Increase consumer satisfaction and drive sales using these 360 Degree View Of Customer PowerPoint Presentation Slides. Take the assistance of our attention-grabbing customer mapping PowerPoint slideshow to drive ROI through various means like acquiring leads, increasing customer retention, etc. By utilizing these customer relationships PowerPoint templates you can elucidate the process of customer architecture that consists of consumer clustering, CRM analysis, real-time analytics, etc. Take advantage of these consumer lifecycle PPT visuals to reveal the components of 360 frameworks like CRM systems, DBMS, support ticketing, etc. Unveil the constituents of the customer lifecycle such as data visualization, data streaming, data integration, data science, etc. using our content-ready consumer engagement PowerPoint slide deck. Adopt a holistic customer view and interact with them through face-to-face communication, email, phone amongst others. Hence, without any further delay download this customer support PPT slide designs to engage effectively with your current as well as prospective clients. https://bit.ly/2OixhJT
2. Agenda
To Achieve a 360-degree view of the Customer
› To gain a complete view of customer and to understand their journey in relation to our engagement plan.
› Add Text Here
Customer Retention Rate
› To increase the customer retention rate with the help of new strategies .
› Add Text Here
Add Text Here
› Add Text Here
› Add Text Here
Add Text Here
› Add Text Here
› Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 2
3. 1. Why Do We Need Customer 360
2. Analyzing our Current Scenario
› Customer Interaction History
› Current Customer Acquisition Cost
› Flow of Product Service
› Our Marketing Campaigns and Their Effectiveness
› How the Customer Perceives Our Product
› What does our CRM System Say
› Performance of Our Emails Campaigns
› Our Social Media Performance
› Analyzing Our Products Market Share
3. Mapping Our Customer Journey
› How do We Make Our Customer Aware
› What Strategies do we Use to Acquire Our Customer
› Our Conversion Rate Over the Year
› Our Retention Rates
› How to Maintain Our Customer Loyalty
4. Recent Customer Issues
5. How to Improve Our Customers
Experience
Customer Profile
› Demographics of Our Customers
› Defining Our Ideal Customer
› Psychographic Data
› Customer Behavioral Data
6. New Marketing Strategy
› Our New Segmentation Strategy
› How to Position Our self in the Market
› What will Our Communication Channels Be
› Our New Brand launch Process and Budget
› Strategic Messaging Mapping
8. Training Plan
› Training Required for Marketing Strategies
› Training Schedule
9. Risk Assessment Table
7. Forecasting
› Sales Forecasting
› CLV vs CAC
10. Mitigation Plan for Overcoming Risk
11. Customer Cases
12. Performance Metrices
Table of Contents
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 3
5. Why Do We Need Customer 360 (1/3)
The following slide highlights multiple issues such as low customer retention rate, low conversion rate etc. that led the company to adopt
360 approach
› ABC Corp has been facing low
customer retention rate of
60% in comparison to 69%
FY18
Low
Customer Retention Rate
› Current conversion rate
2.85% in comparison to 3.5%
in FY18
› Add Text Here
Low
Conversion Rate
› Total number of leads
generated in FY19 is 120,000,
50% decrease in comparison
to FY18
› Add Text Here
Low
Number of Leads
› No clear buyer persona
hindering the targeting process
and causing losses
› Add Text Here
No
Customer Definition
› Current customer engagement
rate 3.6% in comparison to
4.5% in FY 18
› Add Text Here
Low
Customer Engagement Rates
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 5
6. Why Do We Need Customer 360 (2/3)
Key
Takeaways
› 9% decrease in retention rate in 2018 and 2019
› Low score on each customer metric causing losses
› Your Text Here
› Your Text Here
2017 2018 2019
Net Promotor Score 60 50 40
Churn Rate 6.2% 5.8% 4%
Conversion Rate 4% 3.5% 2.85%
Retention Rate 72% 69% 60%
Add Text Here XX XX XX
Add Text Here XX XX XX
The following slide highlights the key metrices of customer satisfaction and have measured their performance over years in the table
provided.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 6
7. Why Do We Need Customer 360 (3/3)
The following slide shows the data that the organization has collected from the customer
feed back over the year.
80
75
70
65
60
60.4
50
30
10
-10
1 1.5 2 2.5 3
35
30
25
20
15
-20
-10
0
10
20
30
40
50
60
70
80
90
2015 2016 2017 2018 2019
Avg Customer Satisfaction Score Avg Net Promoter Score
Avg First response time Avg Customer Retention Rate
Customer Data Through Feedback
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 7
8. Analyzing our Current Scenario
› Customer Interaction History
› Current Customer Acquisition Cost
› Flow of Product Service
› Our Marketing Campaigns and Their Effectiveness
› How the Customer Perceives Our Product
› What does our CRM System Say
› Performance of Our Emails Campaigns
› Our Social Media Performance
› Analyzing Our Products Market Share
8
9. Customer Interaction History
In this slide we have provided a table to show organizations customer interaction history via multiple platforms along with its effectiveness
and rate of engagement.
Interaction
Platforms
Cost
Per Year USD
Engagement
Rate % Age
Customer
Satisfaction Rate
(100 Max)
Comments
CRM Platform 5,000 2.5 50 Add Comments Here
E- Mails 8,000 3.5 45 Add Comments Here
Chat Box 6,000 5 55 Add Comments Here
Retail Store Counters 12,000 6 40 Add Comments Here
Add Text Here XXXXX XX XX Add Comments Here
Add Text Here XXXXX XX XX Add Comments Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 9
10. Customer Acquisition Cost
The following slide provides the breakdown of the Customer Acquisition cost and various variables that contribute to it.
Flow Qty. Conversion %
Total Paid Web Visitors 10,000
Trials 500 5%
Customers 50 10%
SEM Marketing Spend $ 5,000
Total Headcount Costs $ 49,000
Cost of Customer Acquisition
Without headcount costs $ 100.00
With headcount costs $ 1,090.00
Total
Web Visitors
10,000
SEM Cost
Per Click
$0.50
Conversion
to Trial %
5%
Trial
Conversion %
10%
No. of Sales &
Marketing Staff
3
Cost Per
Employee Per Month
$16,500
Input Variables
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 10
11. Flow of Product and Service
In this slide we have provided multiple channels through which the product flows and reaches the end user .Highlighted is the current
channel used by the organization.
Method
1 Producer Wholesaler Retailer Consumer
Method
2 Producer Retailer Consumer
Method
3 Producer Consumer
› company ABC Co uses method 2 for the flow of their product and service
› Key point of sales : retail stores , E-commerce website and teleshopping
› Add text here
› Add text here
Key
Takeaways
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 11
12. Our Marketing Campaigns and Their Effectiveness
In this slide we have provided various marketing campaigns that the organization has undertaken in order to increase sales. These
campaigns are evaluated on their costs, the leads they have generated and their effectiveness.
4
Somewhat Effective
3
Neutral
2
Less Effective
1
Not Effective
5
Highly Effective
Type of Campaigns Duration Cost USD $ Leads Generated Effectiveness Comments
Digital Campaign 1-Nov-18 to 31-Dec-18 8,000 2,000 3 Add Comments Here
Radio & Television Campaign 6-Mar-18 to 25-Jun-18 5,000 450 3 Add Comments Here
Customer Referral Campaign 20-feb-18 to 25-Feb-18 9,000 800 1 Add Comments Here
Add Text Here XX-XX-XXXX XXXX XX XX Add Comments Here
Add Text Here XX-XX-XXXX XXXX XX XX Add Comments Here
Add Text Here XX-XX-XXXX XXXX XX XX Add Comments Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 12
13. How Customer Perceives Our Product
In this slide we have provided you with multiple factors based on the value that your product provides to the customer , based on each
parameter customer feedback can be shown with the help of bar graphs.
66%
56%
78%
Add Text Here
Convenience
Problem Solving
Functional Value
55%
65%
75%
Add Text Here
Brand Value
Status Symbol
Symbolic Value
55%
55%
45%
Add Text Here
Attractiveness
Emotional Satisfaction
Emotional Value
55%
55%
85%
Add Text Here
Convenience
Value for Money
End Value
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 13
14. What Does our CRM Process Say?
In this slide you can explain your CRM Process and major customer points you have collected though CRM.
73% Consumer Prefer to do business with companies
that provide personalized experience
75% of total profit is generated from the top 20% of
the customer base
Reduction in customer churn by 5% due to CRM
Add Text Here
Add Text Here
Our CRM
Process
Goal & Strategy
Aligned with System
Customer Segmentation
Personal
Customer Interactions
Customer Data
Consolidation
Revaluation of
Strategy
Key Takeaways
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 14
15. Performance of Our E-Mail Campaigns
Multiple Feedback collected by you through E-Mail campaign can be shown on this slide along with key takeaways.
18.6
23.2 21.6
53.4 52.7
0
10
20
30
40
50
60
Q4 2017 Q1 2018 Q2 2018 Q3 2018 Q4 2018
Open
Rate
Percentage
Quarter
%age of Email Open
rates
Q4 2017 18.6
Q1 2018 23.2
Q2 2018 21.6
Q3 2018 55.4
Q4 2018 52.7
› 70% of Customers Unsubscribed to daily E-Mail Updates .
› Low Conversion rate on various E-Mails .
› Add Text Here
› Add Text here
Key
Takeaways
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 15
16. Our Social Media Performance
In this slide we have provided the data about the customers that can be derived from various social media along with various performance
indicators and key takeaways.
Platform Shares (per month) Likes (per month)
Mentions (per
month)
Hashtags (per
month)
Followers (per
month)
Comments
Facebook 650 8,000 100 650 2.5 mm Add comments here
Twitter 470 7,000 200 470 3.5 mm Add comments here
Instagram 580 10,000 300 580 3.0 mm Add comments here
LinkedIn 450 5,000 400 450 20,000 Add comments here
Add Text Here XXXX XXXX XXXX XXXX XXXX Add comments here
› Post related to product 1 were shared and liked the most .
› Post with Major media personality were shared the post on Facebook and Instagram.
› 60 % of followers on Facebook are from North American region , 20 % form Asia 10% Form Europe & 10 % from others.
› Add Text Here
› Add Text Here
Key
Takeaways
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 16
17. Analyzing Our Products Market Share
We have provided you with a graphical representation of the organization's product share in comparison to the competitors product share.
Company/
Product Name
USD Millions
Competitor 1 Product 8.2
Competitor 2 Product 3.2
Our Product 1.4
Competitor 3 Product 1.2
Competitor 4 Product 1.0
Competitor 5 Product 0.8
52%
20%
9%
8%
6%
5%
Average
Share
Product 1
Product 2
Our Product
Product 3
Product 4
Product 5
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 17
18. Analyzing Our Products Market Share Cont…
This slide shows the analysis of the customer transaction and spending on the organization's products market share.
Initial Analysis
› Our product has an estimated market share of 1.4 MM dollars
› The product share is 12.5% that of market leader
› Add text here
› Add text here
Innovation
› Providing innovation to attract more
customer and increase sales.
› Add Text Here
Customer Satisfaction
› Increasing customer satisfaction through
better CRM and retention Policies.
› Add Text Here
Add Text Here
› Add text here
› Add Text Here
What can we do to bridge the gap
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 18
19. Mapping Our Customer Journey
› How do We Make Our Customer Aware
› What Strategies do we Use to Acquire Our Customer
› Our Conversion Rate Over the Year
› Our Retention Rates
› How to Maintain Our Customer Loyalty
Recent Customer Issues
19
20. Mapping Our Customers Journey
This slide provides a brief insight into the journey of your customer as it maps each stage of customer journey starting from awareness ,
acquisition , conversion retention and loyalty.
Customer
Engagement
› Contact the potential
customer.
› Add Text Here
› Convert the customer into a
subscriber and make leads.
› Add Text Here
› Make lead to paying
customer and build a
relationship with them.
› Add Text Here
› Plan to maintain the
relationship and keep them
as recurring customer.
› Add Text Here
› Ultimate goal of a lifecycle.
› Add Text Here
Awareness
Acquisition
Conversion
Retention
Loyalty
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 20
21. Channels
Outreach
%age
Cost per Year
USD
Key
Highlights
Add Text Here
Radio 75 5,000
› Low cost
› High Outreach
Add Text Here
Television 80 8,000
› High Outreach
› Add Text Here
Add Text Here
Print Media 65 9,000
› High Cost
› Add Text Here
Add Text Here
Viral Marketing 70 5,000
› Low cost
› Add Text Here
Add Text Here
E-Mails 87 7,000
› High Outreach
› Add Text Here
Add Text Here
Add Text Here XX XXXX › XXXXX Add Text Here
How do We Make Our Customer Aware
This slide shows the 1st stage of the customer journey mapping , the provided table explains various channels through which the customer
becomes aware about the and measure their results.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 21
22. What Strategies do we Use to Acquire Our Customer
In this slide the provided graph shows the various steps taken in customer acquisition phase along with the customer acquisition rate.
Paid Marketing
Social Media Marketing
Organic Search Marketing
Affiliate Marketing
› Paying various advertisement agencies for views
› Add Text Here
› Using various social media platforms such as Facebook, twitter and
LinkedIn.
› Add Text Here
› Add Text here
› Add Text Here
› Add Text here
› Add Text Here
12
10
9
15
Strategies
Description
Cost per Customer USD
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 22
23. Annual Membership
Discount on first 5 purchases
Add Text Here
Add Text Here
Add Text Here
Conversion Strategies
Our Conversion Rates Over the Year
In this slide we have provided you with a comparative graph that shows the conversion rate over a span of 2 years along with key activities
that the organization is doing in order to increase their conversion rate.
2.5 2.5 2.3
3.5
8
7.5
7
8.2
0
2.25
4.5
6.75
9
Q1 Q2 Q3 Q4
2018
2019
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 23
24. Loyalty Programs Annual Membership
Program
Frequent
Communication
with Buyers
Add Text Here
Add Text Here
Our Retention Rates
The following slide provides glimpse of a company's retention rate , average order value , their retention rate over the year along with
various strategies they have used.
Repeat Customer Rate
%age
Average Order Value
$ USD
Retention Rate
%age
Comments
2016 70 2,000 75 Add Comments Here
2017 62 1,850 72 Add Comments Here
2018 58 1,250 69 Add Comments Here
2019 55 1,000 60 Add Comments Here
Activities
for
Customer
Retention
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 24
25. How to Maintain Our Customer Loyalty
The following slide provides glimpse of a company's retention rate , average order value , their retention rate over the year along with
various strategies they have used.
Point Program
Spend Program
VIP Member Club
Add Text Here
› Providing customer with points on multiple purchases in order to
redeem them later
› Points are later converted into rewards
› Providing customer loyalty credits on multiple purchases
› Add Text Here
› Customer take premium membership to obtain additional benefits on
existing services
› Add text here
› Add Text here
› Add Text Here
Strategies
Description
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 25
26. 45%
20%
19%
12%
2%3%
Customer
Complaints
Recent Customer Issues
The pie chart in this slide shows the cumulation of the major complaints that the customers are facing along with the key take away that
can be derived from the data.
Add Text Here
Faulty Product
Prolonged Wait Time
Product
Performance
Delivery Error
Add Text Here
Most customer complaints associate to faulty
product
Average time to solve customer complaint is 4.5
days
Add Text Here
Add Text Here
Add Text Here
Key Takeaways
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 26
27. How to Improve Our Customers Experience
Customer Profile
› Demographics of Our Customers
› Defining Our Ideal Customer
› Psychographic Data
› Customer Behavioral Data
27
28. Demographics of our Customers
The demographic of the customer are shown in this slide, along with the household income and age group.
Male
30%
VS.
70%
Female
Your Text Here
90%
80%
70%
40%
40%
50%
90%
80%
70%
60%
55%
50%
Population Pyramid
Male Female
Age
Group
Average spending by household
70% - F
30% - M
80% - F
20% - M
65% - F
35% - M
35% - F
65% - M
20% - F
80% - M
M = Male F = Female
20
40
25
15
Household Size
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 28
29. Defining Our Ideal Customer(1/2)
The following Slide displays the ideal buyer persona of the organization along with their Demographics , background information other key
information aspects.
› Management Graduate form HFG School of Business
Studies in 2015
› Add Text Here
› Add Text Here
Background Information
› 25-year-Old
› Female
› Fair Complexion
› Single
Demographic
› To have her own business by 2020,
› To have annual income of $100,000.
› Add Text Here
› Add Text Here
Main Goals
› High School
› Economic Pass out from Community College
› Management Degree Holder
Educational Background
Image Here
Laura Cooper
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 29
30. Defining Our Ideal Customer(1/2)
The following Slide displays the ideal buyer persona of the organization along with their Demographics , background information other key
information aspects.
› Management Graduate form HFG School of Business
Studies in 2015
› Add Text Here
› Add Text Here
Background Information
› 25-year-Old
› Female
› Fair Complexion
› Single
Demographic
› To have her own business by 2020,
› To have annual income of $100,000.
› Add Text Here
› Add Text Here
Main Goals
› High School
› Economic Pass out from Community College
› Management Degree Holder
Educational Background
Laura Cooper
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 30
31. Defining Our Ideal Customer(2/2)
The following Slide displays the ideal buyer persona of the organization along with their Demographics , background information other key
information aspects.
Image Here
Background
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Customer
Name
Customer
Segment
This slide is 100% editable. Adapt it to your needs and capture your audience's attention
Demographic
Purchasing Decisions?
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention
Goals and Pain Points
31
32. Defining Our Ideal Customer(2/2)
The following Slide displays the ideal buyer persona of the organization along with their Demographics , background information other key
information aspects.
Background
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
› This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Customer
Name
Customer
Segment
This slide is 100% editable. Adapt it to your needs and capture your audience's attention
Demographic
Purchasing Decisions?
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention
Goals and Pain Points
32
33. Traits Key Features Comments
Lifestyle
Interested in Premium products that range from $12
k above.
Add Text Here
Activities Add Activities Here Add Text Here
Personality Add Personality Traits here Add Text Here
Values Add Value Here Add Text Here
Add Text Here Add Text Here Add Text Here
Add Text Here Add Text Here Add Text Here
Psychographic Data
In this slide we have shown the customers psychographic data based on their lifestyle, activates ,personality and values.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 33
34. Customer Behavioral Trend
In this slide we have shown the behavioral trends of the customer that may effect the company performance and have effect on sales of
the organization.
Trials & Experience
› Increased trend of taking trials and experiencing the product before buying
› 75% customer prefer to try the product first
Reliability on Reviews
› Decision to purchase a product dependent more over the good or bad reviews
› 80% customer purchase product based on review
E-Commerce
› High increase in the trends of online shopping through various e-commerce website
› 62% customer prefer to purchase through online website
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 34
35. New Marketing Strategy
› Our New Segmentation Strategy
› How to Position Our self in the Market
› What will Our Communication Channels Be
› Our New Brand launch Process and Budget
› Strategic Messaging Mapping
35
36. Our New Segmentation Strategy
The following slide provides with new segmentation strategy for the organization based on demographics psychographics geographic and
behavioral aspects.
Demographic Psychographic Geographic Behavioral
Age – 18-30 Lifestyle – Upper Middle Class Country - America Brand Loyal
Gender – Male & Female Interest – Technical Individual State – Texas, New York California
Benefit sought – Mobile and Smart
Phone
Ethnicity – Hispanic and native
American
Add Text Here – Add Text Here Population – add Text Here User Status- Premium Product User
Add Text Here – Add Text Here Add Text Here – Add Text Here Add Text Here – Add Text Here Add Text Here – Add Text Here
Add Text Here – Add Text Here Add Text Here – Add Text Here Add Text Here – Add Text Here Add Text Here – Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 36
37. How to Position Our self in the Market
The following slide shows the positioning strategy of the organization. The various brands and competitors along with the USP of the
product are analyzed in this slide.
Brands Sales (estimated)
Unique Selling
Proposition
Perceived quality
Own Brand $110 million High End Processor Premium
Competitor 1 $97 million Economical Mass
Competitor 2 $67 million Steel body Premium
Millennials & Population between 35-45
Who want new and high-end phone
Our product is 8 GB RAM & 256 GB ROM Smartphone
Add Text Here
Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 37
38. What will our Communication Channels Be
Describe and analyze the marketing communication channel that will be used by company.
Channels Key Features
Cost per
Year USD
Add Text
Here
PPC Advertisement Maximum outreach due Global coverage on internet 55,000 Add Text Here
Social Media More appeal to general masses and audience 7,000 Add Text Here
Email Marketing Add Channel Benefit Here 9,000 Add Text Here
Add Text Here Add Channel Benefit Here XXXXX Add Text Here
Add Text Here Add Channel Benefit Here XXXXX Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 38
39. Our New Brand Launch Process and Budget
The following slide displays the multiple stages of brand launch strategy such as research, Strategic Branding Plan, Internal Branding,
External Branding and Brand Audit along with the amount spent and execution date of each stage
Internal
Branding
Brand
Strategy
Brand Analysis
& Audit
Research
External
Branding
Strategic
Branding Plan
Stage Amount Execution Date
Brand Analysis & Audit XXX XX-XX-XXXX
Research XXX XX-XX-XXXX
Strategic Branding Plan XXX XX-XX-XXXX
Internal Branding XXX XX-XX-XXXX
External Branding XXX XX-XX-XXXX
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 39
40. Strategic Messaging Mapping
Show your strategic messaging map in this slide, along with its key highlights in each phase such as tagline , slogans , business functions and value
statement.
Tagline The best software in the corporate world
Slogan Increase profit and lower your cost
Add Text Here Add Text Here
Add Text Here Add Text Here
Business Functions Engineer , Business Man and IT Manager
Role in Buying Progress End User
Add Text Here Add Text Here
Engagement Value 2
Value Statement Improve customer engagement Add Text Here
Product Feature Cloud service Add Text Here
Add Text Here Add Text Here Add Text Here
Position
Messaging
Target
Customer
Value
Messaging
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 40
42. Sales Historical and Forecasted (1/2)
The following slide show by how what margin will the new marketing plan will boost the company's sale in the upcoming year
7.5 bn XXX XXX XXX 6.2 bn XXX XXX XXX
15 XXX XXX XXX 10 XXX XXX XXX
120 XXX XXX XXX 116 XXX XXX XXX
XXX XXX XXX XXX XXX XXX XXX XXX
XXX XXX XXX XXX XXX XXX XXX XXX
Q1 Q4
Q3
Q2
Q1
Q4
Q3
Q2
FY 2018 FY 2019
Net Sales
Units (Tons Produced)
Add Text Here
Add Text Here
Total
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 42
43. Sales Historical and Forecasted(2/2)
The following slide show by how what margin will the new marketing plan will boost the company's sale in the upcoming year
0
50
100
150
200
250
300
350
400
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
USD
MM
Historical
Data
Forecasted
Data
0
50
100
150
200
250
300
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
USD
MM
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 43
44. Customer Lifetime Value vs Acquisition Cost (1/2)
The following graph displays the relationship between the cost incurred on customer acquisition and their life time value in the past 2 years
along with forecasted years.
10
9
8
6
6
7
8
10
0
2
4
6
8
10
12
2018 2019 2020F 2021F
USD
MM
CAC CLV
CAC vs CLV
The cost incurred on customer acquisition is more
than their value in 2018 and 2019
In 2020 the CLV and CAC are expected to be in
equilibrium
Add Text Here
Add Text Here
Add Text Here
Key Highlights
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 44
45. Customer Lifetime Value vs Acquisition Cost (2/2)
Show the relationship between the cost incurred on customer acquisition & their life time value with the help of this graph
1X
Customer
Acquisition Cost
3X
Lifetime Value
CAC
LTV
Break-even Point
Your Company Name
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 45
47. Training Required for Marketing Strategies
The following slide shows the training that is required to implement the newly devised business development and marketing strategy.
Product Knowledge
› Providing Detailed Knowledge of product & services offered
› Add Text Here
MS Excel Training
› Providing advance excel training with usage of various formulas .
› Add Text Here
Reporting Format
› Providing clear picture of the reporting format, cycle and hierarchy .
› Add Text Here
XYZ Software Usage
› Usage of XYZ Software for CRM and Sales Management .
› Add Text Here
Add Text Here
› Add Text Here
› Add Text Here
Add Text Here
› Add Text Here
› Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 47
48. Training Schedule Timeline
In this slide we have shown the complete schedule of training program that is required in the organization along with the time that each
training phase will take.
Training
Phase
Description
Time
1
PPT Elaborating
the software , its
advantages and
General usage
guidelines
Week 1
2
Encrypting each
E-mail with
security patch
Week 2
3
Two Stage Case
Study with
practical software
usage
Week 3
4
Malware
Detection and
removal
Week 4
5
Add Text Here
Add Text
Here
6
Add Text Here
Add Text
Here
7
Add Text Here
Add Text
Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 48
50. Risk
Risk
Magnitude
Comments
CRM
Inadequate staffing for
customer Relationship
Management
High Add Comments Here
Customer
Behavior
No acceptance by customer of
new polices Low Add Comments Here
Product Views
Bad Perception of product in
customer view
Moderate Add Comments Here
Add Risk Here Add Text Here Add Text Here Add Comments Here
Add Risk Here Add Text Here Add Text Here Add Comments Here
Risk Assessment Table
Use the table provided in this slide to show the magnitude of the risk associated with customer 360.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 50
51. Mitigation Plan for Overcoming Risk
Use the table provided in this slide to show the magnitude of the risk associated with customer 360.
Risk Solution Description
CRM
New Recruitment
New Software
› New recruitment in customer relationship department
› Purchase of new CRM software
Customer Behavior Increase Customer Engagement
› New customer engagement plan
› Increase customer engagement rate via social media
Product Views Increase Product Quality
› Using metallic phone body
› Add text here
Add Risk Here Add Text Here › Add Text Here
Add Risk Here Add Text Here › Add Text Here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 51
52. Customer Cases
Show your customer case in this slide , Enlist the solution of the challenges you faced.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention
Client Background
› Capture your audience attention. Download this awesome diagram.
› Download this awesome diagram.
› Capture your audience attention. Download this awesome diagram.
Download this awesome diagram. Capture
your audience’s attention. All images are 100%
editable in PowerPoint. Bring your
presentation to life.Capture your audience’s
attention. All images are 100% editable in
PowerPoint. Bring your presentation to life.
Solution & Benefits
› Capture your audience attention.
Download this awesome diagram.
› Download this awesome diagram.
› Capture your audience attention.
Download this awesome diagram.
› Download this awesome diagram.
Challenges
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 52
54. Performance Matrices for Customer Support
81%
Requests Answered 2019
1.02M
Total Requests 2019
$75M
Total Revenue 2019
7%
Support Costs to Revenue
Costs Per Support Revenue & % of Support Costs to Revenue
Customer Retention Customer Satisfaction
Request Volume Vs. Service Level Avg. Time to Solve an Issue
0
3
6
9
12
Revenue % of Support Costs
0%
10%
20%
2014 2015 2016 2017 2018 2019
0M
30M
60M
Revenue % of Support Costs
64%
80%
96%
38K
42K
46K
Requests Answered Calls
10%
20%
75%
More than 2 hours
1-2 hours
Less than 1 hour
90%
Target >= 85%
32%
41%
15%
6%
6%
71%
Positive
Very Satisfied
Satisfied
Neutral
Unsatisfied
Very Unsatisfied
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 54
57. Additional Slides
Challenges for Implementing Customer 360
Predictive Analysis Technique
Predictive Analytics Results
Cross Sell and Upsell Opportunity Techniques
Customer 360 Architecture
Thank You
57
58. Challenges for Implementing Customer 360
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
28%
28%
28%
31%
35%
39%
52%
Add Text Here
Add Text Here
Add Text Here
Availability of less relevant data
Customer data sharing prevented by functional errors
Low level of customer centricity in the organization
Poor technology to manage data
In this slide we have provided you with a bar graph which show the impact of the challenges faced by the organization in implementing
customer 360.
Impact
58
59. Predictive Analysis Technique
This slide highlights various tools and techniques and process of predictive analysis along with the key highlights.
Highlights
• Multiple algorithms along with
decision tree and Data mining model
were used for predictive analysis .
• Information model was worked to
anticipate pertinent offers correctly
mapped with clients' desires.
• A group was conveyed to reach out
to clients who were bound to drop
benefits and hold them with
tweaked contributions
• Add Text Here
• Add Text here
Tools and
Techniques
Decision Tree
Statistical Modeling
Data Mining
Text Analytics
Add Text Here
Identify/
Formulate
Problem
Data
Preparation
Data
Exploration
Transform &
Select
Build
Model
Validate
Model
Deploy
Model
Evaluate/
Monitor
Results
59
60. Predictive Analytics Results
This graph/chartis linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.
Use this slide to show the result of your predictive analysis. Use the bar graphs provided to show the key takeaways
44
45
52
55
68
Achieve Competitive Advantage
New Revenue Opportunities
Increased Profitability
Increased Customer Service
Operational Efficiencies
This slide is 100%
editable. Adaptit to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adaptit to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adaptit to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adaptit to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adaptit to your
needs and capture your
audience's attention.
Text Here
60
61. Cross Sell and Upsell Opportunity Techniques
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Highlight the opportunity of cross sell or upsell and analyze multiple techniques.
01
02
03
04
05
06
Add Text › Add Text
Bundling Products
› In this technique the salesperson will offer a
package deal to customer
Incentivize
› Here the salesperson will tempt the customer to
spend a bit more in order to get reward
Combine products and services
› In this technique the customer is offered with a
free service on purchase of any product.
Complementary add-ons
› Here the salesperson suggest the customer to
purchase complimentary product
Add text › Add Text
61
62. Customer 360 Architecture
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Highlight your customer 360 architecture in this slide. Show your complete process for the same.
Customer 360 CRM Analytics
Web Portal
Mobile App
Sales & Marketing Analytics
Brand Reputation
Real Time Analytics
Blog Web Data Machine Mobile Social
Unstructured
BI on structured Data
DWH
Customer
Clustering
Campaign
Management
BI on Unstructured Data
Customers Sales Marketing
Structured
Analytics on Information
62
63. Thank You
Call Us
0123456789
Visit Us
# street number, city, state
Follow Us
emailaddress123@gmail.com
Office Hour
Monday – Saturday
09.00 – 6.00
63