What strategies help create great content for diverse museum audiences, including patrons with disabilities? Should we aim at a single specific audience or incorporate a more inclusive, universal design approach? How might this material be sourced, funded and implemented? We will address these questions and more in a lively in-depth discussion, examining verbal description for visitors with low or no vision as one model to illustrate the wide variety of options and the decision-making process. Session Format : Talk Show Learner Outcomes 1. Learn ways to think about the balance between best practices for access audiences and the unique needs and resources of each institution. 2. Consider strategies for creating content and programs for targeted audiences versus using a more universal design approach, and how to apply both. 3. Understand the variety of ways to source, generate and evaluate accessible and inclusive content, and learn real options for funding such efforts.

1. Accessibility and
Inclusion: Creative
Content Choices
AAM 2015
Monday, April 27, 8:30am

2. Panelists
Rebecca McGinnis
Senior Museum Educator, Access and Community Programs, The Metropolitan Museum of Art
Rebecca.McGinnis@metmuseum.org • @RebeccaMcGNYC
Christine Murray
Senior Content Designer, Antenna International
cmurray@antennainternational.com • @cmurraydocs • @AntennaIntl
M. Carmen Smith
Director of Education, Meadows Museum, Souther Methodist University
MCarmenS@smu.edu
Co-Creators:
Sofie Andersen
Senior Digital Media Strategist & Executive Producer, Antenna International
sandersen@antennainternational.com • @sofieny • @AntennaIntl • @Antenna_Lab
Annie Leist
Special Projects Lead, Art Beyond Sight
aleist@artbeyondsight.org • @artaccessannie • @ArtByndSight

3. Approaches to Audio
Description
All audio courtesy of
Antenna International.

4. Approaches to Audio
Description
All audio courtesy of
Antenna International.

5. Approaches to Audio
Description
All audio courtesy of
Antenna International.

6. Approaches to Audio
Description
All audio courtesy of
Antenna International.

7. Approaches to Audio
Description
All audio courtesy of
Antenna International.

8. Approaches to Audio
Description
Website and video use courtesy of
The Metropolitan Museum or Art.
http://www.metmuseum.org/collection/viewpoints/saint-sebastian
https://youtu.be/74_FA5oD8ZY

9. Panelists
Rebecca McGinnis
Senior Museum Educator, Access and Community Programs, The Metropolitan Museum of Art
Rebecca.McGinnis@metmuseum.org • @RebeccaMcGNYC
Christine Murray
Senior Content Designer, Antenna International
cmurray@antennainternational.com • @cmurraydocs • @AntennaIntl
M. Carmen Smith
Director of Education, Meadows Museum, Souther Methodist University
MCarmenS@smu.edu
Co-Creators:
Sofie Andersen
Senior Digital Media Strategist & Executive Producer, Antenna International
sandersen@antennainternational.com • @sofieny • @AntennaIntl • @Antenna_Lab
Annie Leist
Special Projects Lead, Art Beyond Sight
aleist@artbeyondsight.org • @artaccessannie • @ArtByndSight

10. More Accessibility
@AAM2015
Autism Tsunami: Autistic Adults in Museums
Monday 1:45-3:00pm
B302
Mindful Connections: Creating Museum Dialogues for Veterans
Tuesday 3:15-4:30pm
B312-313
Surveying the Landscape: Accessibility and Interpretation
Wednesday 9:15-10:30am
B302
Maximizing Community Engagement through Accessibility
Wednesday 10:45am-12:00pm
B405
Art Beyond Sight
MuseumExpo
Booth 824