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1. Proposal on Social
Media Consulting Services
Project proposal – (Proposal Name)
Client – (Client name)
Delivered on – (Submission date)
Submitted by – (User assigned)

2. Cover Letter for Social Media Consulting Services
2
Dear (Client_name),
Thank you for reaching out to us for social media needs. We have identified that (client_name) is facing issues
related to social media presence to survive and grow in the industry. We intend to offer high-quality social
media consulting services to improve the brand credibility and customer engagement.
We are confident that by our experience, your company will be able to achieve the goals as mentioned below:
› Develop a long-term social media strategic plan to expand the social media presence on different channels.
› Keep the social media profiles updated with new features and current trends to achieve the most effective
results.
› Create a content management calendar to organize your upcoming social media posts on different platforms.
› Add text here
We will prepare the initial design of the project to give you the appropriate look and feel of the social media
consulting services
Feel free to contact us in case of any issue.
Sincerely,
(company_name)

3. Table
of Contents
3
Project Context and Objectives01
o Plan of Action
o Scope of Services
o Time frame
Our Process02
o Your Investment
o Multiple Packages for Social Media Consulting Services
Investment03
o Why Us
o About Us
o Our Services
o Our Team
Company Overview04
o Client Testimonials
o Case Study
Our Past Experience05
Statement of Work and Contract06
Next Steps07

4. 4
01
Project Context and Objectives

5. 5
We have identified that (client name) is facing difficulties in managing its social media presence on different platforms.
The firm is also facing issues related to diminishing revenue as the conversion rate is not up to the mark due to the
less traffic on the social media channels.
Project Context
Project Objectives
Utilize social
media optimization
We will work towards keeping your
social media profiles updated with
new features and current trends
which in return would help in
increasing your followers base.
Create content
management calendar
We will focus towards ensuring that
good content is being shared on all
your social media platforms. We will
also work towards creating an
appropriate content calendar wherein
you will share sponsored posts,
offers etc.
Develop a long-term social
media strategic plan
We will develop a comprehensive
strategic plan to enhance your social
media presence overtime. Also, we will
be implementing a ‘scoreboard’ system
to track online the social media
performance over multiple platforms.
Our Primary Focus Areas
Add
Text Here
Posting Company
Related Updates
Optimizing
News Feed
Create Engaging
Social Media Content
Project Context and Objectives
for Social Media Consulting Services

6. 6
02
Our Process
o Plan of Action
o Scope of Services
o Time frame

7. Plan of Action for Social Media Consulting Services
o Determine social
media goals and
objectives
o Create SMART
Framework
o Add text here
Kick
off Meeting
1-3 days
o Develop a social
media strategic plan
o Add text here
Social Media Strategic
Plan Development
5-10 days
o Manage social
media accounts with
respect to creating
and publishing
content
o Add text here
Develop
Content Calendar
13-15 days
o Carry out a
comprehensive
analysis of a firm’s
current social media
performance
o Develop social
media metrics to
track performance
o Add text here
Optimizing
Social Media
3-5 days
o Create a tactical
plan for how, where
and when to reach
out on social media
platforms
o Add text here
Create a Social
Media Channel Plan
10-13 days
o Develop an
engagement plan to
connect with the
target audience
o Add text here
Manage and Execute
Engagement Plan
15-20 days
7

8. Scope for
Social Media Consulting Services
8
Planning
o Determine social
media management
plan
o Create a coordinated
plan to expand social
media presence
o Add text here
Posting Schedule
o Estimate the frequency
of social media posts
o Provide a variety of
content to build and
interact with potential
customers
o Add text here
Channel Selection
o Choose specific social
media channel to
create awareness of
products and services
o Add text here
Content Calendar
o Ensure good amount
of content is being
shared on recurring
basis
o Keep the customers
engaged with great
offers, discounts and
promotional
campaigns
o Add text here
Customer Engagement
o Develop strategies to
keep the customers
engaged with recent
trends
o Add text here
Research
o Analyze client
prospective needs
o Detail audit of
previous social media
activities
o Set goals and
Objectives
o Add text here

9. Timeframe for Social Media
Consulting Services
9
1-5
Research
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5-7
Planning
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7-9
Posting
Schedule
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audience's attention.
14-17
Content
Calendar
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needs and capture your
audience's attention.
17-20
Customer
Engagement
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needs and capture your
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Channel
Selection
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audience's attention.
9-14

10. 10
03
Investment
o Your Investment
o Multiple Packages for Social Media Consulting Services

11. Stages Price
Research $500
Planning $5000
Posting Schedule $6000
Channel Selection $2,500
Content Calendar $8000
Customer Engagement $1,200
Total (before tax) $XXX
Taxation Rate, 5% $XX
Total $XXXX
11
Your Investment for
Social Media Consulting Services (1/2)

12. Your Investment for Social Media Consulting Services (2/2)
o Analyze client prospective needs
o Detail audit of previous social media activities
o Set goals and Objectives
o Add text here
1-5 $500
o Determine social media management plan
o Create a coordinated plan to expand social media presence
o Add text here
5-7 $5000
o Estimate the frequency of social media posts
o Provide variety of content to build and interact with potential customers
o Add text here
7-9 $6000
o Choose specific social media channel to create awareness of products
and services
o Add text here
9-14 $2,500
o Ensure good amount of content is being shared on recurring basis
o Keep the customers engaged with great offers, discounts and
promotional campaigns
o Add text here
14-17 $8000
o Develop strategies to keep the customers engaged with recent trends
o Add text here
17-20 $1,200
Research
Planning
Posting Schedule
Channel Selection
Content Calendar
Customer Engagement
(Designer_name) will perform different activities in different phases –
Stages Activities Duration in days Estimated Cost
12

13. Multiple Packages for Social Media Consulting Services
Opportunity Identification through Webpage Visits
Qualified Leads from Twitter Once a week Thrice a week Five times a week
Qualified Leads from Facebook Once a week Thrice a week Five times a week
Email Marketing
Page Creation
Customer Support Tickets Once a week Thrice a week Five times a week
Marketing dashboard & Metric Reports
Social Media Auditing
Competitive Intelligence
Campaign Management
Content Creation
Advertising
Customer Community for Ideas & Feedback Contact Us for pricing
Klout Score Calculation Contact Us for pricing
Offerings Silver USD 499 Gold USD 699 Platinum USD 849
13

14. 14
04
Company Overview
o Why Us
o About Us
o Our Services
o Our Team

15. Why Us for Social Media Consulting Services
15
Our Client (client_name) requires comprehensive social media consulting services to improve its social media performance.
We offer professional and highly creative social media services that will help in widening your social media presence.
Strengths that will add to your firm-
We create and manage the top-performing social media campaigns for
businesses
Our team has expertise in managing the social media channels to enhance
the brand’s image and target audience reach
Add text here
We are known for being one of the largest influencer networks in the world.
We have been successful in creating a meaningful relationship between
brands and customers

16. 16
About Us for
Social Media Consulting Services
we are a company that provides social media consulting services to some of the world’s
largest organizations. We create unique and professional social media strategies to accelerate
the client's business.
Founded in 2005
Who We Are –
To provide social media consulting services that increases the client’s social media presence with relevant
and appealing content.
Mission
To help clients in creating a dominant online presence and developing meaningful relations with its
target audience.
Vision
Core Values –
Add text here
G
Commit to Excellence Act with Integrity

17. Our Services for
Social Media Consulting Services
17
4.PPC Management
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your audience's attention.
2.Social Media Advertising
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your audience's attention.
3.Search Engine Optimization
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your audience's attention.
1.Social Media Management
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your audience's attention.
7.Content Marketing
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your audience's attention.
5.Web Design Services
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your audience's attention.
6.Email Marketing
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your audience's attention.

18. 18
Our Team for Social Media Consulting Services (1/2)
Moray Ryan
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Chief Strategy Officer
Marquis Salazar
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Social Media specialist
Katherine Reynolds
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Marketing Director

19. 19
Our Team for Social Media Consulting Services (2/2)
Dexter Murphy
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Content Manager
Aniyah Peters
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Social Media Strategy Manager

20. 20
05
Our Past Experience
o Client Testimonials
o Case Study

21. Client Testimonials for Social Media Consulting Services (1/2)
21
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David Schaffer
Designation
Company Name
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James Hooper
Designation
Company Name

22. Client Testimonials for Social Media Consulting Services (2/2)
22
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Dexter Turner, Company Name
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Marry Watts, Company Name
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Isabella Owen , Company Name

23. Case Study for Social Media Consulting Services
23
“(company_name) has done a remarkable job in social media consulting. It was amazing to work with such
dedicated professionals. Our social media presence has increased from 300 likes to 1200 likes from the
previous quarter.
– Joseph Fletcher (XYZ Solutions)
Results
Within 12 weeks, the Company got 1200 likes on Facebook as compared to 300 likes in the last quarter. 23 new
subscriptions were also registered within the same period.
We updated the client’s social media profiles with images, stories, content, tips and advices at regular intervals.
Also, initiated offers and discounts on the website to increase the annual subscriptions.
Our Solution
XYZ Solutions needed more followers and wanted to add more annual subscriptions. They had a social media
following but it was not maintained with recent social media trends.
Project Problem

24. 24
06
Statement of Work and Contract

25. o 3-week opportunity to review our work and provide feedback.
o Not liable to the firm and third party for damages.
Services Rendered
o We agree to put our best efforts in return we expect your cooperation in providing social media
consulting services.
Mutual Cooperation
o Fifty percent of initial fees at the point of contract signing and it will act as deposit.
o Remaining 50% has to be submitted after project completion.
Terms of payment
o Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs
and expenses.
Plans Cancellation
o All efforts to preserve confidentiality of information.
Confidentiality
o This agreement should commence from (date) and shall continue till termination by either party by not
less than 60 days notice given in writing.
Terms and Termination
Statement of Work and Contract for Social Media Consulting Services
25
Date: {date_submitted}
Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to provide social media consulting services with the
estimated total cost of $XXXX.

26. 26
07
Next Steps

27. Next Steps for Social Media Consulting Services
27
It is requested to read the contract to get the understanding of the details involved in working with us. Everything should be fair,
transparent and easily understandable at the beginning in order to lay a solid foundation for better work relationship.
We firmly believe in clarifying things and sorting out the issues in order to find the most suitable way to
work together.
Discuss the desired changes
Accept the proposal
Sign and finalize the proposal
Submit an initial payment of 50% of total fee of project
Once we get the notification of your proposal acceptance, we will send you the separate copy of the
signed contract for your record
Add text here
Feel free to contact
Add text here
Signature
Proposal Lead
{user_assigned}. {user_title}
Signature
Default Contact
{client_contact_first}. {client_contact_last}
{client_name}

28. Contact Us for Social Media Consulting Services
Phone Number: Add text here
Email Id and Website: Add text here
Company Address: Add text here
Company Name: Add text here
28

29. Icons Slide for Social Media Consulting Services
29

30. 30
Additional
Slides

31. Our Mission for Social Media Consulting Services
31
Mission
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Goal
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audience's attention.
Vision
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audience's attention.

32. 30 60 90 Days Plan for Social Media Consulting Services
30DAYS
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60DAYS
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90DAYS
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32

33. Timeline for Social Media Consulting Services
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audience's attention.
2017
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2018
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2019
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2020
33

34. Roadmap for Social Media Consulting Services
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01
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02
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03
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04
34