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1. Social Media
Branding Proposal
Project Proposal – (Proposal name)
Client – (Client name)
Delivered On – (Submission date)
Submitted By – (User Assigned)

2. Cover Letter for Social Media Branding Services
Dear (Client_name),
Thank you for reaching out to us for your brand design needs. We will work
towards transforming your company vision and strategy into an original
brand and online experience that will connect with customers more
effectively.
We ensure that with our expertise, your company will be able to achieve the
below mentioned goals-
o Unique brand proposition to gain advantage in competitive market.
o Social media presence on most used websites like – LinkedIn, Facebook, Twitter,
Instagram etc.
o Communication of organizational objectives via brand aesthetic for increasing
customer loyalty.
o Add text here
We will prepare the initial design phase of the project to give you
appropriate look and feel of the brand and design hierarchy.
Feel free to contact us for more information.
Sincerely,
(company_name)
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3. Table of Contents
Project Context
and Objectives
Our Process
o Plan of Action
o Scope of Services
o Time frame
o Mode of Communication
o Additional service offerings
Your Investment Company Overview
o Why Us
o About Us
o Most recent awards
o Our Team
Next StepsStatement of Work
and Contract
Our Past Experience
o Client Testimonials
o Case Study
3
01 02 03 04
070605

4. Project Context and Objectives
4

5. Project Context and Objectives for Social Media Branding Services
Project Context
o We have identified that your company (client name) is facing decreased brand
integrity, low customer engagement and loyalty challenges, due to which your value
proposition has been hampered.
o The company is also facing challenges related to declining sales volume.
Project Objective
o Analyze competitor’s branding and promotion strategies and develop your own unique
brand for long term sustainability, higher customer engagement and loyalty.
o Create awareness about client’s products and service on most commonly used social
media platforms like LinkedIn, Facebook, Twitter etc.
o Develop a brand that is up do date with the latest market trends and clearly
communicates your company’s core values and vision.
o Add text here
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6. Plan of Action
Scope of Services
Time frame
Mode of Communication
Additional service offerings
Our Process
6

7. Plan of Action for Social Media Branding Services
2-4 Weeks
1-3 Weeks
Project Kick off
o Assess
company(client name)
products/ services
o Analyze customer
buying pattern
o Add text here
Competitor
Assessment
o Analyze competitor
brand marketing
strategies
o Add text here
4-5 Weeks
Development
and Design
o Develop brand
signature style &
design unique
personal brand
o Add text here
5-8 Weeks
Devise Plan
o Formulate your
personal brand
Marketing plan
o Add text here
10-12 Weeks
Smart phone
design update
o Design update for
firm’s android or iOS
application interface
o Add text here
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8. Scope for Social Media Branding Services
0501 02 03 04
o Analyze company
strategies, goals and
values
o Competitive market
assessment
o identify latest
marketing trends
Research
o Value Proposition
o Brand Position
o Core Messages
o Values and attributes
Planning
Develop the:
o Brand design
o Tag Line
o Logo
o Printing Banner
Developing
Finalize the:
o Brand architecture
o Social media activities
o Brand look and feel
o Database design
Finalizing
o Present the proposal to
client
o Get feedback and
implement the changes
Presentation
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9. Timeframe for Social Media Branding Services
Duration 1-3 weeks 4-5 weeks 5-7 weeks 7-9 weeks 9-12 weeks
Stages Research Developing FinalizingPlanning Presentation
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10. Mode of Communication for Social Media Branding Services
Communicate Medium Description
Weekly Calls Every Wednesday
Monthly Catch up Last day of the month
Review Sessions Emails
Add text here Add text here
Add text here Add text here
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11. Additional Service Offerings for Social Media Branding
Mobile & User Experience Design
User Research
UX Strategy
Product Design
Prototyping
Intelligent AI Solutions
Machine Learning
Cloud Vision API
Cognitive Computing
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12. Your Investment
12

13. Stages Price (in USD)
Research 600
Planning 900
Developing 800
Finalizing 1,200
Presentation 900
Total (Before tax) 4,400
Taxation Rate, 5% 220
Total 4,620
Your Investment for Social Media Branding Services (1/3)
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14. Your Investment for Social Media Branding Services (2/3)
Stages
Research
Finalizing
Developing
Brand Strategy
o Analyze company strategies, goals and
values
o Competitive market assessment
o Identify latest marketing trends
1-3 600
o Value proposition
o Brand positioning
o Core values determination
3-5 900
o Brand design
o Tag Line
o Logo
o Printing Banner
5-7 800
o Brand architecture
o Social media activities
o Brand look and feel
o Database design
7-9 1200
o Present the proposal to client
o Get feedback and implement the
changes
9-12 900Presentation
Activities Duration in Week Estimated Cost (in USD)
(Designer name) will perform
different activities in different phases
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15. Additional Services for Social Media Branding (3/3)
Additional Services Price (in USD)
Mobile user and experience design 900
Intelligent AI solutions 1200
Total 1,700
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16. Why Us
About Us
Most recent awards
Our Team
Company Overview
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17. Why Us for Social Media Branding Services
Strengths that will add to your firm
Our client (client_name) requires a strong brand to sustain in competitive market
and gain customer attention and loyalty in order to increase sales and generate
more revenue.
We ensure to provide cost effective marketing solutions and branding techniques, to
strengthen brand image for sales increment and business success.
We provide high quality branding techniques and marketing tools to
strengthen clients brand impression.
We create a healthy partnership with every business we represent. We follow the policy of
open communication between ourselves and our client to ensure brand satisfaction.
We advice clients with innovative approaches for every aspect of branding campaign with sole
intention of business growth.
Add text here
Add text here
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18. About Us for Social Media Branding Services
Trust Consistent
Improvement
Respect
for Diversity
Vision
Elaborate here your company’s vision statement
Mission
Elaborate here your company’s mission statement
Core Values –
Founded in 2004, we are a dedicated team of designers, strategists, writers, developers and
account specialists. We develop extraordinary brand experiences that help the companies in uplift
their brand value. Our work is acclaimed for its high-quality design.
Who We Are
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19. Awards and Recognition for Social Media Branding Services
XYZ
Jan 2020
Agency
Business awards
ABC
Dec 2019
Digital
Growth Award
European
Nov 2019
Most effective
Branding
Agency Award
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20. Jasmine Cooper
Kendra Williams
Natasha James
Our Team for Social Media Branding Services (1/2)
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audience's attention.
Creative Director
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audience's attention.
Brand Strategy Manger
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audience's attention.
Associate Creative Director
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21. Our Team for Social Media Branding Services (2/2)
James Milner
Interactive design director
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needs and capture your audience's attention.
Megan Peters
Visual designerThis slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
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22. Client Testimonials
Case Study
Our Past Experience
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23. William Spencer
Designation
Compony name
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needs and capture your audience's attention.
John Hooper
Designation
Company name
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needs and capture your audience's attention.
Client Testimonial for Social Media Branding Services (1/2)
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24. Client Testimonial for Social Media Branding Services (2/2)
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audience's attention.
Company Name
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audience's attention.
Company Name
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audience's attention.
Company Name
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William Spencer
Elizabeth Owen
Adam Watts
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25. Case Study for Social Media Branding Services
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“(company_name) has redesigned our products/services impression. It was a remarkable experience to
work with such knowledgeable and dedicated professionals. Our conversion rate increased by 30 % and
overheads reduced by 40%.”
– Michel Phillips (ABC Solution)
Results-
Conversion rate
increased by 30%
Overheads
reduced by 40%
Add
text here
Problem
ABC solution had a wide range of products for the target audience. However, they required a
brand aesthetic identity which could align with the target market and clearly communicate its
vision to the audience.
We developed framework for brand design, web development, and marketing support, which
clearly communicated company’s vision to target audience. This resulted in higher customer
engagement and increased website traffic.
Our Solution
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26. Statement of Work and Contract
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27. Statement of Work and Contract for Social Media Branding Services
Contract
Mutual Cooperation
o We agree to put our best efforts in return we expect your cooperation in providing needed information
regarding website
Terms and Termination
o This agreement should commence from (date) and shall continue till termination by either party by not less than 60 days notice
given in writing.
Date: {date_submitted}
Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to design branding proposal at the
estimated total cost of $XXXX as outlined.
Services Rendered
o 3-week opportunity to review our work and provide feedback
o Not liable to the firm and third party for damages
Terms of Payment
o Fifty percent of initial fees at the point of contract signing and it will act as deposit
o Remaining 50% has to be submitted after project completion
Plans Cancellation
o Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs and expenses
Confidentiality
o All efforts to preserve confidentiality of information
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28. Next Steps
28

29. Next Steps for Social Media Branding Services
It is requested to read the contract to get the understanding of the details involved in
working with us. Everything should be fair, transparent and easily understandable at the
beginning in order to lay a solid foundation for better work relationship.
We firmly believe in clarifying things and sorting out the issues in order to find the most
suitable way to work together.
Discuss the desired changes
Accept the proposal
Sign and finalize the proposal
Submit an initial payment of 50% of total fee of project
Once we get the notification of your proposal acceptance, we will send you the
separate copy of the signed contract for your record
Add text here
Feel free to contact
(user_title)
(user_assignment)
Signature
Proposal Lead
(client_contact_first)
(client_name)
Signature
Default Contract
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30. Contact Us for Social Media Branding Services
Company Address
# Street No., City, State
Phone Number
1234567890
Email and Website
emailaddress123@gmail.com
Company Name
XYZ
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31. Icons Slide for Social Media Branding Services
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32. Additional
Slides
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33. About Us for Social Media Branding Services
Target Audience
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and capture your audience's attention.
Preferred by Many
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and capture your audience's attention.
Value Clients
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34. Mission
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and capture your audience's attention.
Vision
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and capture your audience's attention.
Organization Mission and Vision Statement for Social Media Branding Services
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35. Roadmap Process Flow for Social Media Branding Services
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36. Timeline for Social Media Branding Services
Text Here
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audience's attention.
2016
Text Here
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2017
Text Here
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2018
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2019
Text Here
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audience's attention.
2020
Start Finish
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37. 30 60 90 Days Plan for Social Media Branding Services
30 Days
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60 Days
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90 Days
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