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2. 9 Box Matrix of Industry Attractiveness
2
Protection Position
Build Selectively
Protect Position
and Refocus
Invest to Build
Selectively/Manage
for Earnings
Manage
for Earnings
Build Selectively
Expand
or Harvest
Divest
HighMediumlow
HighMediumLow
Competitive Strength of Business Unit
IndustryAttractiveness
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3. 9 Box Matrix of Market analysis and Attractiveness
3
High Attractiveness
Medium Attractiveness
Low Attractiveness
BUSINESS POSITION
MARKETATTRACTIVENESS
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4. 9 Box Matrix of Market Analysis
4
HighMediumLow
High Medium Low
Your Text Here Your Text Here Your Text Here
Your Text Here Your Text Here Your Text Here
Your Text Here Your Text Here Your Text Here
IndustryAttractiveness
Business Unit Strength
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5. 9 Box Matrix of Marketing
5
Market
Development
Partial
Diversification
DiversificationNew
Market
Expansion
Limited
Diversification
Partial
Diversification
Modified
Markets
Market
Penetration
Product
Extension
Product
Development
Existing Modified New
Existing
Products and Services
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6. • Your Text Here • Your Text Here • Your Text Here
• Your Text Here • Your Text Here • Your Text Here
• Your Text Here • Your Text Here • Your Text Here
9 Box Matrix of
Performance and PotentialThis slide is 100% editable. Adapt it to your needs and capture
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Limited
High
Moderate
POTENTIAL
Below Average Average/good Outstanding
PERFORMANCE
PERFORMANCE
Too new to rate:
2C
1C
1B 1A
2B 2A
3C 3B 3A
6
7. 9 Box Matrix of Performance Evaluation
7
Low
Performance
Average
Performance
Above-Average
Performance
Above-average
Potential
Your Text Here Your Text Here Your Text Here
Average Potential Your Text Here Your Text Here Your Text Here
Low Potential Your Text Here Your Text Here Your Text Here
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8. 9 Box Matrix of Risk Assessment
8
Low Medium High
Low Medium High
Low Medium High
Probability
Impact
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10. High
Medium
Low
IndustryAttractiveness
Business Unit Strength
High Medium Low
Invest / grow
Invest / grow
Hold
Invest / grow
Hold
Harvest / sell
Hold
Harvest / sell
Harvest / sell
9 Box Matrix with Business
Unit Strength
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10
11. Box Matrix with Leadership Potential
11
4. High Functional
Expert
7. High Performance
9. Top Talent
3. Solid Functional
Expert
5. Consistent Performer /
Core
Employee
8. Developing Top
Talent
1. Marginal Contributor
2. Modest Performer /
Questionable Fit
6. Misaligned Talent /
Diamond in the Rough
20
100
30
10
90
80
70
60
50
40
0
ModestAverageHigh
Performance
20 1003010 9080706050400
Modest Average High
Leadership Potential
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