5. Content Marketing: Offer your clients useful and relevant information that will facilitate their purchasing process and work, and make their lives easier.
6. “ Content Marketing is the only marketing left.” Seth Godin “ The real secret to great marketing is creating compelling and useful content.” Rohit Bhargava
7. “ Write blog posts that others can use. The more you can help others, the more they’ll come back.” Chris Brogan “ Getting customers used to mean interrupting people. Today it’s all about compelling content.” David Meerman Scott
13. 56% of Companies Will Increase Their Content Production Budget in 2009 4% 9% 31% 25% 31% Slight Decrease No Change Slight Increase Major Increase Major Decrease Source: Junta42 (Dec. 2008)