2. An
Introduction
1

3. Who We Are
We are Webtage (web tāzh), a digital marketing solutions provider,
focused on delivering your brand and growing your business.
We are a group of passionate, creative, and strong analytical minds
whose sole purpose is to launch, optimize and grow your digital
presence.
Our clients achieve and sustain top line growth because we do digital
marketing the smart way.

4. What We Do
Based on a global delivery model, with core IP retained in the US, we
provide solutions in the following areas:
• Digital Marketing & Lead Generation Strategy
• Web & App Design & Development
• Online Visibility Optimization (SEO, Social, Content Marketing, Search
Marketing)
• Conversion Optimization
• Creative Services

5. USP
2

6. Why Us
• People - We are a group of smart, creative, and strong analytical minds whose sole
purpose is to bring more business to your business.
• Passion - We are passionate about your digital marketing campaigns’ success and
we apply brilliant creativity, cutting-edge technology, and data-driven strategies
that will get you maximum exposure in the online world.
• Partnership - We are here to build a relationship with your business and work
with you as your bionic marketing arm. We strongly believe in collaboration with
you because nobody understands your business as well as you do!
• Value – You can have highly specialized and talented marketing specialists at your
service !

7. Our Process
3

8. Our Process

9. Solutions
We
Offer
4

10. Digital Marketing Strategy
1. Is your digital strategy cohesive & aligned or is it scattered & ineffective?
2. What is your Total Addressable Market? How is your market segmented? What if your
typical buyer persona?
3. Do you have a solid lead-gen strategy in
place?
4. Are your online channels optimized for
conversions?
5. Does your website/social media channels
reflect your brand the way you would like it to?

11. Web Design & Development
The first step in a successful online marketing campaign? A professionally
designed website optimized for lead generation
and conversions.
• E-Commerce
• Web Portals
• Content Management Systems
• Responsive Sites
• IT Capabilities (PhP, .Net, Java, WordPress,
Joomla, Drupal)

12. Mobility Solutions
Mobile sites and mobile apps are fast becoming the primary channel to drive
content and services to consumers – Are you ready?
• Mobile Friendly Site Design and Marketing
• App Design & Development
• App and Mobile Site Usability &
Performance Optimization
• Mobility Search Optimization

13. Conversion Rate Optimization
Optimization of copy, layout and design to
lead to service sign-ups and purchases
• UX Principles
• Lead Generation
• CRO Best Practices

14. Digital Visibility (SEO)
Can your target customers find you in search results? How visible are you in the
digital space?
• SEO is not an option – it’s
essential and it’s changing rapidly!
• It’s a cost effective way to
gain and maintain top
visibility.
• Your competitors are doing
it and you need to do it better.

15. Digital Visibility (Social)
Is your social media strategy delivering your brand and growing your business?
• Social media done well helps you engage with your target audience.
• Social media conversion rates are 13%
higher than the average lead conversion
rates.
• Consumers are 71% more likely to
make a purchase based on social media
referrals.
Brand Recall &
Customer Loyalty

16. Digital Visibility (Content)
Content is the heart of a successful online marketing campaign.
• Content marketing is a low cost and highly
effective way to generate interest and leads.
• Compelling content helps build thought
leadership, increases traffic to website,
and helps close sales.
• Consumers prefer to learn about
businesses through interesting content than
through ads.

17. Digital Visibility (Advertising)
Looking to gain next day visibility on search, social, and display networks?
Look no further!
When should you consider Ads? When you are:
• Aggressively looking to increase sales.
• Promoting limited time offers & sales
• Want to improve inbound leads and
branding.

18. Brand Solutions
Is your brand effectively conveying what you want your consumers to know about
you?
Important Branding Elements
Visual Identity – The ‘silent ambassador’
of your brand. It creates the first and lasting
impression.
Verbal Messaging – What’s your story?
How are you different? Why should consumers
care about you?

19. The
Company
We Keep
5

20. At Webtage, we help savvy businesses leverage digital media to improve top line,
deliver the brand, attract and retain customers and grow business.

21. Success
Stories
6

22. Launch, Optimize, Grow!
• Brand Development & Website
w/conversion rate optimization.
• SEO – with Page 1 results within 8
weeks of campaign launch.
• 15% Conversion Rate on Google
Ads (PPC).
• Cost-per-conversion (PPC) was
reduced from $235.06 to $66.86 –
improvement of 71.5%.
• New Clients within 1 Week of Website
& PPC Launch.
• An average of 10 referrals per month
through PPC.
• Content Development for SEO &
Website.

23. From Zero to Top Online
Visibility
 Online leads increased from 0% to 30%
of total leads within 5 months. Online
leads were also higher value leads.
 #1 spot on Google, Bing, and Yahoo for
all relevant keywords.
 20,000% increase in website traffic in 4
months.
 10,860% increase in following, 1,200%
increase in reach, 7,200% increase in
customer engagement and increased
customer inquiries (B2B and B2C) and
conversions through social channels.

24. E-Commerce Marketing
 A fully customized, scalable, secure e-
commerce website with conversion
optimization to increase consumer
spend.
 Website appeared on Page 1 of Google,
Bing and Yahoo within 1 week of the
website going live.
 1st online order received within 2 weeks
of the website going live.

25. From Concept to Launch
 Business established from ground-up,
branded, and launched.
 Investor marketing, including business
plan creation, investor leave behind,
PowerPoint, website, teaser videos and
other marketing collaterals.
 Seed fund generation.
 Usability studies, requirements design,
and user interface design of the app.

26. Brand Launch & Search
Visibility
 Rebrand of the business and search
marketing (SEO & Paid Ads)
 Page 1 on Google, Bing, and Yahoo
within 3 months of SEO activity.
 Clients got a solid ROI within 3 months
of SEO activity.
 20% of revenue was being generated
from online channels within 3 months.

27. Lead Generation Through
Thought Leadership
 Created a personal brand strategy for
Photofax, Inc. as a method for lead
generation.
 Launched a B2B lead generation
website.
 Conversion optimization best practices
implemented.
 Kickstarted search optimization.

28. Contact Us
7

29. Snigdha Mazumdar
(630) 854-9109
snigdha@webtage.com

30. Thank You