIC SCIENCE TECHNIQUE HANDS ON TRAINING CERTIFICATION PRACTICE CONTINUING EDUCATION Different clinical settings The 5-Minute Clinical Consult
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IT GETS COMPLICATED MED SCHOOL Internists & Primary Care Physicians USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY MED BOARDS PRACTICE RECERT. EXAM Primary Care Physician in Small Group Practice Resident or  Medical Student The 5-Minute Clinical Consult
[object Object],[object Object],[object Object],IN A NUTSHELL
 
ATUL GAWANDE SAYS
 
Primary Care  Pain Points
[object Object],[object Object],[object Object],HOW WE COULD HELP
EVEN FASTER  ANSWERS TO CLINICAL QUESTIONS Great Search If a user gets a search result  at all , we ’ll consider it a failed search. Users should go  straight  to the answer to their question.  Concise Content + + One-Stop Shop
A PATIENT VISIT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],5 MINUTES BEFORE CONSULTATION DURING CONSULTATION 5 MINUTES AFTER CONSULTATION
Books Library / Research Platform Google WHAT ARE THE OPTIONS? General  Reference Dermatology Sports Medicine Drugs Primary Care Procedures Patient  Handouts HARD TO SEARCH TAKE TOO MUCH SPACE ONLY 1 PLACE AT AT TIME QUICKLY OUTDATED NOT GREAT FOR PATIENT ED TOO MANY RESULTS WHAT TO CLICK? NOT ENOUGH IMAGES & PROCEDURES WAY  TOO MANY RESULTS PATIENTS CAN GET THEMSELVE TOO MANY PLACES TO GO WHAT TO TRUST? TAKES TIME AWAY FROM PATIENT JUST WANT THE 1  RIGHT  ANSWER
OUR SEARCH RESULTS ANTICIPATE  CLINICAL QUESTIONS
OUR SEARCH RESULTS ANTICIPATE  CLINICAL QUESTIONS
OUR SEARCH RESULTS ANTICIPATE  CLINICAL QUESTIONS
OUR SEARCH RESULTS ANTICIPATE  CLINICAL QUESTIONS
5 MINUTES BEFORE CONSULTATION DURING CONSULTATION 5 MINUTES AFTER CONSULTATION
CONTINUING ED CREDIT FOR CLINICAL SEARCHES
[object Object],ACCESS AT POINT OF NEED ,[object Object]
EARLY RESULTS ,[object Object],[object Object],[object Object],[object Object]
[object Object],A FINAL REQUIREMENT
PRODUCT LINE IN CLASS  STUDY  PROF.  ON- BOARDING APPREN- TICESHIP MID-CAREER BRIDGING  TO  CLINICAL CERT.  EXAM RECERT.  EXAM  A FINAL REQUIREMENT

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TOC 2011: Content as Application, presented by Reid Sherline

  • 2.
  • 3.
  • 4. LIFECYCLE OF A HEALTHCARE WORKER PRODUCT LINE IN CLASS STUDY PROF. ON- BOARDING APPREN- TICESHIP MID-CAREER BRIDGING TO CLINICAL CERT. EXAM RECERT. EXAM
  • 5.
  • 7. CONTINUING EDUCATION IT GETS COMPLICATED Pharmacists Nurses Surgeons Massage Therapists PHARMACY SCHOOL SPECIALTY STUDY CERTIFICATION EXAM ON JOB TRAINING PRACTICE RECERT. EXAM MED SCHOOL Internists & Primary Care Physicians USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY MED BOARDS PRACTICE RECERT. EXAM MED SCHOOL USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT. EXAM NURSING SCHOOL SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCED DEGREES BASIC SCIENCE TECHNIQUE HANDS ON TRAINING CERTIFICATION PRACTICE CONTINUING EDUCATION
  • 8.
  • 9. CONTINUING EDUCATION IT GETS COMPLICATED Pharmacists Nurses Surgeons Massage Therapists PHARMACY SCHOOL SPECIALTY STUDY CERTIFICATION EXAM ON JOB TRAINING PRACTICE RECERT. EXAM MED SCHOOL Internists & Primary Care Physicians USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY MED BOARDS PRACTICE RECERT. EXAM MED SCHOOL USMLE 1 USMLE 2 ROTATION INTERN YEAR RESIDENCY BOARDS FELLOWSHIP PRACTICE RECERT. EXAM NURSING SCHOOL SIMULATIONS CLINICALS NCLEX PRACTICE ADVANCED DEGREES BASIC SCIENCE TECHNIQUE HANDS ON TRAINING CERTIFICATION PRACTICE CONTINUING EDUCATION Different clinical settings The 5-Minute Clinical Consult
  • 10.
  • 11.
  • 12.  
  • 14.  
  • 15. Primary Care Pain Points
  • 16.
  • 17. EVEN FASTER ANSWERS TO CLINICAL QUESTIONS Great Search If a user gets a search result at all , we ’ll consider it a failed search. Users should go straight to the answer to their question. Concise Content + + One-Stop Shop
  • 18.
  • 19. Books Library / Research Platform Google WHAT ARE THE OPTIONS? General Reference Dermatology Sports Medicine Drugs Primary Care Procedures Patient Handouts HARD TO SEARCH TAKE TOO MUCH SPACE ONLY 1 PLACE AT AT TIME QUICKLY OUTDATED NOT GREAT FOR PATIENT ED TOO MANY RESULTS WHAT TO CLICK? NOT ENOUGH IMAGES & PROCEDURES WAY TOO MANY RESULTS PATIENTS CAN GET THEMSELVE TOO MANY PLACES TO GO WHAT TO TRUST? TAKES TIME AWAY FROM PATIENT JUST WANT THE 1 RIGHT ANSWER
  • 20. OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS
  • 21. OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS
  • 22. OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS
  • 23. OUR SEARCH RESULTS ANTICIPATE CLINICAL QUESTIONS
  • 24. 5 MINUTES BEFORE CONSULTATION DURING CONSULTATION 5 MINUTES AFTER CONSULTATION
  • 25. CONTINUING ED CREDIT FOR CLINICAL SEARCHES
  • 26.
  • 27.
  • 28.
  • 29. PRODUCT LINE IN CLASS STUDY PROF. ON- BOARDING APPREN- TICESHIP MID-CAREER BRIDGING TO CLINICAL CERT. EXAM RECERT. EXAM A FINAL REQUIREMENT