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1. Web Design and Development
Proposal Template
Prepared For
Client Name
Client Address
Client Contact
Prepared By
User Name
User E-mail
User Designation

2. Cover Letter for Web Design and Development Proposal Template
2
Dear {client_contact_first}{client_contact_last},
{Company Name} are pleased to introduce our self as a full service Web Design Agency.
We provide end to end Web Design and Web Development Solution along with Web
Maintenance and Repair Services. With an experience of XX years, we are able to save
time and effort for our client by creating website that are ready to be combined with digital
marketing services for meeting business goals.
The Web Design Proposal Includes
• Scope of proposal with deliverables like research, design and development.
• Framework to maintain the existing look of website and improve overall performance.
Currently, we offer web design services with comprehensive progress report with
measurable results.
{Company Name} looking forward to long term association in near future
Regards,
Name
{User_assigned}
{user_title}

3. Table of Contents
3
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

4. Table of Contents
4
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

5. Project Outline for Web Design and Development Proposal Template
5
This proposal outlines our recommendations for management of services, terms and schedule for the website development project. It
helps you to give a professional on-line presence that’ll generally enhance the organization image and branding.
Increase the
lead conversion
rate to around
3-4 % more.
Objectives
Design the website’s front
end template to adapt
and scale to whatever
kind of devices the
user is viewing.
Maintaining the
existing look and
feel and improving
overall performance;
Improve the
conversion by
50% on
different small
screen devices.
Adapting the
latest digital
marketing
Strategies
and tools.
Measure the
website’s
Performance &
take effective
steps to
optimize it.
Context
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6. Table of Contents
6
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

7. Scope of Web Design and Development Services
7
• Understand business, business goals,
customers and their expectation & behavior.
• Add Text Holder
• Add Text Holder
1. Research
• Integrate the new design with
current WordPress theme. Then,
the QA department will test the
site across different browser.
• Add Text Holder
• Add Text Holder
4. WordPress Integration
• Start creating and coding for primary &
secondary web site pages using HTML, CSS,
& JavaScript.
• Add Text Holder
• Add Text Holder
3. Development
• Add Text Holder
• Add Text Holder
6. Support Retainer
• Create the general appearance including the
home page, sub page, the blog template, and
any additional templates needed.
• Add Text Holder
• Add Text Holder
2. Design
• Add Text Holder
• Add Text Holder
5. User Testing
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8. Table of Contents
8
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

9. Process of Web Design and Development
9
The web development project will be completed in the following way:
Develop a web
design team consist
of web project
manager, developer
& other staff member
Build a plan for
process execution
after several
meetings &
observations,
Key requirements for
the web development
project will be
established &
documented in
Planning stage
All project work
will be in
accordance with
accepted best
practices for web
development.
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10. Table of Contents
10
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

11. Web Design and Development Project Timeframe 1/2
11
Weeks 1 2 3 4 5 6 7 8 9
Planning
Concept Design
Creation & Coding for
Primary Pages
Primary Page Creation & Coding for
Secondary Pages
Web Review & Testing
Acceptance &
Project Completion
12 Days
10 Days
10 Days
10 Days
14 Days
Milestone 1
9/1/19
Milestone 2
9/16/19
Milestone 3
9/30/19
Milestone 4
10/10/19
Milestone 5
10/28/19
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12. Web Design and Development Project Timeframe 2/2
12This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Weeks 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
Research
Planning
Present Wireframes
Present finished mockups
Code HTML/CSS templates
WordPress Theme Integration
QA Testing and Review
Deployment to live site
Understand business goals, customer and competitive landscape
Determine the description and requirement of final website.
Create sketches for general appearance of website.
Present page mock-ups.
Creation and Coding Primary Pages
Text Here
1st Month 2nd Month 3rd Month 4th Month 5th Month
Month

13. Table of Contents
13
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

14. Deliverables of Web Design and Development Project
14
The Provider will deliver the following
items during or at the conclusion of the
software development project:
Fully functional and approved web
site in the required language(s)
uploaded to the clients designated
servers.
A WordPress feature allowing the
Client to easily add blog postings.
Milestone Description Complete
1. Planning xx/xx/xxxx
2. Wireframe / Design Stage xx/xx/xxxx
3. Primary Page Development xx/xx/xxxx
4. Primary Page Revision/Secondary Page Development xx/xx/xxxx
5. Review and Testing xx/xx/xxxx
6. Final Revision and Acceptance xx/xx/xxxx
The timeline for project milestones and deliverables is listed in Table 1.
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15. Table of Contents
15
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

16. Website Design and Development Estimate 1/2
16This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Description Price ($)
Research $2,500
Design $5,000
Front-End Development $5,000
Wordpress Integration $5,000
QA Testing $1,500
Total $19,000
Description Price ($)
User Testing $750
Support & Maintenance Retainer (Monthly)
Total $750
Recommended
Core Budget

17. Website Design and Development Estimate 2/2
17
Title/ Description Cost ($) Unit Qty Subtotal ($)
Wireframes & Design $5,000.00 /Site 1 $5,000
HTML / PHP Coding $100.00 /Hour 80 $8,000
Ongoing Web Design Support (Optional)
$1,000.00 1 $1,000
Web Hosting (Optional)
$99.00 /Site 1 $99
Website Development: $13,000
New Customer Discount (10%) ($1,300)
$11,700
Ongoing Fees: $1,099/ Month
Due at Signing: $12,799
Monthly
Monthly
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18. Table of Contents
18
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
8 Agreement
4 Web Design Project Timeframe
9 Next Step
5 Deliverables of Web Design Project
10 Contact Us
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study

19. About Us for Web Design and Development Proposal Template
19
Background:
• Add details on company’s history
• Previous line of services
• How it all started etc.
• Other key points
Our Focus:
We believe it's all about YOU. Our focus is on meeting and surpassing your personal short- and long-
term financial goals, creating and implementing processes for regularly reviewing and evaluating how
your portfolio is doing, and maximizing your return on investment over time
Company’s Vision:
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Company’s Mission:
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Tool and Technologies:
• Web graphic designers use vector and raster graphics packages to create web-formatted imagery or design prototypes.
• Technologies used to create websites include standardized mark-up, which can be hand-coded or generated by WYSIWYG editing software.
• There is also proprietary software based on plug-ins that bypasses the client’s browser versions.
• These are often WYSIWYG but with the option of using the software’s scripting language.
• Search engine optimization tools may be used to check search engine ranking and suggest.
Founded in: 1956
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20. Designation 1
“Write in brief (4-5 lines) on team member’s education background, past career
experience, similar experience in this company, achievements etc.”
Designation 2
“Write in brief (4-5 lines) on team member’s education background, past career
experience, similar experience in this company, achievements etc.”
Name 1
Name 2
Our Team for Web Design and Development Proposal (Template 1 of 2)
20

21. “Write in brief (4-5 lines) on team member’s education background, past career
experience, similar experience in this company, achievements etc”
“Write in brief (4-5 lines) on team member’s education background, past career
experience, similar experience in this company, achievements etc.”
Name 1
Designation 1
Name 2
Designation 2
Name 3
Designation 3
“Write in brief (4-5 lines) on team member’s education background, past career
experience, similar experience in this company, achievements etc.”
Our Team for Web Design and Development Proposal (Template 2 of 2)
21

22. Client Testimonials for Web Design and Development Proposal Template
22
Client 1
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Client 2
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Client 3
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23. Case Study for Web Design and Development Proposal Template
23
Results
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audience's attention.
Our Solution
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audience's attention.
Project Goals
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audience's attention.

24. Table of Contents
24
1 Project Outline
6 Website Design Estimate
3 Process of Web Design
4 Web Design Project Timeframe
5 Deliverables of Web Design Project
2 Scope of Web Design Services
7 Company Introduction
• About Us • Our Team • Case Study
8 Agreement
9 Next Step
10 Contact Us

25. Agreement for Web Design and Development Proposal Template
25
Letter of
Acceptance
• Add Text Here
• Add Text Here
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Conditions for
the Acceptance
• Add Text Here
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Further
Client Rights
• Add Text Here
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Start of
Contract
• Add Text Here
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26. Next Steps for Web Design and Development Proposal Template
26
Please read the contract carefully to ensure that you understand all the details
of working together with us. It is important to us that from the beginning
everything is transparent and understood so that we lay a solid foundation for a
good working relationship.
We’ll email you a separate copy of the signed contract for your records.
If you’d like to speak to us by phone, don’t hesitate to call.
Client Name: XXX
Sender Name: XXX
Client Company Name: XXX
Date: XXX
Signature
Sender Company Name: XXX
Date: XXX
Signature

27. Contact Us for Web Design and Development Proposal Template
27
Email Address
emailaddress123@gmail.com
Contact Number
0123456789
Address
# Street Number, City, State

28. Icons Slide for Web Design and Development Proposal Template
28

29. 29
Additional
Slides

30. Mission for Web Design and Development Proposal Template
30
Goal
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Mission
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Vision
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31. 30 60 90 Days Plan for Web Design and Development Proposal Template
31
30 Days
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60 Days
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90 Days

32. Timeline for Web Design and Development Proposal Template
32
2017
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2019
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2018
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2020
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33. Roadmap for Web Design and Development Proposal Template (3)
33
2020
2019
2018
Start
End
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34. Roadmap for Web Design and Development Proposal Template (4)
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2020
2019
2018
2017
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35. Roadmap for Web Design and Development Proposal Template (5)
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2019
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36. Roadmap for Web Design and Development Proposal Template (6)
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2018
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37. Roadmap for Web Design and Development Proposal Template (7)
37
2017
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