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1. One Page Informational Newsletter
Communication Plan
This one pager covers information regarding
newsletter communication plan to address
audience about new technological advancement
in firm they are associated with.
Purpose of Newsletter
¤ Information awareness communication to inform that firm is transforming its business core processes
and technology infrastructure
¤ Act as communication channel in order to inform managers and employees about transformation
Firm Logo
Newsletter Topic –
Business Core Process and Technology
Transformation Initiative
Sales, Operations, Accounting,
Legal, Procurement, IT, Supply
Chain, Program Stakeholders
Audience
Tomorrow
Today
Limited human
efforts
Revenue growth
Future products
Revenue growth
Siloed operations
Poor compliance
Integrated business
processes
Improved operations
Awareness Communication
Background of Transformation
¤ Firm is identifying that existing business
core processes and technology
infrastructure capabilities are hindering
supply chain, production and new product
sales
¤ In order to gain competitive advantage,
firm will improve siloed data processes
and optimize technologies
Upcoming Announcement
¤ Look forward for future program progress
communications
¤ Firm will initiate organizational meetings
to provide information regarding program
detailed description and addressing
stakeholder’s key questions at Q2 2020
¤ Firm will perform impact assessments in
order to analyze segments that will be
impacted in next 2 – 4 quarters
Program awareness
campaign
Impacted segment
engagement

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