a visual resume

1. A Brief History of Rob Campbell
a visual resume

2. Rob Campbell is a son of a
beekeeper, 42 yrs old.
He is smart and
reasonably good looking.

3. Twenty years ago
Rob Campbell was
in film school at
York University
1989 -93

4. 1994 – 2006 Rob Campbell
was IATSE 873 Grip #CAM043

5. 2007
Rob worked at LifeCapture Interactive
He wrote his first articles, blogs and
discussion forum posts there and
taught himself how to SEO page copy.
Rob started Fuel Ghoul , sponsored by Greenfield Ethanol .
Poynt project was supervised by High Road Communications.
I Ripped My Pants At Work

6. 2008
Rob took what he learned at LCI
and started SMOJOE to make and sell
socially relevant sponsored media.
Rob started Canada Blog Friends as a
biographical index and brochure blog to
demonstrate Smojoe’s blogger outreach.

7. 2009 Smojoe’s Toronto Bloggers

8. 2010
Rob started a photo contest website,
Lenzr.com to make social media for SEO.
Lenzr has 5000 members with 25000
photos in database. Over 70 contests

9. 2011 Lenzr was really busy,
but sadly it was never profitable.

10. Some
early
Lenzr
clients
who now
enjoy
page one
rankings
on
Google

11. 2012 Miss Teen Canada
Blog Network
75 Regional Blogs are connected by
RSS feed aggregator to a central site.
The ‘network’ is video enabled – it’s a
potent buzz marketing tool that yields
six dozen SEO friendly incoming links
to corporate and charitable sponsors.

12. The Science of Search and Social Rank
Rob is the director of the Page One Program
and organizes Search and Social Rank
Symposiums that celebrate the weird science at
the intersection of social media marketing and
search engine optimization.

13. There is a method to Rob’s madness

14. 2012
Rob Campbell speaks at 2012 CRFA