Introducing Quality Management In Sports Club Powerpoint Presentation Slides. This presentation will benefit sports club organizations that want to open a new club branch in a new location. The sports quality management PPT presentation will also help club administration to attract new customers by running a marketing campaign. The sports club overview section will help the organization in representing their sports club business model and structural model along with the information about management teams and their responsibilities. The roles and responsibilities section will allow the organization to communicate roles and responsibilities both as a team and as an individual. Organizations can shed light on their sports club facilities and offering through the facilities and offerings section. The evolutionary phases of the club section will highlight the evolving stages of the sports club starting from the beginner stage to the corporate stage. Organizations may represent their stakeholder’s expectations through stakeholders’ expectations from the club section. The business goals section will help the organization to illustrate both long term and short-term goals of the sports club. The organization will be able to maintain equipment condition and gym safety with the help of a checklist for managing the sports club section. https://bit.ly/2OqbRdN
2. Agenda of Sports Management 2
A reputed sports club wants to open its branch at
ABC location
Club administration will attract new customers by running
a marketing campaign and will use various checklist to
maintain club’s health.
3. Table of Contents 3
Sports Club Overview
› Business Model
› Structural Model of Club
Roles & Responsibilities
Facilities & Offerings
Evolutionary Phases of Club
Stakeholders Expectations from Club
› Management Team or Committees
› Individual Role
Business Goals
Sports Club Membership Amount & Benefits
Marketing Plan
Communication Plan
Strategies to Maintain Long-term Sustainability
› Fee Structure
› Event Sponsorship Benefits
› Marketing Campaign to Attract Customers
› Loyalty Program and Benefits
› Strategy for Sports Club Governance and Growth
› Strategies to Manage Sports Club Performance
Challenges & Solutions
Checklists for Managing Sports Club
Club Performance Measurement
› Indoor Sports Equipment Condition Checklist
› Gym Safety Inspection Checklist
› Club Membership Database Assessment
› Financial Performance
• Income Statement
• Balance Sheet
› Customer Satisfaction Dashboard
› Customer Lifetime Value Dashboard
› Employee Performance Assessment
Dashboard
5. Sports Club Business Model 5
Mentioned slide shows the business model canvas of sports club. It covers information about key partners, key activities, key resources, value proposition. Customer relation, customer
segments, channels, cost drivers and revenue streams.
› Staff Salaries
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Cost Drivers
› Sponsorships
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Revenue Stream
Key Partners
› ABC District School
› XYZ Equipment
Distributor
Key Activities
› Sports & fitness
training
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Value Proposition
› Free kit to platinum
members
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Customer Relation
› Provide professional
training
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Customer Segments
› Working Professionals
› Students
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Key Resources
› Staff
› Playground
› Gymnasium
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Channels
› Club website
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6. Planning & Support Sub
- Committee
Games Dev & Coaching Sub
- Committee
Facilities & Development Sub
- Committee
Social & Event Sub -
Committee
Finance Sub -
Committee
Membership & Registration
Group
Games Dev & Coaching
Support Team
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Event
Team
Health &
Wellbeing Group
Accounts Team
Communication , IT & PR
Group
Add Text
Grounds Men
Team
Supporters
Club
Shop &
Merchandising
Team
Fundraising Team
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Recreational
Team
Sponsorship Team Add Text
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Structural Model of Club 6
Following slide illustrates the structural model of the club. It also shows information about various team and sub-committee along with their roles such as strategic, tactical and
Operational roles.
Roles
Tactical
Operational
Strategic
Trustees
President & Vice
- President
Club Executive
Club Management Team
Club Secretary
Club Coaching
Officer
Club Facilities
Officer
Club Social
Officer
Club Treasurer
8. Management Teams Roles & Responsibility 8
Following slide shows various roles and responsibilities of management teams. It includes information about focus area, details of proposed action plan, responsible committee,
communication mode, estimated budget and completion date.
Focus
Area
Proposed
Action Plan
Responsible
Committee
Communication
Mode
Estimated
Budget
Completion
Date
Club Administration
Introduce codes of conduct for
coaches, volunteers and parents
Membership &
registration group
Verbal Communication Nil XX/XX/XX
Club Promotion
Press release in newspapers
about Sports Event
Social & events sub-
committee
Print Media $150 - 300 XX/XX/XX
Trainings
Establish 4 weeks summer training
Programme for diamond membership
holders
Games development &
coaching support team
Newsletter $50 – 100 XX/XX/XX
Add Text Add Text Here Add Text Here $XXXX $XXXX XX/XX/XX
Add Text Add Text Here Add Text Here $XXXX $XXXX XX/XX/XX
9. Name of Coordinator Chris Dowson
Key Tasks and Responsibilities
› Organize Fundraising events
› Obtain sponsorship for club
Requirements of Position
› Development of Sole sponsorship agreement
› Maintain communication with sponsors
Goals
› To raise $5000 amount set by the club board for 2020
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Individual Role of Team Head 9
Mentioned slide describes individual role of a team head. It also includes details such as key tasks and responsibilities, requirements of position and goals according to position of the head.
Position/Role Club Treasurer
11. Sports Club Facilities & Offerings 11
This slide shows the information about sports club facilities and offerings. Facilities provided are swimming pool, squash, badminton, gymnasium, table tennis and baseball.
Swimming Pool Squash Badminton Gymnasium Table Tennis Baseball
Quantity 1 Pool 2 Courts 2 Courts 1 Hall 2 Tables 1 Ground
Open On M, T, W, T, F M, T, W, F M, T, W, T, F M, T, W, T, F, S M, T, W, T, F M, W, F
Timings 10 am to 5 pm 4 pm to 8 pm
7 am to 10 am &
5 pm to 8 pm
6 to 8 am &
5 pm to 9 pm
5 pm to 9 pm 3 pm to 9 pm
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Facilities Provided
12. Values Revenue Focus Structural Focus Management Focus
Beginner
› Volunteerism
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› Members Fund
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› Management Committee
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› Sustaining Operations
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Commercial
› Viability Of Sport
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› Sponsorship
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› Management Portfolios
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› Marketing Campaigns
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Bureaucratic
› Effective Utilization Of Sport
Resources
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› Merchandising
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› Sub-committees
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› Club Efficiency
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Corporate
› Brand Building
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› Brand Value
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› Board
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› Increasing Club Value
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Evolutionary Phases of Sports Club 12
Following slide covers evolutionary phases of the cub. It also includes stage wise information about values, revenue focus, structural focus and management focus.
1
2
3
4
13. Stakeholders Expectations from Club 13
Mentioned slide displays the expectations of stakeholders from a club. Stakeholders covered in the slide are players, employees, equipment suppliers and shareholders.
Stakeholders type Expectation Summary
Players
› On-field success
› Low Injury rates
Employees
› Pay and benefits as per market trends
› Professional Development
Equipment Suppliers
› Brand Awareness
› Player Endorsement
Shareholders
› Return on investment
› Public Recognition of Club
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14. 14
Business Goals
› Fee Structure
› Event Sponsorship Benefits
Sports Club Membership
Amount & Benefits
15. Business Goals of the Sports Club 15
Following slide covers long term as well as short term goals of sports club. Short term goals covered are attracting customer, activity programs and fundraising.
Long Term Goals Short Term Goals
Maintaining Club Standard
By continuously improving club facilities acceptable to members
Club Awareness
By organizing community sports events on quarter basis.
Brand Value
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Attract Customers
To enroll 200 members in diamond membership plan by Q4 of 2020
Activity Programs
Development of player activity program for both summer and
winter trainings.
Fundraising
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17. Club Event Sponsorship Benefits 17
Following slide covers club membership sponsoring amount and benefits. Benefits covered are logo display on website, printed logo on club kit, event passes and discount on
club membership.
BENEFITS Above $10000 $2500 -5000 $1500 -2500 Below 1500
25% flat discount for club membership
Printed Logo on Club Kit
Passes of sports event organized by club
Logo display on club website
Sponsorship Amount
19. Marketing Campaign to Attract Customers 19
Mention slide explains marketing campaign of the sports club. It includes information about campaign focus, its goal, budget, target market, marketing medium, strategy and outcome
from campaign.
$15,000
Budget
Single Person
Aged 14-35
Families
Target Group
Sports Club Opening
T Aware People about
Campaign Focus
Customers
by Q4 of 2020
Drive 500
Goal
Duration
1
Month
30% increase in enrollment of club membership
Results
Marketing Medium
Online Media, Print Media
Strategy
› By organizing a community sports event
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20. Loyalty Program & Benefits 20
Following slide shows the loyalty program of sports club membership. It also includes information about various benefits offered to each membership type.
Membership Type
Fixed Benefit Behavioral Triggers Delight Benefits
Enrollment Offer Early Excess Friend Referral Social Share Birthday Gift Event Pass
Diamond
500 points will be
credited in the card
as a welcome bonus
20% discount to first
100 early birds
Club merchandise
will be given for 1
referral
10 points per share
Can attend both
summer and winter
camp trainings
Will get 2 event
passes per event
organized by the club
Platinum
300 points will be
credited in the card
as a welcome bonus
10% discount to first
100 early birds
Club merchandise
will be given for 3
referral
5 points per share
Can attend either
summer or winter
camp training
Will get 1 event
passes per event
organized by the club
Gold Add Text Add Text Add Text Add Text Add Text Add Text
Silver Add Text Add Text Add Text Add Text Add Text Add Text
21. Effective Communication Plan 21
Mentioned slide covers effective communication plan of the sports club. It consist details of target audience, deliverable, description, frequency, delivery method and coordinator.
Target Audience Deliverable Description Frequency Delivery Method Coordinator
Customers
Membership
pricing update
Update about new
membership prices
Quarterly basis Website, Email, Blogs Club Secretary
Sponsors Sponsorship Benefits
Benefits of providing sponsorship to
club events
Monthly Basis Website, Email Club Treasurer
Employees Hiring Announcements Benefits of Referrals Quarterly basis Newsletter Club Facilities officer
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22. 22
Strategies to Maintain
Long-term Sustainability
› Strategy for Sports Club Governance and Growth
› Strategies to Manage Sports Club Performance
23. Strategy for Club Governance and Growth 23
Focus Area
Club Governance
Club Growth
Our Objective
› To enhance club value
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› Promote club involvement
throughout the community.
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Strategy
› Providing club employees or staff
with needful trainings and
workshops in order to ensure long-
term sustainability
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› By collaborating with educational
institutes and providing students
with 2-week training.
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Mentioned slide shows strategies for governing club and making it grow. It also includes administration objective such as enhancing club value and promoting club involvement
among communities.
24. Strategies to Manage Club Performance 24
This slide covers administration approaches to manage club performance based on performance dimension. Performance dimensions included are quantity, quality and staff performance.
Performance Dimensions Approach/Strategy Measurement Metrics
Quantity
By providing 3 months club membership at 25% discount
rate
› Membership
› Participation
Quality
Recruiting coaches and staff that have performed at
national or international level
› Playing Standard
› Facilities
Staff Performance
Providing skill development training or workshop on
quarterly basis
› Satisfaction Ratings of
Members
› Staff Achievements
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26. Possible Challenges & Solutions 26
Mentioned slide covers possible challenges faced by sports club and right solutions to overcome them. Challenges covered are lack of trained staff, competition from new clubs,
members verification.
Lack of Trained Staff
Competition from New Sports Club
Members Verification
Provide skills development
trainings and workshops to
existing staff
Developing new ways of training and
other beneficial activities to retain
existing members
By providing membership card
to the members
28. Indoor Sports Equipment Condition Checklist 28
Following slide shows checklist for identifying indoor sports equipment conditions. It includes details of item, quantity, date of issue and return, member who purchased, current condition
and action to be taken.
Item/
Description
Quantity Date of issue Returning Date
Member code
who bought the
item
Current
Condition
Action to be
taken
Badminton Rackets 4 XX/XX/XX XX/XX/XX AN23 Good No Action Required
Table Tennis Bat 2 XX/XX/XX XX/XX/XX DT32 Add Text Add Text
Add Text XX XX/XX/XX XX/XX/XX Add Text Add Text Add Text
Add Text
XX XX/XX/XX XX/XX/XX Add Text Add Text Add Text
29. Gym Safety Inspection Checklist 29
Mentioned slide shows checklist for gym safety inspection. It covers inspection questionnaire, status, corrective action plan and responsible person.
Inspection
Questionnaire
Status
(Yes/No)
Corrective
Action Plan
Responsible
Person
Are the Weight Equipment Properly Racked
& Stored?
Yes No action required Gym Instructor
Are the Machine Cables Working Properly? No
Contact the equipment supplier
for replacement
Club Facilities officer
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31. Membership
Type
Number of Members
Enrolled
Total Members
Joined
Number of Referrals
on Waiting List
Number of Members
Left
Reason
for Leaving
Action to
be taken
Diamond 60 45 10 3
Unprofessional
Coaching Staff
Recruitment of
Certified Coaching
Staff
Platinum 95 80 5 2 Add Text Add Text
Gold XX XX XX XX Add Text Add Text
Silver XX XX XX XX Add Text Add Text
Club Membership Database Assessment 31
This slide shows the assessment of club membership database. It covers information about how much members applied for enrollment and how much have left along with their reason
for leaving.
32. Income Statement of FY20 32
Mentioned slide shows the income statement of sports club. It includes details about total income generated, total expenditure and operating surplus in 2020 financial year.
Income 2020 2021
Member Fees 30,622 37,389
Fundraising 50,842 61,111
Government & Other Grants 152,348 67,142
Donations 46,735 42,954
ABC Tournaments Collections 10,244 8,433
Sponsorship 7,848 4,834
Gym Fees 4,223 4,782
Inventory Sales 1,523 1,718
Add Text 5,232 6,225
Add Text 39,422 39,284
Add Text 31,823 29,384
Add Text 2,978 2,432
Add Text 2,534 3,628
Total Income 386,374 308,316
Expenditure 2020 2021
Fundraising Expenses 31,111 42,342
ABC Tournament Expenses 11,482 10,342
Add Text 5,924 4,848
Add Text 10,721 8,777
Inventory Purchases 15,423 14,284
Hall Maintenance 29,842 27,482
Depreciation 22,284 20,342
Gas & Electricity 12,423 11,484
Employee Costs 99,836 90,145
Insurance 15,222 17,842
Motor Vehicle Expenses 2,224 3,897
Printing, Postage & Stationery 798 642
Repairs & Maintenance 29,784 26,642
Security 3,484 3,121
Professional Fees 7,824 7,523
Add Text 1,742 1,548
Add Text 1,642 1,872
Add Text 582 497
Total Expenditure 302,348 293,630
Operating Sulphur(deficit) 84,026 14,686
33. Current Liabilities 2020 2021
Equipment Supplier Payment 6,439 14,846
Add Text 6,115 18,988
Total Current Liabilities 12,554 33,834
Non – Current Liabilities
Bank Loan 17,827 22,342
Total Non – Current Liabilities 17,827 22,342
TOTAL LIABILITIES 30,381 56,176
NET ASSETS 298,844 214,818
FUNDS 298,844 241,818
TOTAL MEMBER FUNDS 298,844 214,818
Balance Sheet of FY20 33
Following slide shows the balance sheet of sports club. It includes of total assets, total liabilities, net assets and total members fund in 2020 financial year.
Current Assets 2020 2021
Cash at Bank 91,808 24,798
Inventories 6,434 5,884
Other Assets 7,552 4,646
Total Current Assets 105,794 35,328
Non – Current Assets
Property & Equipment 159,058 181,342
Investments 64,373 54,324
Total Non – Current Assets 223,431 235,666
TOTAL ASSETS 329,225 270,994
35. Customer Satisfaction Dashboard 35
This slide illustrates customer satisfaction dashboard covering net promoter score along with customer retention metrics with a 12-month format. It also indicates that club was able to retain
89% customers in 2020.
-100 100
+57
Net Promoter Score
%Promoters - %Detractors = 48
Promoters
618
65%
Passives
171
18%
Detractors
162
17%
Target>=85%
89%
Customer Retention
89%
80%
30%
90%
70%
80%
89%
45%
90% 92%
25%
97%
Jan-20 Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 Nov-20 Dec-20
36. Customer Lifetime Value Dashboard 36
Mentioned slide displays customer lifetime value dashboard. It includes details of average customer lifetime and average lifetime value in a 12 months format.
0
10
20
30
40
50
60
70
10
20
30
40
50
60
70
Jan-20 Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 Nov-20 Dec-20
Value(Avg)
Months
(Avg)
Customer Lifetime Value Customer Lifetime
32 Months
Average Customer lifetime
$7,643.05
Average Lifetime Value
37. Employee Performance Assessment Dashboard 37
Following slide displays dashboard to assess employee performance. Key performance indicators covered are absenteeism, overtime hours, training cost and overall labor effectiveness.
Absenteeism
Avg Yearly Absenteeism
7.7 Days
Avg
Absenteeism
Rate
3.4%
Target <3.8%
Absenteeism over the Last 5 years
8.8 8 7.8 7.8
6.6
4.1% 3.8% 3.4% 3.6% 3% 2.7%
2015 2016 2017 2018 2019 2020
Absenteeism Rate Absenteeism in Days
Training Costs
$ 5 K $ 4 K
$ 3 K
$ 11 K
$ 14 K
$ 17 K
1 2 3
Net Costs Returns
3 – Year Occupation
$ 5 K $ 5 K
$ 11 K
$ 12 K
1 2
Net Costs Returns
2 – Year Occupation
Training Costs by Training years & Duration of Training
Overtime Hours
Avg Overtime Per Week
1.5 Hrs
70
75
80
85
90
2015 2016 2017 2018 2019 2020
Yearly Avg Overtime Hours
(Per Employee)
2.3
1.6
1
1.9
0.8
26-35 36-45 46-54 <25 >55
Hours
Avg Overtime by Avg Group
Overall Labor Effectiveness (OLE)
60%
65%
70%
75%
80%
85%
90%
2015 2016 2017 2018 2019 2020
OLE over the Last 5 Years
82%
78%
75%
72% 71%
HR Sales Marketing IT Customer
Service
Hours
OLE by Department
40. Values of client
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Premium services
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Our Company
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About Us 40
41. 41
Our Mission
Vision
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Mission
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Goal
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42. RoadMap 42
01
03
04
05
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43. Timeline 43
2016 2018 2016
2017 2019
Start End
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44. 30 60 90 Days Plan 44
30
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Days
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